Blindsight
The (Mostly) Hidden Ways Marketing Reshapes Our Brains
Failed to add items
Add to Cart failed.
Add to Wish List failed.
Remove from wishlist failed.
Adding to library failed
Follow podcast failed
Unfollow podcast failed
Prime members: New to Audible?Get 2 free audiobooks during trial.
Blindsight
Buy for $18.17
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
-
Narrated by:
-
Roger Wayne
About this listen
Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale?
You may not be aware of these details, yet they’ve been influencing you all along.
Every time you purchase, swipe, or click, marketers are able to more accurately predict your behavior. These days, brands know more about you than you know about yourself. Blindsight is here to change that.
With eye-opening science, engaging stories, and fascinating real-world examples, neuroscientist Matt Johnson and marketer Prince Ghuman dive deep into the surprising relationship between brains and brands. In Blindsight, they showcase how marketing taps every aspect of our mental lives, covering the neuroscience of pain and pleasure, emotion and logic, fear and safety, attention and addiction, and much more.
We like to think of ourselves as independent actors in control of our decisions, but the truth is far more complicated. Blindsight will give you the ability to see the unseeable when it comes to marketing so you can consume on your own terms. On the surface, you will learn how the brain works and how brands design for it. But peel back a layer, and you’ll find a sharper image of your psychology, reflected in your consumer behavior.
This audiobook will change the way you view not just branding, but yourself, too.
©2020 by Matt A. Johnson and Prince Ghuman (P)2020 by Blackstone PublishingListeners also enjoyed...
-
Branding That Means Business
- Economist Edge: Books That Give You the Edge
- By: Matt Johnson, Tessa Misiaszek
- Narrated by: Stephanie Cannon
- Length: 6 hrs and 8 mins
- Unabridged
-
Overall5 out of 5 stars 6
-
Performance5 out of 5 stars 5
-
Story5 out of 5 stars 5
Brands are all around us, more entwined with our lives than ever before. They have the power to shape not just what we buy, but how we act and how we feel about ourselves. Knowing how brands are built and add value has always been an important business skill. But, as the rules of engagement shift and change, it's become crucial. No longer the exclusive preserve of marketeers and brand managers, we all need to understand the deep interplay between brands, consumers and society in general.
-
5 out of 5 stars
-
Very comprehensive!
- By Maria L. Corbett on 04-30-24
By: Matt Johnson, and others
-
The Illusion of Choice
- 16½ Psychological Biases That Influence What We Buy
- By: Richard Shotton
- Narrated by: Simon Cole
- Length: 4 hrs and 37 mins
- Unabridged
-
Overall4 out of 5 stars 20
-
Performance4 out of 5 stars 16
-
Story4.5 out of 5 stars 16
Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much to spend on a bottle of wine? Whether to renew a subscription. These choices might appear to be freely made, but psychologists have shown that subtle changes in the way products are positioned, promoted, and marketed can radically alter how customers behave.
-
3 out of 5 stars
-
Where is the accompanying PDF? It is not in the audible app!
- By AmazonShopper214 on 08-31-23
By: Richard Shotton
-
The Persuasion Code
- How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime
- By: Christophe Morin PhD, Patrick Renvoise
- Narrated by: Christopher Price
- Length: 10 hrs and 12 mins
- Unabridged
-
Overall4.5 out of 5 stars 73
-
Performance4.5 out of 5 stars 64
-
Story4.5 out of 5 stars 65
Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMap™. Regardless of your level of expertise in marketing, neuromarketing, neuroscience or psychology: The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime will make your personal and business lives more successful.
-
1 out of 5 stars
-
Not about persuasion
- By Paul Kersey on 03-12-21
By: Christophe Morin PhD, and others
-
$100M Leads
- How to Get Strangers to Want to Buy Your Stuff
- By: Alex Hormozi
- Narrated by: Alex Hormozi
- Length: 6 hrs
- Unabridged
-
Overall5 out of 5 stars 2,978
-
Performance5 out of 5 stars 2,809
-
Story5 out of 5 stars 2,806
This book contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200 million per year in less than a decade. Want to know the biggest difference between those two time periods? How many leads I was getting.
-
5 out of 5 stars
-
Better than $100M Offers, But Read Both in Order
- By Jonathan and Hannah on 09-13-23
By: Alex Hormozi
-
The Choice Factory
- 25 Behavioural Biases That Influence What We Buy
- By: Richard Shotton
- Narrated by: Simon Cole
- Length: 5 hrs and 1 min
- Unabridged
-
Overall4.5 out of 5 stars 104
-
Performance4.5 out of 5 stars 86
-
Story4.5 out of 5 stars 85
Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn. By observing a typical day of decision-making, from trivial food choices to significant work-place moves, he investigates how our behavior is shaped by psychological shortcuts. With a clear focus on the marketing potential of knowing what makes us tick, Shotton has drawn on evidence from academia, real-life ad campaigns, and his own original research.
-
5 out of 5 stars
-
Concise & Precise!
- By Mohamed Anwar on 01-20-20
By: Richard Shotton
-
$100M Offers
- How to Make Offers So Good People Feel Stupid Saying No
- By: Alex Hormozi
- Narrated by: Alexander Hormozi
- Length: 3 hrs and 48 mins
- Unabridged
-
Overall5 out of 5 stars 19,845
-
Performance5 out of 5 stars 18,376
-
Story5 out of 5 stars 18,314
The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor. And you’ll know the $100M Offers method worked when you start hearing, “What do I need to do to move forward?” before you even ask for the sale.
-
5 out of 5 stars
-
Great content littered with filthy language
- By Amazon Customer on 09-29-21
By: Alex Hormozi
-
Branding That Means Business
- Economist Edge: Books That Give You the Edge
- By: Matt Johnson, Tessa Misiaszek
- Narrated by: Stephanie Cannon
- Length: 6 hrs and 8 mins
- Unabridged
-
Overall5 out of 5 stars 6
-
Performance5 out of 5 stars 5
-
Story5 out of 5 stars 5
Brands are all around us, more entwined with our lives than ever before. They have the power to shape not just what we buy, but how we act and how we feel about ourselves. Knowing how brands are built and add value has always been an important business skill. But, as the rules of engagement shift and change, it's become crucial. No longer the exclusive preserve of marketeers and brand managers, we all need to understand the deep interplay between brands, consumers and society in general.
-
5 out of 5 stars
-
Very comprehensive!
- By Maria L. Corbett on 04-30-24
By: Matt Johnson, and others
-
The Illusion of Choice
- 16½ Psychological Biases That Influence What We Buy
- By: Richard Shotton
- Narrated by: Simon Cole
- Length: 4 hrs and 37 mins
- Unabridged
-
Overall4 out of 5 stars 20
-
Performance4 out of 5 stars 16
-
Story4.5 out of 5 stars 16
Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much to spend on a bottle of wine? Whether to renew a subscription. These choices might appear to be freely made, but psychologists have shown that subtle changes in the way products are positioned, promoted, and marketed can radically alter how customers behave.
-
3 out of 5 stars
-
Where is the accompanying PDF? It is not in the audible app!
- By AmazonShopper214 on 08-31-23
By: Richard Shotton
-
The Persuasion Code
- How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime
- By: Christophe Morin PhD, Patrick Renvoise
- Narrated by: Christopher Price
- Length: 10 hrs and 12 mins
- Unabridged
-
Overall4.5 out of 5 stars 73
-
Performance4.5 out of 5 stars 64
-
Story4.5 out of 5 stars 65
Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMap™. Regardless of your level of expertise in marketing, neuromarketing, neuroscience or psychology: The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime will make your personal and business lives more successful.
-
1 out of 5 stars
-
Not about persuasion
- By Paul Kersey on 03-12-21
By: Christophe Morin PhD, and others
-
$100M Leads
- How to Get Strangers to Want to Buy Your Stuff
- By: Alex Hormozi
- Narrated by: Alex Hormozi
- Length: 6 hrs
- Unabridged
-
Overall5 out of 5 stars 2,978
-
Performance5 out of 5 stars 2,809
-
Story5 out of 5 stars 2,806
This book contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200 million per year in less than a decade. Want to know the biggest difference between those two time periods? How many leads I was getting.
-
5 out of 5 stars
-
Better than $100M Offers, But Read Both in Order
- By Jonathan and Hannah on 09-13-23
By: Alex Hormozi
-
The Choice Factory
- 25 Behavioural Biases That Influence What We Buy
- By: Richard Shotton
- Narrated by: Simon Cole
- Length: 5 hrs and 1 min
- Unabridged
-
Overall4.5 out of 5 stars 104
-
Performance4.5 out of 5 stars 86
-
Story4.5 out of 5 stars 85
Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn. By observing a typical day of decision-making, from trivial food choices to significant work-place moves, he investigates how our behavior is shaped by psychological shortcuts. With a clear focus on the marketing potential of knowing what makes us tick, Shotton has drawn on evidence from academia, real-life ad campaigns, and his own original research.
-
5 out of 5 stars
-
Concise & Precise!
- By Mohamed Anwar on 01-20-20
By: Richard Shotton
-
$100M Offers
- How to Make Offers So Good People Feel Stupid Saying No
- By: Alex Hormozi
- Narrated by: Alexander Hormozi
- Length: 3 hrs and 48 mins
- Unabridged
-
Overall5 out of 5 stars 19,845
-
Performance5 out of 5 stars 18,376
-
Story5 out of 5 stars 18,314
The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor. And you’ll know the $100M Offers method worked when you start hearing, “What do I need to do to move forward?” before you even ask for the sale.
-
5 out of 5 stars
-
Great content littered with filthy language
- By Amazon Customer on 09-29-21
By: Alex Hormozi
-
How Minds Change
- The Surprising Science of Belief, Opinion, and Persuasion
- By: David McRaney
- Narrated by: David McRaney
- Length: 9 hrs and 33 mins
- Unabridged
-
Overall4.5 out of 5 stars 501
-
Performance5 out of 5 stars 447
-
Story4.5 out of 5 stars 444
What made a prominent conspiracy-theorist YouTuber finally see that 9/11 was not a hoax? How do voter opinions shift from neutral to resolute? Can widespread social change only take place when a generation dies out? From one of our greatest thinkers on reasoning, HOW MINDS CHANGE is a book about the science, and the experience, of transformation.
-
4 out of 5 stars
-
Fascinating, nuanced, well-written, but…
- By Jason J. Gay on 08-13-22
By: David McRaney
-
Neuromarketing
- Understanding the Buy Buttons in Your Customer's Brain
- By: Patrick Renvoise, Christophe Morin
- Narrated by: Alan Taylor
- Length: 5 hrs and 12 mins
- Unabridged
-
Overall4.5 out of 5 stars 15
-
Performance5 out of 5 stars 10
-
Story5 out of 5 stars 10
With people being inundated with thousands of daily sales messages, selling is now tougher than ever. That's why you need to learn what neuroscience has uncovered that will immediately increase your selling and influencing effectiveness.
By: Patrick Renvoise, and others
-
Predictably Irrational
- The Hidden Forces That Shape Our Decisions
- By: Dan Ariely
- Narrated by: Simon Jones
- Length: 7 hrs and 22 mins
- Unabridged
-
Overall4.5 out of 5 stars 12,560
-
Performance4.5 out of 5 stars 8,844
-
Story4.5 out of 5 stars 8,815
In a series of illuminating, often surprising experiments, MIT behavioral economist Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. Blending everyday experience with groundbreaking research, Ariely explains how expectations, emotions, social norms, and other invisible, seemingly illogical forces skew our reasoning abilities.
-
3 out of 5 stars
-
Good lessons, mediocre science?
- By William Stanger on 02-24-09
By: Dan Ariely
-
Alchemy
- The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
- By: Rory Sutherland
- Narrated by: Rory Sutherland
- Length: 9 hrs and 38 mins
- Unabridged
-
Overall4.5 out of 5 stars 1,614
-
Performance5 out of 5 stars 1,397
-
Story4.5 out of 5 stars 1,392
Why is Red Bull so popular, though everyone—everyone!—hates the taste? Humans are, in a word, irrational, basing decisions as much on subtle external signals (that little blue can) as on objective qualities (flavor, price, quality). The surrounding world, meanwhile, is irreducibly complex and random. This means future success can’t be projected on any accounting spreadsheet. To strike gold, you must master the dark art and curious science of conjuring irresistible ideas: alchemy.
-
5 out of 5 stars
-
One of the best books I’ve read
- By anon. on 07-23-19
By: Rory Sutherland
-
Contagious
- Why Things Catch On
- By: Jonah Berger
- Narrated by: Keith Nobbs
- Length: 6 hrs and 50 mins
- Unabridged
-
Overall4.5 out of 5 stars 6,900
-
Performance4.5 out of 5 stars 5,824
-
Story4.5 out of 5 stars 5,787
Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.
-
4 out of 5 stars
-
A Primer on Viral & Memorable Marketing
- By Douglas C. Bates on 04-01-13
By: Jonah Berger
-
The Status Game
- On Human Life and How to Play It
- By: Will Storr
- Narrated by: Will Storr
- Length: 11 hrs and 1 min
- Unabridged
-
Overall4.5 out of 5 stars 387
-
Performance4.5 out of 5 stars 340
-
Story4.5 out of 5 stars 338
What drives our political and moral beliefs? What makes us like some things and dislike others? What shapes how we behave, and misbehave, in a group? What makes you, you? For centuries, philosophers and scholars have described human behaviour in terms of sex, power and money. In The Status Game, best-selling author Will Storr radically turns this thinking on its head by arguing that it is our irrepressible craving for status that ultimately defines who we are.
-
2 out of 5 stars
-
Dull and repetitive
- By D. Fritz on 02-16-23
By: Will Storr
-
Thinking Like an Economist: A Guide to Rational Decision Making
- By: Randall Bartlett, The Great Courses
- Narrated by: Randall Bartlett
- Length: 6 hrs and 11 mins
- Original Recording
-
Overall4.5 out of 5 stars 1,949
-
Performance4.5 out of 5 stars 1,708
-
Story4.5 out of 5 stars 1,685
Economic forces are everywhere around you. But that doesn't mean you need to passively accept whatever outcome those forces might press upon you. Instead, with these 12 fast-moving and crystal clear lectures, you can learn how to use a small handful of basic nuts-and-bolts principles to turn those same forces to your own advantage.
-
4 out of 5 stars
-
Great for beginners, nothing you for an economist
- By V. Taras on 07-08-15
By: Randall Bartlett, and others
-
This Is Marketing
- You Can't Be Seen Until You Learn to See
- By: Seth Godin
- Narrated by: Seth Godin
- Length: 7 hrs and 2 mins
- Unabridged
-
Overall4.5 out of 5 stars 4,230
-
Performance4.5 out of 5 stars 3,572
-
Story4.5 out of 5 stars 3,526
Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.
-
1 out of 5 stars
-
Series of Anecdotes Without Any Actionable Insight
- By JL on 11-19-18
By: Seth Godin
-
The Science of Storytelling
- By: Will Storr
- Narrated by: James Clamp
- Length: 6 hrs and 51 mins
- Unabridged
-
Overall4.5 out of 5 stars 530
-
Performance4.5 out of 5 stars 424
-
Story4.5 out of 5 stars 425
How do master storytellers compel us? There have been many attempts to understand what makes a good story, but few have used a scientific approach. In The Science of Storytelling, Will Storr applies dazzling psychological research and cutting-edge neuroscience to our myths and archetypes to show how we can tell better stories, revealing, among other things, how storytellers - and also our brains - create worlds by being attuned to moments of unexpected change.
-
5 out of 5 stars
-
A great portal into human psychology
- By Stephanie Romer on 02-13-21
By: Will Storr
-
Influence, New and Expanded
- The Psychology of Persuasion
- By: Robert B. Cialdini
- Narrated by: Robert B. Cialdini
- Length: 20 hrs and 43 mins
- Unabridged
-
Overall4.5 out of 5 stars 2,224
-
Performance4.5 out of 5 stars 1,817
-
Story4.5 out of 5 stars 1,805
In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. You'll learn Cialdini's Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you'll learn how to defend yourself against unethical influence attempts.
-
5 out of 5 stars
-
Use the Audible Speed Feature!
- By Sand on 05-30-21
-
Hooked: How to Build Habit-Forming Products
- By: Nir Eyal, Ryan Hoover
- Narrated by: Nir Eyal
- Length: 4 hrs and 40 mins
- Unabridged
-
Overall4.5 out of 5 stars 4,656
-
Performance4 out of 5 stars 3,868
-
Story4.5 out of 5 stars 3,833
Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model", a four-step process companies use to build customer habits. Through consecutive cycles through the hook, successful products reach their ultimate goal of bringing users back repeatedly - without depending on costly advertising or aggressive messaging.
-
4 out of 5 stars
-
Great book, wish the narration was a little better.
- By Todays The Best Day - Dani Davis on 07-21-15
By: Nir Eyal, and others
-
Misbelief
- What Makes Rational People Believe Irrational Things
- By: Dan Ariely
- Narrated by: Simon Jones
- Length: 9 hrs and 58 mins
- Unabridged
-
Overall4.5 out of 5 stars 117
-
Performance4.5 out of 5 stars 104
-
Story4.5 out of 5 stars 103
Misinformation affects all of us on a daily basis—from social media to larger political challenges, from casual conversations in supermarkets, to even our closest relationships. While we recognize the dangers that misinformation poses, the problem is complex—far beyond what policing social media alone can achieve—and too often our limited solutions are shaped by partisan politics and individual interpretations of truth. In Misbelief, preeminent social scientist Dan Ariely argues that to understand the irrational appeal of misinformation, we must first understand the behavior of “misbelief”.
-
3 out of 5 stars
-
Horrible narrator
- By Tamara Aviv on 10-02-23
By: Dan Ariely
Related to this topic
-
Fascinate
- Your 7 Triggers to Persuasion and Captivation
- By: Sally Hogshead
- Narrated by: Sally Hogshead
- Length: 8 hrs and 41 mins
- Unabridged
-
Overall4 out of 5 stars 773
-
Performance4 out of 5 stars 516
-
Story4 out of 5 stars 513
Why are you captivated by some people but not by others? Why do you recall some brands yet forget the rest? In a distracted, overcrowded world, how do certain leaders, friends, and family members convince you to change your behavior? Answer: fascination, the most powerful way to influence decision-making. It's more persuasive than marketing, advertising, or any other form of communication. And it all starts with seven universal triggers: lust, mystique, alarm, prestige, power, vice, and trust.
-
5 out of 5 stars
-
Hog your Head with Fascinate!
- By Lanie Evans on 01-19-11
By: Sally Hogshead
-
The Persuasion Code
- How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime
- By: Christophe Morin PhD, Patrick Renvoise
- Narrated by: Christopher Price
- Length: 10 hrs and 12 mins
- Unabridged
-
Overall4.5 out of 5 stars 73
-
Performance4.5 out of 5 stars 64
-
Story4.5 out of 5 stars 65
Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMap™. Regardless of your level of expertise in marketing, neuromarketing, neuroscience or psychology: The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime will make your personal and business lives more successful.
-
1 out of 5 stars
-
Not about persuasion
- By Paul Kersey on 03-12-21
By: Christophe Morin PhD, and others
-
Break Through the Noise
- The Nine Rules to Capture Global Attention
- By: Tim Staples, Josh Young
- Narrated by: Luis Moreno
- Length: 7 hrs and 1 min
- Unabridged
-
Overall4.5 out of 5 stars 38
-
Performance4.5 out of 5 stars 31
-
Story4.5 out of 5 stars 31
The odds of getting a video onto YouTube's front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of Youtube, Google, Facebook and Instagram work for you - and he has the results to prove it, with a thriving business that has gotten their videos onto YouTube's front page an amazing 25 times. Here he shows savvy marketers, entrepreneurs, and online celebrity wannabes how they, too, can develop clever videos that amass millions of views.
-
1 out of 5 stars
-
NOT A GOOD BOOK TO BE
- By FABIO HART on 05-08-22
By: Tim Staples, and others
-
Cool
- How the Brain's Hidden Quest for Cool Drives Our Economy and Shapes Our World
- By: Steven Quartz, Anette Asp
- Narrated by: James Patrick Cronin
- Length: 10 hrs
- Unabridged
-
Overall4 out of 5 stars 126
-
Performance4.5 out of 5 stars 109
-
Story4 out of 5 stars 107
In Cool, the neuroscientist and philosopher Steven Quartz and the political scientist Anette Asp bring together the latest findings in brain science, economics, and evolutionary biology to form a provocative theory of consumerism, revealing how the brain's "social calculator" and an instinct to rebel are the crucial missing links in understanding the motivations behind our spending habits.
-
3 out of 5 stars
-
Some Useful Ideas
- By Carson on 07-20-17
By: Steven Quartz, and others
-
Maximum Influence: 2nd Edition
- The 12 Universal Laws of Power Persuasion
- By: Kurt W Mortensen
- Narrated by: Tim Andres Pabon
- Length: 8 hrs and 49 mins
- Unabridged
-
Overall4.5 out of 5 stars 115
-
Performance4.5 out of 5 stars 102
-
Story4 out of 5 stars 101
Salespeople, consultants, managers, executives, entrepreneurs... Influence is a crucial tool for absolutely anyone seeking success and prosperity. But how can everyday people actually become more influential? Maximum Influence unlocks the secrets of the master influencers. Now in an all-new edition, the audiobook combines scientific research with real-world studies, presenting the most authoritative and effective arsenal of persuasion techniques ever.
-
3 out of 5 stars
-
Good book
- By Federico Alvarez on 11-21-14
By: Kurt W Mortensen
-
Aesthetic Intelligence
- How to Boost It and Use It in Business and Beyond
- By: Pauline Brown
- Narrated by: Vivienne Leheny
- Length: 6 hrs and 57 mins
- Unabridged
-
Overall4.5 out of 5 stars 110
-
Performance4.5 out of 5 stars 92
-
Story4.5 out of 5 stars 92
In this groundbreaking audiobook, Pauline Brown, a former leader of the world’s top luxury goods company and a pioneer in identifying the role of aesthetics in business, shows executives, entrepreneurs, and other professionals how to harness the power of the senses to create products, services, and experiences that stand out, resonate with their customers, and create long-term value for their businesses. The power is rooted in Aesthetic Intelligence - or "the other AI", as Brown refers to it.
-
3 out of 5 stars
-
Good but too surface level.
- By gil nevo on 04-28-20
By: Pauline Brown
-
Fascinate
- Your 7 Triggers to Persuasion and Captivation
- By: Sally Hogshead
- Narrated by: Sally Hogshead
- Length: 8 hrs and 41 mins
- Unabridged
-
Overall4 out of 5 stars 773
-
Performance4 out of 5 stars 516
-
Story4 out of 5 stars 513
Why are you captivated by some people but not by others? Why do you recall some brands yet forget the rest? In a distracted, overcrowded world, how do certain leaders, friends, and family members convince you to change your behavior? Answer: fascination, the most powerful way to influence decision-making. It's more persuasive than marketing, advertising, or any other form of communication. And it all starts with seven universal triggers: lust, mystique, alarm, prestige, power, vice, and trust.
-
5 out of 5 stars
-
Hog your Head with Fascinate!
- By Lanie Evans on 01-19-11
By: Sally Hogshead
-
The Persuasion Code
- How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime
- By: Christophe Morin PhD, Patrick Renvoise
- Narrated by: Christopher Price
- Length: 10 hrs and 12 mins
- Unabridged
-
Overall4.5 out of 5 stars 73
-
Performance4.5 out of 5 stars 64
-
Story4.5 out of 5 stars 65
Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMap™. Regardless of your level of expertise in marketing, neuromarketing, neuroscience or psychology: The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime will make your personal and business lives more successful.
-
1 out of 5 stars
-
Not about persuasion
- By Paul Kersey on 03-12-21
By: Christophe Morin PhD, and others
-
Break Through the Noise
- The Nine Rules to Capture Global Attention
- By: Tim Staples, Josh Young
- Narrated by: Luis Moreno
- Length: 7 hrs and 1 min
- Unabridged
-
Overall4.5 out of 5 stars 38
-
Performance4.5 out of 5 stars 31
-
Story4.5 out of 5 stars 31
The odds of getting a video onto YouTube's front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of Youtube, Google, Facebook and Instagram work for you - and he has the results to prove it, with a thriving business that has gotten their videos onto YouTube's front page an amazing 25 times. Here he shows savvy marketers, entrepreneurs, and online celebrity wannabes how they, too, can develop clever videos that amass millions of views.
-
1 out of 5 stars
-
NOT A GOOD BOOK TO BE
- By FABIO HART on 05-08-22
By: Tim Staples, and others
-
Cool
- How the Brain's Hidden Quest for Cool Drives Our Economy and Shapes Our World
- By: Steven Quartz, Anette Asp
- Narrated by: James Patrick Cronin
- Length: 10 hrs
- Unabridged
-
Overall4 out of 5 stars 126
-
Performance4.5 out of 5 stars 109
-
Story4 out of 5 stars 107
In Cool, the neuroscientist and philosopher Steven Quartz and the political scientist Anette Asp bring together the latest findings in brain science, economics, and evolutionary biology to form a provocative theory of consumerism, revealing how the brain's "social calculator" and an instinct to rebel are the crucial missing links in understanding the motivations behind our spending habits.
-
3 out of 5 stars
-
Some Useful Ideas
- By Carson on 07-20-17
By: Steven Quartz, and others
-
Maximum Influence: 2nd Edition
- The 12 Universal Laws of Power Persuasion
- By: Kurt W Mortensen
- Narrated by: Tim Andres Pabon
- Length: 8 hrs and 49 mins
- Unabridged
-
Overall4.5 out of 5 stars 115
-
Performance4.5 out of 5 stars 102
-
Story4 out of 5 stars 101
Salespeople, consultants, managers, executives, entrepreneurs... Influence is a crucial tool for absolutely anyone seeking success and prosperity. But how can everyday people actually become more influential? Maximum Influence unlocks the secrets of the master influencers. Now in an all-new edition, the audiobook combines scientific research with real-world studies, presenting the most authoritative and effective arsenal of persuasion techniques ever.
-
3 out of 5 stars
-
Good book
- By Federico Alvarez on 11-21-14
By: Kurt W Mortensen
-
Aesthetic Intelligence
- How to Boost It and Use It in Business and Beyond
- By: Pauline Brown
- Narrated by: Vivienne Leheny
- Length: 6 hrs and 57 mins
- Unabridged
-
Overall4.5 out of 5 stars 110
-
Performance4.5 out of 5 stars 92
-
Story4.5 out of 5 stars 92
In this groundbreaking audiobook, Pauline Brown, a former leader of the world’s top luxury goods company and a pioneer in identifying the role of aesthetics in business, shows executives, entrepreneurs, and other professionals how to harness the power of the senses to create products, services, and experiences that stand out, resonate with their customers, and create long-term value for their businesses. The power is rooted in Aesthetic Intelligence - or "the other AI", as Brown refers to it.
-
3 out of 5 stars
-
Good but too surface level.
- By gil nevo on 04-28-20
By: Pauline Brown
-
Buying In
- The Secret Dialogue Between What We Buy and Who We Are
- By: Rob Walker
- Narrated by: Robert Fass
- Length: 9 hrs and 21 mins
- Unabridged
-
Overall3.5 out of 5 stars 155
-
Performance4 out of 5 stars 56
-
Story4 out of 5 stars 53
Marketing executives and consumer advocates alike predict a future of brand-proof consumers, armed with technology and a sophisticated understanding of marketing techniques, who can effectively tune out ad campaigns. But as Rob Walker demonstrates, this widely accepted misconception has eclipsed the real changes in the way modern consumers relate to their brands of choice. Combine this with marketers' new ability to blur the line between advertising, entertainment, and public space, and you have dramatically altered the relationship between consumer and consumed.
-
4 out of 5 stars
-
Lets you in on the secret...
- By Jeff on 07-06-08
By: Rob Walker
-
Before You Know It
- The Unconscious Reasons We Do What We Do
- By: John Bargh PhD
- Narrated by: George Newbern
- Length: 11 hrs and 17 mins
- Unabridged
-
Overall4.5 out of 5 stars 147
-
Performance4.5 out of 5 stars 129
-
Story4.5 out of 5 stars 129
For more than three decades, Dr. John Bargh has been responsible for the revolutionary research into the unconscious mind, research that informed best sellers like Blink and Thinking Fast and Slow. Now, in what Dr. John Gottman said "will be the most important and exciting book in psychology that has been written in the past 20 years", Dr. Bargh takes us on an entertaining and enlightening tour of the forces that affect everyday behavior while transforming our understanding of ourselves in profound ways.
-
1 out of 5 stars
-
Political jab
- By Brad on 10-20-17
By: John Bargh PhD
-
Brain Glue
- How Selling Becomes Much Easier by Making Your Ideas "Sticky"
- By: James I. Bond
- Narrated by: Jonny Unitus
- Length: 4 hrs and 49 mins
- Unabridged
-
Overall5 out of 5 stars 30
-
Performance5 out of 5 stars 30
-
Story5 out of 5 stars 30
If you are serious about boosting the selling power of your ads, emails, social media posts, and personal presentations, you need to get this revolutionary marketing audiobook. It reveals a secret so profound, it will change the way you market and sell forever.
-
5 out of 5 stars
-
I find 'Brain Glue' impressive and helpful
- By Robie P. on 02-21-23
By: James I. Bond
-
Predictably Irrational
- The Hidden Forces That Shape Our Decisions
- By: Dan Ariely
- Narrated by: Simon Jones
- Length: 7 hrs and 22 mins
- Unabridged
-
Overall4.5 out of 5 stars 12,560
-
Performance4.5 out of 5 stars 8,844
-
Story4.5 out of 5 stars 8,815
In a series of illuminating, often surprising experiments, MIT behavioral economist Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. Blending everyday experience with groundbreaking research, Ariely explains how expectations, emotions, social norms, and other invisible, seemingly illogical forces skew our reasoning abilities.
-
3 out of 5 stars
-
Good lessons, mediocre science?
- By William Stanger on 02-24-09
By: Dan Ariely
-
The Upside of Irrationality
- The Unexpected Benefits of Defying Logic at Work and at Home
- By: Dan Ariely
- Narrated by: Simon Jones
- Length: 8 hrs and 18 mins
- Unabridged
-
Overall4.5 out of 5 stars 1,667
-
Performance4.5 out of 5 stars 999
-
Story4.5 out of 5 stars 989
In his groundbreaking book Predictably Irrational, social scientist Dan Ariely revealed the multiple biases that lead us into making unwise decisions. Now, in The Upside of Irrationality, he exposes the surprising negative and positive effects irrationality can have on our lives. Focusing on our behaviors at work and in relationships, he offers new insights and eye-opening truths about what really motivates us on the job.
-
3 out of 5 stars
-
Not as good as the first
- By Stephen on 06-20-10
By: Dan Ariely
-
The Molecule of More
- How a Single Chemical in Your Brain Drives Love, Sex, and Creativity - And Will Determine the Fate of the Human Race
- By: Daniel Z. Lieberman MD, Michael E. Long
- Narrated by: Tom Parks
- Length: 8 hrs and 13 mins
- Unabridged
-
Overall4.5 out of 5 stars 2,734
-
Performance4.5 out of 5 stars 2,314
-
Story4.5 out of 5 stars 2,294
In The Molecule of More: How a Single Chemical in Your Brain Drives Love, Sex, and Creativity—and will Determine the Fate of the Human Race, George Washington University professor and psychiatrist Daniel Z. Lieberman, MD, and Georgetown University lecturer Michael E. Long present a potentially life-changing proposal: Much of human life has an unconsidered component that explains an array of behaviors previously thought to be unrelated, including why winners cheat, why geniuses often suffer with mental illness, why nearly all diets fail, and more.
-
3 out of 5 stars
-
Did you know conservatives have more orgasms?
- By Josh on 10-21-20
By: Daniel Z. Lieberman MD, and others
-
Bozo Sapiens
- Why to Err Is Human
- By: Michael Kaplan, Ellen Kaplan
- Narrated by: Victor Bevine
- Length: 9 hrs and 46 mins
- Unabridged
-
Overall4 out of 5 stars 93
-
Performance4 out of 5 stars 48
-
Story4 out of 5 stars 46
Our species, it appears, is hardwired to get things wrong in myriad different ways. Why did recipients of a loan offer accept a higher rate of interest when a pretty woman's face was printed on the flyer? Why did one poll on immigration find the most despised aliens were ones from a group that did not exist? What made four of the Air Force's best pilots fly their planes, in formation, straight into the ground?
-
5 out of 5 stars
-
A tour de force
- By Ivan on 07-05-11
By: Michael Kaplan, and others
-
The Formula
- How Algorithms Solve all our Problems…and Create More
- By: Luke Dormehl
- Narrated by: Daniel Weyman
- Length: 7 hrs and 26 mins
- Unabridged
-
Overall4 out of 5 stars 447
-
Performance4 out of 5 stars 389
-
Story4 out of 5 stars 388
A fascinating guided tour of the complex, fast-moving, and influential world of algorithms - what they are, why they’re such powerful predictors of human behavior, and where they’re headed next. Algorithms exert an extraordinary level of influence on our everyday lives - from dating websites and financial trading floors, through to online retailing and internet searches - Google's search algorithm is now a more closely guarded commercial secret than the recipe for Coca-Cola.
-
2 out of 5 stars
-
Not about algorithms. Not an original book.
- By Landon Rordam on 12-02-14
By: Luke Dormehl
-
The Plateau Effect
- Getting From Stuck to Success
- By: Bob Sullivan, Hugh Thompson
- Narrated by: Don Hagen
- Length: 9 hrs and 3 mins
- Unabridged
-
Overall4 out of 5 stars 116
-
Performance4 out of 5 stars 100
-
Story4 out of 5 stars 100
The Plateau Effect is a powerful law of nature that affects everyone. Learn to identify plateaus and break through any stagnancy in your life - from diet and exercise, to work, to relationships. The Plateau Effect shows how athletes, scientists, therapists, companies, and musicians around the world are learning to break through their plateau - to turn off the forces that cause people to “get used to” things - and turn on human potential and happiness in ways that seemed impossible.
-
4 out of 5 stars
-
Heath
- By Oliver Nielsen on 07-22-13
By: Bob Sullivan, and others
-
The Impact Equation
- Are You Making Things Happen or Just Making Noise?
- By: Chris Brogan, Julien Smith
- Narrated by: Chris Brogan, Julien Smith
- Length: 6 hrs and 41 mins
- Unabridged
-
Overall4 out of 5 stars 58
-
Performance4 out of 5 stars 46
-
Story4 out of 5 stars 45
Three short years ago, when Chris Brogan and Julien Smith wrote their best seller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say - you need more than just a good idea, trust among your audience, or a certain number of followers.
-
5 out of 5 stars
-
Almost as good as Contagious
- By Bruce on 05-15-13
By: Chris Brogan, and others
-
Risky Is the New Safe
- By: Randy Gage
- Narrated by: Randy Gage
- Length: 4 hrs and 46 mins
- Unabridged
-
Overall4.5 out of 5 stars 129
-
Performance4.5 out of 5 stars 119
-
Story4.5 out of 5 stars 118
Risky Is the New Safe is a different kind of book for a different kind of thinking - a thought-provoking manifesto for risk takers. It will challenge you to think laterally, question premises, and be a contrarian. Disruptive technology, accelerating speed of change, and economic upheaval are changing the game. The same tired, old conventional thinking won’t get you to success today. Risky Is the New Safe will change the way you look at everything!
-
5 out of 5 stars
-
Very Enjoyable
- By Michael on 04-19-13
By: Randy Gage
-
You Are Now Less Dumb
- How to Conquer Mob Mentality, How to Buy Happiness, and All the Other Ways to Outsmart Yourself
- By: David McRaney
- Narrated by: Don Hagen
- Length: 8 hrs and 40 mins
- Unabridged
-
Overall4.5 out of 5 stars 1,662
-
Performance4.5 out of 5 stars 1,461
-
Story4.5 out of 5 stars 1,455
You Are Now Less Dumb is grounded in the idea that we all believe ourselves to be objective observers of reality - except we’re not. But that's okay, because our delusions keep us sane. Expanding on this premise, McRaney provides eye-opening analyses of 15 more ways we fool ourselves every day. This smart and highly entertaining audiobook will be wowing listeners for years to come.
-
3 out of 5 stars
-
Not a lot of guidance
- By A. Yoshida on 02-08-14
By: David McRaney
People who viewed this also viewed...
-
Branding That Means Business
- Economist Edge: Books That Give You the Edge
- By: Matt Johnson, Tessa Misiaszek
- Narrated by: Stephanie Cannon
- Length: 6 hrs and 8 mins
- Unabridged
-
Overall5 out of 5 stars 6
-
Performance5 out of 5 stars 5
-
Story5 out of 5 stars 5
Brands are all around us, more entwined with our lives than ever before. They have the power to shape not just what we buy, but how we act and how we feel about ourselves. Knowing how brands are built and add value has always been an important business skill. But, as the rules of engagement shift and change, it's become crucial. No longer the exclusive preserve of marketeers and brand managers, we all need to understand the deep interplay between brands, consumers and society in general.
-
5 out of 5 stars
-
Very comprehensive!
- By Maria L. Corbett on 04-30-24
By: Matt Johnson, and others
-
Blindsight
- By: Peter Watts
- Narrated by: T. Ryder Smith
- Length: 11 hrs and 47 mins
- Unabridged
-
Overall4 out of 5 stars 3,590
-
Performance4.5 out of 5 stars 3,091
-
Story4 out of 5 stars 3,084
Set in 2082, Peter Watts' Blindsight is fast-moving, hard SF that pulls readers into a futuristic world where a mind-bending alien encounter is about to unfold. After the Firefall, all eyes are locked heavenward as a team of specialists aboard the self-piloted spaceship Theseus hurtles outbound to intercept an unknown intelligence.
-
5 out of 5 stars
-
Gothic Horror Hard Science Fiction
- By Doug D. Eigsti on 06-24-15
By: Peter Watts
-
When Men Behave Badly
- The Hidden Roots of Sexual Deception, Harassment, and Assault
- By: David M. Buss
- Narrated by: Tom Parks
- Length: 10 hrs and 47 mins
- Unabridged
-
Overall4.5 out of 5 stars 294
-
Performance4.5 out of 5 stars 242
-
Story4.5 out of 5 stars 243
“An exceptional book” (Helen Fisher) by a leading evolutionary psychologist and sex researcher that lays out a new theory of sexual conflict, exposing the roots of the dangerous dynamics that underpin men’s predatory behavior - and what can be done to address it.
-
4 out of 5 stars
-
Interesting ideas, but argumentation incomplete
- By Kindle Customer on 07-03-21
By: David M. Buss
-
The Illusion of Choice
- 16½ Psychological Biases That Influence What We Buy
- By: Richard Shotton
- Narrated by: Simon Cole
- Length: 4 hrs and 37 mins
- Unabridged
-
Overall4 out of 5 stars 20
-
Performance4 out of 5 stars 16
-
Story4.5 out of 5 stars 16
Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much to spend on a bottle of wine? Whether to renew a subscription. These choices might appear to be freely made, but psychologists have shown that subtle changes in the way products are positioned, promoted, and marketed can radically alter how customers behave.
-
3 out of 5 stars
-
Where is the accompanying PDF? It is not in the audible app!
- By AmazonShopper214 on 08-31-23
By: Richard Shotton
-
Branding That Means Business
- How to Build Enduring Bonds Between Brands, Consumers and Markets
- By: Matt Johnson, Tessa G. Misiaszek PhD
- Narrated by: Stephanie Cannon
- Length: 6 hrs and 9 mins
- Unabridged
-
Overall4.5 out of 5 stars 3
-
Performance4.5 out of 5 stars 3
-
Story4.5 out of 5 stars 3
How do you make sure your brand connects with consumers? Branding that Means Business draws from the authors’ experience and business literature as well as psychology, sociology, and even anthropology to show listeners that while any brand serves the business, the mechanisms that enable it are all about connecting with people. Listeners will learn how to create, maintain, and operationalize their brand, and think creatively about how to differentiate their product and most importantly, make consumers fall in love with it.
-
5 out of 5 stars
-
Really good, but needs more substance
- By Just Me on 01-15-24
By: Matt Johnson, and others
-
Starfish
- Rifters Trilogy Series, Book 1
- By: Peter Watts
- Narrated by: Gabriel Vaughan
- Length: 11 hrs and 57 mins
- Unabridged
-
Overall4 out of 5 stars 277
-
Performance4.5 out of 5 stars 233
-
Story4 out of 5 stars 232
A huge international corporation has developed a facility along the Juan de Fuca Ridge at the bottom of the Pacific Ocean to exploit geothermal power. They send a bio-engineered crew - people who have been altered to withstand the pressure and breathe the seawater - down to live and work in this weird, fertile undersea darkness.
-
3 out of 5 stars
-
An excellent story, but only half of it
- By Casey on 02-12-20
By: Peter Watts
-
Branding That Means Business
- Economist Edge: Books That Give You the Edge
- By: Matt Johnson, Tessa Misiaszek
- Narrated by: Stephanie Cannon
- Length: 6 hrs and 8 mins
- Unabridged
-
Overall5 out of 5 stars 6
-
Performance5 out of 5 stars 5
-
Story5 out of 5 stars 5
Brands are all around us, more entwined with our lives than ever before. They have the power to shape not just what we buy, but how we act and how we feel about ourselves. Knowing how brands are built and add value has always been an important business skill. But, as the rules of engagement shift and change, it's become crucial. No longer the exclusive preserve of marketeers and brand managers, we all need to understand the deep interplay between brands, consumers and society in general.
-
5 out of 5 stars
-
Very comprehensive!
- By Maria L. Corbett on 04-30-24
By: Matt Johnson, and others
-
Blindsight
- By: Peter Watts
- Narrated by: T. Ryder Smith
- Length: 11 hrs and 47 mins
- Unabridged
-
Overall4 out of 5 stars 3,590
-
Performance4.5 out of 5 stars 3,091
-
Story4 out of 5 stars 3,084
Set in 2082, Peter Watts' Blindsight is fast-moving, hard SF that pulls readers into a futuristic world where a mind-bending alien encounter is about to unfold. After the Firefall, all eyes are locked heavenward as a team of specialists aboard the self-piloted spaceship Theseus hurtles outbound to intercept an unknown intelligence.
-
5 out of 5 stars
-
Gothic Horror Hard Science Fiction
- By Doug D. Eigsti on 06-24-15
By: Peter Watts
-
When Men Behave Badly
- The Hidden Roots of Sexual Deception, Harassment, and Assault
- By: David M. Buss
- Narrated by: Tom Parks
- Length: 10 hrs and 47 mins
- Unabridged
-
Overall4.5 out of 5 stars 294
-
Performance4.5 out of 5 stars 242
-
Story4.5 out of 5 stars 243
“An exceptional book” (Helen Fisher) by a leading evolutionary psychologist and sex researcher that lays out a new theory of sexual conflict, exposing the roots of the dangerous dynamics that underpin men’s predatory behavior - and what can be done to address it.
-
4 out of 5 stars
-
Interesting ideas, but argumentation incomplete
- By Kindle Customer on 07-03-21
By: David M. Buss
-
The Illusion of Choice
- 16½ Psychological Biases That Influence What We Buy
- By: Richard Shotton
- Narrated by: Simon Cole
- Length: 4 hrs and 37 mins
- Unabridged
-
Overall4 out of 5 stars 20
-
Performance4 out of 5 stars 16
-
Story4.5 out of 5 stars 16
Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much to spend on a bottle of wine? Whether to renew a subscription. These choices might appear to be freely made, but psychologists have shown that subtle changes in the way products are positioned, promoted, and marketed can radically alter how customers behave.
-
3 out of 5 stars
-
Where is the accompanying PDF? It is not in the audible app!
- By AmazonShopper214 on 08-31-23
By: Richard Shotton
-
Branding That Means Business
- How to Build Enduring Bonds Between Brands, Consumers and Markets
- By: Matt Johnson, Tessa G. Misiaszek PhD
- Narrated by: Stephanie Cannon
- Length: 6 hrs and 9 mins
- Unabridged
-
Overall4.5 out of 5 stars 3
-
Performance4.5 out of 5 stars 3
-
Story4.5 out of 5 stars 3
How do you make sure your brand connects with consumers? Branding that Means Business draws from the authors’ experience and business literature as well as psychology, sociology, and even anthropology to show listeners that while any brand serves the business, the mechanisms that enable it are all about connecting with people. Listeners will learn how to create, maintain, and operationalize their brand, and think creatively about how to differentiate their product and most importantly, make consumers fall in love with it.
-
5 out of 5 stars
-
Really good, but needs more substance
- By Just Me on 01-15-24
By: Matt Johnson, and others
-
Starfish
- Rifters Trilogy Series, Book 1
- By: Peter Watts
- Narrated by: Gabriel Vaughan
- Length: 11 hrs and 57 mins
- Unabridged
-
Overall4 out of 5 stars 277
-
Performance4.5 out of 5 stars 233
-
Story4 out of 5 stars 232
A huge international corporation has developed a facility along the Juan de Fuca Ridge at the bottom of the Pacific Ocean to exploit geothermal power. They send a bio-engineered crew - people who have been altered to withstand the pressure and breathe the seawater - down to live and work in this weird, fertile undersea darkness.
-
3 out of 5 stars
-
An excellent story, but only half of it
- By Casey on 02-12-20
By: Peter Watts
-
Quirkology
- The Curious Science of Everyday Lives
- By: Richard Wiseman
- Narrated by: Peter Noble
- Length: 8 hrs and 9 mins
- Unabridged
-
Overall4.5 out of 5 stars 74
-
Performance4.5 out of 5 stars 66
-
Story4.5 out of 5 stars 65
For over 20 years, psychologist Professor Richard Wiseman has examined the quirky science of everyday life. In Quirkology, he navigates the backwaters of human behavior, discovering the telltale signs that give away a liar, the secret science behind speed dating and personal ads, and what a person's sense of humour reveals about the innermost workings of their mind - all along paying tribute to others who have carried out similarly weird and wonderful work.
-
5 out of 5 stars
-
Loved it!
- By Liz on 06-13-18
By: Richard Wiseman
-
Chasing Excellence: A Story About Building the World's Fittest Athletes
- By: Ben Bergeron
- Narrated by: Ben Bergeron
- Length: 3 hrs and 58 mins
- Unabridged
-
Overall5 out of 5 stars 2,095
-
Performance5 out of 5 stars 1,798
-
Story5 out of 5 stars 1,789
CrossFit trainer Ben Bergeron has helped build the world's fittest athletes, but he's not like other coaches. He believes that greatness is not for the elite few; that winning is a result, not a goal; and that character, not talent, is what makes a true champion. His powerful philosophy can help anyone excel at all aspects of life. Using the dramatic competition between the top contenders at the 2016 Reebok CrossFit Games® as a background, Ben explores the step-by-step process of achieving excellence and the unique set of positive character traits necessary for leveling up to world-class. The mindset and methodology that have produced some of the greatest athletes in the world's most grueling sport can work equally well for golfers, lawyers, artists, entrepreneurs - anyone who's willing to commit totally to becoming better than the best.
-
4 out of 5 stars
-
Great if you love crossfit, good if you don't
- By Will Sanderson on 08-06-18
By: Ben Bergeron
-
The Little Book of Life Skills
- Deal with Dinner, Manage Your Email, Make a Graceful Exit, and 152 Other Expert Tricks
- By: Erin Zammett Ruddy
- Narrated by: Caroline Slaughter
- Length: 7 hrs and 44 mins
- Unabridged
-
Overall4 out of 5 stars 10
-
Performance4 out of 5 stars 10
-
Story4 out of 5 stars 10
With tips from leading experts in every field, The Little Book of Life Skills is the practical guide on how to solve the trickiest tasks in your day and make life a little easier.
-
5 out of 5 stars
-
Skills
- By Amazon Customer on 12-02-22
-
Buyology
- Truth and Lies About Why We Buy
- By: Martin Lindstrom
- Narrated by: Don Leslie
- Length: 7 hrs and 22 mins
- Unabridged
-
Overall4 out of 5 stars 755
-
Performance4.5 out of 5 stars 460
-
Story4 out of 5 stars 457
Based on the single largest neuromarketing study ever conducted, Buyology reveals surprising truths about what attracts our attention and captures our dollars.
-
1 out of 5 stars
-
Very High Word to Idea Ratio
- By Pamela on 04-08-09
By: Martin Lindstrom
-
Neuromarketing
- Understanding the Buy Buttons in Your Customer's Brain
- By: Patrick Renvoise, Christophe Morin
- Narrated by: Alan Taylor
- Length: 5 hrs and 12 mins
- Unabridged
-
Overall4.5 out of 5 stars 15
-
Performance5 out of 5 stars 10
-
Story5 out of 5 stars 10
With people being inundated with thousands of daily sales messages, selling is now tougher than ever. That's why you need to learn what neuroscience has uncovered that will immediately increase your selling and influencing effectiveness.
By: Patrick Renvoise, and others
-
Super Thinking
- The Big Book of Mental Models
- By: Gabriel Weinberg, Lauren McCann
- Narrated by: René Ruiz
- Length: 12 hrs and 37 mins
- Unabridged
-
Overall4.5 out of 5 stars 539
-
Performance4.5 out of 5 stars 454
-
Story4.5 out of 5 stars 451
The world's greatest problem-solvers, forecasters, and decision-makers all rely on a set of frameworks and shortcuts that help them cut through complexity and separate good ideas from bad ones. They're called mental models, and you can find them in dense textbooks on psychology, physics, economics, and more. Or, you can just listen to Super Thinking, a fun, illustrated guide to every mental model you could possibly need.
-
3 out of 5 stars
-
Author falls in the same mental traps he talks...
- By gimenez on 08-04-19
By: Gabriel Weinberg, and others
-
On Confidence
- By: The School of Life, Alain de Botton
- Narrated by: Alain de Botton
- Length: 1 hr and 9 mins
- Unabridged
-
Overall4.5 out of 5 stars 187
-
Performance5 out of 5 stars 153
-
Story4.5 out of 5 stars 150
We spend vast amounts of time acquiring confidence in narrow technical fields: quadratic equations or bioengineering; economics or pole vaulting. But we overlook the primordial need to acquire a more free-ranging variety of confidence - one that can serve us across a range of tasks: speaking to strangers at parties, asking someone to marry us, suggesting a fellow passenger turn down their music, changing the world. This is a guidebook to confidence, why we lack it and how we can acquire more of it in our lives.
-
5 out of 5 stars
-
Poignant and timeless
- By Graceny Jimenez on 08-15-20
By: The School of Life, and others
-
The School of Life
- An Emotional Education
- By: The School of Life
- Narrated by: Alain de Botton, Charlie Anson
- Length: 9 hrs and 27 mins
- Unabridged
-
Overall4.5 out of 5 stars 54
-
Performance4.5 out of 5 stars 48
-
Story4.5 out of 5 stars 48
Emotional intelligence affects every aspect of the way we live, from romantic to professional relationships, from our inner resilience to our social success. It is arguably the single most important skill for surviving the twenty-first century. But what does it really mean? One decade ago, Alain de Botton founded The School of Life, an institute dedicated to understanding and improving our emotional intelligence. Now he presents the gathered wisdom of those ten years in a wide-ranging and innovative compendium of emotional intelligence that forms an introduction to The School of Life.
-
5 out of 5 stars
-
The school of life needs to be in schools.
- By Angela pope on 02-03-23
-
Diaspora
- By: Greg Egan
- Narrated by: Adam Epstein
- Length: 11 hrs and 5 mins
- Unabridged
-
Overall4 out of 5 stars 436
-
Performance3.5 out of 5 stars 387
-
Story4 out of 5 stars 390
Behold the orphan. Born into a world that is not a world. A digital being grown from a mind seed, a genderless cybernetic citizen in a vast network of probes, satellites, and servers knitting the Solar System into one scape, from the outer planets to the fiery surface of the Sun. Since the Introdus in the 21st century, humanity has reconfigured itself drastically. Most chose immortality, joining the polises to become conscious software.
-
3 out of 5 stars
-
Fabulous Story, Disappointing Performance
- By Ben on 12-08-13
By: Greg Egan
-
The Evolution of Desire
- By: David M. Buss
- Narrated by: Greg Tremblay
- Length: 12 hrs and 20 mins
- Unabridged
-
Overall5 out of 5 stars 1,066
-
Performance5 out of 5 stars 896
-
Story4.5 out of 5 stars 890
If we all want love, why is there so much conflict in our most cherished relationships? To answer this question we must look into our evolutionary past, argues prominent psychologist David M. Buss. Based one of the largest studies of human mating ever undertaken, encompassing more than 10,000 people of all ages from 37 cultures worldwide, The Evolution of Desire is the first work to present a unified theory of human mating behavior.
-
1 out of 5 stars
-
Highly naive look on the nature of women
- By Xavier on 12-10-18
By: David M. Buss
-
The Mote in God's Eye
- By: Larry Niven, Jerry Pournelle
- Narrated by: L J Ganser
- Length: 20 hrs and 28 mins
- Unabridged
-
Overall4 out of 5 stars 7,929
-
Performance4 out of 5 stars 5,961
-
Story4 out of 5 stars 5,998
The Mote In God's Eye is their acknowledged masterpiece, an epic novel of mankind's first encounter with alien life that transcends the genre. No lesser an authority than Robert A. Heinlein called it "possibly the finest science fiction novel I have ever read".
-
4 out of 5 stars
-
A great read!
- By J. Rhoderick on 02-12-10
By: Larry Niven, and others
-
Lying
- By: Sam Harris
- Narrated by: Sam Harris
- Length: 1 hr and 15 mins
- Unabridged
-
Overall4.5 out of 5 stars 6,662
-
Performance4.5 out of 5 stars 5,676
-
Story4.5 out of 5 stars 5,586
As it was in Anna Karenina, Madame Bovary, and Othello, so it is in life. Most forms of private vice and public evil are kindled and sustained by lies. Acts of adultery and other personal betrayals, financial fraud, government corruption - even murder and genocide - generally require an additional moral defect: a willingness to lie. In Lying, bestselling author and neuroscientist Sam Harris argues that we can radically simplify our lives and improve society by merely telling the truth in situations where others often lie.
-
5 out of 5 stars
-
"Telling The Truth...
- By Douglas on 11-29-13
By: Sam Harris
What listeners say about Blindsight
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
-
Overall4 out of 5 stars
-
Performance5 out of 5 stars
-
Story5 out of 5 stars
- Chris
- 08-18-24
Good, but essentially a summary of other books
It's a good resource if you haven't read any other behavioral economics books, but if you've read Thinking Fast and Slow, then you'll realize that the author pulls most of his information from there.
Also, he cites studies that are not credible - for example the study about easier to read font, which upon a quick google search you realize has no credibility. Because of that one study, I lost a lot of trust in what the author says.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall5 out of 5 stars
-
Performance5 out of 5 stars
-
Story5 out of 5 stars
- Zack Kostantewicz
- 06-24-21
Every marketer should read
I loved this book and the powerful insights it provided. Even as a consumer, it is important to know how companies are trying to grab your attention and senses.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
1 person found this helpful
-
Overall5 out of 5 stars
-
Performance5 out of 5 stars
-
Story5 out of 5 stars
- Bob
- 02-13-22
how to think your own thoughts
all of the ways others are intentionally and stones unintentionally attempting to change your mind
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall5 out of 5 stars
-
Performance5 out of 5 stars
-
Story5 out of 5 stars
- Amazon Customer
- 08-11-20
Required Reading!
This is an essential read for anyone interested in how humans work. The depth of understanding you receive from reading expands into more areas of life than marketing, though it does not come up short there either! Packed with stories, history, and poignant analysis, Blindsight is an exceptionally crafted work. Enjoy!
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
3 people found this helpful