Behavioral Science Business

Welcome to Behavioral Science: Decisions, Interventions, and Impact. In this comprehensive guide, we delve into the dynamic and ever-evolving realm of behavioral science, exploring the intricate interplay between human behavior, decision-making, and societal impact. Through a lens of insights, strategies, and ethical considerations, this audiobook equips listeners with the tools and knowledge needed to navigate the complexities of effecting positive change in individuals, organizations, and communities.

This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book.

This book will help you learn a science-based approach to conflict resolution and help you understand how compassion can help resolve workplace behavior issues. Being able to reinforce organizational core values by modeling respectful conflict resolution behavior in difficult situations is an added bonus.

In How to Have a Good Day, economist and former McKinsey partner Caroline Webb shows listeners how to use recent findings from behavioral economics, psychology, and neuroscience to transform their approaches to everyday working life. Advances in these behavioral sciences are giving us ever better understanding of how our brains work, why we make the choices we do, and what it takes for us to be at our best.

If you are in business, you are in the business of behavior. Unless a business influences behavior, it will not succeed. In the last 50 years, we have learnt more about how we behave than over the previous 5,000. This audiobook shows how behavioral science has revolutionized our understanding of how people really think (or don’t) and how we can use those insights in our businesses to influence behavior and gain competitive advantage.

For generations, salespeople have possessed a well-defined reputation as being outgoing, fearless, and audacious. But for many, the familiar stereotypes mask a darker reality. Far from being unstoppable selling machines, they struggle with a secret fear of prospecting. Whether on the phone, in person, online, or in front of groups, initiating contact with prospective buyers causes discomfort and distress. So, they avoid it. Instead of making calls, they make excuses. It’s a costly trade-off.

In her first book, What Your Customer Wants and Can't Tell You, author and behavioral economics specialist Melina Palmer, applies the science of behavioral economics to unlocking what is behind customer decisions. Behavioral economics combines elements of economics and psychology to understand how and why people behave the way they do in the real world. Now, in her sequel, What Your Employees Need and Can't Tell You, she offers a highly actionable roadmap for business executives and managers faced with the task of instituting successful organizational change.

Behavior change is hard, but O’Mara shows that by adopting strategies that are well-founded in the science of brain and behavior, individuals and organizations can adapt to the demands of the modern world.

Without customers, we don’t have a business. But what can, or should, we do if one of our customers is cranky? Answer: Learn why people behave how they do and how you can respond so that you can be happier and more effectively help solve your customer’s problems without getting pulled into their drama, whatever that is.

Would you like to convince others of your ideas? Would you like to know what your friend is thinking? Would you like to understand and be able to react? Listen and understand other people's mind directly through body language! Learn how to use the power of body language with tips that have been tested in practice. All of this is possible. Therefore, you must be in a situation where you can understand and analyze people. Body language will help you learn that. It's a key to discovering how people work.