Professional Copywriters’ Effective Formula for Writing Magnetic Headlines
(With 23 Examples You Can Copy): The Complete Guide for Writing Catchy Headlines That Will Hook Your Readers Instantly
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Narrated by:
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Nick Gallagher
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By:
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Jesse Anderson
About this listen
Eight out of ten people will read a headline. However, only two out of ten will proceed to read the rest of your content. In other words, you are spending countless hours writing and editing the content that 80 percent of people won’t bother scanning through - let alone reading.
So, if the only element of your copy people are actually reading is your headline, don’t you think it would make sense to learn how to write magnetic headlines that catch people’s attention and ultimately force them to keep reading?
Well, that’s exactly what this book will teach you.
Inside this audiobook, you will discover the ultimate collection of tips, tricks, and formulas used by A-list copywriters to craft some of the most remarkable headlines in the history of marketing.
Here are some pro tricks you will learn:
- How to improve your headline’s effectiveness by 73 percent by adding one simple element
- How to increase click-through rates by simply beginning your headline with a magical number (only a few copywriters know what number it is)
- Little-known copywriting technique used by cosmopolitan to craft some of the most engaging headlines ever
- The 200 "power words" that can turn an average (or even poor) headline into an eye-grabber
- The 23 tested headlines you can legally "steal" and use in your copy
And that’s just the beginning.
Just in case you haven’t figured it out already.
This is not your average book. In fact, this is not a book at all.
This is a manual.
A guide.
A cheat sheet.
You don’t have to listen to it in one day or go back to it multiple times. Simply listen to it every time you are struggling to write a headline and, boom, minutes later, you will be looking at a powerful attention-grabber world’s finest copywriters would be jealous of.
So, without further ado, order the book now. And your headlines will never be the same!
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Mind Mapping
- Improve Memory, Concentration, Communication, Organization, Creativity, and Time Management
- By: Kam Knight
- Narrated by: Jim D Johnston
- Length: 5 hrs
- Unabridged
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This is a comprehensive guide to learning about a wonderful technique called mind maps. Mind maps are an amazing organizational and creativity tool that can improve memory, concentration, communication, organization, creativity, and time management.
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make sure to practice
- By Meryem on 04-24-17
By: Kam Knight
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How to Write Best-Selling Fiction
- By: James Scott Bell, The Great Courses
- Narrated by: James Scott Bell
- Length: 12 hrs and 38 mins
- Original Recording
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Most people think the way to write a best seller is to have a lot of talent and even more luck. As you will learn, there is a recipe for success, and luck may be the least important ingredient in creating a best seller. No one has cracked the code better than James Scott Bell. A best-selling author himself, and the author of the number-one best seller for writers, Plot & Structure, Mr. Bell has been teaching the principles of best-selling fiction for over 20 years, principles that apply to any genre or style.
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I'm a writer and this course is to blame.
- By accentrique on 07-22-19
By: James Scott Bell, and others
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There's No Such Thing as Bad Weather
- A Scandinavian Mom's Secrets for Raising Healthy, Resilient, and Confident Kids (from Friluftsliv to Hygge)
- By: Linda Åkeson McGurk
- Narrated by: Ann Richardson
- Length: 8 hrs and 39 mins
- Unabridged
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Bringing Up Bébé meets Last Child in the Woods in this lively, insightful memoir about a mother who sets out to discover if the nature-centric parenting philosophy of her native Scandinavia holds the key to healthier, happier lives for her American children.
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Great concept, interesting writing.
- By Kate on 11-03-17
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Easy Spanish Step-by-Step
- By: Barbara Bregstein
- Narrated by: Rachel Story
- Length: 37 hrs and 15 mins
- Unabridged
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Easy Spanish Step-by-Step is designed in such a way that each section builds upon the last to help your brain progressively create lasting and meaningful connections to each new word and grammar concept. Simply by listening and speaking out loud with us, you will naturally progress, step-by-step, toward Spanish communication and fluency.
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Best so far . . .
- By Medusa in Akron on 07-20-21
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English Grammar Boot Camp
- By: Anne Curzan, The Great Courses
- Narrated by: Anne Curzan
- Length: 12 hrs and 26 mins
- Original Recording
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Grammar! For many of us, the word triggers memories of finger-wagging schoolteachers, and of wrestling with the ambiguous and complicated rules of using formal language. But what is grammar? In fact, it's the integral basis of how we speak and write. As such, a refined awareness of grammar opens a world of possibilities for both your pleasure in the English language and your skill in using it, in both speech and the written word.
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Spectacular
- By Quaker on 09-24-16
By: Anne Curzan, and others
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Our Magnificent Bastard Tongue
- The Untold History of English
- By: John McWhorter
- Narrated by: John McWhorter
- Length: 5 hrs and 22 mins
- Unabridged
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A survey of the quirks and quandaries of the English language, focusing on our strange and wonderful grammar. Why do we say "I am reading a catalog" instead of "I read a catalog"? Why do we say "do" at all? Is the way we speak a reflection of our cultural values? Delving into these provocative topics and more, Our Magnificent Bastard Tongue distills hundreds of years of fascinating lore into one lively history.
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Great for casual linguists
- By Bertie on 01-11-10
By: John McWhorter
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No Calculator? No Problem!
- Mastering Mental Math
- By: Art Benjamin, The Great Courses
- Narrated by: Art Benjamin
- Length: 5 hrs and 46 mins
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No Calculator? No Problem! Mastering Mental Math , award-winning professor of mathematics and celebrated “mathemagician” Arthur T. Benjamin delivers 10 fun-filled lessons on how to do math in your head with confidence, accuracy, and speed - sometimes faster than a calculator. By the end of Professor Benjamin’s lessons, you’ll be able to add, subtract, multiply, and divide numbers faster than ever before. And with your newfound skills, you’ll soon find yourself amazing other people and, perhaps more important, yourself.
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Excellent but need PDF
- By Majeed on 10-15-19
By: Art Benjamin, and others
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How to Boost Your Credit Score 100+ Points in 30 Days Without Credit Repair!
- By: Brian Diez
- Narrated by: Mike Norgaard
- Length: 55 mins
- Unabridged
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Did you know that you could have credit scores in the low 600s even if you never missed a bill payment in your life? That's because your payment history is only 35% of your credit score. How to Boost Your Credit Score 100+ Points in 30 Days Without Credit Repair will show credit industry secrets for maximizing the other 65%. The best part is you will see real results in just 30 days.
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Don't waste a credit on this!
- By typhoidtrish on 10-01-18
By: Brian Diez
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Dark Alliance
- The CIA, the Contras, and the Crack Cocaine Explosion
- By: Gary Webb
- Narrated by: Christian Rummel
- Length: 20 hrs and 28 mins
- Unabridged
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In July 1995, San Jose Mercury-News reporter Gary Webb found the Big One - the blockbuster story every journalist secretly dreams about - without even looking for it. A simple phone call concerning an unexceptional pending drug trial turned into a massive conspiracy involving the Nicaraguan Contra rebels, L.A. and Bay Area crack cocaine dealers, and the Central Intelligence Agency.
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Bigger than You Thought
- By Susie on 04-28-14
By: Gary Webb
What listeners say about Professional Copywriters’ Effective Formula for Writing Magnetic Headlines
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Bree
- 10-11-21
Some good content
A good resource. A few good things to remember. May listen to it again… for refreshers
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- Will_Johan
- 01-25-22
Useful Guide full of actionable steps
This audiobook is a practical guide for copywriters, salespeople, marketers, business owners, and everyone who wants to learn how to write captivating and effective copy.
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- lisa Roulette
- 08-26-22
Must read for writers & social media influencers
This was an amazing book 1,000,000 ideas for writing blogs, sales pages, and social media posts! Honestly one of the best I’ve read thus far!
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- Dr. DieuDonné
- 05-13-24
I bought the book too and it's like 2 pages!
Very disappointing; it could have been a GOOD pamphlet - but it's a SHORT book that sounds like AI! SO BAD! SO SO BAD!
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- James
- 05-06-23
Possibly generated by an AI
Most soulless thing I have ever heard, including such gems as
“As they say, first impressions matter.”
“Many studies have shown.” - a variation of this is repeated over and over
“You may be wondering why xyz. Here’s why xyz”
Most of the book is self-referential filler. The author writes that they know you know headlines are important since you got this book. Then they proceed to explain for the rest of the first part why they're important. The entire thing is written as if by a college student trying to hit a word count on an essay. Horrendous.
As for the "advice" itself, if you'd like to learn tips and tricks on how to write trite spam emails that not even your grandmother would click on, this book is for you. What a waste.
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1 person found this helpful