Gravitational Marketing
: The Science of Attracting Customers
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Narrated by:
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Travis Miller
About this listen
In Gravitational Marketing, you'll discover just how easy it is to create a low-cost, high-powered marketing system that attracts a steadily growing stream of customers into your business day after day, month upon month, for years to come. Marketing mavens Jimmy Vee and Travis Miller team up with celebrated rainmaker Joel Bauer to show you how to attract customers naturally. Following ideas and methods that have been thoroughly tested and proven by the savviest marketers in a broad spectrum of industries, you'll learn how to control, navigate, and respond to changes in that constantly evolving consumer landscape.
Listen to Gravitational Marketing and find out how easy and simple it is to naturally attract a steady steam of qualified buyers who seek you out, pay more, stay longer, and refer everyone they know.
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Jay Baer's Youtility offers a new approach that cuts through the clutter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life. Drawing from real examples of companies who are practicing Youtility as well as his experience helping more than 700 brands improve their marketing strategy, Baer provides a groundbreaking plan for using information and helpfulness to transform the relationship between companies and customers.
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Good Framing, Examples and Supporting Concepts
- By Adam Helweh on 10-13-13
By: Jay Baer
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Meatball Sundae
- By: Seth Godin
- Narrated by: Seth Godin
- Length: 4 hrs and 51 mins
- Unabridged
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New Marketing, whose tools include things like MySpace, You Tube, Web sites, permission marketing, cable TV, and viral techniques, is reshaping our world. But many companies try to use the tools without first getting their organization and products in sync with them. The result: what Seth Godin calls a "meatball sundae". A big, ineffective mess.
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Meatball Godin
- By Oliver Nielsen on 09-11-08
By: Seth Godin
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Youtility for Real Estate
- Why Smart Real Estate Professionals are Helping, Not Selling
- By: Jay Baer, Erica Campbell Byrum
- Narrated by: Jay Baer, Erica Campbell Byrum
- Length: 1 hr and 51 mins
- Unabridged
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Youtility, as defined by best-selling author Jay Baer, is marketing that people cherish instead of marketing they simply tolerate. Due to enormous shifts in technology and consumer behavior, customers want a new approach that cuts through the clutter: marketing that is truly, inherently useful. Smart real estate professionals are applying the concepts of Youtility, giving away information and resources for free to differentiate and dominate by providing real value to clients and prospective clients.
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Riveting
- By DANIEL M. on 10-20-16
By: Jay Baer, and others
What listeners say about Gravitational Marketing
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Roger
- 07-30-09
Small Business Marketing Repackaged
Really nothing new here. Very basic marketing principles, repackaged with a shiny new wrapper and catchy terms.
This book is mostly about them marketing themselves.
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7 people found this helpful
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- Daniel Howell
- 02-04-15
Loved it! Practical with actionable steps
This book is been so good I'm actually going to now by the physical book so I can go back through it a second time. Whether you are getting started in marketing or have been in it awhile there are some great resources and tips in this book.
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- Kory R.
- 08-02-17
Great How to for the entrepreneur!
Gravitational Marketing is a great book for any entrepreneur looking to explode their business. Jim and Travis's story is fun, interesting, and real. It's obvious that this dynamic duo has spent years researching, practicing, and holding their craft. This book is filled with great strategy ideas and technical tips to help entrepreneurs increase their marketing ROI.
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Overall
- Kelly
- 08-05-09
Save your money or credit - don't buy
This is called word of mouth. Been there done that, heard of it. Save your money and BUY Chet Holmes "Ultimate Sales Machine" and "The New Rules of Marketing & PR". Both are good books and worth the money. Also, these two guys will give you links to go on their website. Well, you need the paper copy to actually get there because you have to look up words on certain pages to be allowed in. Don't buy.
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14 people found this helpful