Brainfluence
100 Ways to Persuade and Convince Consumers with Neuromarketing
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Brainfluence
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Narrado por:
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Mark Ashby
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De:
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Roger Dooley
Acerca de esta escucha
Practical techniques for applying neuroscience and behavior research to attract new customers.
Brainfluence explains how to practically apply neuroscience and behavior technology and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies the way the brain responds to various cognitive and sensory marketing stimuli. Analysts use this to measure a consumer's preference, what a customer reacts to, and why consumers make certain decisions.
With quick and easy takeaways offered in 60 short chapters, this book contains key strategies for targeting consumers through in-person sales, online and print ads, and other marketing mediums. This scientific approach to marketing has helped many well-known brands and companies determine how to best market their products to different demographics and consumer groups.
- Discover ways for brands and products to form emotional bonds with customers
- Find ideas for small businesses and non-profits
Roger Dooley is the creator and publisher of Neuromarketing, the most popular blog on using brain and behavior research in marketing, advertising, and sales. Brainfluence delivers the latest insights and research, and will give you an edge in your marketing, advertising, and sales efforts.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2012 Roger Dooley (P)2012 Audible, Inc.Los oyentes también disfrutaron...
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- Versión completa
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General4.5 out of 5 stars 15
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Narración:5 out of 5 stars 10
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Historia5 out of 5 stars 10
With people being inundated with thousands of daily sales messages, selling is now tougher than ever. That's why you need to learn what neuroscience has uncovered that will immediately increase your selling and influencing effectiveness.
De: Patrick Renvoise, y otros
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Who Will Cry When You Die?
- De: Robin Sharma
- Narrado por: Adam Verner
- Duración: 3 h y 42 m
- Versión completa
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General4.5 out of 5 stars 322
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Narración:4.5 out of 5 stars 276
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Historia4.5 out of 5 stars 276
In this easy-to-listen-to yet wisdom-rich manual, Robin S. Sharma offers 101 simple solutions to life's most complex problems, ranging from a little-known method for beating stress and worry to a powerful way to enjoy the journey while you create a legacy that lasts.
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5 out of 5 stars
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THANK YOU, Robin!
- De Dave en 09-01-18
De: Robin Sharma
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Trap Tales
- Outsmarting the 7 Hidden Obstacles to Success
- De: David M. R. Covey, Stephan M. Mardyks
- Narrado por: David M. R. Covey
- Duración: 6 h
- Versión completa
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General4.5 out of 5 stars 16
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Narración:4.5 out of 5 stars 12
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Historia4.5 out of 5 stars 12
Outsmart the traps that are holding you back from success! Trap Tales is your guide to avoiding the seven obstacles that ensnare people every day. We all fall into traps, and we often don't even realize it until we're deeply entrenched. Like quicksand, traps are easy to step into, but difficult to escape - it seems that the harder we try to climb out, the deeper we sink. But what if there were another way? What if we knew the right strategies to escape the traps we have fallen into? What if we could spot traps from a distance, and avoid them entirely?
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5 out of 5 stars
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Captivating
- De Jeff en 02-18-18
De: David M. R. Covey, y otros
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How to Finish Everything You Start: Understanding the Causes of the Unfinished Epidemic, Its Cures, and When Choosing Not to Finish Is Okay
- De: Jan Yager
- Narrado por: Gale Cruz
- Duración: 4 h y 34 m
- Versión completa
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General3 out of 5 stars 19
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Narración:3 out of 5 stars 18
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Historia3 out of 5 stars 18
This practical business book by an internationally acclaimed time management expert helps listeners understand why they're not finishing projects and what to do about it, including using Dr. Yager's unique F-I-N-I-S-H technique. It also goes beyond a "do this, not that" approach to help you develop a deeper insight into what you should be committing to in the first place!
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1 out of 5 stars
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I had trouble finishing it ;-)
- De D. Gutterud en 01-15-19
De: Jan Yager
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You're Not Broke, You're Pre-Rich
- Ditch Debt, Stop Living from Payday to Payday, and Manage Black Tax to #Liveyourbestlife
- De: Mapalo Makhu
- Narrado por: Zime Keswa
- Duración: 7 h y 44 m
- Versión completa
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General5 out of 5 stars 1
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Narración:0 out of 5 stars 0
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Historia0 out of 5 stars 0
If you are a millennial who is trying to figure out how money works, this audiobook is for you. With simple, relatable and sometimes amusing stories about how to manage money on a day-to-day basis, you will learn how to change your mindset about money, get out of debt and stay debt-free, invest your money and ultimately, live your best life.
De: Mapalo Makhu
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How to Lead
- Wisdom from the World's Greatest CEOs, Founders, and Game Changers
- De: David M. Rubenstein
- Narrado por: David M. Rubenstein
- Duración: 13 h y 6 m
- Versión completa
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General4.5 out of 5 stars 508
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Narración:4.5 out of 5 stars 411
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Historia4.5 out of 5 stars 409
The essential leadership playbook. Learn the principles and guiding philosophies of Bill Gates, Jeff Bezos, Ruth Bader Ginsburg, Warren Buffett, Oprah Winfrey, and many others through illuminating conversations about their remarkable lives and careers. For the past five years, David M. Rubenstein - author of The American Story, visionary cofounder of The Carlyle Group, and host of The David Rubenstein Show - has spoken with the world’s highest performing leaders about who they are and how they became successful.
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1 out of 5 stars
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A leadership book devoid of leadership.
- De JD en 09-10-20
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The Illusion of Choice
- 16½ Psychological Biases That Influence What We Buy
- De: Richard Shotton
- Narrado por: Simon Cole
- Duración: 4 h y 37 m
- Versión completa
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General4 out of 5 stars 21
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Narración:4 out of 5 stars 17
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Historia4.5 out of 5 stars 17
Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much to spend on a bottle of wine? Whether to renew a subscription. These choices might appear to be freely made, but psychologists have shown that subtle changes in the way products are positioned, promoted, and marketed can radically alter how customers behave.
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3 out of 5 stars
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Where is the accompanying PDF? It is not in the audible app!
- De AmazonShopper214 en 08-31-23
De: Richard Shotton
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Living Beyond Your Feelings
- Controlling Emotions So They Don't Control You
- De: Joyce Meyer
- Narrado por: Sandra McCollom
- Duración: 7 h y 19 m
- Versión completa
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General4.5 out of 5 stars 1,162
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Narración:4.5 out of 5 stars 972
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Historia4.5 out of 5 stars 962
The average person has 70,000 thoughts every day, and many of those thoughts trigger a corresponding emotion. No wonder so many of us often feel like we're controlled by our emotions. Our lives would be much improved is we controlled them. Joyce Meyer discusses the way that the brain processes and stores memories and thoughts, and then - emotion by emotion - she explains how we can manage our reactions to those emotions.
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5 out of 5 stars
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Loved it
- De B en 04-10-12
De: Joyce Meyer
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Brainfluence
- 100 formas de convencer y persuadir a traves del neuromarketing. Gestion del conocimiento
- De: Roger Dooley
- Narrado por: Walter Krochmal
- Duración: 9 h y 35 m
- Versión completa
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General5 out of 5 stars 12
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Narración:5 out of 5 stars 10
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Historia5 out of 5 stars 10
Un audioibro para persuadir e influir sobre los demás. Un audiolibro que concentra todas las novedades del neuromarketing. De acuerdo con la neurociencia, el 95% de nuestros pensamientos, emociones y aprendizaje ocurre antes de que seamos conscientes de ello, sin embargo los grandes esfuerzos del marketing se siguen concentrando en los mensajes racionales que apelan al 5%.
De: Roger Dooley
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Become a Person of Value
- De: J.S Math
- Narrado por: John B. Jenkins
- Duración: 5 h y 13 m
- Versión completa
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General4.5 out of 5 stars 6
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Narración:4.5 out of 5 stars 5
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Historia4.5 out of 5 stars 5
This is a book that is geared toward helping you become a person of value. Success is not merely pursued, it is attracted. This book covers a range of topics, from setting goals to psychology. The book also includes topics such as faith, mentality, and spirituality. This book is the only book of its kind that covers a wide array of chapters, but are all aligned to help you to ensure that your stock keeps rising!
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4 out of 5 stars
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Helpful overview of life advice
- De Ashley Miller en 10-14-21
De: J.S Math
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The 10 New Life-Changing Skills
- Get Them and Get Ahead
- De: Rajesh Srivastava
- Narrado por: Rajiv Dadia, Rajesh Srivastava
- Duración: 9 h y 8 m
- Versión completa
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General0 out of 5 stars 0
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Narración:0 out of 5 stars 0
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Historia0 out of 5 stars 0
The earlier 3 Industrial Revolutions (3IRs) created blue collar and white-collar jobs, which required people to carry out instructions, not question authority and follow time-tested systems and processes. Now, we are in the midst of the 4th Industrial revolution (4IR), also called Industry 4.0. It is creating ‘green collar’ jobs, which need people to ‘think, reflect and act’. To develop these abilities and perform the green collar jobs efficiently, it is critical that professionals develop certain skills—the 10 new life-changing skills.
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Discipline Without Damage
- De: Vanessa Lapointe
- Narrado por: Adrienne Fish
- Duración: 7 h y 57 m
- Versión completa
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General4.5 out of 5 stars 101
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Narración:4.5 out of 5 stars 90
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Historia4.5 out of 5 stars 90
In this easy-to-listen-to, science-based book, parents, caregivers, and adults of all kinds discover how discipline affects children’s development, why intervention should reinforce connection not separation, and why the disciplinary strategies that may have been used on us as children are not the ones that children really need. As a practicing child and family psychologist and advisor to the British Columbia ministry of children and families, Dr. Vanessa has seen it all, and she has navigated hundreds of tough situations with families.
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1 out of 5 stars
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Unrealistic expectations for parenting
- De Catarina en 01-08-24
De: Vanessa Lapointe
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Blindsight
- The (Mostly) Hidden Ways Marketing Reshapes Our Brains
- De: Matt Johnson PhD, Prince Ghuman
- Narrado por: Roger Wayne
- Duración: 8 h y 59 m
- Versión completa
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General4.5 out of 5 stars 45
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Narración:4.5 out of 5 stars 39
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Historia5 out of 5 stars 37
Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they’ve been influencing you all along. Every time you purchase, swipe, or click, marketers are able to more accurately predict your behavior. These days, brands know more about you than you know about yourself. Blindsight is here to change that.
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5 out of 5 stars
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Required Reading!
- De Amazon Customer en 08-11-20
De: Matt Johnson PhD, y otros
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Believe in Yourself (Original Classic Edition)
- De: Joseph Murphy
- Narrado por: Jason Leikam
- Duración: 1 h y 32 m
- Versión completa
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General5 out of 5 stars 1
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Narración:5 out of 5 stars 1
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Historia5 out of 5 stars 1
In his inspiring book, Believe in Yourself, Dr. Joseph Murphy shows you can make your life more rewarding and productive simply by embracing the power of believing. As you repeat the word success to yourself and do it with faith and conviction, your subconscious mind will accept it and you will find the success you seek. In Believe in Yourself, Murphy shows you the science of imagination in a vivid, intensely practical way as he illustrates his points with wonderful stories about how inventors, writers, artists, and entrepreneurs have used this power to reach the heights.
De: Joseph Murphy
Great influencial marking book.
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Amazing book
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Annoying guy cheap narration destroyed book
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