Episodios

  • 11. What it means to be Power Partners Formula™ Certified

    11. What it means to be Power Partners Formula™ Certified
    Jul 3 2023
    In this episode, I'll be discussing the Power Partners Formula certification, an innovative program that equips fundraisers with an alignment-first methodology. We'll delve into the benefits of being certified, including earning a recognized badge for your resume or website, and gaining Continuing Education credits if you're CFRE accredited. Join me to understand how this certification can enhance your fundraising career. To see the Power Partners Formula™ Live in action, join us for the re-launch of my FREE Masterclass on August 17th, 2023 - How to Raise More from the Right Funders WITHOUT Hounding People for Money. Sign up here: malloryerickson.com/free Learn More About the Power Partners Formula™ Collective Program here: https://malloryerickson.com/power-partners-formula/
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    2 m
  • 10. What it's REALLY like inside the Power Partners Formula™ Collective with Mallory Erickson

    10. What it's REALLY like inside the Power Partners Formula™ Collective with Mallory Erickson
    Jul 3 2023
    In this episode, I provide a peek into the world of the Power Partners Formula™ Collective - how it works, how you move through the content, what is included with some of the bonuses, how you get your questions answered, and more! I also share more about our (exciting) cutting-edge email template support system that we are launching in the summer of 202. This tool crafts tailored emails for you, saving you valuable time on outreach and follow-ups.  In this episode, you will learn: How the Power Partners Formula course content can be accessed and navigated at your own pace, allowing for flexibility based on your unique fundraising needs and schedules. The significance of our 12-week guide that provides a step-by-step approach tailored to your organization's development and strategy requirements, along with the benefits of our searchable database filled with coaching videos. The capabilities and benefits of our new email template support system, a tool designed to craft outreach emails tailored to your organization and the funders you're engaging with, potentially saving you significant time in your outreach efforts. The advantages of our live bi-monthly group coaching calls and the convenience of our Q&A powered bot for instant answers to your queries. Plus, an invitation to check out our visual tour video on the website for a complete understanding of our program offerings. To see the Power Partners Formula™ Live in action, join us for the re-launch of my FREE Masterclass on August 17th, 2023 - How to Raise More from the Right Funders WITHOUT Hounding People for Money. Sign up here: malloryerickson.com/free Learn More About the Power Partners Formula™ Collective Program here: https://malloryerickson.com/power-partners-formula/
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    5 m
  • 9. CASE STUDY: What the Power Partners Formula™ Can't Do - A Story of Transition with Liberty Franks

    9. CASE STUDY: What the Power Partners Formula™ Can't Do - A Story of Transition with Liberty Franks
    Jul 3 2023
    During my conversation with Liberty Franks, we explored the demanding world of fundraising and delved deep into the challenges and rewards of the Power Partners program. Liberty's journey is a poignant example of how this program equips fundraisers with the tools to approach their roles more authentically and resiliently, especially when faced with overwhelming challenges and a draining, reactionary environment. We emphasized the importance of fundraisers extending beyond merely raising funds, acknowledging that despite their achievements, they often grapple with self-doubt. Here, programs like Power Partners can act as a personal coach and a replenisher of confidence, reminding us to trust our instincts. However, it was clear that while this program provides crucial support and insight, the organizational environment and capacity building also play significant roles in a fundraiser's success and satisfaction. Liberty's candidness about her struggles in implementing her new fundraising approach was a testament to the critical role of self-awareness and adaptability. It reminded us of the beautiful yet brutal nature of our mission, prompting feelings of gratitude, encouragement, and a renewed commitment to our shared cause. To see the Power Partners Formula™ Live in action, join us for the re-launch of my FREE Masterclass on August 17th, 2023 - How to Raise More from the Right Funders WITHOUT Hounding People for Money. Sign up here: malloryerickson.com/free Learn More About the Power Partners Formula™ Collective Program here: https://malloryerickson.com/power-partners-formula/
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    27 m
  • 8. CASE STUDY: How Power Partners Supports Your Funding & the Mental Health of Fundraisers with Hilary Wolken

    8. CASE STUDY: How Power Partners Supports Your Funding & the Mental Health of Fundraisers with Hilary Wolken
    Jul 3 2023
    In this episode, I interview Hillary Woken, the individual giving manager for the Institute for Sustainable Communities. We dive into the transformative effect the Power Partners program has had on her approach to fundraising and mental health. Hillary underscores the shift from a scarcity mindset to genuine connections with donors and shared values, impacting her fundraising outcomes. She discusses the challenges fundraisers often face, including pressures tied to fundraising targets, and personal struggles with anxiety. The Power Partners program has helped her navigate setbacks, foster grace, and benefit from a supportive community with group coaching calls. Our conversation also emphasizes the integral role of fundraising in building networks, relationships, and advocates for the organization. We acknowledge the importance of introspection and confronting underlying fears for personal growth and success within the program. Despite requiring time, effort, and practice, Power Partners offers a long-term, transformative approach to fundraising that surpasses quick fixes. Hillary concludes the interview expressing gratitude for the program and its community, appreciating the opportunity to connect with like-minded fundraisers and the sense of support and growth facilitated by Power Partners. To see the Power Partners Formula™ Live in action, join us for the re-launch of my FREE Masterclass on August 17th, 2023 - How to Raise More from the Right Funders WITHOUT Hounding People for Money. Sign up here: malloryerickson.com/free Learn More About the Power Partners Formula™ Collective Program here: https://malloryerickson.com/power-partners-formula/
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    27 m
  • 7. CASE STUDY: From 200k to 1 million: How he did it with Power Partners with Ben Houghton

    7. CASE STUDY: From 200k to 1 million: How he did it with Power Partners with Ben Houghton
    Jul 3 2023
    In this episode, Ben Houghton, Executive Director of Broadway for Arts Education shares his experience with the Power Partners Formula™ Collective and the impact it has had on his organization's growth and fundraising efforts. Ben reflects on his initial expectations of the program and he shares how he has witnessed the wisdom and growth within the Power Partners community, emphasizing the importance of receiving and giving advice during group coaching calls. Ben expresses gratitude for the flexibility of the program, allowing participants to navigate the content based on their individual needs and timelines. He admits that he has only completed a fraction of the program but acknowledges the abundance of valuable material waiting to be explored. The conversation highlights the importance of self-paced learning and the freedom to engage with the content in a way that suits each person's circumstances. Ben shares his enthusiasm for the growth of his organization, Broadway for Arts Education, which has transitioned from a $200,000 organization to one that is on track to raise a million dollars. He expresses pride in his accomplishments and looks forward to future challenges and opportunities for growth. The episode concludes with the host celebrating Ben's work and encouraging listeners to explore the impactful and inclusive approach to fundraising and community engagement that his organization embodies. To see the Power Partners Formula™ Live in action, join us for the re-launch of my FREE Masterclass on August 17th, 2023 - How to Raise More from the Right Funders WITHOUT Hounding People for Money. Sign up here: malloryerickson.com/free Learn More About the Power Partners Formula™ Collective Program here: https://malloryerickson.com/power-partners-formula/
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    29 m
  • 6. Why Fundraising in Alignment is So Powerful with Mallory Erickson

    6. Why Fundraising in Alignment is So Powerful with Mallory Erickson
    Jul 3 2023
    In this episode, I talk about my shift from a money-first fundraising ideology to alignment-first fundraising. Alignment-first fundraising, integral to the Power Partners Formula, reimagines financial resources within organizations. Recounting personal experiences, I reveal how the focus on money can eclipse mission alignment, leading to power imbalances and suboptimal choices. Instead, I suggest refocusing from 'who has the money' to 'where is the mission, value, and purpose alignment?' This shift promotes purpose over profit in fundraising. In the second half, I detail my transformation through alignment-first fundraising. Stressing the importance of synergizing with aligned funders, this shift transcends mere fundraising to building shared-vision relationships. I discuss the realization that funds raised in alignment with your mission and values outperform strings-attached money. Alignment fundraising reframes our narrative from a relentless pursuit to cooperative engagement, enhancing the work's impact. Dive in to explore how alignment fundraising empowers organizations to effectively fulfill their mission. In this episode, you will learn: About alignment-first fundraising: This approach prioritizes the synchronization of an organization's mission and values with their donors'. The perils of a finance-focused approach: I discuss how a sole focus on money can create uncomfortable power dynamics and derail mission alignment. The importance of multi-faceted alignment: I underline the necessity of aligning all aspects of your organization's work with your donors. The transformative power of alignment fundraising: Learn how this approach can shift power dynamics, foster mutual relationships with funders, and propel your organization towards its mission. To see the Power Partners Formula™ Live in action, join us for the re-launch of my FREE Masterclass on August 17th, 2023 - How to Raise More from the Right Funders WITHOUT Hounding People for Money. Sign up here: malloryerickson.com/free Learn More About the Power Partners Formula™ Collective Program here: https://malloryerickson.com/power-partners-formula/
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    10 m
  • 5. The Reason Why Asset Mapping Revolutionizes Your Fundraising with Mallory Erickson

    5. The Reason Why Asset Mapping Revolutionizes Your Fundraising with Mallory Erickson
    Jul 3 2023
    In this episode, I introduce the concept of asset mapping - a revolutionary tool that completely changes the way you fundraise. I address the prevalent struggle between scarcity and abundance that fundraisers often face, which leads to feelings of overwhelming stress and the daunting challenge of cultivating an abundance mindset. Through asset mapping, I offer a solution that involves acknowledging and leveraging the inherent value within your organization, beyond just its programs and services. I discuss how asset mapping can help your organization make a stronger connection with different types of funders by identifying and grouping these assets based on what's attractive to foundations, corporate partners, and individual donors. This leads to more targeted and effective communication, outreach, and cultivation strategies. I share the concept of a 'funder map,' which aligns your organization’s unique assets with the interests of different funders, providing you with the insights to better leverage your organization's strengths. Tune in to learn how to start leveraging your organizational assets and bring about a transformative shift in your fundraising approach. In this episode, you will learn: The revolutionary concept of "asset mapping," which aims to help fundraisers move from a mindset of scarcity to one of abundance by identifying and leveraging the inherent value within their organizations. Learn how asset mapping can guide your communication, outreach, and cultivation strategies by aligning your organization's unique assets with the interests of different types of funders such as foundations, corporate partners, and individual donors. Gain insight into the concept of a 'funder map,' which serves as a practical tool to match your organization's assets with the specific needs and interests of various funders, leading to more effective partnerships. Discover the transformative power of asset mapping as it shifts the power dynamics between organizations and funders, thereby making your organization more attractive to potential partners and enhancing the effectiveness of your fundraising strategies. To see the Power Partners Formula™ Live in action, join us for the re-launch of my FREE Masterclass on August 17th, 2023 - How to Raise More from the Right Funders WITHOUT Hounding People for Money. Sign up here: malloryerickson.com/free Learn More About the Power Partners Formula™ Collective Program here: https://malloryerickson.com/power-partners-formula/
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    8 m
  • 4. How to Figure Out the Right Fundraising Focus for Your Organization with Mallory Erickson

    4. How to Figure Out the Right Fundraising Focus for Your Organization with Mallory Erickson
    Jul 3 2023
    This episode uncovers how your nonprofit can identify its fundraising 'low-hanging fruit'. I draw from personal experience as a fundraising consultant and organizational leader to dispel a common misconception - not every organization is a suitable candidate for every type of funding. Factors like your operational focus and stage of development dictate the fundraising avenues that are accessible to you. Using my own story of operating in a niche organization, I explain how we realized our assets were better suited to corporate and individual funding rather than foundation funding. Delving deeper, I introduce "funder mapping," a tool we employ in my Power Partners formula to determine potential funders based on your unique organizational assets. Understanding the different "funder lenses" – how foundations, corporate partners, and individuals perceive your organization – allows for a strategic approach to fundraising. I walk you through "asset mapping," the process of identifying what your organization can offer to various funders. Ultimately, this equips you with the ability to pinpoint the fundraising approach best suited to your organization and foster stronger, more fruitful partnerships. As always, if you need further guidance, that's exactly what we offer in the Power Partners formula. In this episode, you will learn: The concept of 'low-hanging fruit' in fundraising: Understanding which type of fundraising is most suitable for your organization based on the assets you have and the stage of development you're at. The importance of funder mapping: This process allows you to identify potential funders for your organization based on how they align with your organizational assets and missions. Understanding funder lenses and asset mapping: Learning to view your organization from the perspectives of different funders (foundation, corporate partners, individuals) and identifying the assets you have that are valuable to these particular types of funders. The strategic approach to outreach and building power partnerships: By aligning your assets with what different funders are looking for, you can craft targeted outreach efforts that foster deeper partnerships and potentially lead to more successful fundraising. To see the Power Partners Formula™ Live in action, join us for the re-launch of my FREE Masterclass on August 17th, 2023 - How to Raise More from the Right Funders WITHOUT Hounding People for Money. Sign up here: malloryerickson.com/free Learn More About the Power Partners Formula™ Collective Program here: https://malloryerickson.com/power-partners-formula/
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    10 m