Personalized
Customer Strategy in the Age of AI
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Personalized
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Narrado por:
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Christopher Douyard
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Consumers want personalized experiences, but few companies are rising to the challenge. To be done effectively, personalization must be a critical element of an organization's strategy.
Personalized is a playbook for delivering true personalization at scale. In this book, Boston Consulting Group's Mark Abraham and Harvard Business School's David C. Edelman describe Five Promises of Personalization:
Empower Me: Understand each customer's needs and how best to meet them.
Know Me: Win customers' trust and permission to use their data to improve their experience.
Reach Me: Reach out to the right customer, in the right channel, at the right time.
Show Me: Tailor unique content to be relevant to each customer, enabled by generative AI.
Delight Me: Design new ways of working and ensure continuous improvement, so a customer's experience feels magical.
With detailed examples across industries—including retail, health care, banking, technology, and travel—this book will help executives learn how to put personalization at the center of their strategy, accelerate growth, and capture their share of the $2 trillion personalization prize.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2024 The Boston Consulting Group, Inc. (P)2024 Ascent AudioLos oyentes también disfrutaron...
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YouTube sensations and best-selling authors Sean Cannell and Benji Travis take your YouTube channel from slow and dormant to accelerated and engaged, using premium and updated YouTube growth tips for creators, business owners, digital entrepreneurs, and influencers. This is the ultimate game plan to grow a following and make money with the power of video.
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3 out of 5 stars
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Don't use a credit on this. Moderately passable
- De Scott en 08-04-19
De: Sean Cannell, y otros
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Slenderman
- Online Obsession, Mental Illness, and the Violent Crime of Two Midwestern Girls
- De: Kathleen Hale
- Narrado por: Therese Plummer
- Duración: 9 h y 31 m
- Versión completa
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General4.5 out of 5 stars 397
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Narración:4.5 out of 5 stars 349
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Historia4.5 out of 5 stars 349
On May 31, 2014, in the Milwaukee suburb of Waukesha, Wisconsin, two 12-year-old girls attempted to stab their classmate to death. Morgan Geyser and Anissa Weier’s violence was extreme, but what seemed even more frightening was that they committed their crime under the influence of a figure born by the internet: the so-called “Slenderman”. Yet the even more urgent aspect of the story, that the children involved suffered from undiagnosed mental illnesses, often went overlooked in coverage of the case.
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3 out of 5 stars
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Excellent narration
- De Pink Amy en 08-21-22
De: Kathleen Hale
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Surveillance Valley
- The Secret Military History of the Internet
- De: Yasha Levine
- Narrado por: LJ Ganser
- Duración: 10 h y 42 m
- Versión completa
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General5 out of 5 stars 246
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Narración:5 out of 5 stars 197
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Historia5 out of 5 stars 198
In this fascinating book, investigative reporter Yasha Levine uncovers the secret origins of the Internet, tracing it back to a Pentagon counterinsurgency surveillance project. With deep research, skilled storytelling, and provocative arguments, Surveillance Valley will change the way you think about the news - and the device on which you read it.
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5 out of 5 stars
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Profound look at the internet and surveillance
- De stuartjash en 04-06-18
De: Yasha Levine
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Doom Guy
- Life in First Person
- De: John Romero
- Narrado por: John Romero
- Duración: 17 h y 4 m
- Versión completa
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General5 out of 5 stars 340
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Narración:5 out of 5 stars 286
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Historia5 out of 5 stars 286
Doom Guy: Life in First Person is the long-awaited autobiography of gaming’s original rock star and the cocreator of DOOM, Quake, and Wolfenstein—some of the most recognizable and important titles in video game history. Credited with the invention of the first-person shooter, a genre that continues to dominate the market today, he is gaming royalty. Told in remarkable detail, a byproduct of his hyperthymesia, Romero recounts his storied career.
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5 out of 5 stars
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Intimate stories of gaming history in First Person
- De Emyli en 07-28-23
De: John Romero
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Hackers: Heroes of the Computer Revolution
- 25th Anniversary Edition
- De: Steven Levy
- Narrado por: Mike Chamberlain
- Duración: 20 h y 23 m
- Versión completa
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General4.5 out of 5 stars 1,957
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Narración:4.5 out of 5 stars 1,732
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Historia4.5 out of 5 stars 1,728
Steven Levy's classic book traces the exploits of the computer revolution's original hackers - those brilliant and eccentric nerds from the late 1950s through the early '80s who took risks, bent the rules, and pushed the world in a radical new direction. With updated material from noteworthy hackers such as Bill Gates, Mark Zuckerberg, Richard Stallman, and Steve Wozniak, Hackers is a fascinating story that begins in early computer research labs and leads to the first home computers.
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5 out of 5 stars
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Remember Why You Got Into Computing
- De Dan Collins en 07-01-16
De: Steven Levy
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Tesla
- Inventor of the Electrical Age
- De: W. Bernard Carlson
- Narrado por: Allan Robertson
- Duración: 16 h y 11 m
- Versión completa
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General4 out of 5 stars 357
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Narración:4.5 out of 5 stars 307
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Historia4 out of 5 stars 306
Nikola Tesla was a major contributor to the electrical revolution that transformed daily life at the turn of the 20th century. His inventions, patents, and theoretical work formed the basis of modern AC electricity, and contributed to the development of radio and television. Like his competitor Thomas Edison, Tesla was one of America's first celebrity scientists, enjoying the company of New York high society and dazzling the likes of Mark Twain with his electrical demonstrations. An astute self-promoter and gifted showman, he cultivated a public image of the eccentric genius.
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5 out of 5 stars
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A detailed examination of Tesla's work
- De Jean en 02-01-14
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Prediction Machines
- The Simple Economics of Artificial Intelligence
- De: Ajay Agrawal, Joshua Gans, Avi Goldfarb
- Narrado por: LJ Ganser
- Duración: 7 h y 50 m
- Versión completa
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General4.5 out of 5 stars 1,288
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Narración:4.5 out of 5 stars 1,101
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Historia4 out of 5 stars 1,098
Artificial intelligence does the seemingly impossible - driving cars, trading stocks, and teaching children. But facing the sea change that AI will bring can be paralyzing. How should companies set strategies, governments design policies, and people plan their lives for a world so different from what we know? In Prediction Machines, three eminent economists recast the rise of AI as a drop in the cost of prediction. With this single, masterful stroke, they lift the curtain on the AI-is-magic hype and show how basic tools from economics provide clarity about the AI revolution and a basis for action by CEOs, managers, policy makers, investors, and entrepreneurs.
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3 out of 5 stars
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Not sure what I was expecting, but underwhelmed
- De William J Brown en 09-27-18
De: Ajay Agrawal, y otros
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The Grid
- The Fraying Wires Between Americans and Our Energy Future
- De: Gretchen Bakke
- Narrado por: Emily Caudwell
- Duración: 11 h y 8 m
- Versión completa
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General4.5 out of 5 stars 1,333
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Narración:4.5 out of 5 stars 1,146
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Historia4.5 out of 5 stars 1,143
The grid is an accident of history and of culture, in no way intrinsic to how we produce, deliver and consume electrical power. Yet this is the system the United States ended up with, a jerry-built structure now so rickety and near collapse that a strong wind or a hot day can bring it to a grinding halt. The grid is now under threat from a new source: renewable and variable energy, which puts stress on its logics as much as its components.
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2 out of 5 stars
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A disappointment
- De Ronald en 09-24-16
De: Gretchen Bakke
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The Complete Software Developer's Career Guide
- How to Learn Programming Languages Quickly, Ace Your Programming Interview, and Land Your Software Developer Dream Job
- De: John Sonmez
- Narrado por: John Sonmez
- Duración: 20 h y 4 m
- Versión completa
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General4.5 out of 5 stars 1,015
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Narración:4.5 out of 5 stars 888
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Historia4.5 out of 5 stars 876
Technical knowledge alone isn't enough - increase your software development income by leveling up your soft skills Early in his software developer career, John Sonmez discovered that technical knowledge alone isn't enough to break through to the next income level - developers need "soft skills" like the ability to learn new technologies just in time, communicate clearly with management and consulting clients, negotiate a fair hourly rate, and unite teammates and coworkers in working toward a common goal.
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2 out of 5 stars
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The Complete Bro-grammer's Career Guide
- De Leels en 09-18-19
De: John Sonmez
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Super Pumped
- The Battle for Uber
- De: Mike Isaac
- Narrado por: Holter Graham, Mike Isaac
- Duración: 12 h y 52 m
- Versión completa
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General4.5 out of 5 stars 1,962
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Narración:4.5 out of 5 stars 1,639
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Historia4.5 out of 5 stars 1,633
A New York Times technology correspondent presents the dramatic rise and fall of Uber, set against the rapid upheaval in Silicon Valley during the mobile era. Based on hundreds of interviews with current and former Uber employees, along with previously unpublished documents, Super Pumped is a pause-resisting story of ambition and deception, obscene wealth, and bad behavior, that explores how blistering technological and financial innovation culminated in one of the most catastrophic 12-month periods in American corporate history.
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2 out of 5 stars
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A forced narrative and a bad version of Bad Blood
- De Benji en 09-09-19
De: Mike Isaac
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Glow Kids
- How Screen Addiction Is Hijacking Our Kids - and How to Break the Trance
- De: Nicholas Kardaras PhD
- Narrado por: Jonathan Davis
- Duración: 11 h y 5 m
- Versión completa
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General4.5 out of 5 stars 304
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Narración:4.5 out of 5 stars 263
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Historia4.5 out of 5 stars 263
In Glow Kids, Dr. Nicholas Kardaras will examine how technology - more specifically, age-inappropriate screen tech, with all of its glowing ubiquity - has profoundly affected the brains of an entire generation. Brain imaging research is showing that stimulating glowing screens are as dopaminergic (dopamine activating) to the brain’s pleasure center as sex. And a growing mountain of clinical research correlates screen tech with disorders like ADHD, addiction, anxiety, depression, increased aggression, and even psychosis.
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1 out of 5 stars
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Fear Mongering - a modern day Mazes and Monsters
- De Veronica en 11-03-20
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This Is Not a Game with Marc Fennell
- De: Marc Fennell
- Narrado por: Marc Fennell
- Duración: 3 h y 19 m
- Versión completa
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General4.5 out of 5 stars 164
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Narración:4.5 out of 5 stars 151
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Historia4.5 out of 5 stars 151
This Is Not a Game is the extraordinary untold story of the internet’s first conspiracy theory, the legend of Ong’s Hat. Marc Fennell will dive deep into a previously unexplored world of tech hippies, eccentric web subcultures and simmering paranoia, uncovering how this tongue-in-cheek artistic experiment backfired on its creator and went on to influence much of what’s wrong with the internet today.
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5 out of 5 stars
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WOW!
- De pondo en 05-09-24
De: Marc Fennell
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Millennium
- From Religion to Revolution: How Civilization Has Changed over a Thousand Years
- De: Ian Mortimer
- Narrado por: John Lee
- Duración: 15 h y 14 m
- Versión completa
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General4.5 out of 5 stars 86
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Narración:5 out of 5 stars 81
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Historia4.5 out of 5 stars 82
In Millennium, best-selling historian Ian Mortimer takes the listener on a whirlwind tour of the last 10 centuries of Western history. It is a journey into a past vividly brought to life and bursting with ideas, that pits one century against another in his quest to measure which century saw the greatest change. We journey from a time when there was a fair chance of your village being burned to the ground by invaders - and dried human dung was a recommended cure for cancer - to a world in which explorers sailed into the unknown and civilizations came into conflict.
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4 out of 5 stars
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Bad ending - literally
- De John Gordon en 12-14-16
De: Ian Mortimer
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No Place to Hide
- Edward Snowden, the NSA, and the U.S. Surveillance State
- De: Glenn Greenwald
- Narrado por: L. J. Ganser
- Duración: 9 h y 49 m
- Versión completa
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General4.5 out of 5 stars 2,941
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Narración:4.5 out of 5 stars 2,617
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Historia4.5 out of 5 stars 2,611
In May 2013, Glenn Greenwald set out for Hong Kong to meet an anonymous source who claimed to have astonishing evidence of pervasive government spying and insisted on communicating only through heavily encrypted channels. That source turned out to be the 29-year-old NSA contractor Edward Snowden, and his revelations about the agency’s widespread, systemic overreach proved to be some of the most explosive and consequential news in recent history, triggering a fierce debate over national security....
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3 out of 5 stars
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Best Read in Print Format
- De Alfredo Ramirez en 11-22-14
De: Glenn Greenwald
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Algorithms of Oppression
- How Search Engines Reinforce Racism
- De: Safiya Umoja Noble
- Narrado por: Shayna Small
- Duración: 6 h y 21 m
- Versión completa
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General4.5 out of 5 stars 387
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Narración:4.5 out of 5 stars 329
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Historia4.5 out of 5 stars 327
Run a Google search for “black girls” - what will you find? “Big Booty” and other sexually explicit terms are likely to come up as top search terms. But, if you type in “white girls”, the results are radically different. The suggested porn sites and un-moderated discussions about “why black women are so sassy” or “why black women are so angry” presents a disturbing portrait of black womanhood in modern society. In Algorithms of Oppression, Safiya Umoja Noble challenges the idea that search engines like Google offer an equal playing field for all forms of ideas, identities, and activities.
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5 out of 5 stars
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Read this book. Tell everyone you know about it.
- De Joshua Daniel-Wariya en 06-06-19
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Engineers of Victory
- The Problem Solvers Who Turned the Tide in the Second World War
- De: Paul Kennedy
- Narrado por: Stephen Hoye
- Duración: 16 h y 8 m
- Versión completa
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General4 out of 5 stars 164
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Narración:4 out of 5 stars 139
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Historia4 out of 5 stars 141
Paul Kennedy, award-winning author of The Rise and Fall of the Great Powers and one of today’s most renowned historians, now provides a new and unique look at how World War II was won. Engineers of Victory is a fascinating nuts-and-bolts account of the strategic factors that led to Allied victory. Kennedy reveals how the leaders’ grand strategy was carried out by the ordinary soldiers, scientists, engineers, and businessmen responsible for realizing their commanders’ visions of success.
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2 out of 5 stars
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Misleading title
- De Thomas en 04-10-14
De: Paul Kennedy
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Cyber Wars
- Hacks That Shocked the Business World
- De: Charles Arthur
- Narrado por: Joe Jameson
- Duración: 7 h y 40 m
- Versión completa
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General4.5 out of 5 stars 53
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Narración:4.5 out of 5 stars 47
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Historia4.5 out of 5 stars 46
Cyber Wars gives you the dramatic inside stories of some of the world's biggest cyber attacks. These are the game-changing hacks that make organisations around the world tremble and leaders stop and consider just how safe they really are. Charles Arthur provides a gripping account of why each hack happened, what techniques were used, what the consequences were and how they could have been prevented. Cyber attacks are some of the most frightening threats currently facing business leaders, and this book provides a deep insight into understanding how they work.
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4 out of 5 stars
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For the security professional and average joe
- De Quella en 01-11-19
De: Charles Arthur
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- Scraped Knees, Bruised Elbows, and Lessons Learned from Real-World AI Deployments
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In Your AI Survival Guide, Sol Rashidi delivers an insightful and practical discussion of how to deploy artificial intelligence in your company. Having helped IBM launch Watson in 2011, Sol has firsthand knowledge of the ups, downs, and change management intricacies that can help you with a successful deployment beyond all the AI hype. She walks you through various frameworks for how to establish your AI strategy, pick your use cases, prepare your non-technology teams, and overcome the most common obstacles standing in the way of successfully implementing AI in your business.
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Business relationships are still dominated by a narrow perspective—trying to match products to customer needs and making deals. It's a buyer-seller relationship built on a transactional mindset, and it's not how you should be doing business. There's a better way—orchestrating growth—in which suppliers and customers collaborate to build strategies and grow together. Christoph Senn and Mehak Gandhi lay out the Triple Fit Strategy framework, which will help you escape the product-centric mindset and put customers at the heart of your business strategy.
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The Art of Prompt Engineering
- Mastering Intelligent Conversations with ChatGPT for Breakthrough Results
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Step into the future with The Art of Prompt Engineering: Mastering Intelligent Conversations with ChatGPT for Breakthrough Results! Jordan Ashwood guides you through the art of crafting effective, context-aware prompts that turn ChatGPT into a responsive and insightful conversational partner.
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1 out of 5 stars
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Nothing Useful - Just a Climate Change / Woke Sermon
- De Anonymous User en 03-13-25
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The Year in Tech, 2025
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Generative AI, biometrics, spatial computing, electric vehicles—new technologies like these are reshaping organizations at the hybrid office, on factory floors, and in the C-suite. What should you and your company be doing now to take advantage of the new opportunities these technologies are creating—and avoid falling victim to disruption? The Year in Tech 2025 will help you understand what the latest and most important tech innovations mean for your organization and how you can use them to compete and win in today's turbulent business environment.
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HBR's 10 Must Reads on AI (With Bonus Article "How to Win with Machine Learning" by Ajay Agrawal, Joshua Gans, and Avi Goldfarb)
- HBR's 10 Must Reads Series
- De: Harvard Business Review
- Narrado por: Lauren Pedersen, Will Tulin
- Duración: 4 h y 58 m
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General4 out of 5 stars 14
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Narración:4 out of 5 stars 13
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If you read (or listen to) nothing else on artificial intelligence and machine learning, listen to these ten articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand the future direction of AI, bring your AI initiatives to scale, and use AI to transform your organization.
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2 out of 5 stars
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Out of date. Fluffy consultant talk.
- De Clint en 02-10-24
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The Age of Outrage
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General3 out of 5 stars 1
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People are angry with the world—in some cases, rightfully so—and now view companies as they do governments, as targets of their wrath and potential forces for social change. Managing outrage has moved from being an occasional leadership challenge, like handling a PR crisis, to a necessary and critical leadership capability, like strategic thinking or financial acumen.
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Your AI Survival Guide
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Nothing Useful - Just a Climate Change / Woke Sermon
- De Anonymous User en 03-13-25
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Trust Matters More than Ever
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WITH MOUNTING international tensions, economic collapses, family divisions, and political discord, trust is in short supply. Without it, cultures deteriorate, productivity fades, and resources are wasted. Many recognize the current lack of trust, but few know how to address it. David Horsager has been pioneering trust solutions for decades and now offers this essential guide for leaders. It includes 40 Trust Tools built on his proven 8-Pillar Framework—equipping you to solve your biggest challenges with trust.
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No B.S. Guide to Successful Marketing Automation
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- De: Dan S. Kennedy, Parthiv Shah - with
- Narrado por: Tim Fannon
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Dan Kennedy and Parthiv Shah leverage their extensive marketing expertise to teach you proven, no-nonsense strategies for achieving successful marketing automation. This exceptional addition to the No B. S. series is essential for anyone aiming to harness software and cutting-edge technology to elevate their marketing efforts.
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Tech Agnostic
- How Technology Became the World’s Most Powerful Religion, and Why It Desperately Needs a Reformation
- De: Greg M. Epstein
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General4.5 out of 5 stars 7
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Narración:5 out of 5 stars 6
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Today’s technology has overtaken religion as the chief influence on twenty-first century life and community. In Tech Agnostic, Harvard and MIT’s influential humanist chaplain Greg Epstein explores what it means to be a critical thinker with respect to this new faith. Encouraging listeners to reassert their common humanity beyond the seductive sheen of “tech,” this book argues for tech agnosticism—not worship—as a way of life.
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2 out of 5 stars
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Woke nonsense
- De Fingersfive en 11-30-24
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The AI-Savvy Leader
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AI is coming fast and will affect every part of a business, including the role of the leader. And up until now, leaders have largely ceded their role in the transformation-pushing determination of strategy out to tech teams and leaving investment decisions with groups that don't have a full view of the organization. Just when responsible leadership is more imperative than ever, leaders are not stepping up to understand and execute in the new world of human-machine collaboration. A generation of AI transformation failures awaits if leaders don't connect their use of AI to their strategies.
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2 out of 5 stars
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Irritating Narrator
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No data is completely safe. Cyberattacks on companies and individuals are on the rise and growing not only in number but also in ferocity. And while you may think your company has taken all the precautionary steps to prevent an attack, no individual, company, or country is safe. Cybersecurity can no longer be left exclusively to IT specialists. Improving and increasing data security practices and identifying suspicious activity is everyone's responsibility, from the boardroom to the break room.
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Narración:0 out of 5 stars 0
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Marketing with AI For Dummies is your introduction to the revolution that's occurring in the marketing industry, thanks to artificial intelligence tools that can create text, images, audio, video, websites, and beyond. This book captures the insight of leading marketing executive Shiv Singh on how AI will change marketing, helping new and experienced marketers tackle AI marketing plans, content, creative assets, and localized campaigns. You'll also learn to manage SEO and customer personalization with powerful new technologies.
De: Shiv Singh
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Human + Machine (Updated and Expanded)
- Reimagining Work in the Age of AI
- De: Paul R. Daugherty, H. James Wilson
- Narrado por: Jamie Renell
- Duración: 7 h y 46 m
- Versión completa
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General4.5 out of 5 stars 4
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Narración:5 out of 5 stars 3
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Historia5 out of 5 stars 3
In this updated and expanded edition of Human + Machine—including a new chapter on gen AI—Daugherty and Wilson show that the essence of the AI paradigm shift is the transformation of all business processes within an organization, whether related to breakthrough innovation, everyday customer service, or personal productivity habits. As humans and smart machines collaborate ever more closely, work processes become more fluid and adaptive, enabling companies to change them on the fly—or completely reimagine them.
De: Paul R. Daugherty, y otros
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AI-Powered Social Media Marketing 2025
- Cutting-Edge Strategies to Boost Engagement and Make Money Online with Facebook, YouTube, Instagram, X, TikTok, SEO, and More
- De: Jason P Anderson
- Narrado por: Tom Brooks
- Duración: 6 h y 10 m
- Versión completa
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General4.5 out of 5 stars 54
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Narración:4 out of 5 stars 37
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Historia4 out of 5 stars 37
Explore the revolutionary impact of AI on social media marketing and discover key trends that are shaping the future. From automating content creation and audience engagement to optimizing advertising strategies, this resource provides actionable insights to elevate your marketing game. Understand why integrating AI is crucial for generating income online and learn how businesses and creators are monetizing their social platforms effectively. Discover essential AI tools designed to streamline your marketing efforts, enhance customer engagement, and analyze performance metrics.
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5 out of 5 stars
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A Must-Have for Digital Success
- De Kevin Rose en 02-22-25
De: Jason P Anderson
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Mindmasters
- The Data-Driven Science of Predicting and Changing Human Behavior
- De: Sandra Matz
- Narrado por: Anna Caputo
- Duración: 6 h y 8 m
- Versión completa
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General4.5 out of 5 stars 9
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Narración:4 out of 5 stars 9
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Historia4.5 out of 5 stars 9
Columbia Business School professor Sandra Matz reveals in fascinating detail how big data offers insights into the most intimate aspects of our psyches and how these insights empower an external influence over the choices we make. This can be creepy, manipulative, and downright harmful, with scandals like that of British consulting firm Cambridge Analytica being merely the tip of the iceberg.
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2 out of 5 stars
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boring redundant
- De Linda Mueller en 02-21-25
De: Sandra Matz
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The Four Conversations
- A New Model for Selling Expertise
- De: Blair Enns
- Narrado por: Blair Enns
- Duración: 5 h y 13 m
- Versión completa
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General5 out of 5 stars 4
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Narración:5 out of 5 stars 4
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Historia5 out of 5 stars 4
Sell and Price Like the Expert You Are Your first job is being the expert advisor or practitioner. Your second job is selling that expertise. If you’ve ever felt that these two roles are in conflict then The Four Conversations is the book for you. Amazon best-selling author of The Win Without Pitching Manifesto, Blair Enns, provides a new model for those who have to sell their expertise before they deliver it.
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5 out of 5 stars
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Sample conversations are truly helpful.
- De JSBA en 02-28-25
De: Blair Enns
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AI for Marketing and Product Innovation
- Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing Sales
- De: A.K. Pradeep, Andrew Appel, Stan Sthanunathan
- Narrado por: Graham Rowat
- Duración: 6 h y 53 m
- Versión completa
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General4.5 out of 5 stars 14
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Narración:4.5 out of 5 stars 14
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Historia4.5 out of 5 stars 14
AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to reveal the "how".
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5 out of 5 stars
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The technological side of AI marketing
- De John (Yue) Zhang en 02-12-24
De: A.K. Pradeep, y otros
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The Modern AI Marketer in the GPT Era
- How to Get Ahead with AI and Advance Your Digital Marketing Skills
- De: Pam Didner
- Narrado por: Pamela Muldoon
- Duración: 3 h y 1 m
- Versión completa
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General0 out of 5 stars 0
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Narración:0 out of 5 stars 0
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Are you utilizing AI in your marketing but unsure if you’re maximizing its potential? Wondering how to scale AI (artificial intelligence) marketing across your enterprise? If you answered "yes" to any of these questions, this book is for you. Ideal for B2B marketers, enterprise sales professionals, marketing ops specialists, revenue ops managers, growth marketers, email marketers, content creators, and anyone involved in sales and marketing, this book provides essential knowledge about AI.
De: Pam Didner
Lo que los oyentes dicen sobre Personalized
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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Total4 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- Anonymous User
- 01-29-25
New perspective
I recommend it to who ever likes to dig deep into personalization, too many corporate jargon but the substance make up for that
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