The Ultimate Sales Letter, 4th Edition
Attract New Customers, Boost Your Sales
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The Ultimate Sales Letter, 4th Edition
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Narrated by:
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Matt Cartsonis
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By:
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Dan S. Kennedy
About this listen
Write well to sell big!
In the age of email and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling work, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.
Among other things, he provides:
- Completely updated text and examples
- Great headline formulas
- New exercises to spark creativity
- The best way to use graphics
Kennedy is the most successful, highly paid direct-response copywriter in the country. In this audiobook, he shares his step-by-step formula so everyone can write letters that will nail the sale.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©1990, 2000, 2006, 2011 Dan S. Kennedy (P)2019 Simon & Schuster AudioListeners also enjoyed...
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Performance4.5 out of 5 stars 50
-
Story4.5 out of 5 stars 50
This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:
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1 out of 5 stars
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Worst voice ever heard
- By Olga martinelli on 05-09-21
By: Robert W. Bly
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No B.S. Sales Success in the New Economy
- By: Dan S. Kennedy
- Narrated by: Joe Pardavila
- Length: 7 hrs and 40 mins
- Unabridged
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Overall4.5 out of 5 stars 25
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Performance4.5 out of 5 stars 18
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Story4.5 out of 5 stars 17
In the new economy, only a select few will gain and keep membership in the elite sales fraternity enjoying the top incomes, the greatest security, the most independence and power, and the highest status. And, who better to show you how to get in than millionaire-maker Dan Kennedy.
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1 out of 5 stars
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terrible narration
- By Fred on 09-20-21
By: Dan S. Kennedy
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The Best of No BS
- The Ultimate No Holds Barred Anthology
- By: Dan S. Kennedy
- Narrated by: Tyler Darby
- Length: 18 hrs and 32 mins
- Unabridged
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Overall5 out of 5 stars 22
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Performance5 out of 5 stars 20
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Story5 out of 5 stars 20
Millionaire maker Dan S. Kennedy has told it like it is for over thirty years: If you're not focusing on converting social media traffic into sales, you might as well set your money on fire. Now, this ultimate collection of Kennedy's best sales and marketing wisdom from twelve of his bestselling titles showcases the top content from the legendary millionaire maker himself.
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3 out of 5 stars
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The politics distracts from the nuts and bolts
- By helsinki institute pics on 07-19-23
By: Dan S. Kennedy
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No B.S. Guide to Successful Marketing Automation
- The Ultimate No Holds Barred Guide to Using Technology, Automation, and Artificial Intelligence in Marketing
- By: Dan S. Kennedy, Parthiv Shah - with
- Narrated by: Tim Fannon
- Length: 4 hrs and 50 mins
- Unabridged
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Overall4.5 out of 5 stars 6
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Performance4 out of 5 stars 6
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Story4.5 out of 5 stars 6
Dan Kennedy and Parthiv Shah leverage their extensive marketing expertise to teach you proven, no-nonsense strategies for achieving successful marketing automation. This exceptional addition to the No B. S. series is essential for anyone aiming to harness software and cutting-edge technology to elevate their marketing efforts.
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1 out of 5 stars
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A big advertisement
- By Greg Fawcett on 04-10-25
By: Dan S. Kennedy, and others
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Speak to Sell
- Persuade, Influence, and Establish Authority & Promote Your Products, Services, Practice, Business, or Cause
- By: Dan Kennedy
- Narrated by: Joe Pardavila
- Length: 5 hrs and 18 mins
- Unabridged
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Overall4.5 out of 5 stars 65
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Performance4 out of 5 stars 52
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Story4.5 out of 5 stars 52
Public speaking has been around for centuries, and today, motivational speaking is as popular as ever. And, like a motivational speaker, you can also inspire an audience - to open their wallets and give you money! In Speak to Sell, marketing wizard Dan Kennedy shares his secrets.
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1 out of 5 stars
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Ruined by awful narration
- By Rich Cirminello on 11-06-21
By: Dan Kennedy
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Traffic Secrets
- The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
- By: Russell Brunson
- Narrated by: Russell Brunson
- Length: 6 hrs and 58 mins
- Unabridged
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Overall5 out of 5 stars 944
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Performance5 out of 5 stars 757
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Story5 out of 5 stars 753
Master the evergreen traffic strategies to fill your website and funnels with your dream customers in this timeless work from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
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4 out of 5 stars
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Slow Down Bro!!!
- By Terence Fisher on 10-18-20
By: Russell Brunson
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Ca$hvertising
- How to Use More Than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
- By: Drew Eric Whitman
- Narrated by: Johnny Heller
- Length: 6 hrs and 17 mins
- Unabridged
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Overall5 out of 5 stars 655
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Performance5 out of 5 stars 546
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Story5 out of 5 stars 543
Fact: Your brain is being controlled - and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology...little-known techniques of consumer persuasion that go completely unnoticed by the buying public.
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5 out of 5 stars
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Be Careful with This Book. Extremely Powerful.
- By Ahmad on 07-24-17
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The Robert Collier Letter Book
- By: Robert Collier
- Narrated by: John Edmondson
- Length: 12 hrs and 12 mins
- Unabridged
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Overall4.5 out of 5 stars 55
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Performance4.5 out of 5 stars 45
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Story4.5 out of 5 stars 45
The Robert Collier Letter Book is by far the top book on writing sales letters. But it goes beyond that. As every great copywriter knows, these techniques are directly transferable to the Internet, whether through web copy or email or whatever. This book earned Robert Collier the distinction of being one of the greatest marketing minds in history. Robert Collier's sales letters were successful because he wrote to his audience's needs.
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4 out of 5 stars
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Great formula for copywriting!!
- By Darien Gaston on 08-02-19
By: Robert Collier
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How to Write Copy That Sells
- The Step-by-Step System for More Sales, to More Customers, More Often
- By: Ray Edwards
- Narrated by: Ray Edwards
- Length: 4 hrs and 11 mins
- Unabridged
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Overall5 out of 5 stars 278
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Performance4.5 out of 5 stars 236
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Story5 out of 5 stars 236
Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs. In this audiobook, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.
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5 out of 5 stars
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Buy the print or kindle version. The narration is trash.
- By Julia Perrodin on 07-09-20
By: Ray Edwards
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Expert Secrets
- By: Russell Brunson
- Narrated by: Russell Brunson
- Length: 6 hrs and 26 mins
- Unabridged
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Overall5 out of 5 stars 980
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Performance5 out of 5 stars 832
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Story5 out of 5 stars 827
Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
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3 out of 5 stars
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Good, but it’s totally different than the physical book.
- By Don Rhoads on 10-05-21
By: Russell Brunson
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Channels of Profit
- 12 Easy Ways to Make Millions for Yourself and Your Business
- By: MaryEllen Tribby
- Narrated by: MaryEllen Tribby
- Length: 5 hrs and 30 mins
- Original Recording
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Overall4 out of 5 stars 10
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Performance4 out of 5 stars 9
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Story4 out of 5 stars 9
In this groundbreaking and timely program from master marketer MaryEllen Tribby, you'll discover how to "channelize" your marketing efforts across a range of new and traditional outlets in order to get maximum profits and exposure for a minimum investment of creativity and capital.
By: MaryEllen Tribby
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$100M Offers
- How to Make Offers So Good People Feel Stupid Saying No
- By: Alex Hormozi
- Narrated by: Alexander Hormozi
- Length: 3 hrs and 48 mins
- Unabridged
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Overall5 out of 5 stars 20,871
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Performance5 out of 5 stars 19,359
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Story5 out of 5 stars 19,297
The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor. And you’ll know the $100M Offers method worked when you start hearing, “What do I need to do to move forward?” before you even ask for the sale.
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5 out of 5 stars
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Great content littered with filthy language
- By Amazon Customer on 09-29-21
By: Alex Hormozi
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The Pocket Guide to High Ticket Selling
- A 12-Phase Sales Script You Can Use to Sell Millions Over the Phone
- By: Dan Henry
- Narrated by: Will Stoff
- Length: 1 hr and 22 mins
- Unabridged
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Overall4.5 out of 5 stars 25
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Performance5 out of 5 stars 22
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Story5 out of 5 stars 22
Dan Henry is a Wall Street Journal best-selling author of Digital Millionaire Secrets, professional speaker, founder of multiple million-dollar companies including GetClients.com, the CRO and Co-Founder of CloseDeals.com, and one of the most influential entrepreneurs in the world.
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2 out of 5 stars
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useless - even for inexperienced
- By Lena Grisha on 06-25-23
By: Dan Henry
What listeners say about The Ultimate Sales Letter, 4th Edition
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Reviews - Please select the tabs below to change the source of reviews.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Kindle Customer
- 06-15-21
The Master of Direct Marketing Never Disappoints.
The Late Great Dan Kennedy...A One of A Kind. The Wealth of Knowledge Him and His Team Have Left Us In His Writings and Other Resources Are Remarkable Assets to Discover..
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Amazon Customer
- 12-04-19
Really great reading by Cartsonis
I enjoyed listening to Cartsonis as much as I enjoyed all the helpful steps outlined in the book.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- KGM
- 10-17-19
Timeless!
Having the wonderful experience of working directly with Dan as a student and meeting with him personally in Hudson, Ohio over a decade ago. I can say he was one of the best. You liked him or you didn’t. But, one thing is for sure... you couldn’t refute his strategies. Superb audio book.
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2 people found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Leonel Dorta
- 08-03-22
Worth Every Cent
This book gives you many great ideas and insight . I do a lot of direct marketing and after reading the book I went to work on my copy.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Amazon Customer
- 03-13-25
Great listen
Very concise and straight to the point tips. I recommend this to anyone in sales or online marketing.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Mark Bowser
- 09-23-19
Fantastic!!! Packed Full of Action Steps
Dan Kennedy was a master. Even though we have just lost him, his work lives on. The Ultimate Sales Letter is one of those must have books for all sales and marketing professionals. If you are a business owner, then that is you. Get your copy today and start profiting more now.
Mark Bowser
Author of “Sales Success” with Zig Ziglar
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2 people found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- christi lopez
- 03-17-23
Actionable and formidable
Never disappoints! This book gives you the step by step and insights you need for writing sales letters. Already putting it into practice.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- christopher amado
- 01-22-21
Warning.. This book will amass you fourtunes...
so many value bombs in this book I don't know where to begin. Honestly if you want to know more about copywriting and how to make an effective sales letter this book is the book for you!!
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1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- The Lion's Garden
- 01-21-21
Best copywriting book I read
Super practical and evergreen ideas and principles.
I liked the fact that every chapter and tip is backed up with so many experience & knowledge.
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Overall4 out of 5 stars
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Performance4 out of 5 stars
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Story4 out of 5 stars
- acebreakz
- 04-17-20
Worth while listen.
This book definitely has some good content for any aspiring copy writer. If your a professional copy writer then you probably have already read/listened to this book and/or are aware of much of the content within however, I would suggest giving it a listen none-the-less as you may add some new little tricks and trades to your arsenal. Lastly, I would recommend this book to anyone in sales in general as you are certain to pick up some useful components that can and probably will, increase your sales if utilized.
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