What Only the CEO Can Do?
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What Only the CEO Can Do?
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Narrated by:
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Deaver Brown
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By:
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Peter Drucker
About this listen
This Harvard Business Review (HBR) article describes and focuses on the unique tasks only a CEO can perform. The core elements of this article were created by Peter Drucker. They were then updated and further refined by former P & G CEO, Arthur Lafley. This article and our corresponding Harvard Thoughts audio book define the importance of the CEO focusing his or her organization first on the most meaningful outsider, the customer. Then Drucker addresses the concept of What Business are You In (also see our HBR based audiobook What Business are You In? by Ted Levitt) and how this is a task only the CEO can perform. The CEO must identify the organization’s core competencies and shed the non-core ones.
Lafley describes how he did this at P & G with Peter Drucker’s assistance by focusing on core brands for P & G to be more nimble in their marketing efforts and by spinning off secondary ones to companies such as Smuckers who added these brands to their core product lines. P & G also benefited financially from this refocusing by becoming a major Smuckers’ shareholder. Drucker then emphasized the second key CEO task, balancing short term against long term needs to earn sufficient present income to support investments for the future to sustain and grow the company over extended periods of time. And finally they stated that the third key CEO task was to establish clear values and core standards in an organization. They emphasized this meant the CEO must make sure these are completed understood and internalized throughout the organization, from top to bottom.
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- How Caffeine Created the Modern World
- By: Michael Pollan
- Narrated by: Michael Pollan
- Length: 2 hrs and 2 mins
- Original Recording
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Overall4.5 out of 5 stars 42,507
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Performance4.5 out of 5 stars 36,621
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Story4.5 out of 5 stars 36,453
Michael Pollan, known for his best-selling nonfiction audio, including The Omnivores Dilemma and How to Change Your Mind, conceived and wrote Caffeine: How Caffeine Created the Modern World as an Audible Original. In this controversial and exciting listen, Pollan explores caffeine’s power as the most-used drug in the world - and the only one we give to children (in soda pop) as a treat.
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2 out of 5 stars
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Leaves much to be desired
- By Melody H on 02-02-20
By: Michael Pollan
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How I Get It Done
- By: Shereen Marisol Meraji
- Narrated by: Shereen Marisol Meraji
- Length: 9 hrs and 53 mins
- Original Recording
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Overall4.5 out of 5 stars 35
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Performance4.5 out of 5 stars 33
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Story4.5 out of 5 stars 33
In a series of deeply moving and inspiring conversations, host Shereen Marisol Meraji connects with successful women from all walks of life to reveal how they manage their careers and every aspect of their lives. Based on the long-running column from The Cut and New York Magazine.
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5 out of 5 stars
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Relatable, helpful, and beautifully produced.
- By Anonymous User on 09-07-24
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Manifest Now
- By: Idil Ahmed
- Narrated by: Idil Ahmed
- Length: 4 hrs and 23 mins
- Unabridged
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Overall5 out of 5 stars 2,510
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Performance5 out of 5 stars 2,115
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Story5 out of 5 stars 2,099
Manifest Now provides a step-by-step guide with tools, techniques, and proven strategies to raise your frequency and create the reality you want. This audiobook is designed to guide you through the mental, physical, and spiritual aspects of manifesting and creating all that your heart desires. You'll learn how to start removing mental and emotional blocks so you can rediscover that manifesting is your natural birthright. You'll feel more confident, reconnected, and powerful as you listen.
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5 out of 5 stars
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This is my first review of 2 years subscribed!
- By Rodrigo on 02-22-19
By: Idil Ahmed
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Plan Your Year Like a Millionaire
- By: Rachel Rodgers
- Narrated by: Rachel Rodgers
- Length: 2 hrs
- Original Recording
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Overall4.5 out of 5 stars 1,345
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Performance4.5 out of 5 stars 1,300
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Story4 out of 5 stars 1,299
Plan Like a Millionaire is part of a riveting three-part series, and it's all about elevating your game and setting goals like a seven-figure earner. In this wealth-inspiring listening journey, Rachel reveals the secrets of how to set goals, manage time wisely, build essential support systems, break free from financial constraints, and make savvy money decisions.
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3 out of 5 stars
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Feel Good Book, only
- By Maggie on 01-06-24
By: Rachel Rodgers
What listeners say about What Only the CEO Can Do?
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Joel
- 02-12-15
Consise
Great book short and to the point for provoking a thought of the CEO role
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