The Pricing Roadmap
How to Design B2B SAAS Pricing Models That Your Customers Will Love
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The Pricing Roadmap
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Narrado por:
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Ulrik Lehrskov-Schmidt
Acerca de esta escucha
Pricing can make or break a SaaS company. Get it right and watch your product click with your market, dropping acquisition costs and exploding growth. Get it wrong and join the graveyard of great SaaS products that never turned into great SaaS businesses.
The Pricing Roadmap teaches you how to design pricing models that both your customers and your sales team will love. Learn how to:
- Create packaging that makes your chief of sales high-five your chief of product
- Pick pricing metrics that drive demand and expansion
- Tap into every part of your customers’ budget
- Validate new pricing before launch and migrate old customers
Written in the trenches of helping hundreds of B2B SaaS businesses, The Pricing Roadmap will help you pour gasoline on the fire of your pricing. Ditch the guesswork with this step-by-step guide to designing SaaS pricing that grows your business—whether you’re a startup, prerevenue venture, or an established market leader.
©2023 Ulrik Lehrskov-Schmidt (P)2023 Ulrik Lehrskov-SchmidtLos oyentes también disfrutaron...
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Historia4.5 out of 5 stars 137
Start Small, Stay Small is a step-by-step guide to launching a self-funded start-up. If you're a desktop, mobile, or web developer, this audiobook is your blueprint to getting your start-up off the ground with no outside investment.
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2 out of 5 stars
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Can't get past the vocal fry
- De Mahesh en 07-31-21
De: Rob Walling
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Confessions of the Pricing Man
- How Price Affects Everything
- De: Hermann Simon
- Narrado por: Richard Elwood
- Duración: 10 h y 21 m
- Versión completa
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General5 out of 5 stars 85
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Narración:5 out of 5 stars 77
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Historia5 out of 5 stars 77
The world’s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer.
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5 out of 5 stars
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Excellent Business Book
- De Ben en 02-08-25
De: Hermann Simon
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THE GO TO MARKET HANDBOOK FOR B2B SaaS LEADERS
- HOW TO STACK THE ODDS IN YOUR FAVOUR WHEN SCALING YOUR SOFTWARE BUSINESS
- De: RICHARD BLUNDELL, PAUL WATSON, CHRIS TOTTMAN
- Narrado por: Virtual Voice
- Duración: 4 h y 50 m
- Versión completa
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General3 out of 5 stars 1
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Narración:3 out of 5 stars 1
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Historia3 out of 5 stars 1
There are few people we admire more than the Founders and Leaders of software companies who have the courage, determination and, some might say, sheer madness to put their livelihoods and reputation on the line, to leave their own ‘dent in the universe’. It's a day to day, up at dawn, pride swallowing siege to lead such a business. And we know this for a fact because we’ve walked in your shoes many times. Over the last 25 years, we’ve been involved in the start-up, scale up and exit of several successful technology businesses, that between them have realized close to billion dollars...
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3 out of 5 stars
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Read by AI
- De Louise en 05-05-25
De: RICHARD BLUNDELL, y otros
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Software as a Science
- Unlock Limitless Recurring Revenue Without Losing Control
- De: Dan Martell, Matt Verlaque, Johnny Page, y otros
- Narrado por: Matt Verlaque
- Duración: 9 h y 6 m
- Versión completa
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General5 out of 5 stars 29
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Narración:5 out of 5 stars 28
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Historia5 out of 5 stars 28
Every SaaS company on earth is careening towards its next revenue plateau. It’s called a Growth Ceiling—a moment in time where growth stops, and you’re losing just as many customers as you’re bringing in. It’s not an opinion—it’s just how recurring revenue businesses work.
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5 out of 5 stars
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Great Book and Great Learning tool!
- De Shane T. Miller en 06-08-25
De: Dan Martell, y otros
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Product-Led Growth
- How to Build a Product That Sells Itself
- De: Wes Bush
- Narrado por: Derek Dysart
- Duración: 4 h y 23 m
- Versión completa
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General4.5 out of 5 stars 297
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Narración:4.5 out of 5 stars 236
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Historia4.5 out of 5 stars 235
Hi, I’m Wes Bush, founder of the Product-Led Institute. And in Product-Led Growth, I show you how you can cut your acquisition costs and scale further than you ever thought possible...by making your product the tool that helps you acquire, convert, and retain customers. But what does it mean to be "product-led"? How do you know if a product-led growth strategy makes sense for your business? And most importantly, how do you execute it? You’ll find answers to all of these questions inside this audiobook.
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5 out of 5 stars
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A must read!
- De marianella en 12-01-20
De: Wes Bush
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Crossing the Chasm
- Marketing and Selling Technology Projects to Mainstream Customers
- De: Geoffrey A. Moore
- Narrado por: Mike Chamberlain
- Duración: 9 h y 45 m
- Versión completa
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General4.5 out of 5 stars 1,287
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Narración:4.5 out of 5 stars 1,009
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Historia4 out of 5 stars 1,004
Here is the best-selling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.
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2 out of 5 stars
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Outdated
- De Rebecca Savage en 01-05-15
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Lean Marketing
- More Leads. More Profit. Less Marketing
- De: Allan Dib
- Narrado por: Troy Duran
- Duración: 8 h y 19 m
- Versión completa
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General4.5 out of 5 stars 68
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Narración:4.5 out of 5 stars 67
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Historia4.5 out of 5 stars 67
You keep being told to do more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm for entrepreneurs, marketers, and business leaders is real. There's a better way.
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2 out of 5 stars
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Great Title & Goals - Didn't Deliver on Substance
- De Musekic en 06-10-24
De: Allan Dib
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Advanced Growth and Product Strategies for Technical B2B SaaS Founders and Execs
- Practical Insights to Drive Revenue with Strategy, Psychology, and Tactics
- De: Richmond Wong
- Narrado por: Richmond Wong
- Duración: 6 h y 38 m
- Versión completa
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General5 out of 5 stars 5
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Narración:5 out of 5 stars 5
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Historia5 out of 5 stars 5
The real-world, battle-tested concepts in this book focus heavily on influencing your buyer’s psyche (i.e. their “operating system”) so that you enjoy: Faster conversion of prospects.
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5 out of 5 stars
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Real-world frameworks that deliver true results
- De Amazon Customer en 07-05-24
De: Richmond Wong
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Pricing with Confidence
- 10 Ways to Stop Leaving Money on the Table
- De: Reed Holden, Mark Burton
- Narrado por: Cheryl Tan
- Duración: 7 h y 23 m
- Versión completa
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General4.5 out of 5 stars 13
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Narración:5 out of 5 stars 9
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Historia4.5 out of 5 stars 9
Bad pricing is a great way to destroy your company's value, revenue, and profits. With 10 simple rules, this audiobook shows you how to deliver both healthy profit margins and robust revenue growth while kicking the dreaded discounting habit. The authors destroy the conventional wisdom that you have to trade margins for revenues and show you how to fully exploit the value your company offers customers. This is a proven plan for increasing sales without sacrificing profits.
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3 out of 5 stars
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Very Good Info for Select Companies
- De reviewer en 12-23-21
De: Reed Holden, y otros
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Deploy Empathy
- A Practical Guide to Interviewing Customers
- De: Michele Hansen
- Narrado por: Michele Hansen
- Duración: 7 h y 9 m
- Versión completa
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General4 out of 5 stars 8
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Narración:4.5 out of 5 stars 7
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Historia4 out of 5 stars 6
Deploy Empathy will help you learn the skill of interviewing your customers—learning to truly listen to them—so that you can pull out their hidden needs, desires, and processes. Empathy is a skill that anyone can learn. Armed with the tactics you’ll learn in this book and the toolbox of scripts and phrases, you'll be able to sell more of your existing product, build the right features that will delight your customers, and stop churn in its tracks. By the end of this book, you’ll be able to interview customers and potential customers with confidence.
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2 out of 5 stars
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Good book but bad format
- De Steve en 01-19-24
De: Michele Hansen
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Build
- An Unorthodox Guide to Making Things Worth Making
- De: Tony Fadell
- Narrado por: Tony Fadell, Roger Wayne
- Duración: 11 h y 5 m
- Versión completa
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General4.5 out of 5 stars 2,129
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Narración:5 out of 5 stars 1,794
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Historia4.5 out of 5 stars 1,792
Tony Fadell led the teams that created the iPod, iPhone and Nest Learning Thermostat and learned enough in 30+ years in Silicon Valley about leadership, design, startups, Apple, Google, decision-making, mentorship, devastating failure and unbelievable success to fill an encyclopedia.
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5 out of 5 stars
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Best guide for start up founders, ever!!!
- De Curly Beard en 05-28-22
De: Tony Fadell
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Scaling Up
- How a Few Companies Make It...and Why the Rest Don't, Rockefeller Habits 2.0
- De: Verne Harnish
- Narrado por: Spencer Cannon
- Duración: 8 h y 49 m
- Versión completa
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General4.5 out of 5 stars 2,250
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Narración:4.5 out of 5 stars 1,876
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Historia4.5 out of 5 stars 1,863
It's been over a decade since Verne Harnish's best-selling book Mastering the Rockefeller Habits was first released. Scaling Up: How a Few Companies Make It...and Why the Rest Don't is the first major revision of this business classic. In Scaling Up, Harnish and his team share practical tools and techniques for building an industry-dominating business.
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1 out of 5 stars
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Literally Useless | No Way 5 Star Reviews are real
- De Michael en 01-23-15
De: Verne Harnish
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How to Price Effectively
- A Guide for Managers and Entrepreneurs
- De: Utpal Dholakia
- Narrado por: Matthew Humphrys
- Duración: 6 h y 27 m
- Versión completa
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General4.5 out of 5 stars 13
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Narración:4.5 out of 5 stars 11
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Historia4.5 out of 5 stars 11
Pricing decisions are among the most important and impactful business decisions that a manager can make. How to Price Effectively: A Guide for Managers and Entrepreneurs introduces the value pricing framework, a structured, versatile, and comprehensive method for making good pricing decisions and executing them. The framework weaves together the latest thinking from academic research journals, proven best practices from the leading pricing experts, and ideas from other fields such as medical decision making, consumer behavior, and organizational psychology.
De: Utpal Dholakia
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The Lean Startup
- How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
- De: Eric Ries
- Narrado por: Eric Ries
- Duración: 8 h y 38 m
- Versión completa
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General4.5 out of 5 stars 14,006
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Narración:4.5 out of 5 stars 11,619
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Historia4.5 out of 5 stars 11,532
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.
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3 out of 5 stars
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Informative, mature but not original or essential
- De Jason Comely en 02-19-13
De: Eric Ries
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The Pragmatic Programmer: 20th Anniversary Edition, 2nd Edition
- Your Journey to Mastery
- De: David Thomas, Andrew Hunt
- Narrado por: Anna Katarina
- Duración: 9 h y 55 m
- Versión completa
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General4.5 out of 5 stars 1,591
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Narración:5 out of 5 stars 1,289
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Historia4.5 out of 5 stars 1,271
Dave Thomas and Andy Hunt wrote the first edition of this influential book in 1999 to help their clients create better software and rediscover the joy of coding. These lessons have helped a generation of programmers examine the very essence of software development. Now, 20 years later, this new edition re-examines what it means to be a modern programmer. Topics range from personal responsibility and career development to architectural techniques for keeping your code flexible and easy to adapt and reuse.
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5 out of 5 stars
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An excellent and entertaining technical book
- De Amazon Customer en 01-21-20
De: David Thomas, y otros
Lots of bang per buck
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The data was hidden too deep
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It’s a wonderful listen and you will be drawing parallels to all the offerings you have experienced and seen in your personal and professional life when interacting with subscription models.
👍
Masterclass in Pricing
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Terrible in Audio format - get the book
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companion pdf with referenced figures is missing!
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