Showing titles in Writing & Publishing

Call it advertising, call it promotion, call it marketing, but whatever you call it, every business and organization depends on words with impact. You need to grab the attention of potential customers, clients, or supporters and call them to action. Few among us are born talented copywriters, that rare combination of both facile wordsmiths and natural salespeople. Most of us need some help, and even naturals can improve by studying the best. Victor O. Schwab was one of the greats.

Do you want to write but can't seem to get started? Are you struggling to finish your novel or frustrated by your slow progress? Perhaps you are starting to worry that you aren't cut out for the writing life.... Let best-selling novelist and host of the Worried Writer podcast Sarah Painter show you how to skip past negativity, free-up writing time, cope with self-doubt, and beat procrastination. Packed with honest, supportive, and hard-won advice, this is your practical guide to getting the work done.

In his essential writing guide, This Year You Write Your Novel, Walter Mosley supplied aspiring writers with the basic tools to write a novel in one year. In this complementary follow up, Mosley guides the writer through the elements of not just any fiction writing, but the kind of writing that transcends convention and truly stands out. How does one approach the genius of writers like Melville, Dickens, or Twain? In Elements of Fiction, Walter Mosley contemplates the answer.

Audible editor Katie O’Connor explores the craft of writing for the audio format with Audible Originals authors Samantha Allen, Lauren Blakely, Dennis Mahoney, and Ben H. Winters. Listen in as the authors discuss how they changed their approach to their work with audio in mind. You’ll also hear from two Audible Originals editors - Lara Blackman and Steve Feldberg - about how they collaborate with their authors and where they think the future of audio is going.

The CliffsNotes study guide on William Golding's Lord of the Flies supplements the original literary work, giving you background information about the author, an introduction to the work, and critical commentaries, all for you to use as an educational tool that will allow you to better understand the work. This study guide was written with the assumption that you have read Lord of the Flies.

Have you ever said, "I've always wanted to write a book for kids!" but then never got around to it? Maybe you didn't know where to start, or how to get a good idea. Now you can start to write your book for children when you listen to How to Write a Children's Book, brought to you by the Institute of Children's Literature. Whether you want to have a full-blown career writing children's books, be traditionally published, self-published, or simply want one book to hand down to your own children and grandkids, How to Write a Children's Book will help you.

“It’s possible simply to go through life noticing things and writing them down and that this is OK, it’s worth doing... the seemingly insignificant things that most of us spend our days noticing are really significant, have meaning, and tell us something.” – Joan Didion This is not just another list-of-writing-prompts-book because Carolyn V. Hamilton has included personal stories to inspire you to be ruthlessly hones with yourself. And she has done so honestly, openly, and with no holds barred. Just as she encourages you to do. WARNING: Sharing your personal thoughts with yourself...

Dorothea Brande's Becoming a Writer remains evergreen decades after it was first written. Brande believed passionately that although people have varying amounts of talent, anyone can write. She also insists that writing can be both taught and learned. This is Dorothea Brande's legacy to all those who have ever wanted to express their ideas in written form. A sound, practical, inspirational, and charming approach to writing, it fulfills on finding the writer's magic.

When it comes to writing books, are you a "plotter" or a "pantser"? Is one method really better than the other? In this instructional book, author Libbie Hawker explains the benefits and technique of planning a story before you begin to write. She'll show you how to develop a foolproof character arc and plot, how to pace any book for a can't-put-down reading experience, and how to ensure that your stories are complete and satisfying without wasting any time or words.

Being a writer is not just about typing. It's also about surviving the rollercoaster of the creative journey. Self-doubt, fear of failure, the need for validation, perfectionism, writer's block, comparisonitis, overwhelm, and much more. When you're going through these things, it can feel like you're alone. But actually, they are part of the creative process, and every author goes through them too.

In the tradition of The Elements of Style comes Trish Hall's essential new work on writing well - a sparkling instructional guide to persuading (almost) anyone, on (nearly) anything. In charge of the Op-Ed page for the New York Times, Hall spent years immersed in argument, passion, and trendsetting ideas - but also in tangled sentences, migraine-inducing jargon, and dull-as-dishwater writing. Drawing on her vast experience editing, Hall presents the ultimate guide to writing persuasively for students, job applicants, and rookie authors looking to get published.

Book coach and editor Molly McCowan takes you through the self-editing process in 13 detailed lessons, using a step-by-step method designed to reduce overwhelm and to structure the revision process in the most productive way possible. Working from the big to the little picture of your work, Molly shows you how to strengthen character development, find and fix plot holes, build stronger scenes, focus on smooth pacing and point-of-view issues, elevate your language, and much more.

This CliffsNotes study guide on Publius Vergilius Maro's (known as Virgil) Aeneid supplements the original literary work, giving you background information about the author, an introduction to the work, a graphical character map, critical commentaries, expanded glossaries, and a comprehensive index, all for you to use as an educational tool that will allow you to better understand the work. This study guide was written with the assumption that you have read Aeneid.

Every day at work, people do three things: talk, listen, and pretend to listen. That's not surprising when you consider that the average attention span has dropped to 8 seconds. To break through, says high-stakes communications expert Paul Hellman, you need to focus on your audience, be slightly different, and deliver with finesse.

It's every novelist's greatest fear: pouring their blood, sweat, and tears into writing hundreds of pages only to realize that their story has no sense of urgency, no internal logic, and so is a page-one rewrite. The prevailing wisdom in the writing community is that there are just two ways around this problem: pantsing (winging it) and plotting (focusing on the external plot).

Imagine you're at a dinner party with some of the most successful authors of our time. "Book Mama" and Beautiful Writers Podcast cocreator Linda Sivertsen is the host. As she shares her story of the many hilarious, outrageous, and practical things she did to launch her bestselling writing career, your favorite writers chime in with their own anecdotes, leaving you enlightened and newly inspired. The wisdom in this book will nourish anyone who appreciates the art of storytelling and dreams of living a creative life.

Bill Bryson is the world's funniest travel writer, and a master of comic observation. His hugely popular books, spanning topics from linguistics to Shakespeare to the human body, have sold over 16 million copies and been translated into 30 languages, and his 2003 science book A Short History of Nearly Everything won the prestigious Aventis and Descartes prizes.

For over a century, The New York Times has been an iconic institution in American journalism, one whose history is intertwined with the events that it chronicles—a newspaper read by millions of people every day to stay informed about events that have taken place across the globe. In The Times, Adam Nagourney, who’s worked at The New York Times since 1996, examines four decades of the newspaper’s history, from the final years of Arthur “Punch” Sulzberger’s reign as publisher to the election of Donald Trump in November 2016.

There's a mantra real writers know but wannabe writers don’t. And the secret phrase is this: "Nobody wants to read your shit." Recognizing this painful truth is the first step in the writer's transformation from amateur to professional.

Are you tired of spending countless hours on creating content that sets you apart as a thought leader in your industry? Look no further than ChatGPT for Thought Leaders and Content Creators. This essential guide teaches you how to harness the power of AI to generate innovative and powerful content, saving you time and increasing your impact. You'll learn how to use ChatGPT for research, writing articles, books, speeches, podcasts, social media posts, and even email and AdWords marketing campaigns. Plus, you'll discover how to personalize your content to better connect with your audience, ...