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Summary of Seth Godin’s This Is Marketing by Swift Reads
- Narrated by: Cassandra Minter
- Length: 30 mins
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This Is Marketing
- You Can't Be Seen Until You Learn to See
- By: Seth Godin
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Overall
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Story
Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.
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- By JL on 11-19-18
By: Seth Godin
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Business Made Simple
- 60 Days to Master Leadership, Sales, Marketing, Execution, Management, Personal Productivity and More
- By: Donald Miller
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- Length: 6 hrs and 55 mins
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Overall
-
Performance
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It’s hard to be successful without a clear understanding of how business works. These 60 daily entries from New York Times best-selling author Donald Miller focus on the tangible skills it takes to offer extreme value to your organization while building your company, your career, and your legacy.
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- By: Seth Godin
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- Length: 5 hrs and 38 mins
- Unabridged
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Overall
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Not a book - just a series of short affirmations
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- Narrated by: Alexander Hormozi
- Length: 3 hrs and 48 mins
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Overall
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Performance
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Story
The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor. And you’ll know the $100M Offers method worked when you start hearing, “What do I need to do to move forward?” before you even ask for the sale.
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- Length: 1 hr and 31 mins
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Publisher's summary
This Is Marketing: You Can’t Be Seen Until You Learn to See (2018) teaches people how to promote products that are tailored for specific segments of society. Author and entrepreneur Seth Godin explains that businesses and individual marketers often make the mistake of drumming up sales by hyping plentiful but substandard wares.... Purchase this in-depth summary to learn more.
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