Bring Yourself

How to Harness the Power of Connection to Negotiate Fearlessly

By: Mori Taheripour

Narrated by: Mozhan Marnò

A look at how relationships can drive successful negotiation, from an award-winning faculty member at the Wharton School of Business.

Contrary to conventional wisdom about what makes a good negotiator - namely, being aggressive and unemotional - in Bring Yourself, Taheripour offers a radically different perspective. In her own life, and in her more than 15 years of experience teaching negotiation, she's found that the best negotiators are empathetic, curious, and present. The essence of bargaining isn't the transaction, but the conversation and human connection. It is when we bring our whole, authentic selves to the table that we can advocate for ourselves fearlessly and find creative solutions that benefit everyone.

Taheripour has seen the power of this mindset shift firsthand. In her consulting, her classes at Wharton, and in her work teaching negotiation for the Goldman Sachs 10,000 Small Businesses program, her students and clients experience personal breakthroughs as they face the fears and false narratives that held them back. Bring Yourself explains how our pressure points, personal experience, and even our cultural expectations can become roadblocks to finding common ground, and it offers essential strategies to move beyond them and open our minds. Taheripour argues that regardless of our own perceived ability to negotiate, we must have the courage to engage because bargaining plays a crucial role in every aspect of our lives. We negotiate boundaries with our parents and partners, bedtimes with our kids, and even with ourselves every time we make a pros and cons list to weigh a major decision. Negotiation is how we problem solve and how we find our voice.

With eye-opening and empowering stories throughout, Bring Yourself helps listeners gain the confidence they need to achieve their goals in work and in life. Timely and provocative, this paradigm-shifting audiobook can transform our world and the way we work together.

©2020 Mori Taheripour (P)2020 Penguin Audio

Critic reviews

"This book helps you understand what may be holding you and others back from arriving at your desired outcome. It provides a way for all of us to use our special skills and experiences to create solutions where everyone wins." (Debra Lee, former Chairwoman and CEO of BET Networks)

"A well-presented and practical read for anyone looking to develop or finesse their approach to artful and successful negotiation." (John F.W. Rogers, Chairman of the Goldman Sachs Foundation)

"A persuasive and fresh perspective on negotiations. Mori Taheripour is obviously a gifted teacher, one who shares with readers not only the wisdom she offers her students, but what her students offer her in turn. With an emphasis on curiosity and listening, this book is a rich collage of stories that remind us that being open and mindful are at the core of any successful negotiation." (Paul Tagliabue, former Commissioner of the NFL)

fantastic and created much clarity!

this book was fantastic and created much clarity!

it really is a breath of fresh air to hear when negotiation you can lead with kindness and empathy.

thank you!

the author obviously knows their stuff.

Invite don’t indict. Claim your power. Victor Frankel

The most memorable way to sum up this book is to sometimes look at the annoyances as gifts to open up new possibilities.

Must read for anyone learning negotiations in 2020

This book must be read with no distractions.
You should not be driving when you read this book or doing anything but actively listening.

Not only it covers a lot of ground, from mindfulness to self-respect, form empathy to closing deals, it also shares some thoughts on how divided our society is in 2020 and recommends some steps to take to address it.

Highly recommend this book for self-reflection exercise at a minimum.

I like that it’s not like others

It’s a refreshing take on negotiations that can molded to each persons personality and strength. Her way of thinking and teaching is very much welcoming and if you’re looking for a magic ten step list of what you should do, then you’re going to miss the point of this book. It acknowledges that the formula for negotiation is different for everyone and that you have to use your strengths and lean into them and always be yourself and serial negotiate affectively.

Great business and personal read

Great book and great narration. Good for business and personal growth. I have recommended this to many!

Amazingly helpful

I had the brilliant opportunity to meet Mori virtually and immediately I marked her book as a must read. I’m heading into a new phase in my career and I want to arm myself and be ready. I loved hearing her read the words and she was spot on throughout the book. This book is practical, filled with compassionate and real stories and representative for me as a black woman navigating the western world. I’m recommending this to everyone I know! And I will be coming back to it time and time again!

There is unique power in who you are!

Ever feel like you have to be someone else to get what you want or need? This book proves that when you’re honest with yourself and others, everyone wins! A must read for anyone, no matter where you are in your career or life. I also think the audiobook is a great way too listen to it with your partner or family, so you can grow together.

Negotiating never sound so appealing.

I loved the book, it was as if the author and I was just sitting and talking. I was never a fan of negotiating because I always felt that I should not ask for what I really want because it would make me seems greedy, insensitive, rude or even naive. Thanks Mori for making me see that negotiating in a different light. This is a wonderful, well written book.

Incredible book!!!!

Such a great book, just when I needed it, perfect timing. This audible is on repeat.

Loved it!

I would like to thank Miss/Mrs. Taheripour for this great book. The content was very practical, concise and clear. I also really liked the narrator. Best book I have listened to in a long time.