Most personal injury attorneys waste thousands every month on marketing that does not create authority or real clients.

In this episode of the Garlic Marketing Show, Ian Garlic sits down with Chris Dreyer, CEO of Rankings.io, to reveal how law firms can transform their marketing strategies in today’s AI-driven world.

Chris explains how to fix the biggest mistakes law firms make, how SEO is evolving, and how firms can build a brand that outlasts Google Ads.

He also shares powerful lessons law firms can learn from Geico and State Farm, and how smart branding wins the best clients.

🎯 Chris also talks about his book, Personal Injury Lawyer Marketing, and shares insights from launching PIMCon (Personal Injury Marketing Conference).

If you are serious about growing your law firm in 2025 and beyond, watch this episode and subscribe for more strategies from the world’s top marketers and attorneys.

• The Biggest Marketing Mistake Law Firms Make (And How to Fix It)
• Building a Standout Brand Instead of Blending In With Generic Ads
• Beyond Google Ads – How Diversifying Marketing Channels Boosts Results
• Why Multi-Channel Marketing (SEO, PPC, Social TV) Wins in the Long Run
• What Law Firms Can Learn From Geico and State Farm About Branding
• Applying Insurance Company Strategies to Your Law Firm Marketing

• Website - https://rankings.io/
• LinkedIn - https://www.linkedin.com/in/chrisdreyerco/
• Instagram - @chrisdreyerco
• Podcast - https://rankings.io/pim

• Connect with Ian
• Download a Tackle Box!
• Supercharge your marketing and grow your business with video case stories today!
• Book a Discovery Call Today with Our Experts
• Subscribe to the YouTube Channel

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Most cash-pay hormone practices hit a ceiling. They grow… then stall. But Jody Layne helped take one from $500K to $4.2 million in revenue without sacrificing patient care.

In this episode, Jody breaks down the Predictable Profit Formula that made it possible. You’ll learn her full five-step framework, how to identify the one thing holding most clinics back, and what she wishes she’d done differently (yes, she made a major mistake, and you’ll want to avoid it). Whether you're a healthcare entrepreneur, clinic owner, or hormone practice leader, this episode is a masterclass in scaling profitably and sustainably.

🔥 SPECIAL OFFER for Garlic Marketing Show Listeners

Jody is offering something huge for our listeners.

You can get $100 off her full Predictable Profit Formula Course, normally $297, but now only $197 for Garlic Marketing fans.

🧄 Go here to grab the discount: https://solutions.acceleratedmedicalpractices.com/the-ppc-sales-page-garlic.html

If you’re serious about building a profitable cash-pay practice, this is the shortcut to getting there with a real plan that actually works.

• How Jody Layne Scaled a Hormone Practice from $500K to $4.2M
• The Predictable Profit Formula Overview
• Cash-Pay Practice Challenges and Opportunities
• (The One Mistake Jody Regrets) Waiting Too Long to Raise Prices
• Who the Predictable Profit Formula Works Best For

• Facebook - https://www.facebook.com/acceleratedmedicalpractices
• YouTube - https://www.youtube.com/@AcceleratedMedicalPractices
• Instagram - https://www.instagram.com/acceleratedmedicalpractices
• LinkedIn - AMP - https://www.linkedin.com/company/accelerated-medical-practices/?viewAsMember=true
• LinkedIn - Jody - https://www.linkedin.com/in/jodybethlayne/

• Connect with Ian
• Download a Tackle Box!
• Supercharge your marketing and grow your business with video case stories today!
• Book a Discovery Call Today with Our Experts
• Subscribe to the YouTube Channel

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Most sales training is outdated, and if you’re still following the same “always be closing” playbook, you’re probably pushing clients away.

In this episode of the Garlic Marketing Show, John "Small Mountain" Hill, bestselling author of Selling From Scratch, exposes why most sales advice is failing you, why referrals might actually be hurting your business, and the seven reasons people won’t buy from you.

If you’re running an agency, coaching business, or selling any service, this episode will change how you think about sales.

Want to master sales without outdated tactics? Connect with John "Small Mountain" Hill on LinkedIn and check out his book Selling From Scratch.

• The biggest sales myths that are costing you deals
• Why you’ll hate your next salesperson if you don’t fix this first
• The huge gap between lead magnets and selling high-ticket offers
• The biggest mistakes founders make when hiring closers
• Why referrals might actually be hurting your business
• The seven reasons prospects don’t buy and how to overcome them
• How bad CRM habits are ruining your follow-ups
• What Dr. Seuss can teach you about selling the right way

• Website - https://adaptedgrowth.com/
• LinkedIn - https://www.linkedin.com/in/johnblanehill/
• Book - https://adaptedgrowth.com/selling-from-scratch/

• Connect with Ian
• Download a Tackle Box!
• Supercharge your marketing and grow your business with video case stories today!
• Book a Discovery Call Today with Our Experts
• Subscribe to the YouTube Channel

Hosted on Acast. See acast.com/privacy for more information.