Episodes

  • Go Big Small Biz with Tracey Wakeen

    Go Big Small Biz with Tracey Wakeen
    Jul 18 2023
    Talking with Tracey Wakeen with the Go Big Small Biz Network and protecting the interests of small businesses through advocacy with local, state, and federal communitie leaders.
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    27 mins
  • Small biz buzz with Paget Rhee

    Small biz buzz with Paget Rhee
    Jun 13 2023
    https://Bebalancedcenters.com small biz bars, insights and strategies to help small business owners grow their business. This episode is with Paget Rhee.
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    22 mins
  • Small Biz Buzz with Pierre Bouvard,Chef Insights Officer for Cumulus Media & Westwood One

    Small Biz Buzz with Pierre Bouvard,Chef Insights Officer for Cumulus Media & Westwood One
    May 19 2023
    Join me for this episode, with Cumulus Media and Westwood One’s chief insights officer, Pierre Bouvard. Our focus for this episode is helping small business owners understand how advertising works. We will talk about some marketing fundamentals and answer the two jobs of advertising. We will share some effective advertising strategies and tactics to create both current and future demand for a product or service that you offer will talk about how small business owners can effectively measure the success of their advertising campaigns with data driven decisions to optimize their marketing efforts And will answer the question. How long does it take from the time I start advertising to start seeing new customers will talk about what’s a realistic time expectation on results will talk about the 18 2458 role and how that plays into your current advertising budget. Will talk about marketing budgets and how much you should be spending each month with some case studies. We’ll hear about the bug guy and his great story and will discuss the key elements of creating an affective and engaging radio ad for small businesses. Pierre will share how the role of frequency and reach and how they fit into a successful radio ad campaign and will highlight a few niche small business types that can get the most bang for their buck using radio. At the end, I will ask Pierre to give us a golden nugget piece of information or advice that he can share for small business owners, when it comes to advertising options for your small business. He’ll talk about where you can get the most bang for your buck and he will share how you can connect to his podcast and the information that he puts out weekly through his Addison’s share of ear project, which is part of the audio active group with Westwood One. Each week he examines the statistics crunches, the numbers, and then shares national research to help people separate the facts from the misconceptions when it comes to advertising.
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    47 mins
  • Small Biz Buzz: Insights & Strategies for Growing Your Business (Trailer)

    Small Biz Buzz: Insights & Strategies for Growing Your Business (Trailer)
    May 17 2023
    1 min
  • The Potato Coop with business owner Allen Peck Jr

    The Potato Coop with business owner Allen Peck Jr
    May 3 2023
    In this episode of small biz buzz, we talk with small business owner, Alan Peck Junior. Alan has been running a successful food truck for the past 10 years and just opened his first retail location in Susquehanna Township Harrisburg, Pennsylvania. Grand opening is May 6, 2023 near the intersection of progress Avenue and Route 39 or Linglestown Road. Support the small business owner and help him make grand opening a huge success!
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    30 mins
  • For Restaurant Owners in Central PA Get valuable radio advertising without writing a check!

    For Restaurant Owners in Central PA Get valuable radio advertising without writing a check!
    Apr 4 2023
    May is burger month, and cumulus media is recognizing some of the best burgers in Central PA with burger week May 1-5. Each day a different burger restaurant in central PA will be promoted. Monday, May 1 kicks off with Red Robin. What would burger week be without red Robin? Yummmmm! If you’re a restaurant owner in central PA and have a great burger and would like to be included in the promotion reach out to my office 717-901-3461. This episode brought to you by Gray Water Ops. Let the experts at Gray Water design a custom minted 2” metal coin as a digital business card. Same design on 100 or more coins. Give one to each employee and they can store their contact info on the coin and instantly transfer their information to a nfc enabled smartphone. Just tap the phone to your coin. Carrying a single coin in your pocket does a couple things, no need to carry business cards and it’s a great conversation starter! Check out Gray Water Ops at https://GrayWaterOps.com
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    12 mins
  • The biggest small business marketing tips I can give you!

    The biggest small business marketing tips I can give you!
    Apr 1 2023
    This episode teaches you the most important reason to advertise. I'll share the four keys of successful advertising and the eight characteristics of the best performing advertising. #smallBusiness #marketing101 #FreeMarketingHelp Sponsored by FreeMarketingHelp.org Advertising101 #HowtoAdvertise
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    31 mins
  • Small Business Owner Dr Mark Kostow Wellness and weight loss success story - Episode 1 March 23

    Small Business Owner Dr Mark Kostow Wellness and weight loss success story - Episode 1 March 23
    Mar 23 2023
    Welcome to the first episode of small biz, buzz, a podcast for business owners interviewing other successful entrepreneurs, with recommendations from their own perspectives, and offering helpful tips and experiences they’ve learned along the way. It’s a podcast offering free marketing help for small business owners struggling, in an effort to help anybody looking for a way to grow their business. The first episode is with a friend that I have worked with for the past five years. Dr. Mark Kostow from Kostow’s wellness and weight loss. He’ll share his small business story and give you a gold nugget of knowledge and advice. It’s like a Ted talk but one on one just for my followers. Need help with your business or if you would like to be a guest and share your small business story and how you got to where you are today, reach out through my office at 717-901-3461 and I’ll schedule time to discuss your specific needs.
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    53 mins