Core-4 Leadership

The Master Formula for Sales Managers and Potential Leaders

By: Alec Nethercott

Narrated by: Alec Nethercott

Have you ever felt stuck as a leader? What if the one thing holding you back was the very thing holding your team back? Have you ever been overwhelmed by the many philosophies of great leadership?

Many strive for a management role, but very few actually get good at it once they’re in the position. Most tend to overinvest in sales and recruiting while underinvesting in developing quality leaders. They fail to understand that the deficiencies of the leader are acting as a kink in the hose on the results of the team. You don’t have a sales problem; you have a leadership problem! The tools in this book help listeners identify their deficiencies in a positive, constructive way so they can overcome them to unlock their full leadership potential.

Alec Nethercott has been a student and practitioner of leadership for two decades. Over the course of building a company with 400+ employees, he learned valuable (albeit painful) lessons along the way. Written from his experiences and research, Core-4 Leadership: The Master Formula for Sales Managers and Potential Leaders contains a proven methodology for developing the best leadership possible for maximum results. Some of the principles recounted came as breakthroughs at a time Nethercott needed them most.

He is passionate about the lessons in his book, and he is beyond excited to share them with others. Listeners, you are in for inspiring stories, aha moments and relevant content that will help get you unstuck and feeling confident in your career.

©2024 Alec Nethercott (P)2024 Alec Nethercott

Worth the credit! A simple success formula.

Great take away ideas for team building and training. Love these types of books read by author, feels authentic. Hopefully this book will become a live seminar I could attend.

The level up cheat code for Leaders!

Alec simplifies the most important parts on what it takes to be an accomplished leader - action, skill, character and vision. After listening to the book, it was clear what my strengths are - action and skill and what I can improve on - stay focused on the vision. This is a fantastic book from a fantastic leader, and I look forward to implementing these principles for myself and the future leaders of our team. Definitely a must read for any leader wanting to level up.

Simply Lays Out the Most Important Qualities every leader is looking for.

The simplicity of the concepts and how clear the principles are laid out. A lot of books have a lot of info but it’s all jumbled together and it’s hard to take away the overall message. Core 4 masterfully executes this and leaves the reader with tangible takeaways they can bring back into their life. It’s such an easy listen too with stories and examples Now when I am going throughout my day I’m making decisions based on “would a leader high in character act this way” etc…

This book was long overdue. Many leaders are desperate to level up so they can take care of their people at a high level. Core 4 gave me what I was needing and then some..