• EP20 - How I Turned an Event Equipment Hire Startup into a £5 Million Revenue Business – Taran O'Doherty

  • Aug 6 2024
  • Length: 1 hr and 4 mins
  • Podcast

EP20 - How I Turned an Event Equipment Hire Startup into a £5 Million Revenue Business – Taran O'Doherty

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  • Summary

  • In this episode of ‘We Built This Business’ we talk with Taran O'Doherty from Yahire. Yahire is an event and equipment hire business in London, providing services for over 250 events a week. With a team of over 70 employees and more than £5 million in revenue, Taran shares the journey of building Yahire from the ground up. He talks about the early days, the challenges faced, and the strategies that led to their success. Taran also discusses the importance of delegation, building a robust system, and how they manage logistics to deliver high-quality service. HIGHLIGHTS 01:14 Overview of Yahire Taran explains what Yahire does and the range of services they offer. 02:20 Early Success and Challenges Taran recalls one of their first big events and the challenges faced during the early days. 10:10 Naming the Business The story behind the name Yahire and the importance of keeping things simple. 20:23 Growth and Learning Taran talks about their consistent growth and the learning curve over the years. 30:31 Implementing a Custom System How Yahire built a custom system to handle logistics and improve efficiency. 45:12 Marketing Strategies Taran discusses their marketing approach, focusing on SEO and brand visibility. PODCAST INTRODUCTION Daniel Osullivan invites business owners and industry experts onto the We Built This Business Podcast to discuss how they have built their business. We discuss how they started, their business challenges, successes, failures and everything in between. Running a business is hard work so why not learn from business owners who are currently building or who have built a business. PODCAST SPONSOR Team Building Experiences are a nationwide team building company who are experts in Keeping Things Fun for companies. With a wide range of mobile events such as Game Shows, Sports Days, Crystal Challenge and more, there is something for every company. Visit https://bit.ly/tbe-pod and quote PODCAST15 to receive 15% off your next team building event VALUABLE RESOURCES Guest Website - https://www.yahire.com/ Host Website – https://beacons.ai/wbtb EPISODES TO CHECK OUT NEXT Episode 4 - How I Built a £6 Million Revenue Print and Promotional Business by The Age of 24 - Taylor Tassie Episode 5 - How I Built a Global Tech Events Business and Thrived in the Pandemic - Johnny Edser Episode 6 - How I Built a Digital Marketing Business and How I Exited - Alex Minchin ABOUT THE HOST Daniel Osullivan is the CEO of The Experience Specialists Group we have brands in the events, entertainment and media industries including Red Cactus Events, Team Building Experiences, Shizzoo.co, Football Zorbing UK, Nel Events and X Event Solutions. CONNECT & CONTACT Daniel Osullivan Daniel Osullivan Linkedin Page Email: daniel@webuiltthisbusiness.co.uk We Built This Business Podcast Website - https://beacons.ai/wbtb Podcast Linkedin Page Podcast Instagram Page Facebook Instagram Page Donation: Every week that we release an episode of We Built This Business we give £10 to our Charity the British Heart Foundation - https://www.bhf.org.uk/ (Started 21.05.2024 we hope to donate £520 a year)
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