Transformed
Moving to the Product Operating Model
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Narrated by:
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Marty Cagan
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By:
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Marty Cagan
About this listen
Help transform your business and innovate like the world's top tech companies!
Transformed: Moving to the Product Operating Model was written to bridge the gap between where most companies are right now and where they need to be. The leaders of these companies know they must transform to compete in an era of rapidly changing enabling technology, but most of them have never operated this way before. Transformed has three big goals:
- First, the book will educate you with a deep understanding of the product operating model, and what it means to work that way.
- Second, the book will convince you with detailed case studies of successful transformations, that while difficult, it is absolutely possible for you to transform your company to the product operating model.
- Third, the book will inspire you with truly impressive case studies of product innovation, showing what you too will be capable of doing once you successfully transform.
Written by bestselling author Marty Cagan and his partners at the Silicon Valley Product Group, Transformed is filled with real-world examples and proven, practical advice from their decades of experience helping companies move to the product operating model.
©2024 John Wiley & Sons, Inc. (P)2024 Ascent AudioListeners also enjoyed...
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Better than print!
- By J. D. May on 07-31-12
By: Richard Dawkins
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Napoleon's Hemorrhoids…And Other Small Events That Changed History
- By: Phil Mason
- Narrated by: LJ Ganser
- Length: 8 hrs and 13 mins
- Unabridged
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Overall4 out of 5 stars 1,214
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Performance4 out of 5 stars 1,077
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Story4 out of 5 stars 1,073
Hilarious, fascinating, and a roller coaster of dizzying, historical what-ifs, Napoleon's Hemorrhoids is a potpourri for serious historians and casual history buffs. In one of Phil Mason's many revelations, you'll learn that Communist jets were two minutes away from opening fire on American planes during the Cuban missile crisis, when they had to turn back as they were running out of fuel. You'll discover that before the Battle of Waterloo, Napoleon's painful hemorrhoids prevented him from mounting his horse to survey the battlefield.
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3 out of 5 stars
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They just throw the facts too fast
- By Concerned_llama on 12-11-20
By: Phil Mason
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How the Earth Works
- By: Michael E. Wysession, The Great Courses
- Narrated by: Michael E. Wysession
- Length: 24 hrs and 31 mins
- Original Recording
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Overall4.5 out of 5 stars 1,729
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Performance4.5 out of 5 stars 1,509
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Story4.5 out of 5 stars 1,491
How the Earth Works takes you on an astonishing journey through time and space. In 48 lectures, you will look at what went into making our planet - from the big bang, to the formation of the solar system, to the subsequent evolution of Earth.
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5 out of 5 stars
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Excellent course
- By Doug B. on 05-23-19
By: Michael E. Wysession, and others
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Letters from an Astrophysicist
- By: Neil deGrasse Tyson
- Narrated by: Neil deGrasse Tyson, Vikas Adam, Piper Goodeve, and others
- Length: 5 hrs and 35 mins
- Unabridged
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Overall4.5 out of 5 stars 2,136
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Performance5 out of 5 stars 1,845
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Story4.5 out of 5 stars 1,827
Astrophysicist Neil deGrasse Tyson has attracted one of the world’s largest online followings with his fascinating, widely accessible insights into science and our universe. Now, Tyson invites us to go behind the scenes of his public fame by unveiling his candid correspondence with people across the globe who have sought him out in search of answers. In this hand-picked collection of 100 letters, Tyson draws upon cosmic perspectives to address a vast array of questions about science, faith, philosophy, life, and of course, Pluto.
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4 out of 5 stars
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Dear Neil...
- By Tina G. on 10-14-19
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My Big TOE: Awakening
- Book One of a Trilogy Unifying Philosophy, Physics, and Metaphysics
- By: Thomas Campbell
- Narrated by: Thomas Campbell
- Length: 11 hrs and 11 mins
- Unabridged
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Overall4.5 out of 5 stars 498
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Performance4.5 out of 5 stars 430
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Story4.5 out of 5 stars 425
My Big TOE: Awakening, written by a nuclear physicist in the language of contemporary culture, unifies science and philosophy, physics and metaphysics, mind and matter, purpose and meaning, the normal and the paranormal. The entirety of human experience (mind, body, and spirit) including both our objective and subjective worlds is brought together under one seamless scientific understanding.
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2 out of 5 stars
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What a Trip (but to where?)
- By Michael on 11-26-13
By: Thomas Campbell
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Welcome to the Universe
- An Astrophysical Tour
- By: Michael A. Strauss, J. Richard Gott, Neil deGrasse Tyson
- Narrated by: Michael Butler Murray
- Length: 17 hrs and 53 mins
- Unabridged
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Overall4.5 out of 5 stars 1,375
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Performance4.5 out of 5 stars 1,213
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Story4.5 out of 5 stars 1,208
Welcome to the Universe is a personal guided tour of the cosmos by three of today's leading astrophysicists. Inspired by the enormously popular introductory astronomy course that Neil deGrasse Tyson, Michael A. Strauss, and J. Richard Gott taught together at Princeton, this book covers it all - from planets, stars, and galaxies to black holes, wormholes, and time travel.
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3 out of 5 stars
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All About What We Know About the Universe - ALL
- By J.B. on 02-17-17
By: Michael A. Strauss, and others
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Chemistry and Our Universe
- How It All Works
- By: Ron B. Davis, The Great Courses
- Narrated by: Ron B. Davis
- Length: 30 hrs and 6 mins
- Original Recording
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Overall4.5 out of 5 stars 520
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Performance4.5 out of 5 stars 412
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Story4.5 out of 5 stars 408
Chemistry and Our Universe: How It All Works is your in-depth introduction to this vital field, taught through 60 engaging half-hour lectures that are suitable for any background or none at all. Covering a year’s worth of introductory general chemistry at the college level, plus intriguing topics that are rarely discussed in the classroom, this amazingly comprehensive course requires nothing more advanced than high-school math. Your guide is Professor Ron B. Davis, Jr., a research chemist and award-winning teacher at Georgetown University.
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4 out of 5 stars
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Great Professor, Hard to Follow.
- By Jen on 05-14-19
By: Ron B. Davis, and others
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Your Brain Is a Time Machine
- The Neuroscience and Physics of Time
- By: Dean Buonomano
- Narrated by: Aaron Abano
- Length: 8 hrs and 51 mins
- Unabridged
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Overall4.5 out of 5 stars 570
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Performance4.5 out of 5 stars 465
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Story4.5 out of 5 stars 465
In Your Brain Is a Time Machine, brain researcher and best-selling author Dean Buonomano draws on evolutionary biology, physics, and philosophy to present his influential theory of how we tell and perceive time. The human brain, he argues, is a complex system that not only tells time but creates it; it constructs our sense of chronological flow and enables "mental time travel" - simulations of future and past events.
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5 out of 5 stars
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Great book on an underrated subject
- By Neuron on 05-09-17
By: Dean Buonomano
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Inspired
- How to Create Tech Products Customers Love, Second Edition
- By: Marty Cagan
- Narrated by: Marty Cagan
- Length: 7 hrs and 45 mins
- Unabridged
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Overall4.5 out of 5 stars 2,685
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Performance4.5 out of 5 stars 2,187
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Story4.5 out of 5 stars 2,161
How do today's most successful tech companies - Amazon, Google, Facebook, Netflix, Tesla - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently from the vast majority of tech companies. In Inspired, technology product management thought leader Marty Cagan provides listeners with a master class in how to structure and staff a vibrant and successful product organization and how to discover and deliver technology products that your customers will love.
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4 out of 5 stars
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Great book, terrible audio wanted to ask a refund
- By Srikanth Ramanujam on 11-15-18
By: Marty Cagan
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The Theory of Everything: The Quest to Explain All Reality
- By: Don Lincoln, The Great Courses
- Narrated by: Don Lincoln
- Length: 12 hrs and 21 mins
- Original Recording
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Overall4.5 out of 5 stars 1,629
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Performance4.5 out of 5 stars 1,436
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Story4.5 out of 5 stars 1,434
At the end of his career, Albert Einstein was pursuing a dream far more ambitious than the theory of relativity. He was trying to find an equation that explained all physical reality - a theory of everything. Experimental physicist and award-winning educator Dr. Don Lincoln takes you on this exciting journey in The Theory of Everything: The Quest to Explain All Reality. Suitable for the intellectually curious at all levels and assuming no background beyond basic high-school math, these 24 half-hour lectures cover recent developments at the forefront of particle physics and cosmology.
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5 out of 5 stars
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Audible’s Best Science Offering, A Gem
- By MikeB on 12-08-18
By: Don Lincoln, and others
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Ranger Confidential
- Living, Working, and Dying in the National Parks
- By: Andrea Lankford
- Narrated by: Julia Motyka
- Length: 9 hrs and 28 mins
- Unabridged
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Overall4.5 out of 5 stars 1,291
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Performance4.5 out of 5 stars 1,155
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Story4.5 out of 5 stars 1,152
The real stories behind the scenery of America’s national parks. For 12 years, Andrea Lankford lived in the biggest, most impressive national parks in the world, working a job she loved. She chaperoned baby sea turtles on their journey to sea. She pursued bad guys on her galloping patrol horse. She jumped into rescue helicopters bound for the heart of the Grand Canyon. She won arguments with bears. She slept with a few too many rattlesnakes. Hell yeah, it was the best job in the world! Fortunately, Andrea survived it.
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3 out of 5 stars
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Depressing from Cover to Cover
- By Drew (@drewsant) on 04-13-15
By: Andrea Lankford
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Empowered
- Ordinary People, Extraordinary Products
- By: Marty Cagan, Chris Jones
- Narrated by: Marty Cagan
- Length: 11 hrs and 9 mins
- Unabridged
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Overall4.5 out of 5 stars 532
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Performance4.5 out of 5 stars 428
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Story4.5 out of 5 stars 418
What is it about the top tech product companies such as Amazon, Apple, Google, Netflix, and Tesla that enables their record of consistent innovation? Most people think it's because these companies are somehow able to find and attract a level of talent that makes this innovation possible. But the real advantage these companies have is not so much who they hire, but rather how they enable their people to work together to solve hard problems and create extraordinary products.
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1 out of 5 stars
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Where’s the meat?
- By Scott on 01-14-22
By: Marty Cagan, and others
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Inspired
- How to Create Tech Products Customers Love, Second Edition
- By: Marty Cagan
- Narrated by: Marty Cagan
- Length: 7 hrs and 45 mins
- Unabridged
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Overall4.5 out of 5 stars 2,685
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Performance4.5 out of 5 stars 2,187
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Story4.5 out of 5 stars 2,161
How do today's most successful tech companies - Amazon, Google, Facebook, Netflix, Tesla - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently from the vast majority of tech companies. In Inspired, technology product management thought leader Marty Cagan provides listeners with a master class in how to structure and staff a vibrant and successful product organization and how to discover and deliver technology products that your customers will love.
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4 out of 5 stars
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Great book, terrible audio wanted to ask a refund
- By Srikanth Ramanujam on 11-15-18
By: Marty Cagan
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Loved
- How to Rethink Marketing for Tech Products
- By: Martina Lauchengco
- Narrated by: Martina Lauchengco
- Length: 6 hrs and 56 mins
- Unabridged
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Overall4.5 out of 5 stars 60
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Performance4.5 out of 5 stars 50
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Story4.5 out of 5 stars 50
The best products can still lose in the marketplace. Why? They are beaten by stronger product marketing. Yet, product marketing is widely misunderstood. It includes segmenting and targeting customers, positioning products vs. alternatives, creating product collateral, and supporting sales teams. But great product marketing achieves much more: it identifies the best way to bring your product to market, accelerates your product's ability to penetrate markets over time, shapes what the world thinks about your product and your category, and inspires customers to tell your product's story.
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3 out of 5 stars
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nothing special
- By KwikC on 04-03-23
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Continuous Discovery Habits
- Discover Products That Create Customer Value and Business Value
- By: Teresa Torres
- Narrated by: Teresa Torres
- Length: 7 hrs and 9 mins
- Unabridged
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Overall4.5 out of 5 stars 226
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Performance4.5 out of 5 stars 181
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Story4.5 out of 5 stars 180
In this audiobook, you'll learn a structured and sustainable approach to continuous discovery that will help you answer each of these questions, giving you the confidence to act while also preparing you to be wrong. You'll learn to balance action with doubt so that you can get started without being blindsided by what you don't get right. If you want to discover products that customers love—that also deliver business results—this audiobook is for you.
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4 out of 5 stars
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The title is confusing. Great content inside.
- By Ken Wells on 09-25-22
By: Teresa Torres
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The Product Book
- How to Become a Great Product Manager
- By: Product School, Carlos González de Villaumbrosia, Josh Anon
- Narrated by: Russell Newton
- Length: 9 hrs and 8 mins
- Unabridged
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Overall4.5 out of 5 stars 140
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Performance4.5 out of 5 stars 114
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Story4.5 out of 5 stars 113
"No one asked you to show up." Every experienced product manager has heard some version of those words at some point in their career. Think about a company. Engineers build the product. Designers make sure it has a great user experience and looks good. Marketing makes sure customers know about the product. Sales get potential customers to open their wallets to buy the product. What more does a company need?
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3 out of 5 stars
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I was hoping for more
- By Eva-Stina on 12-07-19
By: Product School, and others
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How to Lead in Product Management
- Practices to Align Stakeholders, Guide Development Teams, and Create Value Together
- By: Roman Pichler
- Narrated by: Roman Pichler
- Length: 5 hrs and 22 mins
- Unabridged
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Overall4.5 out of 5 stars 41
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Performance4.5 out of 5 stars 28
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Story4 out of 5 stars 29
This book will help you become a better product leader. Benefitting from Roman Pichler’s extensive experience, you’ll learn how to align stakeholders and guide development teams even in challenging circumstances, avoid common leadership mistakes, and grow as a leader. Written in an engaging and easily accessible style, How to Lead in Product Management offers a wealth of practical tips and strategies. Through helpful examples, the book illustrates how you can directly apply the techniques to your work.
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5 out of 5 stars
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Good Book
- By Sarthak on 11-09-20
By: Roman Pichler
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Empowered
- Ordinary People, Extraordinary Products
- By: Marty Cagan, Chris Jones
- Narrated by: Marty Cagan
- Length: 11 hrs and 9 mins
- Unabridged
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Overall4.5 out of 5 stars 532