In this episode of ‘We Built This Business’ we talk with Lisa Shepherd from The Biskery.

Lisa Shepherd, co-founder of The Biskery, shares her journey from starting a market stall to building a thriving online biscuit business which serves both consumers and major corporations like Google, Meta, and Amazon. She discusses the importance of SEO, maintaining product quality, balancing business and family life, and winning important awards for her brand.

HIGHLIGHTS

The Origin Story of The Biskery - The origin story of The Biskery and its unique offerings

Digital Marketing Mastery - How Lisa and her co-founder leveraged their digital marketing background to grow their business organically

Award-Winning Biscuits - The impact of winning a Great Taste Award on their brand

From Home-Based to Full-Fledged Operation - Transitioning from a home-based business to a full-fledged operation

Flexibility and Authenticity in the Workplace - The importance of flexibility and authenticity in the workplace

Guidance from a Business Coach - The role of a business coach in their entrepreneurial journey

Kindness Biscuits During the Pandemic - How The Biskery supported communities during the pandemic with Kindness Biscuits

SPECIAL OFFER

Lisa and The Biskery are kindly offering 20% OFF any orders using the code WEBUILTTHIS. You can order at https://www.thebiskery.com/

Also, every Tuesday from 10am is ‘GratiTuesday’ where you can send someone a free thank you biscuit to spread kindness - limited amount of stock available

PODCAST INTRODUCTION

Daniel Osullivan invites business owners and industry experts onto the We Built This Business Podcast to discuss how they have built their business.

We discuss how they started, their business challenges, successes, failures and everything in between.

Running a business is hard work so why not learn from business owners who are currently building or who have built a business.

VALUABLE RESOURCES

Guest Website - https://www.thebiskery.com/

Guest Linkedin - https://www.linkedin.com/in/lisa-shepherd-leeds/

Host Website – https://www.webuiltthisbusiness.co.uk/

EPISODES TO CHECK OUT NEXT

Episode 4 - How I Built a £6 Million Revenue Print and Promotional Business by The Age of 24 - Taylor Tassie

Episode 5 - How I Built a Global Tech Events Business and Thrived in the Pandemic - Johnny Edser

Episode 6 - How I Built a Digital Marketing Business and How I Exited - Alex Minchin

ABOUT THE HOST

Daniel Osullivan is the CEO of The Experience Specialists Group we have brands in the events, entertainment and media industries including Red Cactus Events, Team Building Experiences, Shizzoo.co, Football Zorbing UK, Nel Events and X Event Solutions.

CONNECT & CONTACT

Daniel Osullivan

Daniel Osullivan Linkedin Page

Email: daniel@webuiltthisbusiness.co.uk

We Built This Business

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Donation: Every week that we release an episode of We Built This Business we give £10 to our Charity the British Heart Foundation - https://www.bhf.org.uk/ (Started 21.05.2024 we hope to donate £520 a year)