Showing results by narrator "Jonathan Yen" in All Categories

YouTube has the eyes and ears of two billion monthly users. YouTube Channels for Dummies, 2nd Edition offers proven steps to attracting a chunk of those billions to your personal or business channel. This updated guide offers insight from a quartet of YouTube channel content creators, managers, marketers, and analysts as they share the secrets of creating great content, building an audience, and interacting with your viewers.

What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town. A platform, by definition, creates value by facilitating an exchange between two or more interdependent groups. So, rather than making things, they simply connect people. The advent of mobile computing and its ubiquitous connectivity have forever altered how we interact with each other. Yet, few people truly grasp the radical structural shifts of the last 10 years.

As a manager you have to make decisions - from daily choices about team priorities to deciding which long-term innovation projects to pursue. But most decisions don't have a clear-cut answer, and assessing the alternatives and the risks involved can be overwhelming. You need a smarter approach to making the best choice possible. The HBR Guide to Making Better Decisions provides practical tips and advice to help you identify the problem, evaluate your alternatives, select the right path forward, and follow through successfully.

Humans are a puzzling species. On the one hand, we struggle to survive on our own in the wild, often failing to overcome even basic challenges, like obtaining food, building shelters, or avoiding predators. On the other hand, human groups have produced ingenious technologies, sophisticated languages, and complex institutions that have permitted us to successfully expand into a vast range of diverse environments. What has enabled us to dominate the globe, more than any other species, while remaining virtually helpless as lone individuals?

A blood test can reveal so much about your body, but only if you can interpret the results. Your Blood Never Lies provides the up-to-date information you need to take control of your health.

The Great Abolitionist is the first major biography of Charles Sumner to be published in over fifty years. Acclaimed historian Stephen Puleo relates the story of one of the most influential non-presidents in American history with evocative and accessible prose, transporting listeners back to an era when our leaders exhibited true courage and authenticity in the face of unprecedented challenges.

In Eisenhower vs. Warren, two-time New York Times Notable Book author James F. Simon examines the years of strife between them that led Eisenhower to say that his biggest mistake as president was appointing that "dumb son of a bitch Earl Warren." This momentous, poisonous relationship is presented here at last in one volume. Compellingly written, Eisenhower vs. Warren brings to vivid life the clash that continues to reverberate in political and constitutional debates today.

In Maier's hands, the Declaration of Independence is brought close to us. She lets us hear the voice of the people as revealed in the other "declarations" of 1776: the local resolutions - most of which have gone unnoticed over the past two centuries - that explained, advocated, and justified Independence and undergirded Congress' work. Detective-like, she discloses the origins of key ideas and phrases in the Declaration and unravels the complex story of its drafting and of the group-editing job which angered Thomas Jefferson.

Being a startup CEO is a job like no other: it's difficult, risky, stressful, lonely, and often learned through trial and error. As a startup CEO seeing things for the first time, you're likely to make mistakes, fail, get things wrong, and feel like you don't have any control over outcomes. Author Matt Blumberg has been there, and in Startup CEO he shares his experience, mistakes, and lessons learned as he guided Return Path from a handful of employees and no revenues to over $100 million in revenues and 500 employees.

Merger Masters presents revealing profiles of monumentally successful merger investors based on interviews with some of the greatest minds to practice the art of arbitrage. Michael Price, John Paulson, Paul Singer, and others offer practical perspectives on how their backgrounds in merger arbitrage helped them make their biggest deals. They share their insights on the discipline that underlies their fortunes, whether they practice the "plain vanilla" strategy of announced deals, the aggressive strategy of activist investment, or any strategy in between on the risk spectrum.

A reliable resource for investors who want to make more informed choices, this book steers listeners away from past investment errors and guides them in the right direction. The Five Mistakes Every Investor Makes and How to Avoid Them, Second Edition focuses on what investors do wrong so you can avoid these common errors and set yourself on the right path to success. In this comprehensive reference, you'll learn to navigate the ever-changing variables and market dilemmas that can make investing a risky and daunting endeavor.

Adopt the investment strategy that built Warren Buffett's fortune. Invest Like a Guru provides an invaluable resource for high-quality-focused value investing, with expert insight and practical tools for implementation. Written by the man behind GuruFocus.com, this book expands on the site's value strategies and research tools to provide a primer for those exploring pathways to higher returns at lower risk.

Startup money is moving online, and this guide shows you how it works. The Art of Startup Fundraising takes a fresh look at raising money for startups, with a focus on the changing face of startup finance. New regulations are making the old go-to advice less relevant, as startup money is increasingly moving online. These new waters are all but uncharted—and founders need an accessible guide. This book helps you navigate the online world of startup fundraising with easy-to-follow explanations and expert perspective on the new digital world of finance.

In 1940 Pearl Harbor had not yet happened, and America was not yet at war with Japan. But China had been trying to stave off Japanese aggression for three years - and was desperate for aircraft and trained combat pilots. General Chiang Kai-shek sent military aviation advisor Claire Chennault to Washington, where President Roosevelt was sympathetic but knew he could not intervene overtly. Instead he quietly helped Chennault put together a group of American volunteer pilots.

Mick Jagger, Jimmy Cliff, Roger Waters, Jimmy Page, Stevie Wonder, Bonnie Raitt, and many other leading artists reveal for the first time the emotions, inspirations, and techniques behind their influential works. Covering the history of rock, R&B, country, disco, soul, reggae, and pop, Anatomy of a Song is a love letter to the songs that have defined generations of listeners.

The health-care system in the United States has been called the best in the world. Yet wide disparities persist between social groups, and many Americans suffer from poorer health than people in other developed countries. In this revised edition of Health Disparities in the United States, Donald A. Barr provides extensive new data about the ways low socioeconomic status, race, and ethnicity interact to create and perpetuate these health disparities.

When Anton LaVey burst onto the San Francisco scene right before the Summer of Love, he parlayed his eerie obsessions into a philosophy and lifestyle that capitalized on a New Age rage. With his signature cape, horn-studded hood, and Ming the Merciless beard, LaVey was a media-savvy provocateur who took what he did seriously, but was always in on the joke. From a spooky old Victorian house, he founded the Church of Satan, where young women squirmed nude on the mantel of his ritual chamber as he delivered a doctrine of self-deification and indulgence.

The Moog synthesizer "bent the course of music forever" Rolling Stone declared. Bob Moog, the man who did that bending, was a lovable geek with Einstein hair and pocket protectors. He walked into history in 1964 when his homemade contraption unexpectedly became a sensation-suddenly everyone wanted a Moog. The Moog's gamechanging sounds saturated sixties counterculture and burst into the disco party in the seventies to set off the electronic dance music movement. Bob had singlehandedly founded the synth industry and became a star.

Conflict is a part of life, but that doesn't mean that we need to accept bitterness and broken relationships. But before we can properly heal our relationships with others, we must let God heal our relationship with him. In this audiobook, Neil T. Anderson invites you to see how Jesus brings about the miracle of reconciliation. Learn how to go beyond conflict management to freedom and healing by learning the basics of repentance, reparation, and forgiveness.

Your inbox is overflowing. You're paralyzed because you have too much to do but don't know where to start. Your to-do list never seems to get any shorter. You leave work exhausted but have little to show for it. It's time to learn how to get the right work done. In the HBR Guide to Getting the Right Work Done, you'll discover how to focus your time and energy where they will yield the greatest reward. Not only will you end each day knowing you made progress—your improved productivity will also set you apart from the pack.