The Hypnotic Salesman II

The World’s Most Powerful Sales Persuasion Techniques

By: Craig Beck

Narrated by: Craig Beck

Over a decade ago came the Hypnotic Salesman: seven key principles of subliminal communication that teach anyone to sell directly to the subconscious, bypassing the part of the mind responsible for judging and evaluating. Originally designed to give the sales executives of a major national commercial radio group the edge over their competitors, twelve years later the Hypnotic Salesman II drills down on the seven most powerful sales persuasion techniques in the world today.

The secrets in this book will explode your closure rates, smash your targets and give you valuable insight into human motivation and persuasion. Craig Beck will explain each principle in detail and then show you how if you follow it directly with another you will create an unbreakable chain of events. Willpower and even a stubborn personality are no defence against these amazing but easy-to-learn techniques. What you will discover in this book will potentially change and improve your interaction with everyone in your life. Not just with sales prospects but with your friends, family, and partners too. People have used these techniques to blast their targets, improve their careers, understand their children better, and even find and attract the man or woman of their dreams.

©2012 Viral Success Ltd (P)2012 Viral Success Ltd

Craig is bang on

If you believe communication is the key to sales success like this guy. You will not be disappointed. Great story. Easy read. Engaging content.

I would recommend.

It is great for who needs some way to approach people

I love this audible
First of all it is read using emotion, tone and read by real people not machine, which keep me engaged.
Second, He provides some insight of how to approach people and how to make people to like you and move on to your business.
Lastly, he provides a lot of key points for you to remember what a step by step book. You can understand this book even without the first chapter of the Hypnotic Salesman

listen to it multiple times

I have listened to this book many times over the years, it never gets old! I have shared it with many of my associates as well as competitors because it is so powerful and reminds you of what you're truly selling.

Very helpful, gained a lot of knowledge

Would you consider the audio edition of The Hypnotic Salesman II to be better than the print version?

Yes I like the audio because I do not read books. Enjoy listening much better. Craig puts expression where it needs to be. I really enjoy listening to him!

To the point sales techniques

Would you recommend this audiobook to a friend? If so, why?

I would recommend it to anyone in sales. Unlike many other sales books, it gives you to the point techniques which you can instantly implement into your pitch. Craig Beck keeps it interesting with his enthusiasm and sometimes anecdotal approach to each persuasion technique he teaches.

AMAZING!

This book has improved my conversations and sales. It has shown me how to properly establish comfort and trust within the prospect. I teach dance but always had a problem speaking with customers. Not anymore, Thank you Craig.

Great Points, just needs a bit more depth!

What made the experience of listening to The Hypnotic Salesman II the most enjoyable?

This book covers some very important subjects. It does it in short order and quite a good overview. I wish there was some depth to each of the subjects and how it would apply to a standard sales relationship.

If you were to make a film of this book, what would the tag line be?

How to get the girl!

Another great book by Craig

Awsome read ( listen) very easy to listen to and entertaining. I would recommend it to any persuasion enthusiast.

Changes are abounding for this listener

What did you love best about The Hypnotic Salesman II?

I love how he communicated on my level. He spoke about things that I would understand.

Who was your favorite character and why?

My favorite character is Craig Beck because he is entertaining and informative.

What does Craig Beck bring to the story that you wouldn’t experience if you just read the book?

Craig Beck's accent enhanced the story. Many non-British people, like myself, are drawn to British accents.

Did you have an extreme reaction to this book? Did it make you laugh or cry?

I only laughed at one joke that he made at the end. It was really funny.

Any additional comments?

I just finished listening to the book, and now I'm looking forward to applying it to my job where sales is key. I am looking forward to the better success rate with my work.

Best of its kind

Where does The Hypnotic Salesman II rank among all the audiobooks you’ve listened to so far?

The best

What was one of the most memorable moments of The Hypnotic Salesman II?

The whole book

What does Craig Beck bring to the story that you wouldn’t experience if you just read the book?

Really not applicable - this is not a story book and audible.com should do a better job of allowing us to rate books based on the type of book it is. But to answer the question the best I can - The experience of this book would not have been as effective without hearing the inflection of the author's voice and how he emphasizes certain points. Also, the author has a very pleasant English accent which makes the experience even greater in my opinion

Was there a moment in the book that particularly moved you?

Again - this is not a story book.

Any additional comments?

The author only list a small amount of pointers of selling relative to many other sales books that give many, many more sales pointers. So why am I so enthusiastic about this book??? Well, because the pointers this author gives are by far the most important ones a salesperson can use. The points he gives are extremely effective, and if used properly can increase a salesperson's income substantially. This is not an overstatement. It did mine and I've been selling for many years and have always been at the top. I have made significantly more income having listened to this book (3 times). I have read / listened to many sales books in my years and many are good and many are just so so but this one is the best and most effective (possibly only tied with "The New Science of Persuasion & Influence:- also by the same author). But The Hypnotic Salesman II is more basic as the other has more subtle / advanced techniques. Not that an experienced salesperson would not benefit greatly from The Hypnotic Salesman II, quite the contrary and I would definitely recommend listening to the The Hypnotic Salesman II first regardless if a novice of experienced salesperson.