It’s Not Them, It’s You: The Real Reason Sales Leaders Fail Audiobook By Mason King cover art

It’s Not Them, It’s You: The Real Reason Sales Leaders Fail

Mastering Yourself to Master the Process

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It’s Not Them, It’s You: The Real Reason Sales Leaders Fail

By: Mason King
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About this listen

Why is your team underperforming despite your best efforts? The answer might be uncomfortable: It’s not them, it’s you. In It’s Not Them, It’s You: The Real Reason Sales Leaders Fail, you’ll uncover the hidden reasons why leaders struggle and how to transform your approach to achieve breakthrough results.

This book doesn’t rely on tired sales tactics or surface-level fixes. Instead, it focuses on the one variable you can fully control: yourself. Discover how to:
  • Stop reacting to problems and start solving them strategically.
  • Build systems that remove guesswork and deliver consistent outcomes.
  • Leave ego behind and gain true clarity in your decision-making.
  • Create team alignment without resorting to force or intensity.
Packed with practical frameworks and powerful examples, It’s Not Them, It’s You challenges you to reframe your role as a leader. Master the internal process, and watch your team—and your results—transform. If you’re ready to lead with logic, clarity, and impact, this book will show you how.
Decision-Making & Problem Solving Management Management & Leadership

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