How to Price Effectively
A Guide for Managers and Entrepreneurs
No se pudo agregar al carrito
Add to Cart failed.
Error al Agregar a Lista de Deseos.
Error al eliminar de la lista de deseos.
Error al añadir a tu biblioteca
Error al seguir el podcast
Error al dejar de seguir el podcast
How to Price Effectively
Compra ahora por $17.19
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
-
Narrado por:
-
Matthew Humphrys
-
De:
-
Utpal Dholakia
Acerca de esta escucha
Pricing decisions are among the most important and impactful business decisions that a manager can make. How to Price Effectively: A Guide for Managers and Entrepreneurs introduces the value pricing framework, a structured, versatile, and comprehensive method for making good pricing decisions and executing them. The framework weaves together the latest thinking from academic research journals, proven best practices from the leading pricing experts, and ideas from other fields such as medical decision making, consumer behavior, and organizational psychology. The book discusses what a good pricing decision is, which factors you should consider when making one, the role played by each factor - costs, customer value, reference prices, and the value proposition - and how they work together, the importance of price execution, and how to evaluate the success of pricing decisions. You will also be introduced to a set of useful and straightforward tools to implement the value pricing framework, and study many examples and company case studies that illustrate its nuances. The purpose of How to Price Effectively: A Guide for Managers and Entrepreneurs is to provide you with a comprehensive, practical guide to making, executing, and evaluating pricing decisions.
©2017 Utpal Dholakia (P)2020 Upfront BooksLos oyentes también disfrutaron...
-
Confessions of the Pricing Man
- How Price Affects Everything
- De: Hermann Simon
- Narrado por: Richard Elwood
- Duración: 10 h y 21 m
- Versión completa
-
General5 out of 5 stars 85
-
Narración:5 out of 5 stars 77
-
Historia5 out of 5 stars 77
The world’s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer.
-
5 out of 5 stars
-
Excellent Business Book
- De Ben en 02-08-25
De: Hermann Simon
-
Pricing with Confidence
- 10 Ways to Stop Leaving Money on the Table
- De: Reed Holden, Mark Burton
- Narrado por: Cheryl Tan
- Duración: 7 h y 23 m
- Versión completa
-
General4.5 out of 5 stars 13
-
Narración:5 out of 5 stars 9
-
Historia4.5 out of 5 stars 9
Bad pricing is a great way to destroy your company's value, revenue, and profits. With 10 simple rules, this audiobook shows you how to deliver both healthy profit margins and robust revenue growth while kicking the dreaded discounting habit. The authors destroy the conventional wisdom that you have to trade margins for revenues and show you how to fully exploit the value your company offers customers. This is a proven plan for increasing sales without sacrificing profits.
-
3 out of 5 stars
-
Very Good Info for Select Companies
- De reviewer en 12-23-21
De: Reed Holden, y otros
-
The Pricing Model Revolution
- How Pricing Will Change the Way We Sell and Buy on and Offline
- De: Danilo Zatta
- Narrado por: Michael Kirby
- Duración: 6 h y 28 m
- Versión completa
-
General4.5 out of 5 stars 6
-
Narración:4 out of 5 stars 5
-
Historia4 out of 5 stars 5
In The Pricing Model Revolution: How Pricing Will Change the Way We Sell and Buy On and Offline, world renowned pricing expert Danilo Zattais delivers an essential and engaging blueprint to building an enduring competitive advantage with insightful pricing models. In the book, you'll learn to identify the best monetization approaches for your products and how to execute the one that makes the most sense for your business. From freemium to subscription, pay-per-use, and even neuropricing, the author discusses every available option and shows you how to choose.
-
4 out of 5 stars
-
Good insights in different pricing models
- De Anonymous User en 05-16-23
De: Danilo Zatta
-
The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- De: Allan Dib
- Narrado por: Joel Richards
- Duración: 6 h y 31 m
- Versión completa
-
General5 out of 5 stars 5,137
-
Narración:5 out of 5 stars 4,424
-
Historia5 out of 5 stars 4,369
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
-
1 out of 5 stars
-
You Need to buy Book to get key info
- De Rosie's mom en 10-23-18
De: Allan Dib
-
Value-Based Fees (3rd Edition)
- How to Charge What You're Worth and Get What You Charge
- De: Alan Weiss
- Narrado por: Alan Weiss
- Duración: 7 h y 29 m
- Versión completa
-
General4.5 out of 5 stars 61
-
Narración:4.5 out of 5 stars 52
-
Historia4.5 out of 5 stars 52
In the newly revised third edition of Value-Based Fees: How to Charge What You're Worth and Get What You Charge, best-selling author, speaker, and renowned consultant Dr. Alan Weiss delivers a thoroughly updated guide to proposing, and receiving, consistently high fees that are based on the value you deliver to each client you serve. The author walks you through the many reasons that time-and-materials pricing models are outdated and inadequate and how to convert existing clients to your new value-based fee model.
-
1 out of 5 stars
-
Pdf missing
- De Jfj en 06-25-23
De: Alan Weiss
-
This Is Marketing
- You Can't Be Seen Until You Learn to See
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 7 h y 2 m
- Versión completa
-
General4.5 out of 5 stars 4,264
-
Narración:4.5 out of 5 stars 3,600
-
Historia4.5 out of 5 stars 3,554
Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.
-
1 out of 5 stars
-
Series of Anecdotes Without Any Actionable Insight
- De JL en 11-19-18
De: Seth Godin
-
Confessions of the Pricing Man
- How Price Affects Everything
- De: Hermann Simon
- Narrado por: Richard Elwood
- Duración: 10 h y 21 m
- Versión completa
-
General5 out of 5 stars 85
-
Narración:5 out of 5 stars 77
-
Historia5 out of 5 stars 77
The world’s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer.
-
5 out of 5 stars
-
Excellent Business Book
- De Ben en 02-08-25
De: Hermann Simon
-
Pricing with Confidence
- 10 Ways to Stop Leaving Money on the Table
- De: Reed Holden, Mark Burton
- Narrado por: Cheryl Tan
- Duración: 7 h y 23 m
- Versión completa
-
General4.5 out of 5 stars 13
-
Narración:5 out of 5 stars 9
-
Historia4.5 out of 5 stars 9
Bad pricing is a great way to destroy your company's value, revenue, and profits. With 10 simple rules, this audiobook shows you how to deliver both healthy profit margins and robust revenue growth while kicking the dreaded discounting habit. The authors destroy the conventional wisdom that you have to trade margins for revenues and show you how to fully exploit the value your company offers customers. This is a proven plan for increasing sales without sacrificing profits.
-
3 out of 5 stars
-
Very Good Info for Select Companies
- De reviewer en 12-23-21
De: Reed Holden, y otros
-
The Pricing Model Revolution
- How Pricing Will Change the Way We Sell and Buy on and Offline
- De: Danilo Zatta
- Narrado por: Michael Kirby
- Duración: 6 h y 28 m
- Versión completa
-
General4.5 out of 5 stars 6
-
Narración:4 out of 5 stars 5
-
Historia4 out of 5 stars 5
In The Pricing Model Revolution: How Pricing Will Change the Way We Sell and Buy On and Offline, world renowned pricing expert Danilo Zattais delivers an essential and engaging blueprint to building an enduring competitive advantage with insightful pricing models. In the book, you'll learn to identify the best monetization approaches for your products and how to execute the one that makes the most sense for your business. From freemium to subscription, pay-per-use, and even neuropricing, the author discusses every available option and shows you how to choose.
-
4 out of 5 stars
-
Good insights in different pricing models
- De Anonymous User en 05-16-23
De: Danilo Zatta
-
The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- De: Allan Dib
- Narrado por: Joel Richards
- Duración: 6 h y 31 m
- Versión completa
-
General5 out of 5 stars 5,137
-
Narración:5 out of 5 stars 4,424
-
Historia5 out of 5 stars 4,369
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
-
1 out of 5 stars
-
You Need to buy Book to get key info
- De Rosie's mom en 10-23-18
De: Allan Dib
-
Value-Based Fees (3rd Edition)
- How to Charge What You're Worth and Get What You Charge
- De: Alan Weiss
- Narrado por: Alan Weiss
- Duración: 7 h y 29 m
- Versión completa
-
General4.5 out of 5 stars 61
-
Narración:4.5 out of 5 stars 52
-
Historia4.5 out of 5 stars 52
In the newly revised third edition of Value-Based Fees: How to Charge What You're Worth and Get What You Charge, best-selling author, speaker, and renowned consultant Dr. Alan Weiss delivers a thoroughly updated guide to proposing, and receiving, consistently high fees that are based on the value you deliver to each client you serve. The author walks you through the many reasons that time-and-materials pricing models are outdated and inadequate and how to convert existing clients to your new value-based fee model.
-
1 out of 5 stars
-
Pdf missing
- De Jfj en 06-25-23
De: Alan Weiss
-
This Is Marketing
- You Can't Be Seen Until You Learn to See
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 7 h y 2 m
- Versión completa
-
General4.5 out of 5 stars 4,264
-
Narración:4.5 out of 5 stars 3,600
-
Historia4.5 out of 5 stars 3,554
Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.
-
1 out of 5 stars
-
Series of Anecdotes Without Any Actionable Insight
- De JL en 11-19-18
De: Seth Godin
-
The Cold Start Problem
- How to Start and Scale Network Effects
- De: Andrew Chen
- Narrado por: Andrew Chen
- Duración: 10 h y 28 m
- Versión completa
-
General4.5 out of 5 stars 728
-
Narración:4.5 out of 5 stars 586
-
Historia4.5 out of 5 stars 582
Although software has become easier to build, launching and scaling new products and services remains difficult. Start-ups face daunting challenges entering the technology ecosystem, including stiff competition, copycats, and ineffective marketing channels. Teams launching new products must consider the advantages of “the network effect”, where a product or service’s value increases as more users engage with it. Apple, Google, Microsoft, and other tech giants utilize network effects, and most tech products incorporate them.
-
4 out of 5 stars
-
Great high level summary. More unique insights wanted.
- De Roman en 12-09-21
De: Andrew Chen
-
The Catalyst
- How to Change Anyone's Mind
- De: Jonah Berger
- Narrado por: Keith Nobbs, Fred Irby
- Duración: 6 h y 46 m
- Versión completa
-
General4.5 out of 5 stars 627
-
Narración:5 out of 5 stars 512
-
Historia4.5 out of 5 stars 510
Everyone has something they want to change. Marketers want to change their customers' minds and leaders want to change organizations. Start-ups want to change industries and nonprofits want to change the world. But change is hard. Often, we persuade and pressure and push, but nothing moves. Could there be a better way? This book takes a different approach. Successful change agents know it's not about pushing harder, or providing more information, it's about being a catalyst.
-
3 out of 5 stars
-
Was this book written to change my mind from a republican to a democrat?
- De Jack Shocklee en 10-02-20
De: Jonah Berger
-
Financial Intelligence
- A Manager's Guide to Knowing What the Numbers Really Mean
- De: Karen Berman, Joe Knight
- Narrado por: Tom Zingarelli
- Duración: 7 h y 20 m
- Versión completa
-
General4.5 out of 5 stars 642
-
Narración:4.5 out of 5 stars 536
-
Historia4.5 out of 5 stars 530
Since its release in 2006, Financial Intelligence has become a favorite among managers who need a guided tour through the numbers, helping them to understand not only what the numbers really mean but also why they matter. This new, completely updated edition brings the numbers up to date and continues to teach the basics of finance to managers who need to use financial data to drive their business.
-
3 out of 5 stars
-
You need to listen with the pdf documents
- De Jean en 03-22-18
De: Karen Berman, y otros
-
Sales Management. Simplified
- The Straight Truth About Getting Exceptional Results from Your Sales Team
- De: Mike Weinberg
- Narrado por: L. J. Ganser
- Duración: 6 h y 57 m
- Versión completa
-
General5 out of 5 stars 1,804
-
Narración:4.5 out of 5 stars 1,560
-
Historia4.5 out of 5 stars 1,553
Why do sales organizations fall short? Every day expert consultants like Mike Weinberg are called on by companies large and small to find the answer - and it's one that may surprise you. Typically the issue lies not with the sales team - but with how it is being led. Through their attitude and actions, senior executives and sales managers unknowingly undermine performance. In Sales Management. Simplified. Weinberg tells it straight, calling out the problems plaguing sales forces and the costly mistakes made by even the best-intentioned sales managers.
-
4 out of 5 stars
-
Results over Activity? Results win
- De Amazon Customer en 04-01-16
De: Mike Weinberg
-
Unlocking the Customer Value Chain
- How Decoupling Drives Consumer Disruption
- De: Thales S. Teixeira, Greg Piechota
- Narrado por: Tom Weitzel
- Duración: 11 h y 14 m
- Versión completa
-
General4.5 out of 5 stars 168
-
Narración:4.5 out of 5 stars 135
-
Historia4.5 out of 5 stars 132
Based on six years of research, Harvard Business School Professor Thales Teixeira shows how and why industries are disrupted and what established companies can do to respond - as well as what potential start-ups must master if they hope to gain a competitive edge.
-
5 out of 5 stars
-
This Book Is So Good That I Tell No One About It
- De E en 07-19-19
De: Thales S. Teixeira, y otros
-
Blue Ocean Strategy, Expanded Edition
- How to Create Uncontested Market Space and Make the Competition Irrelevant
- De: W. Chan Kim, Renee Mauborgne
- Narrado por: Roger Wayne
- Duración: 8 h y 43 m
- Versión completa
-
General4.5 out of 5 stars 731
-
Narración:4.5 out of 5 stars 571
-
Historia4.5 out of 5 stars 563
In this perennial best seller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, Blue Ocean Strategy, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.
-
5 out of 5 stars
-
Profoundly Insightful
- De James en 10-29-20
De: W. Chan Kim, y otros
-
Smart Brevity
- The Power of Saying More with Less
- De: Jim VandeHei, Mike Allen, Roy Schwartz
- Narrado por: Mark Chamberlin
- Duración: 3 h y 1 m
- Versión completa
-
General4.5 out of 5 stars 480
-
Narración:4.5 out of 5 stars 404
-
Historia4.5 out of 5 stars 400
Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. Now, the co-founders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity—think Strunk and White’s Elements of Style for the digital age.
-
4 out of 5 stars
-
Should've been more brief
- De Voldi Way en 10-18-22
De: Jim VandeHei, y otros
-
Business Made Simple
- 60 Days to Master Leadership, Sales, Marketing, Execution, Management, Personal Productivity and More
- De: Donald Miller
- Narrado por: Donald Miller
- Duración: 6 h y 55 m
- Versión completa
-
General4.5 out of 5 stars 400
-
Narración:4.5 out of 5 stars 311
-
Historia4.5 out of 5 stars 307
It’s hard to be successful without a clear understanding of how business works. These 60 daily entries from New York Times best-selling author Donald Miller focus on the tangible skills it takes to offer extreme value to your organization while building your company, your career, and your legacy.
-
3 out of 5 stars
-
Good content, but hated the constant sell
- De Pablo Alejo en 01-22-21
De: Donald Miller
-
The Data Detective
- Ten Easy Rules to Make Sense of Statistics
- De: Tim Harford
- Narrado por: Tim Harford
- Duración: 10 h y 24 m
- Versión completa
-
General4.5 out of 5 stars 745
-
Narración:5 out of 5 stars 654
-
Historia4.5 out of 5 stars 652
Today we think statistics are the enemy, numbers used to mislead and confuse us. That’s a mistake, Tim Harford says in The Data Detective. We shouldn’t be suspicious of statistics - we need to understand what they mean and how they can improve our lives: they are, at heart, human behavior seen through the prism of numbers and are often “the only way of grasping much of what is going on around us”.
-
4 out of 5 stars
-
I expected more
- De A. Visserman en 03-09-21
De: Tim Harford
-
Scaling Up
- How a Few Companies Make It...and Why the Rest Don't, Rockefeller Habits 2.0
- De: Verne Harnish
- Narrado por: Spencer Cannon
- Duración: 8 h y 49 m
- Versión completa
-
General4.5 out of 5 stars 2,242
-
Narración:4.5 out of 5 stars 1,869
-
Historia4.5 out of 5 stars 1,856
It's been over a decade since Verne Harnish's best-selling book Mastering the Rockefeller Habits was first released. Scaling Up: How a Few Companies Make It...and Why the Rest Don't is the first major revision of this business classic. In Scaling Up, Harnish and his team share practical tools and techniques for building an industry-dominating business.
-
1 out of 5 stars
-
Literally Useless | No Way 5 Star Reviews are real
- De Michael en 01-23-15
De: Verne Harnish
-
Disciplined Entrepreneurship
- De: Bill Aulet
- Narrado por: Erik Synnestvedt
- Duración: 7 h y 19 m
- Versión completa
-
General4.5 out of 5 stars 364
-
Narración:4 out of 5 stars 297
-
Historia4.5 out of 5 stars 297
Disciplined Entrepreneurship: 24 Steps to Success Will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product.
-
2 out of 5 stars
-
This book is impossible to listen to (reader)
- De Amazon Customer en 07-22-14
De: Bill Aulet
-
Simply Said
- Communicating Better at Work and Beyond
- De: Jay Sullivan
- Narrado por: Jay Sullivan
- Duración: 5 h y 46 m
- Versión completa
-
General4.5 out of 5 stars 540
-
Narración:4.5 out of 5 stars 459
-
Historia4.5 out of 5 stars 445
Simply Said is the essential handbook for business communication. Do you ever feel as though your message hasn't gotten across? Do details get lost along the way? Have tense situations ever escalated unnecessarily? It all comes down to communication. We all communicate, but few of us do it well. From tough presentations to everyday transactions, there is no scenario that cannot be improved with better communication skills. This book presents an all-encompassing guide to improving your communication.
-
5 out of 5 stars
-
Everyone who presents or is in a sales position should read this book!!
- De Ben Daughdrill en 12-04-17
De: Jay Sullivan
Relacionado con este tema
-
The Supply Chain Revolution
- Innovative Sourcing and Logistics for a Fiercely Competitive World
- De: Suman Sarkar
- Narrado por: Christopher Lane
- Duración: 5 h y 32 m
- Versión completa
-
General4 out of 5 stars 250
-
Narración:4.5 out of 5 stars 212
-
Historia4 out of 5 stars 209
When CEOs think about the supply chain, it's usually to cut costs. But the smartest leaders see supply chain and sourcing for what they can be: hidden tools for outperforming the competition. Steve Jobs, upon returning to Apple in 1997, focused on transforming the supply chain. He hired Tim Cook - and the company sped up the development of new products, getting them into consumers' hands faster. The rest is history.
-
4 out of 5 stars
-
informative but dry
- De Justin en 01-01-18
De: Suman Sarkar
-
Competition Demystified
- A Radically Simplified Approach to Business Strategy
- De: Judd Kahn, Bruce C. Greenwald
- Narrado por: Timothy Andrés Pabon
- Duración: 14 h y 22 m
- Versión completa
-
General4.5 out of 5 stars 56
-
Narración:4.5 out of 5 stars 47
-
Historia4.5 out of 5 stars 46
Bruce Greenwald, one of the nation's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his co-author, Judd Kahn, offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position.
-
3 out of 5 stars
-
Prof, we need the figures/graphs that’s in the the book
- De sid en 12-25-20
De: Judd Kahn, y otros
-
Jobs to Be Done
- A Roadmap for Customer-Centered Innovation
- De: Stephen Wunker, David Farber, Jessica Wattman
- Narrado por: Tim Andres Pabon
- Duración: 4 h y 52 m
- Versión completa
-
General4 out of 5 stars 110
-
Narración:4 out of 5 stars 88
-
Historia4 out of 5 stars 89
Jobs to Be Done gives you a clear-cut framework for thinking about your business, outlines a road map for discovering new markets, new products, and new services, and helps you generate creative opportunities to innovate your way to success.
-
2 out of 5 stars
-
YouTube talks are better.
- De BizTech Readings en 12-27-16
De: Stephen Wunker, y otros
-
Playing to Win
- How Strategy Really Works
- De: Roger L. Martin, A.G. Lafley
- Narrado por: LJ Ganser
- Duración: 7 h y 9 m
- Versión completa
-
General4.5 out of 5 stars 1,392
-
Narración:4.5 out of 5 stars 1,107
-
Historia4.5 out of 5 stars 1,102
Playing to Win, a noted Wall Street Journal and Washington Post best seller, outlines the strategic approach Lafley, in close partnership with strategic adviser Roger Martin, used to double P&G’s sales, quadruple its profits, and increase its market value by more than $100 billion when Lafley was first CEO (he led the company from 2000 to 2009). The book shows leaders in any type of organization how to guide everyday actions with larger strategic goals built around the clear, essential elements that determine business successwhere to play and how to win.
-
3 out of 5 stars
-
The P&G Story
- De lniles en 04-14-15
De: Roger L. Martin, y otros
-
Shortcut Your Startup
- Speed Up Success with Unconventional Advice from the Trenches
- De: Carter Reum, Courtney Reum
- Narrado por: Carter Reum
- Duración: 6 h y 55 m
- Versión completa
-
General4.5 out of 5 stars 91
-
Narración:4.5 out of 5 stars 81
-
Historia4.5 out of 5 stars 79
Courtney and Carter Reum have years of experience in the field, from investing in over 130 companies, including Lyft, Pinterest, Warby Parker, and ClassPass, to driving the success of their own liquor brand, VEEV Spirits. The Reum brothers have learned from every triumph and tribulation and over the years have developed an effective and easy-to-understand guide to help entrepreneurs through the startup journey from inception to sale.
-
5 out of 5 stars
-
A must read for start ups
- De Dave en 02-09-18
De: Carter Reum, y otros
-
The Star Principle
- How It Can Make You Rich
- De: Richard Koch
- Narrado por: Richard Aspel
- Duración: 7 h y 9 m
- Versión completa
-
General4.5 out of 5 stars 135
-
Narración:4.5 out of 5 stars 103
-
Historia4.5 out of 5 stars 106
Richard Koch has made a career out of spotting "Star businesses" - and has made millions from them. Star businesses are ventures operating in a high-growth sector - and are the leaders of their niche in the market. Stars are rare. But with the help of this book and a little patience, you can find one - or create one yourself.This is a vital book for any budding entrepreneur or investor (of grand or modest means).
-
5 out of 5 stars
-
Makes perfect sense
- De Lorcan McNeela en 10-28-14
De: Richard Koch
-
The Supply Chain Revolution
- Innovative Sourcing and Logistics for a Fiercely Competitive World
- De: Suman Sarkar
- Narrado por: Christopher Lane
- Duración: 5 h y 32 m
- Versión completa
-
General4 out of 5 stars 250
-
Narración:4.5 out of 5 stars 212
-
Historia4 out of 5 stars 209
When CEOs think about the supply chain, it's usually to cut costs. But the smartest leaders see supply chain and sourcing for what they can be: hidden tools for outperforming the competition. Steve Jobs, upon returning to Apple in 1997, focused on transforming the supply chain. He hired Tim Cook - and the company sped up the development of new products, getting them into consumers' hands faster. The rest is history.
-
4 out of 5 stars
-
informative but dry
- De Justin en 01-01-18
De: Suman Sarkar
-
Competition Demystified
- A Radically Simplified Approach to Business Strategy
- De: Judd Kahn, Bruce C. Greenwald
- Narrado por: Timothy Andrés Pabon
- Duración: 14 h y 22 m
- Versión completa
-
General4.5 out of 5 stars 56
-
Narración:4.5 out of 5 stars 47
-
Historia4.5 out of 5 stars 46
Bruce Greenwald, one of the nation's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his co-author, Judd Kahn, offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position.
-
3 out of 5 stars
-
Prof, we need the figures/graphs that’s in the the book
- De sid en 12-25-20
De: Judd Kahn, y otros
-
Jobs to Be Done
- A Roadmap for Customer-Centered Innovation
- De: Stephen Wunker, David Farber, Jessica Wattman
- Narrado por: Tim Andres Pabon
- Duración: 4 h y 52 m
- Versión completa
-
General4 out of 5 stars 110
-
Narración:4 out of 5 stars 88
-
Historia4 out of 5 stars 89
Jobs to Be Done gives you a clear-cut framework for thinking about your business, outlines a road map for discovering new markets, new products, and new services, and helps you generate creative opportunities to innovate your way to success.
-
2 out of 5 stars
-
YouTube talks are better.
- De BizTech Readings en 12-27-16
De: Stephen Wunker, y otros
-
Playing to Win
- How Strategy Really Works
- De: Roger L. Martin, A.G. Lafley
- Narrado por: LJ Ganser
- Duración: 7 h y 9 m
- Versión completa
-
General4.5 out of 5 stars 1,392
-
Narración:4.5 out of 5 stars 1,107
-
Historia4.5 out of 5 stars 1,102
Playing to Win, a noted Wall Street Journal and Washington Post best seller, outlines the strategic approach Lafley, in close partnership with strategic adviser Roger Martin, used to double P&G’s sales, quadruple its profits, and increase its market value by more than $100 billion when Lafley was first CEO (he led the company from 2000 to 2009). The book shows leaders in any type of organization how to guide everyday actions with larger strategic goals built around the clear, essential elements that determine business successwhere to play and how to win.
-
3 out of 5 stars
-
The P&G Story
- De lniles en 04-14-15
De: Roger L. Martin, y otros
-
Shortcut Your Startup
- Speed Up Success with Unconventional Advice from the Trenches
- De: Carter Reum, Courtney Reum
- Narrado por: Carter Reum
- Duración: 6 h y 55 m
- Versión completa
-
General4.5 out of 5 stars 91
-
Narración:4.5 out of 5 stars 81
-
Historia4.5 out of 5 stars 79
Courtney and Carter Reum have years of experience in the field, from investing in over 130 companies, including Lyft, Pinterest, Warby Parker, and ClassPass, to driving the success of their own liquor brand, VEEV Spirits. The Reum brothers have learned from every triumph and tribulation and over the years have developed an effective and easy-to-understand guide to help entrepreneurs through the startup journey from inception to sale.
-
5 out of 5 stars
-
A must read for start ups
- De Dave en 02-09-18
De: Carter Reum, y otros
-
The Star Principle
- How It Can Make You Rich
- De: Richard Koch
- Narrado por: Richard Aspel
- Duración: 7 h y 9 m
- Versión completa
-
General4.5 out of 5 stars 135
-
Narración:4.5 out of 5 stars 103
-
Historia4.5 out of 5 stars 106
Richard Koch has made a career out of spotting "Star businesses" - and has made millions from them. Star businesses are ventures operating in a high-growth sector - and are the leaders of their niche in the market. Stars are rare. But with the help of this book and a little patience, you can find one - or create one yourself.This is a vital book for any budding entrepreneur or investor (of grand or modest means).
-
5 out of 5 stars
-
Makes perfect sense
- De Lorcan McNeela en 10-28-14
De: Richard Koch
-
What Customers Crave
- How to Create Relevant and Memorable Experiences at Every Touchpoint
- De: Nicholas J. Webb
- Narrado por: James Foster
- Duración: 7 h y 1 m
- Versión completa
-
General4.5 out of 5 stars 177
-
Narración:4.5 out of 5 stars 162
-
Historia4.5 out of 5 stars 161
The best companies in the world discover what their customers desire - and then deliver it in memorable and deeply human experiences. How well do you know your customers? What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you're well on your way to success
-
5 out of 5 stars
-
Must read if you are looking for a way to improve your business
- De Anonymous User en 05-06-20
De: Nicholas J. Webb
-
The Strategist
- Be the Leader Your Business Needs
- De: Cynthia Montgomery
- Narrado por: Karen White
- Duración: 6 h y 29 m
- Versión completa
-
General4 out of 5 stars 119
-
Narración:4 out of 5 stars 99
-
Historia4 out of 5 stars 98
Based on an acclaimed professor's legendary strategy course at Harvard Business School, The Strategist offers a radically new perspective on a leader's most vital role. "Are you a strategist?" That's the first question Cynthia Montgomery asks the business owners and senior executives from all over the world who participate in her highly regarded executive education course. It's not a question they anticipate, but by the time the program ends, they cannot imagine leading their companies to success without being - and living the role of - a strategist.
-
2 out of 5 stars
-
Slow going with an odd narrative tone
- De Benson Bumpkin en 08-06-12
-
The Amazon Way: Amazon's 14 Leadership Principles
- De: John Rossman, Tom Alberg - foreword
- Narrado por: Jeff Cummings
- Duración: 4 h y 40 m
- Versión completa
-
General4.5 out of 5 stars 147
-
Narración:4.5 out of 5 stars 112
-
Historia4.5 out of 5 stars 110
The 3rd edition of The Amazon Way is one of the rare business leadership books giving actionable insights for innovation and business growth to be the basis for your digital transformation gameplan. The Amazon Way translates Amazon's unique culture and management practices into insights and opportunities, as only an Amazon executive and expert advisor could do for the Amazon Leadership Principles giving listeners one of the essential business leadership books for the digital era.
-
5 out of 5 stars
-
Interesting insights
- De Eileen Vernor en 01-18-25
De: John Rossman, y otros
-
Winning with Data
- Transform Your Culture, Empower Your People, and Shape the Future
- De: Tomasz Tunguz, Frank Bien
- Narrado por: James Patrick Cronin
- Duración: 5 h y 37 m
- Versión completa
-
General4 out of 5 stars 90
-
Narración:4.5 out of 5 stars 74
-
Historia4 out of 5 stars 73
Winning with Data explores the cultural changes big data brings to business, and shows you how to adapt your organization to leverage data to maximum effect. Authors Tomasz Tunguz and Frank Bien draw on extensive background in big data, business intelligence, and business strategy to provide a blueprint for companies looking to move head-on into the data wave. Instrumentation is discussed in detail, but the core of the change is in the culture.
-
1 out of 5 stars
-
Content marketing
- De Adam Winn en 12-22-16
De: Tomasz Tunguz, y otros
-
The Automatic Customer
- Creating a Subscription Business in Any Industry
- De: John Warrillow
- Narrado por: Don Hagen
- Duración: 5 h y 15 m
- Versión completa
-
General4.5 out of 5 stars 1,041
-
Narración:4.5 out of 5 stars 907
-
Historia4.5 out of 5 stars 897
The lifeblood of your business is repeat customers. But customers can be fickle, markets shift, and competitors are ruthless. So how do you ensure a steady flow of repeat business? The secret--no matter what industry you're in--is finding and keeping automatic customers. These days virtually anything you need can be purchased through a subscription, with more convenience than ever before.
-
5 out of 5 stars
-
Can be applied to almost any business
- De C Mason en 02-25-15
De: John Warrillow
-
Data Driven
- Harnessing Data and AI to Reinvent Customer Engagement
- De: Tom Chavez, Chris O'Hara, Vivek Vaidya
- Narrado por: LJ Ganser
- Duración: 6 h y 17 m
- Versión completa
-
General4 out of 5 stars 116
-
Narración:4.5 out of 5 stars 101
-
Historia4 out of 5 stars 101
The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing. You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.
-
2 out of 5 stars
-
No accompanying PDF?
- De Amazon Customer en 06-21-19
De: Tom Chavez, y otros
Las personas que vieron esto también vieron...
-
Confessions of the Pricing Man
- How Price Affects Everything
- De: Hermann Simon
- Narrado por: Richard Elwood
- Duración: 10 h y 21 m
- Versión completa
-
General5 out of 5 stars 85
-
Narración:5 out of 5 stars 77
-
Historia5 out of 5 stars 77
The world’s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer.
-
5 out of 5 stars
-
Excellent Business Book
- De Ben en 02-08-25
De: Hermann Simon
-
The Startup Owner's Manual
- The Step-by-Step Guide for Building a Great Company
- De: Steve Blank, Bob Dorf
- Narrado por: Matthew Boston
- Duración: 12 h y 59 m
- Versión completa
-
General4.5 out of 5 stars 77
-
Narración:4.5 out of 5 stars 66
-
Historia4.5 out of 5 stars 66
More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scalable, profitable startups. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why? The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work.
-
2 out of 5 stars
-
Nothing to learn from this book
- De Thomas D. Kehoe en 02-23-22
De: Steve Blank, y otros
-
Monetizing Innovation
- How Smart Companies Design the Product Around the Price
- De: Madhavan Ramanujam, Georg Tacke
- Narrado por: Darren Stephens
- Duración: 7 h y 28 m
- Versión completa
-
General4.5 out of 5 stars 6
-
Narración:4.5 out of 5 stars 6
-
Historia4.5 out of 5 stars 6
Surprising rules for successful monetization. In Monetizing Innovation, the authors at Simon Kucher distil the lessons of thirty years and over 10,000 projects into a practical, nine-step approach. Whether you are a CEO, executive leadership, or part of the team responsible for innovation and new product development, this book is for you, with special sections and summaries to make monetizing innovation part of your company's DNA.
De: Madhavan Ramanujam, y otros
-
Oversubscribed
- How to Get People Lined Up to Do Business with You (2nd Edition)
- De: Daniel Priestley
- Narrado por: Daniel Priestley
- Duración: 6 h y 33 m
- Versión completa
-
General5 out of 5 stars 226
-
Narración:5 out of 5 stars 193
-
Historia5 out of 5 stars 193
Oversubscribed is the guide to transforming your business into one which customers fight over! Author Daniel Priestley, a successful entrepreneur who has built and sold businesses around the world, shares proven, real-world methods that will not only grab customers’ attention, but will also have them lining up to buy from you. This invaluable guide will teach you how to drive demand for your products or services far beyond supply and will dramatically increase the success of your business.
-
3 out of 5 stars
-
Ok but preachy
- De Chris J Call en 10-27-23
De: Daniel Priestley
-
Pricing with Confidence
- 10 Ways to Stop Leaving Money on the Table
- De: Reed Holden, Mark Burton
- Narrado por: Cheryl Tan
- Duración: 7 h y 23 m
- Versión completa
-
General4.5 out of 5 stars 13
-
Narración:5 out of 5 stars 9
-
Historia4.5 out of 5 stars 9
Bad pricing is a great way to destroy your company's value, revenue, and profits. With 10 simple rules, this audiobook shows you how to deliver both healthy profit margins and robust revenue growth while kicking the dreaded discounting habit. The authors destroy the conventional wisdom that you have to trade margins for revenues and show you how to fully exploit the value your company offers customers. This is a proven plan for increasing sales without sacrificing profits.
-
3 out of 5 stars
-
Very Good Info for Select Companies
- De reviewer en 12-23-21
De: Reed Holden, y otros
-
Scaling Up
- How a Few Companies Make It...and Why the Rest Don't, Rockefeller Habits 2.0
- De: Verne Harnish
- Narrado por: Spencer Cannon
- Duración: 8 h y 49 m
- Versión completa
-
General4.5 out of 5 stars 2,242
-
Narración:4.5 out of 5 stars 1,869
-
Historia4.5 out of 5 stars 1,856
It's been over a decade since Verne Harnish's best-selling book Mastering the Rockefeller Habits was first released. Scaling Up: How a Few Companies Make It...and Why the Rest Don't is the first major revision of this business classic. In Scaling Up, Harnish and his team share practical tools and techniques for building an industry-dominating business.
-
1 out of 5 stars
-
Literally Useless | No Way 5 Star Reviews are real
- De Michael en 01-23-15
De: Verne Harnish
-
Confessions of the Pricing Man
- How Price Affects Everything
- De: Hermann Simon
- Narrado por: Richard Elwood
- Duración: 10 h y 21 m
- Versión completa
-
General5 out of 5 stars 85
-
Narración:5 out of 5 stars 77
-
Historia5 out of 5 stars 77
The world’s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer.
-
5 out of 5 stars
-
Excellent Business Book
- De Ben en 02-08-25
De: Hermann Simon
-
The Startup Owner's Manual
- The Step-by-Step Guide for Building a Great Company
- De: Steve Blank, Bob Dorf
- Narrado por: Matthew Boston
- Duración: 12 h y 59 m
- Versión completa
-
General4.5 out of 5 stars 77
-
Narración:4.5 out of 5 stars 66
-
Historia4.5 out of 5 stars 66
More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scalable, profitable startups. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why? The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work.
-
2 out of 5 stars
-
Nothing to learn from this book
- De Thomas D. Kehoe en 02-23-22
De: Steve Blank, y otros
-
Monetizing Innovation
- How Smart Companies Design the Product Around the Price
- De: Madhavan Ramanujam, Georg Tacke
- Narrado por: Darren Stephens
- Duración: 7 h y 28 m
- Versión completa
-
General4.5 out of 5 stars 6
-
Narración:4.5 out of 5 stars 6
-
Historia4.5 out of 5 stars 6
Surprising rules for successful monetization. In Monetizing Innovation, the authors at Simon Kucher distil the lessons of thirty years and over 10,000 projects into a practical, nine-step approach. Whether you are a CEO, executive leadership, or part of the team responsible for innovation and new product development, this book is for you, with special sections and summaries to make monetizing innovation part of your company's DNA.
De: Madhavan Ramanujam, y otros
-
Oversubscribed
- How to Get People Lined Up to Do Business with You (2nd Edition)
- De: Daniel Priestley
- Narrado por: Daniel Priestley
- Duración: 6 h y 33 m
- Versión completa
-
General5 out of 5 stars 226
-
Narración:5 out of 5 stars 193
-
Historia5 out of 5 stars 193
Oversubscribed is the guide to transforming your business into one which customers fight over! Author Daniel Priestley, a successful entrepreneur who has built and sold businesses around the world, shares proven, real-world methods that will not only grab customers’ attention, but will also have them lining up to buy from you. This invaluable guide will teach you how to drive demand for your products or services far beyond supply and will dramatically increase the success of your business.
-
3 out of 5 stars
-
Ok but preachy
- De Chris J Call en 10-27-23
De: Daniel Priestley
-
Pricing with Confidence
- 10 Ways to Stop Leaving Money on the Table
- De: Reed Holden, Mark Burton
- Narrado por: Cheryl Tan
- Duración: 7 h y 23 m
- Versión completa
-
General4.5 out of 5 stars 13
-
Narración:5 out of 5 stars 9
-
Historia4.5 out of 5 stars 9
Bad pricing is a great way to destroy your company's value, revenue, and profits. With 10 simple rules, this audiobook shows you how to deliver both healthy profit margins and robust revenue growth while kicking the dreaded discounting habit. The authors destroy the conventional wisdom that you have to trade margins for revenues and show you how to fully exploit the value your company offers customers. This is a proven plan for increasing sales without sacrificing profits.
-
3 out of 5 stars
-
Very Good Info for Select Companies
- De reviewer en 12-23-21
De: Reed Holden, y otros
-
Scaling Up
- How a Few Companies Make It...and Why the Rest Don't, Rockefeller Habits 2.0
- De: Verne Harnish
- Narrado por: Spencer Cannon
- Duración: 8 h y 49 m
- Versión completa
-
General4.5 out of 5 stars 2,242
-
Narración:4.5 out of 5 stars 1,869
-
Historia4.5 out of 5 stars 1,856
It's been over a decade since Verne Harnish's best-selling book Mastering the Rockefeller Habits was first released. Scaling Up: How a Few Companies Make It...and Why the Rest Don't is the first major revision of this business classic. In Scaling Up, Harnish and his team share practical tools and techniques for building an industry-dominating business.
-
1 out of 5 stars
-
Literally Useless | No Way 5 Star Reviews are real
- De Michael en 01-23-15
De: Verne Harnish