La Guia Definitiva de Mystery Shopping
Como Ser Pagado Por Comer, Comprar, y Divertirse
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La Guia Definitiva de Mystery Shopping
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Narrated by:
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Virtual Voice
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By:
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Trina Boice
This title uses virtual voice narration
About this listen
¿Qué es?, te preguntarás. Les digo a mis amigos que tienen curiosidad que el “mystery shopping” o cliente misterioso es cuando las empresas te pagan para que actúes como una persona “normal” y evalúes su negocio. La idea es que las empresas quieren saber qué está sucediendo realmente en sus tiendas, restaurantes y otros establecimientos, por lo que contratan a clientes misteriosos para que entren y evalúen sus experiencias, actuando como un cliente común. El “misterio” es que las empresas que se evalúan no lo saben. Bueno, sus gerentes y dueños saben y están pagando para que se realice una evaluación, pero no saben cuál cliente es el que realmente está haciendo la asignación. Los empleados no saben si un cliente misterioso vendrá ni cuándo. ¡Ahí es donde ENTRAS TÚ!
El libro incluye información útil y consejos prácticos sobre:
- ¿QUÉ ES EL CLIENTE MISTERIOSO?
- ¿ES LEGÍTIMO?
- REGISTRARSE CON EMPRESAS
- HERRAMIENTAS QUE NECESITAS PARA TENER ÉXITO
- CONSEGUIR ASIGNACIONES
- APOYO
- LA IMPORTANCIA DE LA INTEGRIDAD
- REDACTAR TU INFORME
- RECIBIR EL PAGO
- INFORME DE EJEMPLO
- LISTA DE EMPRESAS DE LA A A LA Z
- BONO
- SOBRE EL AUTOR
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