In this episode of ‘We Built This Business’ we talk with Lisa Shepherd from The Biskery.
Lisa Shepherd, co-founder of The Biskery, shares her journey from starting a market stall to building a thriving online biscuit business which serves both consumers and major corporations like Google, Meta, and Amazon. She discusses the importance of SEO, maintaining product quality, balancing business and family life, and winning important awards for her brand.
HIGHLIGHTS
The Origin Story of The Biskery - The origin story of The Biskery and its unique offerings
Digital Marketing Mastery - How Lisa and her co-founder leveraged their digital marketing background to grow their business organically
Award-Winning Biscuits - The impact of winning a Great Taste Award on their brand
From Home-Based to Full-Fledged Operation - Transitioning from a home-based business to a full-fledged operation
Flexibility and Authenticity in the Workplace - The importance of flexibility and authenticity in the workplace
Guidance from a Business Coach - The role of a business coach in their entrepreneurial journey
Kindness Biscuits During the Pandemic - How The Biskery supported communities during the pandemic with Kindness Biscuits
SPECIAL OFFER
Lisa and The Biskery are kindly offering 20% OFF any orders using the code WEBUILTTHIS. You can order at https://www.thebiskery.com/
Also, every Tuesday from 10am is ‘GratiTuesday’ where you can send someone a free thank you biscuit to spread kindness - limited amount of stock available
PODCAST INTRODUCTION
Daniel Osullivan invites business owners and industry experts onto the We Built This Business Podcast to discuss how they have built their business.
We discuss how they started, their business challenges, successes, failures and everything in between.
Running a business is hard work so why not learn from business owners who are currently building or who have built a business.
VALUABLE RESOURCES
Guest Website - https://www.thebiskery.com/
Guest Linkedin - https://www.linkedin.com/in/lisa-shepherd-leeds/
Host Website – https://www.webuiltthisbusiness.co.uk/
EPISODES TO CHECK OUT NEXT
Episode 4 - How I Built a £6 Million Revenue Print and Promotional Business by The Age of 24 - Taylor Tassie
Episode 5 - How I Built a Global Tech Events Business and Thrived in the Pandemic - Johnny Edser
Episode 6 - How I Built a Digital Marketing Business and How I Exited - Alex Minchin
ABOUT THE HOST
Daniel Osullivan is the CEO of The Experience Specialists Group we have brands in the events, entertainment and media industries including Red Cactus Events, Team Building Experiences, Shizzoo.co, Football Zorbing UK, Nel Events and X Event Solutions.
CONNECT & CONTACT
Daniel Osullivan
Daniel Osullivan Linkedin Page
Email: daniel@webuiltthisbusiness.co.uk
We Built This Business
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Donation: Every week that we release an episode of We Built This Business we give £10 to our Charity the British Heart Foundation - https://www.bhf.org.uk/ (Started 21.05.2024 we hope to donate £520 a year)