The Conversion Code, 2nd Edition
Stop Chasing Leads and Start Attracting Clients
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The Conversion Code, 2nd Edition
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Narrated by:
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Chris Smith
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By:
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Chris Smith
About this listen
The new edition of the bestselling book for real estate agents, loan officers, and SaaS and small businesses.
In The Conversion Code: Stop Chasing Leads and Start Attracting Clients, Second Edition, digital marketing and lead conversion expert Chris Smith delivers the ultimate exploration of the marketing and advertising tactics that are successfully generating higher-quality leads that are easier for salespeople to convert. Smith researches and tests the latest and most popular platforms, including TikTok, YouTube, and Instagram, while also studying the most effective sales techniques, tools, and scripts.
In this book, you'll learn to:
- Increase your lead conversion rate, reduce your cost per lead, and improve your overall ROI from marketing and sales
- Generate an endless supply of high-quality leads from social media that are easy to convert into closed sales
- Stop chasing leads and start attracting clients with amazing marketing and clever ads
- Adapt to the consumer privacy changes that have made targeting ads and getting leads to answer the phone harder than ever
- Differentiate your brand in a way that positions you as the authority and gets people contacting you who are already sold.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2022 John Wiley & Sons, Inc. (P)2022 Ascent AudioListeners also enjoyed...
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- By: Michael Port
- Narrated by: Michael Port
- Length: 9 hrs and 54 mins
- Unabridged
-
Overall4.5 out of 5 stars 199
-
Performance5 out of 5 stars 175
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Story4.5 out of 5 stars 176
Book Yourself Solid has been one of the most popular marketing guides in the world for service-based businesses since its initial release in 2006. This new third edition includes updated and expanded strategies, techniques, and skills to help you get more clients and increase your take-home profits.
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5 out of 5 stars
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One of the best.
- By Amazon Customer on 02-02-19
By: Michael Port
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Do It! Marketing
- 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition
- By: David Newman
- Narrated by: David Newman
- Length: 8 hrs and 10 mins
- Unabridged
-
Overall4 out of 5 stars 94
-
Performance4 out of 5 stars 82
-
Story4.5 out of 5 stars 81
Small business marketing doesn't have to be a mystery. It's just a series of simple decisions (and the action steps to implement those decisions) that will help you regain the clarity, confidence, and control you need to succeed. Do It! Marketing is an encouraging kick in the pants that will reignite your marketing mojo. The underlying premise is that "only action creates results."
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3 out of 5 stars
-
GOOD Book. However...
- By ala on 08-03-14
By: David Newman
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I Will Teach You to Be Rich
- No Guilt. No Excuses. No B.S. Just a 6-Week Program That Works (Second Edition)
- By: Ramit Sethi
- Narrated by: Ramit Sethi
- Length: 12 hrs and 8 mins
- Unabridged
-
Overall4.5 out of 5 stars 9,876
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Performance5 out of 5 stars 8,321
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Story4.5 out of 5 stars 8,236
Buy as many lattes as you want. Spend extravagantly on the things you love. Live your rich life instead of tracking every last expense with Ramit Sethi’s simple, powerful, and effective six-week program for gaining control over your finances. This isn’t typical advice from a money expert. In this completely updated second edition, Ramit teaches you how to choose long-term investments and the right bank accounts. With his characteristic no-BS perspective, he shows how to squeeze every hidden benefit out of your credit cards.
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3 out of 5 stars
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Repetitive - should be retitled.
- By Truth on 06-20-19
By: Ramit Sethi
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12 Months to $1 Million
- How to Pick a Winning Product, Build a Real Business, and Become a Seven-Figure Entrepreneur
- By: Ryan Daniel Moran
- Narrated by: Ryan Daniel Moran
- Length: 7 hrs and 38 mins
- Unabridged
-
Overall5 out of 5 stars 3,894
-
Performance5 out of 5 stars 3,363
-
Story5 out of 5 stars 3,347
By cutting out the noise and providing a clear and proven plan, this road map helps even brand-new entrepreneurs make decisions quickly, get their product up for sale, and launch it to a crowd that is ready and waiting to buy. This one-year plan will guide you through the three stages to your first $1 million: the Grind (months 0-4), the Growth (months 5-8), and the Gold (months 9-12). If your goal is to be a full-time entrepreneur, get ready for one chaotic, stressful, and rewarding year. If you have the guts to complete it, you will be the proud owner of a million-dollar business.
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4 out of 5 stars
-
Good, but a Little Misleading
- By Chris Love on 11-28-20
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The Simple Path to Wealth
- Your Road Map to Financial Independence and a Rich, Free Life
- By: JL Collins
- Narrated by: JL Collins, Peter Adeney
- Length: 6 hrs and 38 mins
- Unabridged
-
Overall5 out of 5 stars 9,552
-
Performance5 out of 5 stars 8,063
-
Story5 out of 5 stars 7,997
This book grew out of a series of letters to my daughter concerning various things - mostly about money and investing - she was not yet quite ready to hear. Since money is the single most powerful tool we have for navigating this complex world we've created, understanding it is critical.
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1 out of 5 stars
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Misleading, heavily biased
- By Cody Peralta on 07-19-19
By: JL Collins
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The Creature from Jekyll Island
- A Second Look at the Federal Reserve
- By: G. Edward Griffin
- Narrated by: Mark Bramhall
- Length: 24 hrs and 21 mins
- Unabridged
-
Overall4.5 out of 5 stars 6,001
-
Performance5 out of 5 stars 5,291
-
Story4.5 out of 5 stars 5,288
This classic expose of the Fed has become one of the best-selling books in its category of all time. Where does money come from? Where does it go? Who makes it? The money magician's secrets are unveiled. Here is a close look at their mirrors and smoke machines, the pulleys, cogs, and wheels that create the grand illusion called money. A boring subject? Just wait. You'll be hooked in five minutes. It reads like a detective story - which it really is, but it's all true.
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1 out of 5 stars
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Lost confidence in author
- By Amazon Customer on 07-11-20
![Los secretos de la mente millonaria (Narración en Castellano) [Secrets of the Millionaire Mind] Audiobook By T. Harv E](https://m.media-amazon.com/images/I/518pmcMK6SL._SL320_.jpg)
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Los secretos de la mente millonaria (Narración en Castellano) [Secrets of the Millionaire Mind]
- Domina el juego de la riqueza [Mastering the Inner Game of Wealth]
- By: T. Harv Eker
- Narrated by: Ivan Villanueva
- Length: 2 hrs and 17 mins
- Unabridged
-
Overall5 out of 5 stars 673
-
Performance5 out of 5 stars 596
-
Story5 out of 5 stars 600
El autor estaba en bancarrota, en solo dos años y medio se convirtió en millonario y construyó una de las más grandes firmas de consultoría para el éxito. Con sus enseñanzas ha tocado la vida de millones de personas. Este audiolibro te enseña a observar como piensas. Es un reto a tus ideas que te limitan, a los razonamientos que no te apoyan y a tus acciones con respecto al dinero.
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3 out of 5 stars
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El libro está bien, pero ES VERSION RESUMIDA
- By alexnvlp on 08-24-23
By: T. Harv Eker
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How to Day Trade for a Living
- A Beginner's Guide to Trading Tools and Tactics, Money Management, Discipline and Trading Psychology
- By: Andrew Aziz
- Narrated by: Kevin Foley
- Length: 6 hrs and 56 mins
- Unabridged
-
Overall4.5 out of 5 stars 1,349
-
Performance4.5 out of 5 stars 1,091
-
Story4.5 out of 5 stars 1,087
Very few careers can offer you the freedom, flexibility, and income that day trading does. As a day trader, you can live and work anywhere in the world. You can decide when to work and when not to work. You only answer to yourself. That is the life of the successful day trader. Many people aspire to it, but very few succeed. In the audiobook, I describe the fundamentals of day trading, explain how day trading is different from other styles of trading and investment, and elaborate on important trading strategies that many traders use every day.
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3 out of 5 stars
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Its a sales pitch
- By Xavier Foley on 02-08-18
By: Andrew Aziz
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The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime
- By: MJ DeMarco
- Narrated by: MJ DeMarco
- Length: 12 hrs and 46 mins
- Unabridged
-
Overall4.5 out of 5 stars 8,602
-
Performance4.5 out of 5 stars 7,407
-
Story4.5 out of 5 stars 7,374
Since you were old enough to hold a job, you've been hoodwinked to believe that wealth can be created by blindly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. I call this soul-sucking, dream-stealing dogma "The Slowlane" - an impotent financial gamble that dubiously promises wealth in a wheelchair. For those who don't want a lifetime subscription to "settle-for-less", there is an alternative.
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5 out of 5 stars
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Excellent!
- By Iray007 on 09-22-15
By: MJ DeMarco
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Plan Your Year Like a Millionaire
- By: Rachel Rodgers
- Narrated by: Rachel Rodgers
- Length: 2 hrs
- Original Recording
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Overall4.5 out of 5 stars 1,513
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Performance4.5 out of 5 stars 1,462
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Story4 out of 5 stars 1,461
Plan Like a Millionaire is part of a riveting three-part series, and it's all about elevating your game and setting goals like a seven-figure earner. In this wealth-inspiring listening journey, Rachel reveals the secrets of how to set goals, manage time wisely, build essential support systems, break free from financial constraints, and make savvy money decisions.
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3 out of 5 stars
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Feel Good Book, only
- By Maggie on 01-06-24
By: Rachel Rodgers
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- By: Allan Dib
- Narrated by: Joel Richards
- Length: 6 hrs and 31 mins
- Unabridged
-
Overall5 out of 5 stars 5,137
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Performance5 out of 5 stars 4,424
-
Story5 out of 5 stars 4,369
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
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1 out of 5 stars
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You Need to buy Book to get key info
- By Rosie's mom on 10-23-18
By: Allan Dib
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Do Epic Shit
- By: Ankur Warikoo
- Narrated by: Ankur Warikoo
- Length: 3 hrs and 17 mins
- Unabridged
-
Overall4.5 out of 5 stars 1,185
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Performance4.5 out of 5 stars 1,041
-
Story4.5 out of 5 stars 1,037
Ankur Warikoo is an entrepreneur and content creator whose deep, witty, and brutally honest thoughts on success and failure, money and investing, self-awareness and personal relationships have made him one of India’s top personal brands. In his first book, Ankur puts together the key ideas that have fuelled his journey—one that began with him wanting to be a space engineer and ended with him creating content that has been seen and read and heard by millions. His thoughts range from the importance of creating habits for long-term success to the foundations of money management.
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1 out of 5 stars
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Epicly Sh*t
- By Anonymous User on 09-30-22
By: Ankur Warikoo
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Money. Wealth. Life Insurance.
- How the Wealthy Use Life Insurance as a Tax-Free Personal Bank to Supercharge Their Savings
- By: Jake Thompson
- Narrated by: Alan Caudle
- Length: 1 hr and 27 mins
- Unabridged
-
Overall4.5 out of 5 stars 1,377
-
Performance4.5 out of 5 stars 1,137
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Story4.5 out of 5 stars 1,128
America's elite have been using cash value life insurance to stockpile wealth for centuries. Used correctly, it is better described as a personal bank on steroids, and a financial bunker for tough times. To be clear, this audiobook is not about the typical garbage peddled by most insurance agents. Rather, an alternative to the risky investment strategies taught by Wall Street. It details a highly efficient form of cash value life insurance designed to supercharge your savings and stockpile wealth.
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1 out of 5 stars
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what the heck was this?
- By Gladys Torres on 10-20-16
By: Jake Thompson
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The New Market Wizards
- Conversations with America's Top Traders
- By: Jack D. Schwager
- Narrated by: DJ Holte
- Length: 16 hrs and 1 min
- Unabridged
-
Overall4.5 out of 5 stars 1,272
-
Performance4.5 out of 5 stars 1,033
-
Story4.5 out of 5 stars 1,031
In The New Market Wizards, successful traders relate the financial strategies that have rocketed them to success. Asking questions that listeners with an interest or involvement in the financial markets would love to pose to the financial superstars, Jack D. Schwager encourages these financial wizards to share their insights. Entertaining, informative, and invaluable, The New Market Wizards is destined to become another Schwager classic.
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5 out of 5 stars
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Good insight, even for experienced traders
- By josh on 09-27-16
By: Jack D. Schwager
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How to Achieve Financial Independence and Retire Early
- By: JD Roth, The Great Courses
- Narrated by: JD Roth
- Length: 4 hrs and 39 mins
- Original Recording
-
Overall4.5 out of 5 stars 1,705
-
Performance4.5 out of 5 stars 1,488
-
Story4.5 out of 5 stars 1,472
In this audiobook, Roth takes you inside the trending world of financial independence and early retirement, giving you the tools both to achieve financial independence and to improve the quality of your everyday life. You'll explore the ins and outs of the "FIRE movement", a collection of ideas and habits that allow people to manage their money so they can quit working while they're young. You'll consider the shockingly simple math behind financial freedom.
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1 out of 5 stars
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I expected more from a great courses audio book
- By Tony on 03-07-21
By: JD Roth, and others
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Executives can no longer base their strategies on the assumption that globalization will continue to advance steadily. But how should they respond to the growing pressures against globalization? And what can businesses do to control their destinies in these times of uncertainty? In The New Global Road Map, Pankaj Ghemawat separates fact from fiction by giving listeners a better understanding of the key trends affecting global business.
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D.E.D. Exorcists is the latest Augmented Reality mobile game focused on capturing, collecting, and training teams of Digitally Energized Demons. For an ordinary college student like Henry, who has always loved monster-taming RPGs, it looks like the perfect game. At least, until he downloads it. Now, the monsters are real. Henry finds himself forcibly recruited into the very real D.E.D. Exorcists: a shadow organization capable of capturing, training, and subduing the real-life demons that are invading Earth.
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3 out of 5 stars
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In The Power of Du'a, Sunday Times bestselling author, advocate within Islam and revert, Aliyah Umm Raiyaan takes you on a journey that shows how faith and practising du'a can transform your life. Featuring inspirational real-life stories from those who have experienced miraculous results from living with du'a, this book is a comforting step by step guide to revive your personal supplications to Al Mujeeb - The One Who Responds. Through the journey of life's challenges and struggles, you will learn how to prepare your heart and then ask of Allah from a place of sincerity and certainty.
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My heart has shifted towards Allah.
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3 out of 5 stars
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Good content, but hated the constant sell
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William Gibson's dark visions of computer cowboys, bio-enhanced soldiers of fortune, and hi-tech lowlifes have won unprecedented praise. Included here are some of the most famous short fiction and novellas by the author of Count Zero and Neuromancer.
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1 out of 5 stars
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abstract art
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Email Marketing Demystified (Third Edition)
- Build a Massive Mailing List, Write Copy That Converts, and Generate More Sales
- By: Matthew Paulson
- Narrated by: Kevin F. Spalding
- Length: 6 hrs and 57 mins
- Unabridged
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Overall4.5 out of 5 stars 2
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Performance4 out of 5 stars 1
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Story4 out of 5 stars 1
While many have decried that email is dead, a handful of digital marketers have quietly been using little-known email marketing techniques to generate massive results. In Email Marketing Demystified, digital marketing expert Matthew Paulson reveals the strategies and techniques that top email marketers are currently using to build large mailing lists, write compelling copy that converts, and generate millions in revenue using their email lists.
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5 out of 5 stars
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Really eye opening
- By Salamander13 on 03-07-23
By: Matthew Paulson
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Exactly What to Say: For Real Estate Agents
- By: Chris Smith, Jimmy Mackin, Phil M Jones
- Narrated by: Phil Jones, Chris Smith, Jimmy Mackin
- Length: 2 hrs and 14 mins
- Unabridged
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Overall5 out of 5 stars 882
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Performance5 out of 5 stars 721
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Story5 out of 5 stars 715
In Exactly What to Say: For Real Estate Agents, Phil M. Jones, Chris Smith, and Jimmy Mackin provide 30 Magic Words to help with the most common, critical, and difficult conversations real estate agents have today. If you are open-minded to a better way of selling, this book is for you. Imagine what it is going to feel like knowing exactly what to say when it matters the most.
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5 out of 5 stars
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excellent read for Realtors
- By phoebe on 11-17-19
By: Chris Smith, and others
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The Full Fee Agent
- How to Stack the Odds in Your Favor as a Real Estate Professional
- By: Chris Voss, Steve Shull
- Narrated by: Steve Shull
- Length: 5 hrs and 6 mins
- Unabridged
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Overall5 out of 5 stars 162
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Performance5 out of 5 stars 140
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Story5 out of 5 stars 140
You got into real estate because you wanted flexibility, freedom, and a big upside. Instead, you’re working 24/7, freedom is the last thing you feel, and every dollar is a struggle. The kicker: you rarely (if ever) charge your full fee. Most days, you feel like a pushy salesperson who has to give discounts to get business. Not anymore. Stop giving away your value. Join the growing ranks of full-fee agents who are charging their worth and reclaiming their lives. The Full Fee Agent is a proven blueprint for getting more business and, more importantly, doing business in a better way.
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4 out of 5 stars
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Impactful reset to your approach and outcomes
- By MacBeth on 10-04-23
By: Chris Voss, and others
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Virtual Selling
- A Quick-Start Guide to Leveraging Video Based Technology to Engage Remote Buyers and Close Deals Fast
- By: Jeb Blount
- Narrated by: Jeb Blount
- Length: 9 hrs and 4 mins
- Unabridged
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Overall4.5 out of 5 stars 151
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Performance5 out of 5 stars 125
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Story4.5 out of 5 stars 121
Virtual Selling is the definitive guide to leveraging video-based technology and virtual communication channels to engage prospects, advance pipeline opportunities, and seal the deal. You'll learn a complete system for blending video, phone, text, live chat, social media, and direct messaging into your sales process to increase productivity and reduce sales cycles.
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3 out of 5 stars
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Basically a sales letter pretending to be a book
- By Kyle on 10-13-20
By: Jeb Blount
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They Ask, You Answer
- A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer, Revised & Updated
- By: Marcus Sheridan
- Narrated by: Marcus Sheridan
- Length: 9 hrs and 32 mins
- Unabridged
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Overall5 out of 5 stars 331
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Performance4.5 out of 5 stars 270
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Story5 out of 5 stars 268
They Ask, You Answer is a straightforward guide filled with practical tactics and insights for transforming your marketing strategy. This new edition has been fully revised and updated to reflect the evolution of content marketing and the increasing demands of today's internet-savvy buyers.
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3 out of 5 stars
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Get to the point
- By Clinton Thomas on 04-03-21
By: Marcus Sheridan
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Passive Prospecting
- Dominate Your Market Without Cold Calling, Chasing Clients, or Spending Money on Ads
- By: Levi Lascsak, Travis Plumb
- Narrated by: Levi Lascsak
- Length: 3 hrs and 44 mins
- Unabridged
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Overall5 out of 5 stars 50
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Performance4.5 out of 5 stars 48
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Story5 out of 5 stars 48
Levi and Travis have sold everything from gym memberships to retirement plans and enjoyed every aspect—except prospecting. In real estate, they saw that outdated tactics such as cold calling and paid advertising were ineffective and time consuming. YouTube gave them everything they needed: exposure, opportunity, and clients who would benefit most from their services. In Passive Prospecting, Levi and Travis lay out the principles of implementing a successful marketing strategy built around YouTube.
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5 out of 5 stars
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Top notch information and help
- By Janet M R on 03-16-25
By: Levi Lascsak, and others
What listeners say about The Conversion Code, 2nd Edition
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Daniel L. Stanley
- 10-26-23
Some of the best and most practical information around
The material is easy to digest, simple to comprehend, and presented in a thoroughly entertaining way. I bought the hardback edition halfway through listening to this, it’s that good!
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Sam T
- 02-16-23
A must read!
This book is a great tool for me in the real estate industry. I am going to go through it again.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- serbasd
- 08-25-22
Like a PhD in Attraction Marketing
Chris opened my eyes to looking at leads in a new way. I love that the focus is on putting out such rich content, people come to me.
I also bought the book so I can go back and complete all the Do This Right Now challenges and reference different topics as they need to be revamped in my business.
His narration is a little monotone (unlike his real personality) but I appreciated his pace and clarity. Excellent book!
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1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Chris
- 07-23-24
A Must Read! Get it!
Great insights into lead conversion driving lead traffic and what to do for anyone who might want to grow their business!
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Meggin E. Kelly
- 08-02-22
Already read it twice
Chris’ first book helped me define my career. This book will help me perfect it. I’ve already read it twice, but twice might not be enough!
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1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Pain MD
- 02-02-23
Great book
This is a great book for sales and marketing strategy. It’s definitely one to use again and again.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Steve
- 08-16-22
🔥💪A tactical guide to marketing in 2022 & beyond
Being such a huge fan of the original conversion code (also a must own), my only concern was that this second installment would overlap or rehash too much of the original. I was wrong!
Once again, I was reminded of how much I still have to learn as this volume is packed with step by step instructions for marketing, selling, and developing personal brand at the highest level.
Similar to the first installment, it'll probably take a year or two for the average person to start executing on even the most basic strategies offered in the book.
It gives me real peace of mind to know my online marketing presence is future proofed and will remain at the tip of the spear, and ahead of the competition for years to come, thanks to this book and it's predecessor...
Great work Chris!
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1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- sam
- 12-23-22
Great book
Worth it!
Especially with the updated version, it is great and has wise insights. My favorite quote - timid salesmen have skinny kids. Lol
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Mary Najar
- 09-14-22
Excellent Read
very compelling, riveting. great information to become a successful closer. information to become and stay focused.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Lee Garland
- 03-08-23
Great book for online marketing.
Lots of current how to information here. Worth the listen. Especially for real estate agents.
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