Welcome to a new episode of Business Lunch! Join host Roland as he sits down with Richard Lindner, president of Scalable.co and DigitalMarketer.com, to explore how AI is transforming marketing education and business strategies. This episode is perfect for entrepreneurs, marketers, and business owners looking to understand how to leverage AI tools to streamline operations, create marketing assets, and stay ahead of technological disruption.

Highlights:

"We are almost universally over traditional training."

"How do we disrupt ourselves before someone else disrupts us?"

"AI is so much easier to train than a person."

"We want the client to have zero learning unless they want to."

Timestamps:

00:00 Introduction

01:23 AI Business Transformation - Digital Marketer's Approach

04:38 Leads on Demand: AI-Powered Marketing Strategy

09:24 Pricing and Access to AI Marketing Tools

12:51 How Businesses Can Proactively Disrupt Themselves with AI

CONNECT

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

• Get my book, Zero Down, FREE

To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/

Connect with me on social:

🎵 TikTok:

/ rolandfrasier

📸 Instagram:

/ rolandfrasier

📱 Facebook:

Welcome to a new episode of Business Lunch! In this episode, Roland Frasier sits down with Richard Lindner to discuss the evolution of Digital Marketer. Entrepreneurs, marketers, and business owners will gain invaluable insights into adapting business models, overcoming challenges, and leveraging emerging technologies like AI.

Highlights:

"We don't train humans anymore. We train AI to work for humans."

"Define your company by the person you serve, not the product you sell."

"AI is changing at the rate at which the internet changed."

"If you can't buy it twice, you can't afford it."

Timestamps:

00:00 Introduction

03:33 Professionalizing Internet Marketing

07:42 Challenges with Certifications

11:45 Exploring Software Development

16:26 Redefining the Target Audience

22:04 Licensing Intellectual Property

25:37 Returning to Community and Training

27:34 The Impact of AI on Marketing

31:12 Key Business Transformation Takeaways

CONNECT

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

• Get my book, Zero Down, FREE

To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/

Connect with me on social:

🎵 TikTok:

/ rolandfrasier

📸 Instagram:

/ rolandfrasier

📱 Facebook:

Welcome to a new episode of Business Lunch! Join hosts Roland Frasier and Ryan Diess as they dive deep into the complex world of international trade negotiations. This episode breaks down the current tariff situation, offering invaluable negotiation insights for business owners, entrepreneurs, and anyone interested in understanding high-stakes deal-making.

Highlights:

"Would you rather be right, or would you rather be rich?"

"It's just business."

"We're not here to start a trade war. We're here to get fair trade."

"If you can think longer term, you're probably gonna win."

Timestamps:

00:46 Setting the Stage: Understanding Trade Negotiations

02:19 The Calculus Behind Tariff Strategies

06:45 Bringing Difficult Parties to the Negotiating Table

11:33 The Importance of Credibility in Negotiations

14:58 De-escalating Emotional Tensions

18:50 The Art of Escalation and Brinksmanship

22:53 Running the Numbers: Scenario Planning

26:09 Flexible Positioning and Conditional Pullbacks

29:44 Managing Internal Communication

35:37 Long-Term Strategic Thinking in Negotiations

CONNECT

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

• Get my book, Zero Down, FREE

To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/

Connect with me on social:

🎵 TikTok:

/ rolandfrasier

📸 Instagram:

/ rolandfrasier

📱 Facebook:

Welcome to a new episode of Business Lunch! Today, Roland Frasier and Ryan Deiss dive into a viral social media post about management strategies that sparked unexpected controversy. If you're an entrepreneur, business owner, or manager looking to understand how to handle viral content and leverage audience reactions, this episode is for you.

Highlights:

"Love me, hate me. Both are fine. Just pay attention in some way, shape or form."

"The world is lacking people with a truly unique point of view who are willing to defend it."

"If you're an entrepreneur, you are your company's best spokesperson."

"Attention is what everyone wants."

Timestamps:

00:00 Introducing the Viral Post

01:33 Ryan's Newsletter and Content Strategy

03:43 Viral Reach and Initial Reactions

06:12 Unpacking the Controversial Management Advice

10:29 Strategies for Handling Online Criticism

12:56 The Power of Standing by Your Unique Perspective

17:42 Personal Reflections on Viral Content

22:16 Marketing and Content Recycling Strategies

27:16 Leveraging Attention and Audience Feedback

35:24 Final Insights on Entrepreneurial Communication

CONNECT

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

• Get my book, Zero Down, FREE

To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/

Connect with me on social:

🎵 TikTok:

/ rolandfrasier

📸 Instagram:

/ rolandfrasier

📱 Facebook:

Welcome to a new episode of Business Lunch! Roland Frasier and Ryan Diess dive into the fastest ways entrepreneurs can build wealth, focusing on strategic investments in existing, profitable businesses. They explore how to accelerate financial independence through smart, calculated business acquisitions.

Highlights:

"Let's make active investing cool again."

"If you're looking to retire in 15 years, here's how to do it."

"The best investment is going into a business that already exists with a proven track record."

"You can buy a $6.2 million business with only $125,000 out of pocket."

Timestamps:

00:00 Weather Banter and Personal Introductions

03:42 Disclaimer: Not Financial Advice

05:56 Basic Investment Strategies for Wage Earners

09:05 Entrepreneurial Investment Approach

12:21 Running the Numbers on Business Investments

20:50 Minority vs. Majority Business Investments

22:23 Ideal Characteristics of Business Partners

25:28 Strategies for Buying Out Burnt-Out Business Owners

27:16 Leveraging SBA Loans with Minimal Cash

29:43 The Most Effective Path to Financial Independence

CONNECT

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

• Get my book, Zero Down, FREE

To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/

Connect with me on social:

🎵 TikTok:

/ rolandfrasier

📸 Instagram:

/ rolandfrasier

📱 Facebook:

Welcome to another episode of Business Lunch! In today’s episode, Roland dives into one of the biggest reasons businesses fail to scale: hiring the wrong operators or not hiring them at all. He breaks down the key differences between COOs and CFOs, why founders are often terrible at operations, and how to stop building your company on a house of cards. If you’ve ever struggled with finance, HR, or finding someone who can truly run the day-to-day operations, this episode is for you.

Highlights:

“The COO role is the most misunderstood position in the company.”

“If you don’t have great HR, you don’t have a great company.”

“Finance is the GPS of your business. Without it, you’re driving blind.”

“Hiring a fractional CFO before you need one is like turning on headlights before it gets dark—it keeps you safe.”

Timestamps:

00:00 The Operational Blind Spot

01:38 COO vs. Integrator vs. Operator

04:57 The Real Job of a COO

07:21 Why Founders Suck at Ops

09:14 The CFO as Business Strategist

12:06 HR: The Most Undervalued Department

14:43 Don’t Wait to Hire a Fractional CFO

17:50 Delegation vs Abdication

19:46 How to Audit Your Org Chart

22:10 Final Thoughts on Scaling Smarter

CONNECT

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

• Get my book, Zero Down, FREE

To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/

Connect with me on social:

🎵 TikTok:

/ rolandfrasier

📸 Instagram:

/ rolandfrasier

📱 Facebook:

Welcome to another episode of Business Lunch! Hosts Ryan Deiss and Roland Frasier dive deep into the current business landscape, exploring how entrepreneurs can navigate economic challenges using strategic thinking and AI technologies. Today's episode offers practical advice for businesses facing uncertain times.

Highlights:

"Keep rowing. We've got to stay in the game."

"AI is the motor that can propel businesses through this season."

"Don't build a new boat, optimize the one you have."

"If you do not embrace computing, the internet, AI, you will find yourself obsolete."

Timestamps:

00:00 Introduction

01:02 Flight Delay Experiences

02:50 Business Downturn Discussion

04:47 Entrepreneurial Survival Strategies

07:39 Avoiding Business Mistakes

12:00 Real-World Business Challenges

16:44 Leveraging AI for Efficiency

22:47 Reducing Client Workload with AI

27:39 How to Create GPTs

36:40 The Importance of Technical Adaptation

CONNECT

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

• Get my book, Zero Down, FREE

To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/

Connect with me on social:

🎵 TikTok:

/ rolandfrasier

📸 Instagram:

/ rolandfrasier

📱 Facebook:

Welcome to a new episode of Business Lunch! Join Roland Frasier and Ryan Deiss as they discuss tariffs as an opportunity, not a challenge, exploring how businesses can transform potential economic challenges into strategic opportunities. This episode provides a comprehensive guide to navigating trade complexities, offering practical strategies for entrepreneurs to adapt, innovate, and thrive in an uncertain global marketplace.

Highlights:

"Don't let a good crisis go to waste."

"Friction creates opportunities."

"This is your competitive moment."

"Sometimes better terms are more valuable than better rates."

Timestamps:

00:00 Introduction

01:13 Personal Updates and Podcast Setup

02:22 Initial Tariff Conversation Begins

12:34 Impact on Digital Marketing Agencies

15:12 Supply Chain Redundancy Challenges

22:56 Tariff Engineering Strategies

27:50 Lessons from Pandemic and Economic Changes

30:40 Joint Ventures and Local Production

33:27 Marketing Bundling Techniques

41:12 Final Advice and Entrepreneurial Mindset

CONNECT

• Ask Roland a question HERE.

RESOURCES:

• 7 Steps to Scalable workbook

• Get my book, Zero Down, FREE

To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/

Connect with me on social:

🎵 TikTok:

/ rolandfrasier

📸 Instagram:

/ rolandfrasier

📱 Facebook: