Supermaker

Crafting Business on Your Own Terms

By: Jaime Schmidt

Narrated by: Jaime Schmidt

Supermaker is a guide to business and career development by Jaime Schmidt: acclaimed entrepreneur, founder of Schmidt's Naturals, and icon of the Maker Movement.

In Supermaker, she shares how you too can start or grow your own business with advice on branding, product development, social media marketing, scaling, PR, and customer engagement, all based on her own hard-won mastery.

In just seven years, Jaime Schmidt went from making natural products in her Portland, Oregon, kitchen to turning her brand into a household name and selling her company to Unilever - without sacrificing the integrity of her product or her creative vision.

• Listeners learn how to get ahead on their own terms and while maintaining their commitment to fair and sustainable principles.
• A valuable resource to the ever-growing community of business owners and entrepreneurs who want to go from maker to magnate.
• Candid advice from an industry disruptor.

Following her growth from farmers' market stand to international brand, Jaime's book is a riveting mix of inspiration, the honest airing of mistakes, and indispensable instruction.

Supermaker empowers and unites the next generation of entrepreneurs.

• A go-to guide for the passion-to-profit journey.
• The perfect listen for aspiring entrepreneurs, makers, creatives, and anyone with an interest in natural products, selling your products online, retail strategy, and digital marketing.
• Great for anyone who enjoyed Start Something that Matters by Blake Mycoskie, Craft, Inc: Turn Your Creative Hobby into a Business by Meg Mateo Ilasco, and The Girls' Guide to Starting Your Own Business: Candid Advice, Frank Talk, and True Stories for the Successful Entrepreneur by Caitlin Friedman.

©2020 Jaime Schmidt (P)2020 Hachette Audio

Critic reviews

"Bonior dazzles in this smart, sensible guide to vanquishing negative thoughts.. This witty, wise handbook's outstanding blueprint for achieving lasting happiness will be of aid to any reader prone to self-doubt." -Publishers Weekly (starred review)

"Supermaker tells the story of how passion and determination can build a successful brand." -Tony Hsieh, New York Times bestselling author of Delivering Happiness and CEO of Zappos.com, Inc.

"If you have an idea, follow Schmidt's playbook." -Forbes

Can not recommend enough

This book is full of knowledge, direction and truth regarding entrepreneurship and the CPG industry. I first listened to the entire book via Audible. I just purchased the hardcover to bookmark multiple sections that really have clear and insightful direction on being a creative maker to manufacturing. It reads like a novel, but I feel like I am in my favorite class with every chapter! I am so grateful the author pushed herself to write this— it is so hard as a female founder (that is a maker) to get info like this other than by trial/fire. This will truly help push me and many founders ahead. Highly recommend!

Exquisite in many ways...

What an inspiring story, helpful and informative. I couldn’t stop listening! Highly recommend to anyone but especially entrepreneurs.

Know Who You Are and What Your Product Is

This is not a how-to story, but the telling of experiences and the determination required, and how that lead to success. This is a book to inspire other makers in their endeavors of how to navigate potential pitfalls, and a reminder to be vigilant but not to drive solely using your rear-view mirror. Schmidt writes of how hyper-focus on her brand and customers dictated her direction, and if there is anything we can take away from this read, it is to be true to your vision and the people your intend to serve, whatever that may be.

Thank you, Jaime, for sharing your bold & REAL story

Your message is an inspiration. Hearing the challenges you overcame, the learning experiences you so willingly shared with transparency and for the encouragement to BE BRAVE. It’s entrepreneurial women like you with a dedication to being the change that really resonate with and motivate me. Thank you for sharing and for staying true to YOU.

Great advice!

Jaime is so knowledgeable and inspiring. This book is a must read for anyone wanting to start a business!

Amazing story

Love that the narrator is the founder of the company, you can still feel the passion in her voice when talking about key moment in her journey.
It's been a long time since I sit and complete a book in one day, but this book is the one once you start listening you will be attached.

Definitely recommend for every one thinking about starting a business

Wow! A Clear and inspiring roadmap!

I would highly recommend!

Jaime‘s account starts at the beginning in the space that so many of us can connect to. She charts the journey with all the bumps, bruises, and steps along the way with such transparency it really makes you feel like you can too.

It’s literally a roadmap to becoming successful by following your dreams with specificity around launch plans, partnerships, and so many details that can be related to anyone wanting to create physical or Digital products.

This book was exactly the inspiration I needed and I am so so grateful!

authentic and sincere

this is a really authentic story and nicely done by the author. it is at times painful to see how her partner too advantage of her naiveté but the author shrugs it off to life lesson. amazing courage and amazing to accept and move on. impressive outcome for being in business for such a short time. nice done

Inspiring, memorable & full of insights!

A journey of self discovery, a candid story of success and the challenges that come with it, and a business guide for entrepreneurs. A recommended listen.

Must read for super makers!

As a super maker myself, Jamie’s story was uplifting and inspiring. I laughed, I cried, I saw myself inside much of her story! Thanks Jaime for leading the way!