Hypothesis-Driven Development
A Guide to Smarter Product Management
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Hypothesis-Driven Development
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Narrated by:
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Alex Cowan
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By:
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Alex Cowan
About this listen
There’s a lot of waste in tech. Billions of dollars of it. Software gets written, and digital products designed and shipped that no one wants. Some say it’s “just a part of doing the business of innovation” in hot new markets.
But waste is not inevitable anymore.
Hypothesis-Driven Development (HDD) is an emerging approach to digital product management for both business people and engineers. It emphasizes rigorous, continuous experimentation as a way to both minimize waste and focus teams’ creative capabilities in directions that drive growth and innovation.
In this audiobook, Alex Cowan delivers a fresh new formula that helps teams reliably derive measurable value for a product or feature. Rather than focusing on mere output, successful tech leaders (and companies) are using HDD to build smarter. Drive a culture of continuous experimentation and continuous delivery, and create the outcomes you want with HDD.
Using a modern, evidence-based approach, and a focus on the economics of decisions, Cowan guides today’s business leaders towards creative confidence and fluency across the product development process. Work with your development team to deliver code securely, confidently, and with value-adds. Use modern, cutting edge practices to drive growth, minimize waste, and innovate.
You can deliver business value and create great digital products. This audiobook will show you how.
©2022 Cooke & McDouglas (P)2022 Cooke & McDouglasListeners also enjoyed...
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Story4 out of 5 stars 284
Look around you. Artificial intelligence is no longer just a futuristic notion. It's here right now - in software that senses what we need, supply chains that "think" in real time, and robots that respond to changes in their environment. Twenty-first-century pioneer companies are already using AI to innovate and grow fast. The bottom line is this: Businesses that understand how to harness AI can surge ahead. Those that neglect it will fall behind. Which side are you on?
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3 out of 5 stars
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A golf course book
- By C. Surdak on 07-30-18
By: Paul R. Daugherty, and others
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The Amazon Way on IoT
- 10 Principles for Every Leader from the World's Leading Internet of Things Strategies
- By: John Rossman
- Narrated by: Christopher Lane
- Length: 5 hrs and 13 mins
- Unabridged
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Overall4 out of 5 stars 191
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Performance4.5 out of 5 stars 165
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Story4 out of 5 stars 160
The Amazon Way on IoT is for the leader who wants to understand how the Internet of things is transforming business and society. Listeners will discover business cases, key concepts, technologies and tools to help develop, explain and execute their own IoT approach through understanding Amazon's and other leading companies sophisticated IoT technologies and strategies.
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3 out of 5 stars
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Very insightful, but quite boring
- By Riaan on 02-21-17
By: John Rossman
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Design Thinking in Business and IT: Overview, Techniques and Example Workshop
- By: Florian Heuer
- Narrated by: Bryan Stout
- Length: 1 hr and 4 mins
- Unabridged
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Overall4 out of 5 stars 88
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Performance4 out of 5 stars 75
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Story3.5 out of 5 stars 75
You might've talked about innovation with your IT department or software development agency lately and the words "design thinking" were surely mentioned. So what is it? Just another piece of business jargon to add to your arsenal or a useful tool? Or maybe even an overestimated hype? Nowadays every organization or business runs into a myriad of problems as business models become increasingly more complex. Globalization and advances in communication and technology, all add up to creating unique opportunities but also new challenges that are not easy to solve applying the old tested methods.
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4 out of 5 stars
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Basic design thinking lesson
- By Preston on 04-09-16
By: Florian Heuer
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Ask Your Developer
- How to Harness the Power of Software Developers and Win in the 21st Century
- By: Jeff Lawson
- Narrated by: Jeff Lawson
- Length: 9 hrs and 1 min
- Unabridged
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Overall4.5 out of 5 stars 379
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Performance5 out of 5 stars 305
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Story4.5 out of 5 stars 304
Jeff Lawson, developer turned CEO of Twilio (one of Bloomberg Businessweek's Top 50 Companies to Watch in 2021), creates a new playbook for unleashing the full potential of software developers in any organization, showing how to help management utilize this coveted and valuable workforce to enable growth, solve a wide range of business problems, and drive digital transformation.
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2 out of 5 stars
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Two and Half Stars
- By Anonymous User on 12-16-21
By: Jeff Lawson
What listeners say about Hypothesis-Driven Development
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall3 out of 5 stars
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Performance3 out of 5 stars
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Story4 out of 5 stars
- Trying again
- 12-03-23
So many references to diagrams
I took one of this authors courses on Coursera and it was excellent however listening to his audiobook while there is good information he references diagrams so often that you can't just listen wherever you are or whatever you were doing you have to be sitting down and referencing each diagram he's talking about to be able to understand it.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Lu Ting Xiang
- 02-25-23
Indispensable read for the modern product manager
As I reflect on my own experience as head of product of a tech company, I see an incredible amount of value in the ideas and tools offered here. Everything I did right is described well here, and there’s so much I could’ve done better if I had had this book in my hands earlier. I believe I will continue to re-read sections of this book many times over the coming years as I refined my own practice of product management. Many thanks to the author Alex Cowan for enlightening us.
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