Brand Fundamentals
No se pudo agregar al carrito
Add to Cart failed.
Error al Agregar a Lista de Deseos.
Error al eliminar de la lista de deseos.
Error al añadir a tu biblioteca
Error al seguir el podcast
Error al dejar de seguir el podcast
$0.99/mes por los primeros 3 meses
Exclusivo para miembros Prime: ¿Nuevo en Audible?Obtén 2 audiolibros gratis con tu prueba.
Brand Fundamentals
Compra ahora por $3.95
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
-
Narrado por:
-
John D Massie
-
De:
-
John D Massie
Acerca de esta escucha
Management: Brand fundamentals.
©2017 John Massie (P)2017 John MassieLos oyentes también disfrutaron...
-
The 24-Hour Online Startups
- 5 Steps to Get Your Online Businesses & Side Hustles Up and Running for Monthly Payments
- De: Alex Mint
- Narrado por: Carrina Murphy
- Duración: 3 h y 43 m
- Versión completa
-
General5 out of 5 stars 25
-
Narración:5 out of 5 stars 25
-
Historia5 out of 5 stars 25
If you’re curious about launching your own side hustle, chances are you’ve probably already heard your fair share of “rumors” about the game of entrepreneurship.
-
2 out of 5 stars
-
There is nothing twenty four hours about this book
- De Chris Townsend en 11-17-23
De: Alex Mint
-
The Thank You Economy
- De: Gary Vaynerchuk
- Narrado por: Gary Vaynerchuk
- Duración: 5 h y 41 m
- Versión completa
-
General4.5 out of 5 stars 2,869
-
Narración:4.5 out of 5 stars 2,443
-
Historia4.5 out of 5 stars 2,428
The Thank You Economy is about something big, something greater than any single revolutionary platform. It isn't some abstract concept or wacky business strategy—it's real, and every one of us is doing business in it every day, whether we choose to recognize it or not. It's the way we communicate, the way we buy and sell, the way businesses and consumers interact online and offline.
-
3 out of 5 stars
-
Gary is fun, but the book is a bit shallow
- De Scott T. Hards en 02-28-12
De: Gary Vaynerchuk
-
Start with Why
- How Great Leaders Inspire Everyone to Take Action
- De: Simon Sinek
- Narrado por: Simon Sinek
- Duración: 7 h y 18 m
- Versión completa
-
General4.5 out of 5 stars 27,599
-
Narración:4.5 out of 5 stars 23,455
-
Historia4.5 out of 5 stars 23,308
The inspirational best seller that ignited a movement and asked us to find our why. Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time - with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the why of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever.
-
2 out of 5 stars
-
Useless Dribble
- De Chimdi Azubuike en 03-10-18
De: Simon Sinek
-
This Is Marketing
- You Can't Be Seen Until You Learn to See
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 7 h y 2 m
- Versión completa
-
General4.5 out of 5 stars 4,268
-
Narración:4.5 out of 5 stars 3,604
-
Historia4.5 out of 5 stars 3,558
Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.
-
1 out of 5 stars
-
Series of Anecdotes Without Any Actionable Insight
- De JL en 11-19-18
De: Seth Godin
-
Boss Up!
- This Ain’t Your Mama’s Business Book
- De: Lindsay Teague Moreno, Jon Acuff
- Narrado por: Lindsay Moreno
- Duración: 6 h y 17 m
- Versión completa
-
General5 out of 5 stars 642
-
Narración:5 out of 5 stars 582
-
Historia5 out of 5 stars 576
Boss Up! will help you put your business on the map and the ideas you’ve previously only dreamed about into the marketplace. Learn to overcome your fears and guilt to find a fulfillment that changes you and your family for the better—breaking free of the hard and boring and having fun along the way.
-
3 out of 5 stars
-
Great if Just Starting Out
- De Anonymous User en 09-13-19
De: Lindsay Teague Moreno, y otros
-
Know What You're For
- A Growth Strategy for Work, an Even Better Strategy for Life
- De: Jeff Henderson, John C. Maxwell - foreword
- Narrado por: Jeff Henderson
- Duración: 5 h y 45 m
- Versión completa
-
General5 out of 5 stars 418
-
Narración:5 out of 5 stars 359
-
Historia5 out of 5 stars 355
Know What You're For details an effective growth strategy for businesses and nonprofits by closing the gap between two simple questions: What do you want to be known for? What are you known for? When the two answers match, organizations gain incredible momentum by unleashing the most powerful marketing force there is: lasting word-of-mouth support.
-
5 out of 5 stars
-
WOW!
- De Keehsa en 03-03-20
De: Jeff Henderson, y otros
-
The 24-Hour Online Startups
- 5 Steps to Get Your Online Businesses & Side Hustles Up and Running for Monthly Payments
- De: Alex Mint
- Narrado por: Carrina Murphy
- Duración: 3 h y 43 m
- Versión completa
-
General5 out of 5 stars 25
-
Narración:5 out of 5 stars 25
-
Historia5 out of 5 stars 25
If you’re curious about launching your own side hustle, chances are you’ve probably already heard your fair share of “rumors” about the game of entrepreneurship.
-
2 out of 5 stars
-
There is nothing twenty four hours about this book
- De Chris Townsend en 11-17-23
De: Alex Mint
-
The Thank You Economy
- De: Gary Vaynerchuk
- Narrado por: Gary Vaynerchuk
- Duración: 5 h y 41 m
- Versión completa
-
General4.5 out of 5 stars 2,869
-
Narración:4.5 out of 5 stars 2,443
-
Historia4.5 out of 5 stars 2,428
The Thank You Economy is about something big, something greater than any single revolutionary platform. It isn't some abstract concept or wacky business strategy—it's real, and every one of us is doing business in it every day, whether we choose to recognize it or not. It's the way we communicate, the way we buy and sell, the way businesses and consumers interact online and offline.
-
3 out of 5 stars
-
Gary is fun, but the book is a bit shallow
- De Scott T. Hards en 02-28-12
De: Gary Vaynerchuk
-
Start with Why
- How Great Leaders Inspire Everyone to Take Action
- De: Simon Sinek
- Narrado por: Simon Sinek
- Duración: 7 h y 18 m
- Versión completa
-
General4.5 out of 5 stars 27,599
-
Narración:4.5 out of 5 stars 23,455
-
Historia4.5 out of 5 stars 23,308
The inspirational best seller that ignited a movement and asked us to find our why. Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time - with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the why of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever.
-
2 out of 5 stars
-
Useless Dribble
- De Chimdi Azubuike en 03-10-18
De: Simon Sinek
-
This Is Marketing
- You Can't Be Seen Until You Learn to See
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 7 h y 2 m
- Versión completa
-
General4.5 out of 5 stars 4,268
-
Narración:4.5 out of 5 stars 3,604
-
Historia4.5 out of 5 stars 3,558
Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.
-
1 out of 5 stars
-
Series of Anecdotes Without Any Actionable Insight
- De JL en 11-19-18
De: Seth Godin
-
Boss Up!
- This Ain’t Your Mama’s Business Book
- De: Lindsay Teague Moreno, Jon Acuff
- Narrado por: Lindsay Moreno
- Duración: 6 h y 17 m
- Versión completa
-
General5 out of 5 stars 642
-
Narración:5 out of 5 stars 582
-
Historia5 out of 5 stars 576
Boss Up! will help you put your business on the map and the ideas you’ve previously only dreamed about into the marketplace. Learn to overcome your fears and guilt to find a fulfillment that changes you and your family for the better—breaking free of the hard and boring and having fun along the way.
-
3 out of 5 stars
-
Great if Just Starting Out
- De Anonymous User en 09-13-19
De: Lindsay Teague Moreno, y otros
-
Know What You're For
- A Growth Strategy for Work, an Even Better Strategy for Life
- De: Jeff Henderson, John C. Maxwell - foreword
- Narrado por: Jeff Henderson
- Duración: 5 h y 45 m
- Versión completa
-
General5 out of 5 stars 418
-
Narración:5 out of 5 stars 359
-
Historia5 out of 5 stars 355
Know What You're For details an effective growth strategy for businesses and nonprofits by closing the gap between two simple questions: What do you want to be known for? What are you known for? When the two answers match, organizations gain incredible momentum by unleashing the most powerful marketing force there is: lasting word-of-mouth support.
-
5 out of 5 stars
-
WOW!
- De Keehsa en 03-03-20
De: Jeff Henderson, y otros
-
They Ask, You Answer
- A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer, Revised & Updated
- De: Marcus Sheridan
- Narrado por: Marcus Sheridan
- Duración: 9 h y 32 m
- Versión completa
-
General5 out of 5 stars 332
-
Narración:4.5 out of 5 stars 271
-
Historia5 out of 5 stars 269
They Ask, You Answer is a straightforward guide filled with practical tactics and insights for transforming your marketing strategy. This new edition has been fully revised and updated to reflect the evolution of content marketing and the increasing demands of today's internet-savvy buyers.
-
3 out of 5 stars
-
Get to the point
- De Clinton Thomas en 04-03-21
De: Marcus Sheridan
-
Your One Word
- The Powerful Secret to Creating a Business and Life That Matter
- De: Evan Carmichael
- Narrado por: Evan Carmichael
- Duración: 6 h y 16 m
- Versión completa
-
General4.5 out of 5 stars 330
-
Narración:4.5 out of 5 stars 287
-
Historia4.5 out of 5 stars 286
In this bold and empowering guide, entrepreneur and social media sensation Evan Carmichael shares the secret to turbocharging your path to success on your own terms. With thought-provoking questions and inspiring, instructive examples, Your One Word will help you nail down your personal motto - the word that captures your purpose and passion. With this operating philosophy in hand, you will then learn how to leverage this powerful tool to create the business and future of your dreams.
-
5 out of 5 stars
-
Finished in one day! <3
- De Danijel Teofilovic en 12-08-16
De: Evan Carmichael
-
Taking People With You
- The Only Way to Make Big Things Happen
- De: David Novak
- Narrado por: Sean Pratt
- Duración: 6 h y 55 m
- Versión completa
-
General4.5 out of 5 stars 354
-
Narración:4.5 out of 5 stars 293
-
Historia4.5 out of 5 stars 291
David Novak learned long ago that you can't lead a great organization of any size without getting your people aligned, enthusiastic, and focused relentlessly on the mission. But how do you do that? There are countless leadership books, but how many will actually help a Taco Bell shift manager, a Fortune 500 CEO, a new entrepreneur, or anyone in between? Over his 15 years at Yum! Brands, Novak has developed a trademarked program he calls Taking People with You.
-
2 out of 5 stars
-
I would like to recommend this book... but can't.
- De Michael en 01-30-12
De: David Novak
-
Amaze Every Customer Every Time
- 52 Tools for Delivering the Most Amazing Customer Service on the Planet
- De: Shep Hyken
- Narrado por: Joe Bronzi
- Duración: 5 h y 26 m
- Versión completa
-
General4.5 out of 5 stars 213
-
Narración:4.5 out of 5 stars 185
-
Historia4 out of 5 stars 185
You must deliver an amazing customer experience. Why? It is the competitive edge of new-era business - in any market and any economy. Renowned customer experience expert Shep Hyken explains how consistently amazing customers through stellar service can elevate your company from good to great. All transformations require a role model, and Shep has found the perfect role model to inspire your team: Ace Hardware. Ace was named as one of the top 10 customer service brands in America by Businessweek and ranked highest in its industry for customer satisfaction.
-
1 out of 5 stars
-
Every business cliche you have ever heard in 52 easy steps
- De Scott J. Jones MD en 01-24-18
De: Shep Hyken
-
It's Not About the Coffee
- Leadership Principles from a Life at Starbucks
- De: Howard Behar
- Narrado por: Malcolm Hillgartner
- Duración: 4 h y 22 m
- Versión completa
-
General4.5 out of 5 stars 265
-
Narración:4.5 out of 5 stars 211
-
Historia4.5 out of 5 stars 213
Howard Behar is one of three top executives who have helped shape one of the most recognized companies in the world: Starbucks. A widely acclaimed leader, Behar, with his signature energy, smarts, high expectations, and belief in people, has become a symbol of the soul and candor of the Starbucks culture.
-
5 out of 5 stars
-
Top Level Leadership
- De ManifestingMango en 07-31-09
De: Howard Behar
-
What Customers Crave
- How to Create Relevant and Memorable Experiences at Every Touchpoint
- De: Nicholas J. Webb
- Narrado por: James Foster
- Duración: 7 h y 1 m
- Versión completa
-
General4.5 out of 5 stars 177
-
Narración:4.5 out of 5 stars 162
-
Historia4.5 out of 5 stars 161
The best companies in the world discover what their customers desire - and then deliver it in memorable and deeply human experiences. How well do you know your customers? What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you're well on your way to success
-
5 out of 5 stars
-
Must read if you are looking for a way to improve your business
- De Anonymous User en 05-06-20
De: Nicholas J. Webb
-
The Power of Why
- Breaking Out in a Competitive Marketplace
- De: C. Richard Weylman
- Narrado por: Jeff Cummings
- Duración: 4 h y 50 m
- Versión completa
-
General4 out of 5 stars 77
-
Narración:4 out of 5 stars 67
-
Historia4 out of 5 stars 64
Does your competitor always get the sale, even though your products and service are just as good - if not better? The Power of Why tells listeners how to elevate their business performance regardless of their situation or position. Offering the same actionable, hands-on strategies Weylman has used to help companies of all sizes grow in the toughest conditions, The Power of Why is the new manual for business survival and growth.
-
1 out of 5 stars
-
Outdated and just plain wrong
- De Amazon Customer en 07-14-17
-
The Lemonade Stand
- What Every Entrepreneur Should Know to Succeed in Starting and Running Any Business.
- De: Ara Bagdasarian, Nick Gustavsson
- Narrado por: Wayne Shepherd
- Duración: 3 h y 38 m
- Versión completa
-
General4 out of 5 stars 60
-
Narración:4.5 out of 5 stars 50
-
Historia4 out of 5 stars 50
With the enabling power of technology, turning a great idea into a successful business does not have to be merely a dream. It can be a reality. The Lemonade Stand presents a new perspective on entrepreneurship that anyone who is considering starting a business or already running one, should read. The Lemonade Stand principles are thirteen guidelines that empower anyone to welcome adversity and transform problems into innovations.
-
5 out of 5 stars
-
Very Inspiring and Very Informational
- De KK en 01-25-14
De: Ara Bagdasarian, y otros
-
Marketing: A Love Story
- How to Matter to Your Customers
- De: Bernadette Jiwa
- Narrado por: Bernadette Jiwa
- Duración: 2 h y 1 m
- Versión completa
-
General4.5 out of 5 stars 132
-
Narración:4.5 out of 5 stars 116
-
Historia4.5 out of 5 stars 114
One of the biggest challenges we face as entrepreneurs and innovators is understanding how to make our ideas resonate. We tend to have no shortage of ideas, but we struggle to tell the story of how they are going to be useful in the world and why they will matter to people. Marketing is the way we communicate how our ideas translate to value for people in a marketplace.
-
1 out of 5 stars
-
Meh
- De Eric D. en 08-17-17
De: Bernadette Jiwa
-
Hook Point
- How to Stand Out in a 3-Second World
- De: Brendan Kane
- Narrado por: Brendan Kane
- Duración: 8 h y 11 m
- Versión completa
-
General4 out of 5 stars 720
-
Narración:4.5 out of 5 stars 618
-
Historia4 out of 5 stars 611
Brendan Kane, a thinker and strategist who’s built platforms for celebrities like Taylor Swift and Rhianna and worked with Fortune 500 companies like Paramount and Viacom, has mastered the art of standing out. In Hook Point: How to Stand Out in a 3-Second World, he reveals the power of hook points—a communication tool that helps marketers package their messages in a succinct, attention-grabbing way that leads to better opportunities both online and off. Whatever you’re promoting, this book is the essential guide for making it in our three-second world.
-
3 out of 5 stars
-
90 min in - too much fluff
- De Anonymous User en 11-17-20
De: Brendan Kane
-
Outrageous Authenticity
- You Are Your Best Sales Weapon
- De: Leigh Brown
- Narrado por: Leigh Brown
- Duración: 1 h y 16 m
- Versión completa
-
General4.5 out of 5 stars 65
-
Narración:4.5 out of 5 stars 54
-
Historia4.5 out of 5 stars 54
Are you tired of feeling pressured to sell to everyone in the room all the time? Do you cringe when people stand away from you at cocktail parties after they find out you're in sales? If that's you, then like many other sales professionals out there, you may need to overhaul the way you think about sales.
-
3 out of 5 stars
-
Hard to listen to
- De Benjamin en 04-10-19
De: Leigh Brown
-
Think Simple
- How Smart Leaders Defeat Complexity
- De: Ken Segall
- Narrado por: Ken Segall
- Duración: 7 h y 30 m
- Versión completa
-
General4 out of 5 stars 96
-
Narración:4.5 out of 5 stars 88
-
Historia4 out of 5 stars 84
Ken Segall's first book, Insanely Simple, was based on observations gained from 12 years working as Steve Jobs' advertising agency creative director, first with NeXT and then with Apple. He saw firsthand that Jobs looked at everything through the lens of simplicity. His obsession with simplicity was visible not just in Apple's products. You could see it in the way the company was organized and how it innovated, advertised, sold at retail, and provided customer service.
-
5 out of 5 stars
-
Absolutely incredible! Should be required reading…
- De Ray Junior en 08-17-17
De: Ken Segall
Relacionado con este tema
-
What Customers Crave
- How to Create Relevant and Memorable Experiences at Every Touchpoint
- De: Nicholas J. Webb
- Narrado por: James Foster
- Duración: 7 h y 1 m
- Versión completa
-
General4.5 out of 5 stars 177
-
Narración:4.5 out of 5 stars 162
-
Historia4.5 out of 5 stars 161
The best companies in the world discover what their customers desire - and then deliver it in memorable and deeply human experiences. How well do you know your customers? What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you're well on your way to success
-
5 out of 5 stars
-
Must read if you are looking for a way to improve your business
- De Anonymous User en 05-06-20
De: Nicholas J. Webb
-
Taking People With You
- The Only Way to Make Big Things Happen
- De: David Novak
- Narrado por: Sean Pratt
- Duración: 6 h y 55 m
- Versión completa
-
General4.5 out of 5 stars 354
-
Narración:4.5 out of 5 stars 293
-
Historia4.5 out of 5 stars 291
David Novak learned long ago that you can't lead a great organization of any size without getting your people aligned, enthusiastic, and focused relentlessly on the mission. But how do you do that? There are countless leadership books, but how many will actually help a Taco Bell shift manager, a Fortune 500 CEO, a new entrepreneur, or anyone in between? Over his 15 years at Yum! Brands, Novak has developed a trademarked program he calls Taking People with You.
-
2 out of 5 stars
-
I would like to recommend this book... but can't.
- De Michael en 01-30-12
De: David Novak
-
Know What You're For
- A Growth Strategy for Work, an Even Better Strategy for Life
- De: Jeff Henderson, John C. Maxwell - foreword
- Narrado por: Jeff Henderson
- Duración: 5 h y 45 m
- Versión completa
-
General5 out of 5 stars 418
-
Narración:5 out of 5 stars 359
-
Historia5 out of 5 stars 355
Know What You're For details an effective growth strategy for businesses and nonprofits by closing the gap between two simple questions: What do you want to be known for? What are you known for? When the two answers match, organizations gain incredible momentum by unleashing the most powerful marketing force there is: lasting word-of-mouth support.
-
5 out of 5 stars
-
WOW!
- De Keehsa en 03-03-20
De: Jeff Henderson, y otros
-
The Impact Equation
- Are You Making Things Happen or Just Making Noise?
- De: Chris Brogan, Julien Smith
- Narrado por: Chris Brogan, Julien Smith
- Duración: 6 h y 41 m
- Versión completa
-
General4 out of 5 stars 58
-
Narración:4 out of 5 stars 46
-
Historia4 out of 5 stars 45
Three short years ago, when Chris Brogan and Julien Smith wrote their best seller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say - you need more than just a good idea, trust among your audience, or a certain number of followers.
-
5 out of 5 stars
-
Almost as good as Contagious
- De Bruce en 05-15-13
De: Chris Brogan, y otros
-
Think Big, Act Bigger
- The Rewards of Being Relentless
- De: Jeffrey W. Hayzlett, Jim Eber
- Narrado por: Jeffrey Hayzlett
- Duración: 5 h y 40 m
- Versión completa
-
General4.5 out of 5 stars 49
-
Narración:4.5 out of 5 stars 44
-
Historia4.5 out of 5 stars 43
The most dangerous move in business is the failure to make a move. Global business celebrity and primetime Bloomberg Television host Jeffrey W. Hayzlett empowers business leaders to tie their visions to actions, advancing themselves past competitors and closer to their business dreams.
-
5 out of 5 stars
-
great book
- De MR.Salter en 03-16-16
De: Jeffrey W. Hayzlett, y otros
-
Start with Why
- How Great Leaders Inspire Everyone to Take Action
- De: Simon Sinek
- Narrado por: Simon Sinek
- Duración: 7 h y 18 m
- Versión completa
-
General4.5 out of 5 stars 27,599
-
Narración:4.5 out of 5 stars 23,455
-
Historia4.5 out of 5 stars 23,308
The inspirational best seller that ignited a movement and asked us to find our why. Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time - with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the why of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever.
-
2 out of 5 stars
-
Useless Dribble
- De Chimdi Azubuike en 03-10-18
De: Simon Sinek
-
What Customers Crave
- How to Create Relevant and Memorable Experiences at Every Touchpoint
- De: Nicholas J. Webb
- Narrado por: James Foster
- Duración: 7 h y 1 m
- Versión completa
-
General4.5 out of 5 stars 177
-
Narración:4.5 out of 5 stars 162
-
Historia4.5 out of 5 stars 161
The best companies in the world discover what their customers desire - and then deliver it in memorable and deeply human experiences. How well do you know your customers? What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you're well on your way to success
-
5 out of 5 stars
-
Must read if you are looking for a way to improve your business
- De Anonymous User en 05-06-20
De: Nicholas J. Webb
-
Taking People With You
- The Only Way to Make Big Things Happen
- De: David Novak
- Narrado por: Sean Pratt
- Duración: 6 h y 55 m
- Versión completa
-
General4.5 out of 5 stars 354
-
Narración:4.5 out of 5 stars 293
-
Historia4.5 out of 5 stars 291
David Novak learned long ago that you can't lead a great organization of any size without getting your people aligned, enthusiastic, and focused relentlessly on the mission. But how do you do that? There are countless leadership books, but how many will actually help a Taco Bell shift manager, a Fortune 500 CEO, a new entrepreneur, or anyone in between? Over his 15 years at Yum! Brands, Novak has developed a trademarked program he calls Taking People with You.
-
2 out of 5 stars
-
I would like to recommend this book... but can't.
- De Michael en 01-30-12
De: David Novak
-
Know What You're For
- A Growth Strategy for Work, an Even Better Strategy for Life
- De: Jeff Henderson, John C. Maxwell - foreword
- Narrado por: Jeff Henderson
- Duración: 5 h y 45 m
- Versión completa
-
General5 out of 5 stars 418
-
Narración:5 out of 5 stars 359
-
Historia5 out of 5 stars 355
Know What You're For details an effective growth strategy for businesses and nonprofits by closing the gap between two simple questions: What do you want to be known for? What are you known for? When the two answers match, organizations gain incredible momentum by unleashing the most powerful marketing force there is: lasting word-of-mouth support.
-
5 out of 5 stars
-
WOW!
- De Keehsa en 03-03-20
De: Jeff Henderson, y otros
-
The Impact Equation
- Are You Making Things Happen or Just Making Noise?
- De: Chris Brogan, Julien Smith
- Narrado por: Chris Brogan, Julien Smith
- Duración: 6 h y 41 m
- Versión completa
-
General4 out of 5 stars 58
-
Narración:4 out of 5 stars 46
-
Historia4 out of 5 stars 45
Three short years ago, when Chris Brogan and Julien Smith wrote their best seller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say - you need more than just a good idea, trust among your audience, or a certain number of followers.
-
5 out of 5 stars
-
Almost as good as Contagious
- De Bruce en 05-15-13
De: Chris Brogan, y otros
-
Think Big, Act Bigger
- The Rewards of Being Relentless
- De: Jeffrey W. Hayzlett, Jim Eber
- Narrado por: Jeffrey Hayzlett
- Duración: 5 h y 40 m
- Versión completa
-
General4.5 out of 5 stars 49
-
Narración:4.5 out of 5 stars 44
-
Historia4.5 out of 5 stars 43
The most dangerous move in business is the failure to make a move. Global business celebrity and primetime Bloomberg Television host Jeffrey W. Hayzlett empowers business leaders to tie their visions to actions, advancing themselves past competitors and closer to their business dreams.
-
5 out of 5 stars
-
great book
- De MR.Salter en 03-16-16
De: Jeffrey W. Hayzlett, y otros
-
Start with Why
- How Great Leaders Inspire Everyone to Take Action
- De: Simon Sinek
- Narrado por: Simon Sinek
- Duración: 7 h y 18 m
- Versión completa
-
General4.5 out of 5 stars 27,599
-
Narración:4.5 out of 5 stars 23,455
-
Historia4.5 out of 5 stars 23,308
The inspirational best seller that ignited a movement and asked us to find our why. Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time - with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the why of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever.
-
2 out of 5 stars
-
Useless Dribble
- De Chimdi Azubuike en 03-10-18
De: Simon Sinek
-
It's Not About the Coffee
- Leadership Principles from a Life at Starbucks
- De: Howard Behar
- Narrado por: Malcolm Hillgartner
- Duración: 4 h y 22 m
- Versión completa
-
General4.5 out of 5 stars 265
-
Narración:4.5 out of 5 stars 211
-
Historia4.5 out of 5 stars 213
Howard Behar is one of three top executives who have helped shape one of the most recognized companies in the world: Starbucks. A widely acclaimed leader, Behar, with his signature energy, smarts, high expectations, and belief in people, has become a symbol of the soul and candor of the Starbucks culture.
-
5 out of 5 stars
-
Top Level Leadership
- De ManifestingMango en 07-31-09
De: Howard Behar
-
Coloring Outside the Lines
- Business Thoughts on Creativity, Marketing, and Sales
- De: Jeff Tobe
- Narrado por: Jeff Tobe
- Duración: 2 h y 48 m
- Versión completa
-
General4.5 out of 5 stars 92
-
Narración:4.5 out of 5 stars 83
-
Historia4.5 out of 5 stars 83
This audio from creativity guru Jeff Tobe is an unusually charming collection of warm, funny, and instructive business tales. It provides numerous examples of street-smart sales tactics, exemplary customer service, and outside-the-lines marketing. The audio program encourages anyone with an entrepreneurial spirit by providing story after story of creative ideas and inspiration. In Coloring Outside the Lines: Business Thoughts on Creativity, Marketing, and Sales, Jeff Tobe shows that when you compete head-on in business you are just agreeing to play by the same old rules.
-
5 out of 5 stars
-
Hilarious and Charming, yet still Authentic
- De Michael Beyer en 02-09-23
De: Jeff Tobe
-
The Relationship Economy
- Building Stronger Customer Connections in the Digital Age
- De: John R. DiJulius III
- Narrado por: Joel Richards
- Duración: 5 h y 22 m
- Versión completa
-
General5 out of 5 stars 24
-
Narración:5 out of 5 stars 22
-
Historia5 out of 5 stars 22
In The Relationship Economy, author John DiJulius teaches business leaders about the importance of relationship building in the digital age. He argues that in spite of (and because of) the advances in tech, we've become a less connected society. We have dramatically evolved away from face-to-face communication, and the skill of building rapport is evaporating. This means that customer personalization and relationships are more important now than ever - and they will be the key to success for businesses moving forward.
-
5 out of 5 stars
-
Reinforces core values
- De Vicki Cloutier en 04-07-22
-
The Commitment Engine
- Making Work Worth It
- De: John Jantsch
- Narrado por: John Jantsch
- Duración: 6 h y 17 m
- Versión completa
-
General4.5 out of 5 stars 36
-
Narración:4.5 out of 5 stars 28
-
Historia4.5 out of 5 stars 28
The small-business guru behind Duct Tape Marketing and The Referral Engine teaches listeners how to establish lasting commitment in their employees, customers, and businesses. Why are some companies able to generate committed, long-term customers while others struggle to stay afloat? Why do the employees of some organizations fully dedicate themselves while others punch the clock without enthusiasm?
De: John Jantsch
-
Be Amazing or Go Home
- Seven Customer Service Habits That Create Confidence with Everyone
- De: Shep Hyken
- Narrado por: Timothy Andrés Pabon
- Duración: 3 h y 20 m
- Versión completa
-
General4.5 out of 5 stars 79
-
Narración:4.5 out of 5 stars 67
-
Historia4.5 out of 5 stars 67
Want to amaze your customers, impress the people you work with, and outshine your competition? Going from average to amazing isn't an out-of-reach goal. In fact, amazement is a habit that anyone can master - and Shep Hyken knows the tricks to making it your own. In Be Amazing or Go Home, Shep shares the secrets behind making his motto "Always Be Amazing!" an everyday lifestyle and shows how you too can become exceptional in business and in life. Drawing on the routines of incredible people, Shep demonstrates simple practices that can elevate your game.
-
4 out of 5 stars
-
Be Amazing or GO Home
- De William Cato en 11-28-24
De: Shep Hyken
-
Company of One
- Why Staying Small Is the Next Big Thing for Business
- De: Paul Jarvis
- Narrado por: Paul Jarvis
- Duración: 7 h y 32 m
- Versión completa
-
General4.5 out of 5 stars 1,223
-
Narración:4.5 out of 5 stars 1,028
-
Historia4.5 out of 5 stars 1,020
Paul Jarvis left the corporate world when he realized that working in a high-pressure, high profile world was not his idea of success. In Company of One, Jarvis explains how you can find the right pathway to do the same, including planning how to set up your shop, determining your desired revenues, dealing with unexpected crises, keeping your key clients happy, and of course, doing all of this on your own. Company of One is a refreshingly new approach centered on staying small and avoiding growth, for any size business.
-
2 out of 5 stars
-
Starts out strong...
- De Oliver Nielsen en 05-02-20
De: Paul Jarvis