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Magnetische Unternehmenskultur [Magnetic Company Culture]
Wie Unternehmen die passenden Mitarbeiter und die idealen Kunden anziehen [How Companies Attract the Right Employees and the Ideal Customers]
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Magnetische Unternehmenskultur [Magnetic Company Culture]
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Narrated by:
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Christian Conrad
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By:
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Christian Conrad
About this listen
Magnetische Unternehmenskultur wie Ihr Unternehmen so attraktiv wird wie SAP und Google und im Kampf um Talente die Nase vorn hat
Der Fachkr auml;ftemangel—ein hochaktuelles Thema in Wirtschaft und Politik. Was jedoch, wenn diese abstrakte politische Phrase nicht nur durch Schlagzeilen geistert, sondern tats auml;chlich die eigene Firma davon betroffen ist?
Gerade boomende M auml;rkte wie DAX-Konzerne, Industrie, Software und Technologie, aber auch alteingesessene Berufssparten wie Handwerk, Gastronomie oder Pflege leiden aktuell stark darunter, die passenden Mitarbeiter zu finden und dann auch zu behalten. Jedes Unternehmen und jede F uuml;hrungskraft m ouml;chte dieser Entwicklung entgegenwirken. Es stellt sich jedoch die Frage der konkreten Umsetzung. Was ist zu tun? Wie kann ich als einzelnes Unternehmen im Wettbewerb um Talente und Fachkr auml;fte in der Pole Position sein? Die Louml Etablieren Sie eine magnetische Unternehmenskultur! Mitarbeiter und Kunden finden den Weg zu Ihnen und nicht umgekehrt. Wie das geht, zeigt Ihnen dieses Buch.
Eine magnetische Unternehmenskultur verschafft Ihnen einen Wettbewerbsvorteil im Kampf um Fachkr auml;fte, macht sie f uuml;r Mitarbeiter gegen uuml;ber der Konkurrenz attraktiver und reduziert obendrein noch die Krankenst auml;nde der Bestandsmitarbeiter. Sie werden zu einem Unternehmen, zu dem die Mitarbeiter eine emotionale Bindung haben, ein Unternehmen, in dem gerne gearbeitet wird, ein Unternehmen mit geringer Mitarbeiterfluktuation.
Die perfekte Begleiter f uuml;r die Entwicklung Ihres Unternehmens: Der Mitarbeiter von heute m ouml;chte jung, hipp, agil und digital arbeiten. Wie Sie dorthin kommen, wie Sie als Unternehmer diese Bedingungen schaffen k ouml;nnen, zeigt Ihnen dieses Buch praxisnah und verst auml;ndlich anhand zahlreicher Beispiele. Dr. Claus Hipp schreibt in seinem Vorwort "Ein richtiges Buch zum richtigen Zeitpunkt. Christian Conrad zeigt auf, worauf es ankommt, wenn ein Unternehmen die passenden Mitarbeiter anziehen und auch halten will."
Please note: This audiobook is in German.
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