Mastering the Rockefeller Habits (20th Anniversary Edition)

What You Must Do to Increase the Value of Your Growing Firm

By: Verne Harnish

Narrated by: Verne Harnish

Length: 4 hrs and 3 mins

Publisher's summary

What are the underlying handful of fundamentals that haven't changed for over a hundred years? From Harnish's famous One-Page Strategic Plan to his concise outline of eight practical actions you can take to strengthen your culture, this book is a compilation of best practices adapted from some of the best-run firms on the planet. Included is an instructive chapter co-authored by Rich Russakoff, revealing winning tactics to get banks to finance your business. Lastly, there are case studies demonstrating the validity of Harnish's practical approaches.

If you are looking for an expanded and updated version of this 2002 best-seller, look for Verne Harnish's latest title Scaling Up: How a Few Companies Make It...and Why the Rest Don't (Rockefeller Habits 2.0).

In Scaling Up, Harnish and his team share practical tools and techniques for building an industry-dominating business. These approaches have been honed from over three decades of advising tens of thousands of CEOs and executives and helping them navigate the increasing complexities (and weight) that come with scaling up a venture. This book is written so everyone—from frontline employees to senior executives—can get aligned in contributing to the growth of a firm. There's no reason to do it alone, yet many top leaders feel like they are the ones dragging the rest of the organization up the S-curve of growth. This book can help you turn what feels like an anchor into wind at your back—creating a company where the team is engaged; the customers are doing your marketing; and everyone is making money.

To accomplish this, Scaling Up focuses on the four major decision areas every company must get right: People, Strategy, Execution, and Cash. The book includes a series of new one-page tools including the updated One-Page Strategic Plan and the Rockefeller Habits Checklist™, which more than 40,000 firms around the globe have used to scale their companies successfully—many to $1 billion and beyond. Running a business is ultimately about freedom. Scaling Up shows business leaders how to get their organizations moving in sync to create something significant and enjoy the ride.

©2022 Verne Harnish (P)2023 Gazelles, Inc.

Verne is the Biz Guru

Verne is THE guy for scaling business. I've read Scaling Up 10+ times, the original Mastering the Rockefeller Habits multiple times, and was excited to hear this audio for the revised version come out. Thanks Verne for your dedication to businesses like mine. Truly a great resource.

QCis not good- needs to be edited

Clearly no one did any quality control of the book performance. There are numerous repeated passages and even an entire section was repeated. On top of the repeated sections, the rhythm of the speech is odd and unnatural at times. It was like pieces of the book were edited to together and where there should be pauses or stops in the natural reading of the book were left out. It is too bad there is some great content. Just needs to be re-recorded or edited. Frankly I am disappointed that Verne would let this be sold in this condition.