• Marketing Magic: DEI Impact on Creatives, Sephora Mini Series, Black Fantasy Goes Hollywood
    Jan 30 2025

    On this week's Marketing Magic episode, Yvonne battles a head cold but still shows up ready to recap popular campaigns and business news while breaking down their marketing strategy. Grab your coffee because we are chatting about the recent announcement from Paramount Pictures revealing the cast for the Black sci-fi fantasy Children of Blood and Bone and teasing ideas around marketing tactics for the movie rollout. Sephora is making waves in the on-demand tv space with their new mini-series on Hulu highlighting three of today's upcoming icons in music. Finally, we dive into the discourse around DEI with the latest announcement by Target and how to continue supporting small businesses despite the recent changes.

    Catch brand-new episodes dropping every Thursday! Don’t miss the visual experience – tune in to the YouTube channel for exclusive video content. Don't forget to subscribe!

    Episode Chapters

    • 00:00-1:07- Intro
    • 1:08-9:52-Black Fantasy Goes to Hollywood
    • 9:53-13:26- Sephora launches mini-series
    • 13:27-27:23-Discourse around DEI
    • 27:24-28:33-Closing

    Articles

    • Children of Blood and Bone Cast Announcement
    • Sephora New Mini-Series
    • DEI Discourse (Marissa Kearney Creator of Retail While Black response)

    So grab your coffee (and maybe your tissues if you're sick like Yvonne...) and let's chat

    Catch up on the latest episode, and every episode here.

    Social Media Channels

    Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.

    Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns.

    To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase.

    Chat with you soon. Okay byeeeeeee

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    29 mins
  • Marketing Magic Tiktok Ban-ish, Fanbase Frenzy, Target BHM, Aaliyah Barbie
    Jan 23 2025

    On this week's Marketing Magic episode, Yvonne recaps popular campaigns and business news while breaking down their marketing strategy. Grab your coffee because we are diving into TikTok's sort of ban..and the frenzy that was created on social media. The black-owned app Fanbase continues to rise in popularity due to the ban. Target, once again, stands ten toes down for the culture with their latest collection, and Aaliyah, even more than 20 years later, is still one in a million with her estate's latest collection with Barbie.

    Catch brand-new episodes dropping every Thursday! Don’t miss the visual experience – tune in to the YouTube channel for exclusive video content. Don't forget to subscribe!

    Episode Chapters

    • 00:00-3:41- Intro
    • 3:42- 14:50-TIkTok Ban-ish?
    • 14:51-25:38- Fanbase Frenzy
    • 25:44 -29:16Target BHM
    • 29:16-33:30-Aaliyah x Barbie
    • 33:31-35:11-Closing

    Articles

    • TikTok Ban Timeline
    • Fanbase Frenzy
    • Target BHM Collection
    • Aaliyah Barbie

    So grab your coffee, and let’s chat

    Catch up on the latest episode, and every episode here. Listen to me chat about marketing with Keri Henderson, the host of The Kickback with Keri here.

    Social Media Channels

    Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.

    Sign up for my newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns.

    To learn more about me and my business, PinkDollhouse Marketing, visit here. Follow me on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase.

    Chat with you soon. Okay byeeeeeee

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    35 mins
  • Coffee to Go: Getting Securing and Keeping the Bag with Mom
    Jan 14 2025

    Yvonne is on hiatus for the holiday. Until she returns, we're revisiting her favorite interviews on “Coffee to Go.”

    Enjoy this episode with her mom, Jannette Stewart an HR professional, as Yvonne chats with her about getting, securing, and keeping the bag; because we're all coming for our well-deserved compensation this year mmkay?

    • Intro: 00:00-00:37
    • Interview segment: 00:38-39:04
    • Closing: 39:05-39:21

    Catch up on the latest episode and every episode here. To learn more about me and my business PinkDollhouse Marketing, visit here. Follow me on Instagram at PinkDollhouse Marketing and Yvonne_creativemarketer on Instagram and TikTok.

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    39 mins
  • Coffee to Go: Forever BFF's Marketing and PR with Maurisa Potts
    Jan 7 2025

    Yvonne is on hiatus for the holiday. Until she returns, we're revisiting her favorite interviews on “Coffee to Go.”

    Enjoy this episode with Maurisa Potts as Yvonne chats with her about how Marketing and PR work together, why having a PR rep on your team should be part of your overall strategy and not an afterthought, and the work we continually need to do to make sure everyone has a seat at the table.

    • Intro: 00:00-00:37
    • Interview segment: 00:38-58:06
    • Closing: 58:07-58:24

    Catch up on the latest episode and every episode here. To learn more about me and my business PinkDollhouse Marketing, visit here. Follow me on Instagram at PinkDollhouse Marketing and Yvonne_creativemarketer on Instagram and TikTok.

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    58 mins
  • Coffee to Go: Affirming and Empowering Through Literature with Arnell Opoku
    Dec 31 2024

    Yvonne is on hiatus for the holidays. Until she returns, we're revisiting her favorite interviews on “Coffee to Go.”

    Enjoy this episode with Arnell Opoku as Yvonne chats with her about her latest literary gem, Yaa's Book of Affirmations. This children's book is a vibrant beacon of positivity, aiming to instill self-love and confidence in young minds, particularly those in the Black and POC communities. Listen in as they explore the power of affirmations, the significance of representation, and the journey of self-discovery that begins in childhood.

    • Intro: 00:00-00:37
    • Interview segment: 00:38-38:36
    • Closing: 38:37-38:54

    Catch up on the latest episode, and every episode here. To learn more about me and my business PinkDollhouse Marketing, visit here. Follow me on Instagram at PinkDollhouse Marketing and Yvonne_creativemarketer on Instagram and TikTok.

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    39 mins
  • Coffee to Go: Are Luxury Goods Worth It? With Dr. Zay Ph.D
    Dec 24 2024

    Yvonne is on hiatus for the holidays. Until she returns, we're revisiting her favorite interviews on “Coffee to Go.”

    Enjoy this episode with Dr. Zay, Ph.D as Yvonne chats with them about how the luxury goods market can improve the treatment of clients of color, deep fakes vs dupes, and their fave Black-owned brands in the luxury space.

    • Intro: 00:00-00:37
    • Interview segment: 00:38-51:05
    • Closing: 51:06-51:19

    Catch up on the latest episode, and every episode here. To learn more about me and my business PinkDollhouse Marketing, visit here. Follow me on Instagram at PinkDollhouse Marketing and Yvonne_creativemarketer on Instagram and TikTok.

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    51 mins
  • Marketing Magic: Color of the Year, Ulta Holi-YASS Campaign, Billboard Names Beyonce the G.O.A.T
    Dec 10 2024

    In this week's Marketing Magic episode, Yvonne recaps popular campaigns and business news while breaking down their marketing strategy. Pantone names their color of the year, Ulta Beauty brings joy to the holidays with their latest campaign, Billboard names the greatest performer of the 21st century (hint, she’s one of one) and Yvonne may go on a slightly impassioned rant about this (girl we get it you're a fan), once again…Saweetie turns criticism into coins with her latest collaboration.

    Watch the episode (and Yvonne's facial expressions) on YouTube! The visual episode drops on Thursdays at 3 p.m. EST. Don’t forget to subscribe!

    Episode Chapters

    • 00:00-1:48-Intro
    • 1:49-6:00- Pantone Color of Year
    • 6:01-15:46- Ulta Beauty
    • 15:47-35:04- Beyoncé
    • 35:05-39:24- Saweetie
    • 39:25-41:22-Closing

    Articles referenced during the episode

    • Pantone Color of the Year
    • ULTA Beauty Holiday Campaign
    • Billboard Names Beyonce G.O.A.T
    • Saweetie x Forever 21

    So grab your coffee, and let’s chat.

    Catch up on the latest episode, and every episode here. To learn more about me and my business PinkDollhouse Marketing, visit here.

    Follow me on social at PinkDollhouse Marketing and @Yvonne_CreativeMarketer on Instagram and Tiktok

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    41 mins
  • Telling Our Stories On Television with Tanisha Cardwell
    Dec 3 2024

    Reality TV has made everyday people like Nene Leakes into household names. But what does it take to create those stories? On this week's show, Yvonne chats with Tanisha Cardwell, a filmmaker based in San Diego (and fellow P.G. County girlie!), to chat about working behind the camera, creating her reality series, and why diverse voices matter in the space.

    Watch the episode (and Yvonne's facial expressions) on YouTube!

    Episode Chapters

    • Intro 00:00-05:40
    • Interview: 05:41-42:30
    • Black women on reality television: 06:00-08:24
    • Building star power in the reality television space: 14:36-16:20
    • Inspiration behind her television show 16:26-22:04
    • Difference between videographer and cinematographer 22:53-26:27
    • Packaging and pitching your idea 28:30-32:55
    • The problem streaming platforms are facing 36:08-38:41
    • What’s next for Tanisha 38:42-42:29
    • Closing: 42:30-51:09

    So grab your coffee, and let's chat

    Catch up on the latest episode, and every episode here. To learn more about me and my business PinkDollhouse Marketing, visit here.

    Follow me on social at PinkDollhouse Marketing and @Yvonne_CreativeMarketer on Instagram and Tiktok

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    51 mins