Episodios

  • How to Change Your Money Mindset and Create Real Abundance with Leisa Peterson
    Jul 3 2025

    Most People Are Playing Not to Lose… and It’s Costing Them Everything


    Your money mindset might be sabotaging your business, and you won’t even know it until you wake up to the patterns.


    Leisa Peterson, keynote speaker and financial educator, shares how a trip to Paris helped her see the truth about abundance and shift her entire relationship with money. She breaks down her AWAKE Methodology, the traps of automatic thinking, and the real reason your business vision might be built on fear instead of growth.

    If you're tired of chasing money and never feeling like it’s enough, this episode will show you how to change everything from the inside out.


    What You’ll Learn:


    • Why your money mindset may be sabotaging your business
    • How a trip to Paris revealed the truth about abundance
    • Common unconscious patterns that keep us in scarcity
    • Why most people are “playing not to lose”
    • The AWAKE methodology for transforming your relationship with money
    • Why your business vision might not be the real vision
    • How to shift from fear to clarity in financial decisions
    • The importance of conscious awareness in marketing and money
    • Survival vs. growth: the difference in your strategy


    Connect with Guest:


    Website: https://www.wealthclinic.com

    Book: https://www.mindfulmillionairebook.com/

    LinkedIn: https://www.linkedin.com/in/leisapeterson1/


    Resources:


    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Book a Discovery Call Today with Our Experts
    • Subscribe to the YouTube Channel


    Hosted on Acast. See acast.com/privacy for more information.

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    37 m
  • Chris Dreyer on Fixing Law Firm Marketing and Building Authority in a Changing SEO World
    Jun 30 2025

    Most personal injury attorneys waste thousands every month on marketing that does not create authority or real clients.


    In this episode of the Garlic Marketing Show, Ian Garlic sits down with Chris Dreyer, CEO of Rankings.io, to reveal how law firms can transform their marketing strategies in today’s AI-driven world.


    Chris explains how to fix the biggest mistakes law firms make, how SEO is evolving, and how firms can build a brand that outlasts Google Ads.

    He also shares powerful lessons law firms can learn from Geico and State Farm, and how smart branding wins the best clients.


    🎯 Chris also talks about his book, Personal Injury Lawyer Marketing, and shares insights from launching PIMCon (Personal Injury Marketing Conference).

    If you are serious about growing your law firm in 2025 and beyond, watch this episode and subscribe for more strategies from the world’s top marketers and attorneys.


    What You’ll Learn:


    • The Biggest Marketing Mistake Law Firms Make (And How to Fix It)
    • Building a Standout Brand Instead of Blending In With Generic Ads
    • Beyond Google Ads – How Diversifying Marketing Channels Boosts Results
    • Why Multi-Channel Marketing (SEO, PPC, Social TV) Wins in the Long Run
    • What Law Firms Can Learn From Geico and State Farm About Branding
    • Applying Insurance Company Strategies to Your Law Firm Marketing


    Connect with Chris Dreyer:


    • Website - https://rankings.io/
    • LinkedIn - https://www.linkedin.com/in/chrisdreyerco/
    • Instagram - @chrisdreyerco
    • Podcast - https://rankings.io/pim


    Resources:


    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Book a Discovery Call Today with Our Experts
    • Subscribe to the YouTube Channel


    Hosted on Acast. See acast.com/privacy for more information.

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    49 m
  • The Exact Framework That Grew a Hormone Practice from $500K to $4.2M (And What She’d Never Do Again)
    Jun 27 2025

    Most cash-pay hormone practices hit a ceiling. They grow… then stall. But Jody Layne helped take one from $500K to $4.2 million in revenue without sacrificing patient care.


    In this episode, Jody breaks down the Predictable Profit Formula that made it possible. You’ll learn her full five-step framework, how to identify the one thing holding most clinics back, and what she wishes she’d done differently (yes, she made a major mistake, and you’ll want to avoid it). Whether you're a healthcare entrepreneur, clinic owner, or hormone practice leader, this episode is a masterclass in scaling profitably and sustainably.


    🔥 SPECIAL OFFER for Garlic Marketing Show Listeners


    Jody is offering something huge for our listeners.

    You can get $100 off her full Predictable Profit Formula Course, normally $297, but now only $197 for Garlic Marketing fans.

    🧄 Go here to grab the discount: https://solutions.acceleratedmedicalpractices.com/the-ppc-sales-page-garlic.html


    If you’re serious about building a profitable cash-pay practice, this is the shortcut to getting there with a real plan that actually works.


    What You’ll Learn:


    • How Jody Layne Scaled a Hormone Practice from $500K to $4.2M
    • The Predictable Profit Formula Overview
    • Cash-Pay Practice Challenges and Opportunities
    • (The One Mistake Jody Regrets) Waiting Too Long to Raise Prices
    • Who the Predictable Profit Formula Works Best For


    Connect with Jody Layne:


    • Facebook - https://www.facebook.com/acceleratedmedicalpractices
    • YouTube - https://www.youtube.com/@AcceleratedMedicalPractices
    • Instagram - https://www.instagram.com/acceleratedmedicalpractices
    • LinkedIn - AMP - https://www.linkedin.com/company/accelerated-medical-practices/?viewAsMember=true
    • LinkedIn - Jody - https://www.linkedin.com/in/jodybethlayne/


    Resources:


    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Book a Discovery Call Today with Our Experts
    • Subscribe to the YouTube Channel


    Hosted on Acast. See acast.com/privacy for more information.

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    36 m
  • Why Most Sales Training is Wrong and How to Fix Your Sales Process with John "Small Mountain" Hill
    Jun 26 2025

    Most sales training is outdated, and if you’re still following the same “always be closing” playbook, you’re probably pushing clients away.


    In this episode of the Garlic Marketing Show, John "Small Mountain" Hill, bestselling author of Selling From Scratch, exposes why most sales advice is failing you, why referrals might actually be hurting your business, and the seven reasons people won’t buy from you.


    If you’re running an agency, coaching business, or selling any service, this episode will change how you think about sales.


    Want to master sales without outdated tactics? Connect with John "Small Mountain" Hill on LinkedIn and check out his book Selling From Scratch.


    What You’ll Learn:


    • The biggest sales myths that are costing you deals
    • Why you’ll hate your next salesperson if you don’t fix this first
    • The huge gap between lead magnets and selling high-ticket offers
    • The biggest mistakes founders make when hiring closers
    • Why referrals might actually be hurting your business
    • The seven reasons prospects don’t buy and how to overcome them
    • How bad CRM habits are ruining your follow-ups
    • What Dr. Seuss can teach you about selling the right way


    Connect with John Hill:


    • Website - https://adaptedgrowth.com/
    • LinkedIn - https://www.linkedin.com/in/johnblanehill/
    • Book - https://adaptedgrowth.com/selling-from-scratch/


    Resources:


    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Book a Discovery Call Today with Our Experts
    • Subscribe to the YouTube Channel


    Hosted on Acast. See acast.com/privacy for more information.

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    39 m
  • AI Marketing for Shopify Stores Is the Biggest E-commerce Opportunity You’re Not Seeing
    Jun 26 2025

    AI shopping is taking over. And most Shopify store owners don’t even know they’re already falling behind.


    In this episode of the Garlic Marketing Show, Tanner Larsson from Built2Scale breaks down the real AI opportunity happening right now in ecommerce. We’re not just talking AI chat. We’re talking AI commerce, the shift in how people buy, and why your store needs to be visible in AI results to survive.


    Tanner shares the data points Shopify stores must fix, the tools big brands are missing, and what Sephora is doing right to win AI search. We also reveal the one site that’s fully optimized for AI and why it’s dominating.


    What You’ll Learn:


    • Why AI Shopping Is the Biggest Opportunity for Shopify Store Owners
    • How AI Is Transforming the Way People Buy Online
    • What Shopify Data You Need and How to Access It
    • How Sephora Is Dominating AI Search
    • Key Differences Between AI Search Optimization and Traditional SEO
    • Why AI Has Become the Most Trusted Resource for Buyers
    • How Major Brands Are Missing Out by Not Showing Up in AI Shopping Results
    • A Real Case Where a Known Company 8X’d Their Results
    • The Only Website That Is 100% AI Visible—and Why It Matters
    • The Smart Data Points Your Product Pages Must Include


    Connect with Tanner Larrson:


    • Website - https://built2scale.co/
    • LinkedIn - https://www.linkedin.com/in/tannerlarsson/


    Resources:


    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Book a Discovery Call Today with Our Experts
    • Subscribe to the YouTube Channel


    Hosted on Acast. See acast.com/privacy for more information.

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    40 m
  • Stan Esecson Reveals How Chiropractors and Physical Therapists Use Stimpod to Add Recurring Revenue
    Jun 13 2025

    Tired of relying only on insurance payments that keep shrinking?


    In this episode of the Garlic Marketing Show, Ian Garlic talks with Stan Esecson, Chief Idea Officer at SeeStimpodInAction, about how chiropractors and physical therapists can add cash-based services that create fast recurring revenue without adding new employees.


    Stan reveals the simple system clinics are using to fill workshops, convert patients on the spot, and rent devices like the Stimpod to create long-term cash flow.

    Plus, he explains how the Stimpod device helps reboot nerves and treat diabetic neuropathy, chronic pain, incontinence, and more, without overwhelming your practice.

    Stan also shares how they offer financing options for clinics and for patients to make it easy to get started and scale fast.


    If you are ready to grow your chiropractic or PT practice with smarter marketing and real results, watch this episode and subscribe for more growth strategies on the Garlic Marketing Show.


    What You’ll Learn:


    • Why insurance-only practices are struggling
    • How to add cash services risk-free
    • What the Stimpod device does for patients
    • The power of live workshops and hands-on demos
    • How clinics fill workshops and close patients easily
    • How renting Stimpods creates an extra cash stream
    • Using patient networks to fill up more workshops
    • Why vagus nerve stimulation is a game changer
    • How clinics offer rental programs and boost profits
    • Incontinence treatment success stories
    • How to get started with Stimpod and SeeStimpodInAction


    Connect with Stan Esecsona:


    • Website - https://stimpod10.com
    • LinkedIn - https://www.linkedin.com/in/stan-esecson-490ba214/


    Resources:


    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Book a Discovery Call Today with Our Experts
    • Subscribe to the YouTube Channel

    Hosted on Acast. See acast.com/privacy for more information.

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    34 m