With over 15 years of experience of practically applying behavioural science in business, Jez has established himself as one of the world's leading practitioners in the field. As a pioneer, Jez has always been on the frontlines of behavioural science, from being instrumental in the team that used murals of babies faces to fight crime in Woolwich, to changing handwashing behaviour in a pig abattoir in Santiago to painting pink walls to reduce unsafe behaviour on a construction site for Shell on the South Bank of London.

As an author of his latest book : Ripple - The big effects of small behaviour changes in business, Jez has documented the insights, tips and toolkits that can help business people to activate behavioural science at scale within their organisation. He is also an Honorary Research Fellow at the Dept of Psychology at City University, London, working within the MSc programme and is helping bridge the gap between academia and business.

Send us a text

🔹 Follow us on LinkedIn: besci-io

🔸 Join our BeSci community on Slack: besciio-public.slack.com

♦️ Enhance your career and knowledge of applied behavioral science with our courses: learnappliedbesci.com

Bridgette is an applied behavioral scientist working at the intersection of health, equity, and technology. She has been working in behavioral design in the organizational and product space for over 15 years. She is currently a full-time advisor on behavior change strategy and operations for a health system in Michigan and an independent advisor and consultant to companies in the digital health space.

Send us a text

🔹 Follow us on LinkedIn: besci-io

🔸 Join our BeSci community on Slack: besciio-public.slack.com

♦️ Enhance your career and knowledge of applied behavioral science with our courses: learnappliedbesci.com

As a behavioral scientist, Roos helps create personalized digital interventions that drive meaningful behavior change for healthier people and a healthier planet. She combines psychological insights, data, and AI to design solutions that improve health, support sustainable choices, and strengthen financial decision-making. She’s also the co-founder of Nuance Behavior, a behavioral science collective that partners with product and innovation teams to build digital products and services for behavior change at scale.

Send us a text

🔹 Follow us on LinkedIn: besci-io

🔸 Join our BeSci community on Slack: besciio-public.slack.com

♦️ Enhance your career and knowledge of applied behavioral science with our courses: learnappliedbesci.com

Julie Miller, PhD is a behavioral scientist and clinical psychologist with deep expertise in digital product creation, GenAI, CX, service design, and.innovation. She currently is Head of Science at Click Therapeutics where she connects behavioral science, intervention design, AI, and business needs to create products that drive engagement, retention, and meaningful health and behavioral health outcomes. Julie also loves consulting and has worked across a variety of behaviors and industries including: wealth management, smart underwear, game design (board and digital), pharma, entertainment, wellbeing (employee and general), and digital health. She is usually the “bridge” across disciplines and teams that elevates the work while creating fellow behavioral science nerds. Julie has advised startups, big tech, and pharma, taught at universities, and spoken on behavioral design, AI, and wellness. Passionate about translating science into impactful experiences, she is dedicated to building products and experiences that help people live happier, healthier, and more fulfilling lives.

Send us a text

🔹 Follow us on LinkedIn: besci-io

🔸 Join our BeSci community on Slack: besciio-public.slack.com

♦️ Enhance your career and knowledge of applied behavioral science with our courses: learnappliedbesci.com

NOTE: This episode was recorded prior to cuts to the US and UK programming with the Trump DOGE changes and pressure on defense spending.

Aarthi Rao works at the intersection of public health, behavioral design and business to improve the lives of poor and marginalized communities. She is currently the Vice President of Behavior Change & Design at Cityblock Health where she leads a team of behavioral insights and user experience colleagues to design, test, and scale programs and experiences that change member and internal colleague behavior. Previously, she was the Director of the Design & Innovation Lab at CVS Health where she drew from her experience in global health to lead an interdisciplinary team to design engagement programs to drive medication adherence, promote vaccine uptake, address social determinants of health and more.

Send us a text

🔹 Follow us on LinkedIn: besci-io

🔸 Join our BeSci community on Slack: besciio-public.slack.com

♦️ Enhance your career and knowledge of applied behavioral science with our courses: learnappliedbesci.com

Jared Peterson is a behavioral and decision scientist. He is the co-founder of Nuance Behavior, where he helps organizations drive meaningful behavior change, and a researcher at ShadowBox, specializing in expert decision-making in high-stakes domains. Jared's work spans a diverse range of industries, including healthcare, EMS, finance, law enforcement, child welfare, recycling, AI, and hospitality.

Send us a text

🔹 Follow us on LinkedIn: besci-io

🔸 Join our BeSci community on Slack: besciio-public.slack.com

♦️ Enhance your career and knowledge of applied behavioral science with our courses: learnappliedbesci.com

Eden is Director of Behavioral Science at mPulse Mobile. This team designs modern engagement programs that make healthy behaviors easier to learn, do and sustain. Eden is a self-proclaimed nerd that loves learning and doing research. She has a background in psychology and did her master’s in public health with a focus in behavioral science at Boston University. She lives in Boston with her two French bulldogs.

Send us a text

🔹 Follow us on LinkedIn: besci-io

🔸 Join our BeSci community on Slack: besciio-public.slack.com

♦️ Enhance your career and knowledge of applied behavioral science with our courses: learnappliedbesci.com

Reshma Tonse is the co-founder of 1001 Stories, a Business Consultancy that focuses on understanding, analysing and influencing human behaviour. 1001 uses principles of Context Architecture™ and Applied Behavioural Science to create better products, brands and products.

Send us a text

🔹 Follow us on LinkedIn: besci-io

🔸 Join our BeSci community on Slack: besciio-public.slack.com

♦️ Enhance your career and knowledge of applied behavioral science with our courses: learnappliedbesci.com