Building a StoryBrand
Clarify Your Message So Customers Will Listen
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Narrated by:
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Donald Miller
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By:
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Donald Miller
About this listen
New York Times best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses.
Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching listeners the seven universal story points all humans respond to, the real reason customers make purchases, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media.
Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
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Whether you're an entrepreneur, an intrapreneur, or a not-for-profit leader, there's no shortage of advice on such topics as writing a business plan, recruiting, raising capital, and branding. In fact there are so many books, articles, and websites that many startups get bogged down to the point of paralysis, or they focus on the wrong priorities and go broke before they discover their mistakes.
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Like a collection of about.com articles
- By Lee on 06-15-15
By: Guy Kawasaki
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The Innovation Secrets of Steve Jobs
- By: Carmine Gallo
- Narrated by: Sean Mangan
- Length: 8 hrs and 24 mins
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In The Innovation Secrets of Steve Jobs, best-selling author Carmine Gallo reveals the qualities that make the Apple co-founder the most innovative leader in business today. Each principle is backed with research, quotes, and first-person interviews with experts and business leaders, as well as specific ideas for applying those principles to every business, large or small.
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awful
- By Thomas on 10-15-11
By: Carmine Gallo
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Reality Check
- Outsmarting, Outmanaging, and Outmarketing Your Competition
- By: Guy Kawasaki
- Narrated by: Paul Boehmer
- Length: 14 hrs and 53 mins
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In Silicon Valley slang, a "bozo explosion" is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, "If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don't make sense"...then it's time for a reality check.
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The Reality of Reality Check
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By: Guy Kawasaki
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Expert Secrets
- By: Russell Brunson
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Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
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Good, but it’s totally different than the physical book.
- By Don Rhoads on 10-05-21
By: Russell Brunson
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UnMarketing, Second Edition
- Everything Has Changed and Nothing is Different
- By: Scott Stratten, Alison Stratten
- Narrated by: Allison Stratten, Scott Stratten
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UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to and validated and have a platform to be heard - especially online. With UnMarketing, you'll create a relationship with your customers and make yourself the logical choice for their needs.
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Authentic and genuine people
- By Karin Bertelsen on 06-30-20
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All In
- How Great Leaders Build Unstoppable Teams
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- Narrated by: Mike Michalowicz
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ALL IN is the pinnacle book in Mike Michalowicz's Entrepreneurship Simplified series, setting the standard for building high-performing teams in today’s challenging work environment. Whether dealing with remote work, flex schedules, or generational divides, ALL IN provides a proven framework for recruiting top talent, transforming underperformers into superstars, and cultivating a culture where every employee is as dedicated as an owner.
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Outstanding
- By Lance Lawshe on 06-27-24
By: Mike Michalowicz
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Know What You're For
- A Growth Strategy for Work, an Even Better Strategy for Life
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- Narrated by: Jeff Henderson
- Length: 5 hrs and 45 mins
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Know What You're For details an effective growth strategy for businesses and nonprofits by closing the gap between two simple questions: What do you want to be known for? What are you known for? When the two answers match, organizations gain incredible momentum by unleashing the most powerful marketing force there is: lasting word-of-mouth support.
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WOW!
- By Keehsa on 03-03-20
By: Jeff Henderson, and others
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What Customers Crave
- How to Create Relevant and Memorable Experiences at Every Touchpoint
- By: Nicholas J. Webb
- Narrated by: James Foster
- Length: 7 hrs and 1 min
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The best companies in the world discover what their customers desire - and then deliver it in memorable and deeply human experiences. How well do you know your customers? What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you're well on your way to success
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Must read if you are looking for a way to improve your business
- By Anonymous User on 05-06-20
By: Nicholas J. Webb
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Dotcom Secrets
- By: Russell Brunson
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- Length: 6 hrs and 39 mins
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Overall
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Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
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Lots of good information BUT!
- By Verified Amazon Customer on 12-27-21
By: Russell Brunson
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Coloring Outside the Lines
- Business Thoughts on Creativity, Marketing, and Sales
- By: Jeff Tobe
- Narrated by: Jeff Tobe
- Length: 2 hrs and 48 mins
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This audio from creativity guru Jeff Tobe is an unusually charming collection of warm, funny, and instructive business tales. It provides numerous examples of street-smart sales tactics, exemplary customer service, and outside-the-lines marketing. The audio program encourages anyone with an entrepreneurial spirit by providing story after story of creative ideas and inspiration. In Coloring Outside the Lines: Business Thoughts on Creativity, Marketing, and Sales, Jeff Tobe shows that when you compete head-on in business you are just agreeing to play by the same old rules.
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Hilarious and Charming, yet still Authentic
- By Michael Beyer on 02-09-23
By: Jeff Tobe
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Free Prize Inside!
- The Next Big Marketing Idea
- By: Seth Godin
- Narrated by: Seth Godin
- Length: 2 hrs and 58 mins
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Purple Cow taught marketers the value of standing out from the herd, which is how companies like Krispy Kreme and JetBlue made it big. But it left readers hungry for more: How do you actually think up new Purple Cows? And how do you get them adopted by risk-averse Brown Cow companies? Free Prize Inside delivers those answers and much more.
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Another gem from Seth
- By Daryl on 12-29-09
By: Seth Godin
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Useless Dribble
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What listeners say about Building a StoryBrand
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Carson Swisher
- 10-25-17
Every entrepreneur should read or listen to this book.
This book is so rich on content I need to give it another listen. The basics of the book are clarifying your message and making your customer the hero of the story. Miller goes into detail and lays out the framework and gives plenty of real life examples. This is an invaluable business/marketing/branding book.
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51 people found this helpful
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- R. rodila
- 11-16-18
Phenomenal... BUT best as a hardcopy
As much as I LOVE audio books, every once in a while I come across one that I can't help but recognize, should have been just a hard copy. This is a phenomenal book!! Although it was not written to be an audiobook and that's pretty clear. The way that it's read and how you're supposed to be looking at things in the book. Plus it is packed full of good information that needs to be highlighted and come back to time and time again.
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6 people found this helpful
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Story
- Patrick Ferry
- 10-28-17
excellent breakdown of how to utilize story <br />
after listening to first two chapters I immediately wanted to go back and Implement all of the tactics and ideas that he recommended that's how useful the book is don't need anymore Concepts without simple implementation
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3 people found this helpful
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Overall
- Alessia S.
- 10-26-21
Interesting, and with a step by step guide
It was a very easy read but I do suggest reading most chapters twice to get all your juices flowing and create your brand script. I loved the examples and the step by step guide to creating a story brand script.
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2 people found this helpful
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- Josue
- 07-18-22
Amazing Marketing book
Clarify your message! Make more money with this book. Very well written and thought out
Actionable steps are great
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1 person found this helpful
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- Anonymous User
- 07-04-22
Praxis
Positively practicle and immediately applicable to building a brand with professional precision. Highly recommended.
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1 person found this helpful
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- Amazon Customer
- 01-09-22
Incredible Concise Brand Concepts To Win
A great book for clear and concise methods you can implement right away to change your business for the better. Whatever the industry or niche there's a way for your to be more profitable and see more success online with your business. A new age of marketing clearly defined through branding. Will re-read and use the resources for my business over time.
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- Jessica Hawkins
- 03-22-22
Incredible
Really relatable to small or large scale business. In my mind I took the last five steps of an email campaign and decided to use head towards my high-value referral partners in a genuine way. So either way used information it definitely connect the dots
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- Irene West
- 11-08-21
Super helpful, I'll be following these guidelines.
I'm highly recommending this book. The book is good, and useful. It's written so anyone can follow the guidelines. it makes sense and it's entertaining.
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1 person found this helpful
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- Beverly Kiser Nutt
- 03-31-22
survive and thrive
Loved it. Simple terms for creating clear, concise messaging for your business marketing. The learning from this book will help your business survive and thrive.
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1 person found this helpful