Overcrowded
Designing Meaningful Products in a World Awash with Ideas
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Overcrowded
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Narrated by:
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Don Hagen
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By:
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Roberto Verganti
About this listen
The standard text on innovation advises would-be innovators to conduct creative brainstorming sessions and seek input from outsiders - users or communities. This kind of innovating can be effective at improving products but not at capturing bigger opportunities in the marketplace. In this book, Roberto Verganti offers a new approach - one that does not set out to solve existing problems, but to find breakthrough experiences. There is no brainstorming - which produces too many ideas, unfiltered - but a vision, subject to criticism. It does not come from outsiders, but from one person's unique interpretation.
The alternate path to innovation mapped by Verganti aims to discover not how things work but why we need things. It gives customers something more meaningful - something they can love. Verganti describes the work of companies, including Nest Labs, Apple, Yankee Candle, and Philips Healthcare, that have created successful businesses by doing just this. Nest Labs, for example, didn't create a more advanced programmable thermostat, because people don't love to program their home appliances. Nest's thermostat learns the habits of the household and bases its temperature settings accordingly. Verganti discusses principles and practices, methods and implementation. The process begins with a vision and proceeds through developmental criticism, first from a sparring partner and then from a circle of radical thinkers, then from external experts and interpreters, and only then from users.
Innovation driven by meaning is the way to create value in our current world, where ideas are abundant, but novel visions are rare. If something is meaningful for both the people who create it and the people who consume it, business value follows.
PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.
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Design a Better Business
- New Tools, Skills, and Mindset for Strategy and Innovation
- By: Patrick van der Pijl, Lisa Kay Solomon, Justin Lokitz
- Narrated by: Fleet Cooper
- Length: 6 hrs and 29 mins
- Unabridged
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Overall4 out of 5 stars 34
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Performance4.5 out of 5 stars 29
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Story4.5 out of 5 stars 29
This book stitches together a complete design journey from beginning to end in a way that you've likely never seen before, guiding listeners (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world.
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3 out of 5 stars
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Good for people who don't have an experience with Agile and Lean Startup
- By Jovan Vidic on 08-26-17
By: Patrick van der Pijl, and others
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Glimmer
- How Design Can Transform Your Life and Maybe Even the World
- By: Warren Berger
- Narrated by: Ax Norman
- Length: 10 hrs and 14 mins
- Unabridged
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Overall4 out of 5 stars 72
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Performance4 out of 5 stars 38
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Story4 out of 5 stars 39
The first book to reveal how thinking like a designer can help solve the greatest challenges we face in business, society, and our daily lives. What can we learn from the ways great designers think-and how can it improve our world? In this highly original book by journalist Warren Berger, in collaboration with celebrated designer Bruce Mau, ten groundbreaking principles of design are shown in action-addressing business, social, and personal challenges and improving the way we think, work, and live.
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2 out of 5 stars
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not for those who know about design thinking...
- By Pierre on 09-06-10
By: Warren Berger
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Moments of Impact
- How to Design Strategic Conversations That Accelerate Change
- By: Chris Ertel, Lisa Kay Solomon
- Narrated by: Sean Pratt
- Length: 7 hrs and 32 mins
- Unabridged
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Overall4.5 out of 5 stars 70
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Performance4.5 out of 5 stars 60
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Story4 out of 5 stars 60
Moments of Impact is an audiobook on a mission: to eradicate time-sucking, energy-depleting workshops and meetings. In our fast-changing world, organizations have important challenges and opportunities to address - and no time to waste. Moments of Impact delivers the single most useful resource for managers and leaders who need better strategic conversation - now - to shape the future of their organizations.
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3 out of 5 stars
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Another audiobook failure. Buy the real book
- By Jonathan on 02-08-15
By: Chris Ertel, and others
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Design Thinking in Business and IT: Overview, Techniques and Example Workshop
- By: Florian Heuer
- Narrated by: Bryan Stout
- Length: 1 hr and 4 mins
- Unabridged
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Overall4 out of 5 stars 88
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Performance4 out of 5 stars 75
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Story3.5 out of 5 stars 75
You might've talked about innovation with your IT department or software development agency lately and the words "design thinking" were surely mentioned. So what is it? Just another piece of business jargon to add to your arsenal or a useful tool? Or maybe even an overestimated hype? Nowadays every organization or business runs into a myriad of problems as business models become increasingly more complex. Globalization and advances in communication and technology, all add up to creating unique opportunities but also new challenges that are not easy to solve applying the old tested methods.
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4 out of 5 stars
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Basic design thinking lesson
- By Preston on 04-09-16
By: Florian Heuer
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Results
- Think Less. Achieve More.
- By: Jamie Smart
- Narrated by: Jamie Smart
- Length: 8 hrs and 47 mins
- Unabridged
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Overall4.5 out of 5 stars 21
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Performance5 out of 5 stars 18
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Story5 out of 5 stars 16
Life can be a bit overwhelming sometimes, right? It can be difficult to clear your mind of a million different anxieties and focus in on the one thing you need to get done. The best-selling author of Clarity and The Little Book of Clarity goes one step further with Results by using his Clarity Coaching Model to help you de-clog your mind so you can make better decisions, prioritize, and focus on achieving those important goals.
By: Jamie Smart
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Questions Are the Answer
- A Breakthrough Approach to Your Most Vexing Problems at Work and in Life
- By: Hal Gregersen
- Narrated by: Rick Adamson
- Length: 8 hrs and 45 mins
- Unabridged
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Overall4.5 out of 5 stars 133
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Performance4.5 out of 5 stars 115
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Story4.5 out of 5 stars 114
For innovation and leadership guru Hal Gregersen, the power of questions has always been clear - but it took some years for the follow-on question to hit him: If so much depends on fresh questions, shouldn’t we know more about how to arrive at them? That sent him on a research quest ultimately including more than 200 interviews with creative thinkers. Questions Are the Answer delivers the insights Gregersen gained about the conditions that give rise to catalytic questions - and breakthrough insights - and how anyone can create them.
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2 out of 5 stars
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All you need is the title
- By Bob Jordy on 01-13-22
By: Hal Gregersen
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What's Your Moonshot?
- Future-Proof Yourself and Your Business in the Age of Exponential Disruption
- By: John Sanei
- Narrated by: John Sanei
- Length: 3 hrs and 53 mins
- Unabridged
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Overall4.5 out of 5 stars 57
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Performance4.5 out of 5 stars 45
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Story4.5 out of 5 stars 47
In What's Your Moonshot? trend and innovation strategist John Sanei explains how to ask the bigger, bolder, more courageous questions that will help you thrive - rather than merely survive - in our exponentially changing times. With a future-focused victor mindset, Sanei decodes the mega-trends that are reshaping human behavior and the way we do business - not to mention, the way we live our lives.
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5 out of 5 stars
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Great read to kick off 2022
- By Anonymous User on 01-08-22
By: John Sanei
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Ideaflow
- The Only Business Metric That Matters
- By: Jeremy Utley, Perry Klebahn
- Narrated by: David Kelley, Jeremy Utley, Perry Klebahn
- Length: 9 hrs and 14 mins
- Unabridged
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Overall4.5 out of 5 stars 56
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Performance4.5 out of 5 stars 47
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Story4.5 out of 5 stars 47
How can you come up with great ideas by yourself, or in the context of your team, and quickly determine which are worthy of investment? The simple metric of ideaflow determines success like no other. Ideaflow is a mindset, a way of approaching all your business problems, that multiplies your efforts and unleashes your full potential. Nurture ideaflow and watch your results transform.
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4 out of 5 stars
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Great book, but…
- By Mark Nutting, CSCS*D, NSCA-CPT*D on 12-27-22
By: Jeremy Utley, and others
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The High-Potential Leader
- How to Grow Fast, Take on New Responsibilities, and Make an Impact
- By: Ram Charan, Geri Willigan
- Narrated by: Bob Reed
- Length: 5 hrs and 48 mins
- Unabridged
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Overall4.5 out of 5 stars 66
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Performance4.5 out of 5 stars 56
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Story4.5 out of 5 stars 56
Companies need high potential leaders (Hi-Pos) more than ever before to help them adapt to today's tumultuous, digitally-driven business environment. If you meet the Hi-Po criteria, you're in high demand - and this book explains how to fast-track yourself.
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4 out of 5 stars
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Good book for people wanting to climb the corporate ladder and for executives to accelerate high - potential leaders
- By Niel on 06-23-19
By: Ram Charan, and others
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Making Ideas Happen
- Overcoming the Obstacles Between Vision and Reality
- By: Scott Belsky
- Narrated by: Don Hagen
- Length: 7 hrs and 3 mins
- Unabridged
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Overall4 out of 5 stars 697
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Performance4 out of 5 stars 463
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Story4 out of 5 stars 461
How the world's leading innovators push their ideas to fruition, time and time again. Edison famously said that genius is 1 percent inspiration, 99 percent perspiration. Ideas for new businesses, solutions to the world's problems, and artistic breakthroughs are common, but great execution is rare. According to Scott Belsky, the capacity to make ideas happen can be strengthened by anyone willing to build their organizational habits and harness the forces of community.
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2 out of 5 stars
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Terrible Narrator
- By Charl on 07-12-12
By: Scott Belsky
What listeners say about Overcrowded
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Anonymous User
- 01-06-23
Great Book
It offers a practical yet very complete guide for innovation based on meaning!!
Worth reading and reflecting on, not just in your company performance, also in everything you do.
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