Season 8 is coming soon!

I can’t believe I’ve been doing this for eight seasons, but here we are! Here’s What I Learned is back, and this season brings more of the real, no-fluff conversations you love—plus some new twists.

🔹 More incredible guests sharing their expertise on ethical business, sustainable growth, and doing things your way.

🔹 More solo episodes where I pull back the curtain on what’s working (and what’s not) in my own business.

🔹 More inspiring soap box talks—because sometimes, I just need to say the thing out loud.

If you’re tired of hustle culture, cookie-cutter strategies, and business advice that doesn’t actually fit your life, you’re in the right place.

Hit subscribe and get ready—Season 8 drops March 11!

Let’s do business differently. See you soon.

Want to make sure you don’t miss an episode? Subscribe now wherever you get your podcasts.

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Before You Go—Grab Your Free Tech Audit Workbook!

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That’s exactly what the Tech Audit Workbook helps you figure out. A straightforward way to assess your tech stack, spot what’s working (and what’s not), and make sure your tools are supporting your business—not adding extra steps.

It’s free, it’s easy to use, and it’ll help you make more intentional tech choices. Grab your copy now and give your tools a refresh!

Download the Tech Audit Workbook here →jackihayes.co/freebies

Credits:

Intro and Outro Music: Atomic by Alex-Productions |https://onsound.eu/

Music promoted byhttps://www.free-stock-music.com

Creative Commons / Attribution 3.0 Unported License (CC BY 3.0)

https://creativecommons.org/licenses/by/3.0/deed.en_US

In this special wrap-up episode, I’m reflecting on the biggest lessons from Season 7 of Here’s What I Learned. This season was all about authenticity, alignment, and building businesses that don’t just work—but work for you. From simplifying services and trusting intuition to creating work-life balance and embracing creativity, the conversations this season were packed with insights and inspiration.

Tune in as I highlight the most impactful takeaways from my chats with incredible guests like Rachel Lee, Lauri Smith, Rosemarie Callender, and more. Whether you’re looking to refine your services, align your business with your values, or simply take a deep breath and trust yourself, this episode has something for you. Let’s wrap up the season by celebrating the power of doing business your way!

What next?

• Follow Here's What I Learned on your favorite podcast player
• Leave a review so the podcast is seen by more people like you
• Share this episode with a friend
• Find the complete show notes and transcripts at jackihayes.co

Say hi!

• Follow me on Instagram at @jackihayes_obm

Credits:

Intro and Outro Music: Atomic by Alex-Productions |https://onsound.eu/

Music promoted byhttps://www.free-stock-music.com

Creative Commons / Attribution 3.0 Unported License (CC BY 3.0)

https://creativecommons.org/licenses/by/3.0/deed.en_US

In this episode, I chat with Rachel Lee, an artist and brand stylist, about her journey from following traditional branding playbooks to creating a business that’s truly her own. Rachel shares how she transitioned from long, exhausting branding projects to offering one-week, live co-creation sessions that bring efficiency and joy back into the process. This pivot has transformed not only her client relationships but also her work-life balance.

Rachel opens up about the power of aligning your business with your values and how simple shifts—like putting on a pair of cat-ear headphones to get in the creative zone—can make all the difference. She also shares thoughtful advice on filtering business advice to ensure it matches your goals and values. If you’re ready to ditch cookie-cutter methods and craft a brand that’s as authentic as you are, this episode is a must-listen!

Topics:

• The Importance of Authenticity in Business (0:16)
• The Role of Co-Creation in Branding (16:35)
• The Impact of Authenticity on Client Attraction (17:05)
• Advice for New Business Owners (25:21)

You can find Rachel at:

Website: racheltylee.com

Podcast: Off Brand

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Credits:

Intro and Outro Music: Atomic by Alex-Productions |https://onsound.eu/

Music promoted byhttps://www.free-stock-music.com

Creative Commons / Attribution 3.0 Unported License (CC BY 3.0)

https://creativecommons.org/licenses/by/3.0/deed.en_US

In this episode, I talk with Lauri Smith, speaker and creator of the Vocal Presence Path, about embracing intuition in business. Lauri shares how joining a marketing program that didn’t sit right led her to rethink her approach and shift her content strategy. Guided by intuition, she launched the Speakers Studio, an intentional offer that aligns with her values and focuses on purpose over traditional metrics.

Lauri’s advice is simple: trust your instincts, build a business that feels true to you, and don’t let outside opinions pull you off track. This episode is a must-listen if you’re ready to bring intuition into your business decisions!

Topics:

• Challenges and Shifts in Business Strategy (3:31)
• Soul-Driven Business and Intuition (6:14)
• Courage to Go Bigger (8:59)
• Public Speaking and Finding One's Voice (14:25)
• Distinguishing Intuition from Fear (22:10)

You can find Lauri at:

Podcast: Soulful Speaking Podcast

What next?

• Follow Here's What I Learned on your favorite podcast player
• Leave a review so the podcast is seen by more people like you
• Share this episode with a friend
• Find the complete show notes and transcripts at jackihayes.co

Say hi!

• Follow me on Instagram at @jackihayes_obm

Credits:

Intro and Outro Music: Atomic by Alex-Productions |https://onsound.eu/

Music promoted byhttps://www.free-stock-music.com

Creative Commons / Attribution 3.0 Unported License (CC BY 3.0)

https://creativecommons.org/licenses/by/3.0/deed.en_US

In this episode, I chat with Rosemarie Callender, a podcast coach and launch strategist, about her journey from following cookie-cutter business advice to building a business that truly aligns with her strengths and preferences. Rosemarie shares how she transitioned from managing podcasts on a stressful monthly retainer model to offering VIP day launches, where she condenses a six-week process into a two-week intensive. This shift has been a game-changer for her, helping her run a successful business for over 18 months.

Rosemarie also dives into the importance of understanding your strengths and staying true to them, instead of chasing every trend. She offers candid advice on why relying solely on social media isn’t a sustainable strategy and emphasizes the power of mindset work, clear messaging, and leveraging podcasts to attract clients and boost visibility. If you’re looking to build a business that works for you, this episode is packed with insights!

Topics:

• Navigating Business Models (3:02)
• Balancing Retainer Clients and Project-Based Work (6:21)
• The Role of Social Media in Business Success (19:04)
• The Impact of Mindset and Messaging (31:41)
• The Role of Podcasting in Business Growth (34:28)

You can find Rosemarie at:

Podcast: https://the-podcast-to-amplify.captivate.fm/listen

Website: www.toobusytopodcast.co.uk

Instagram: @toobusytopodcast

What next?

• Follow Here's What I Learned on your favorite podcast player
• Leave a review so the podcast is seen by more people like you
• Share this episode with a friend
• Find the complete show notes and transcripts at jackihayes.co

Say hi!

• Follow me on Instagram at @jackihayes_obm

Credits:

Intro and Outro Music: Atomic by Alex-Productions |https://onsound.eu/

Music promoted byhttps://www.free-stock-music.com

Creative Commons / Attribution 3.0 Unported License (CC BY 3.0)

https://creativecommons.org/licenses/by/3.0/deed.en_US

In this episode, I’m joined by Sue Almonte, a passionate traveler who’s made the leap from traditional business roles to carving out a space in travel-related entrepreneurship. Sue gets real about the ups and downs of experimenting in business and how aligning your work with your values can make all the difference. She shares some advice on navigating social media without burning out, and for all the solo travelers out there, she’s got tips on how to embrace being alone and ease into it with simple activities. Sue’s also working on a travel course designed to make travel more accessible for women, with big plans for brand partnerships and hosting group trips. Tune in for a conversation about finding your true passion and building a business that supports the life you want to live!

Topics:

• Sue's Entrepreneurial Journey and Personal Growth (0:46)
• Transitioning to Travel-Focused Business (1:04)
• Making pivots (5:02)
• Traveling while running a business (10:04)

You can find Sue at:

Instagram: @suealmonte

Mentioned in the episode:

Check out Sue's free guide on planning a solo European trip

What next?

• Follow Here's What I Learned on your favorite podcast player
• Leave a review so the podcast is seen by more people like you
• Share this episode with a friend
• Find the complete show notes and transcripts at jackihayes.co

Say hi!

• Follow me on Instagram at @jackihayes_obm

Credits:

Intro and Outro Music: Atomic by Alex-Productions |https://onsound.eu/

Music promoted byhttps://www.free-stock-music.com

Creative Commons / Attribution 3.0 Unported License (CC BY 3.0)

https://creativecommons.org/licenses/by/3.0/deed.en_US

In today's episode, I'm talking with Steph Wharton, leadership and visibility coach. Steph shares the transformative power of trusting yourself in business decisions. She also dives into how going all-in on your own choices, rather than getting swayed by outside opinions, can create true alignment. Steph opens up about the challenges of balancing visibility with personal life, especially after becoming a mom, and how that led her to shift her marketing strategy from social media to focus on speaking engagements and collaborations. Steph also offers actionable tips for maintaining brand presence during life changes, like using pre-scheduled content and celebrating small wins. Whether you're navigating a major life transition or looking to refine your marketing, Steph's advice will inspire you to trust your instincts and build a business that reflects your values and capacity.

Topics:

• Helping Clients Embrace Their Decisions (2:58)
• Overcoming Personal Challenges in Going All In (4:20)
• Flipping the Marketing and Visibility Stack (6:37)
• Balancing Business and Family Life (16:00)
• Preparing for Maternity Leave (20:54)

You can find Steph at:

Website: stephwharton.com

Instagram: @stephwharton_

What next?

• Follow Here's What I Learned on your favorite podcast player
• Leave a review so the podcast is seen by more people like you
• Share this episode with a friend
• Find the complete show notes and transcripts at jackihayes.co

Say hi!

• Follow me on Instagram at @jackihayes_obm

Credits:

Intro and Outro Music: Atomic by Alex-Productions |https://onsound.eu/

Music promoted byhttps://www.free-stock-music.com

Creative Commons / Attribution 3.0 Unported License (CC BY 3.0)

https://creativecommons.org/licenses/by/3.0/deed.en_US

In today's episode, I talk with Tracy Stanger, an anti-hustle business coach about the importance of doing business in the most you way. Tracy shares her journey from a 9-5 job to running her own business and working 10 hours per week. She also talks about why she advocates for focusing on the essentials - offers, marketing strategies, and work routines - based on your individual preferences. We also chat about how taking breaks have helped her create some of her favorite offers and opportunities.

Topics:

• Defining "Most You" business (01:02)
• Plan your year and time management (03:32)
• Focusing on essential tasks (06:44)
• The importance of taking breaks (09:32)
• Personality typologies in business (12:48)

You can find Tracy at:

Website: www.tracystanger.com

Instagram: @tracy.stanger

Mentioned in the episode:

• Plan Your Year
• Sort, Purge, & Organize
• Alicia Peterson Baskel

What next?

• Follow Here's What I Learned on your favorite podcast player
• Leave a review so the podcast is seen by more people like you
• Share this episode with a friend
• Find the complete show notes and transcripts at jackihayes.co

Say hi!

• Follow me on Instagram at @jackihayes_obm

Credits:

Intro and Outro Music: Atomic by Alex-Productions |https://onsound.eu/

Music promoted byhttps://www.free-stock-music.com

Creative Commons / Attribution 3.0 Unported License (CC BY 3.0)

https://creativecommons.org/licenses/by/3.0/deed.en_US