
Winning on Purpose
The Unbeatable Strategy of Loving Customers
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Narrado por:
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Walter Dixon
Acerca de esta escucha
Can your company win by embracing a higher purpose? Yes - and this book tells you how.
Few management ideas have spread so far and so wide as the Net Promoter System (NPS). Created by author and loyalty guru Fred Reichheld, companies across the spectrum have adopted it - from industrial giants such as Mercedes-Benz and Cummins Engine to Silicon Valley sweethearts such as Apple and Google to digital innovators like Warby Parker and Peloton.
Why? Love. In Winning on Purpose, Reichheld argues that the primary purpose of a business should be to enrich the lives of its customers. NPS does this by putting the Golden Rule - loving customers - at the heart of enduring business success. But winning on purpose isn't easy. Reichheld explains why most NPS practitioners achieve just a small fraction of the system's full potential, and presents the newest thinking and best practices for doing NPS right. He unveils the Earned Growth Rate (EGR): the first reliable measure of what he calls "good profits."
Delivering an engaging mix of in-depth business examples and moving personal stories, Reichheld distills and advances the essentials of NPS. Winning on Purpose is the must-listen story of the management phenomenon of our time - and your indispensable guide to making NPS the key to your own company's success.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2021 Fred Reichheld and Bain & Company Inc. (P)2021 Ascent AudioLos oyentes también disfrutaron...
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Must read if you are looking for a way to improve your business
- De Anonymous User en 05-06-20
De: Nicholas J. Webb
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The Strategist
- Be the Leader Your Business Needs
- De: Cynthia Montgomery
- Narrado por: Karen White
- Duración: 6 h y 29 m
- Versión completa
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Based on an acclaimed professor's legendary strategy course at Harvard Business School, The Strategist offers a radically new perspective on a leader's most vital role. "Are you a strategist?" That's the first question Cynthia Montgomery asks the business owners and senior executives from all over the world who participate in her highly regarded executive education course. It's not a question they anticipate, but by the time the program ends, they cannot imagine leading their companies to success without being - and living the role of - a strategist.
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Slow going with an odd narrative tone
- De Benson Bumpkin en 08-06-12
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Attacker's Advantage
- Turning Uncertainty into Breakthrough Opportunities
- De: Ram Charan
- Narrado por: Mark Bramhall
- Duración: 6 h y 8 m
- Versión completa
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In The Attacker's Advantage, Charan reveals the upside of uncertainty for those leaders who are nimbly positioned to anticipate the catalysts of disruption and embrace change. He updates and adapts the principles of his previous best sellers to address the current turbulent business environment, cutting through the veil of complexity to concentrate on the new customer needs and expectations and providing the tools for corporate leaders to take their companies to a higher level.
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Fantastic book - volume lower than usual
- De James Gajewski en 06-14-15
De: Ram Charan
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Under New Management
- How Leading Organizations Are Upending Business as Usual
- De: David Burkus
- Narrado por: Rich Orlow
- Duración: 6 h y 31 m
- Versión completa
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A provocative work that challenges the traditional and widely accepted principles of business management - and proves that they are outdated, outmoded, or simply don't work. Do open floor plans really work? Are there companies that put their employees' welfare first, and their clients second? Are annual performance reviews necessary? Dr. David Burkus is a highly regarded and increasingly influential business school professor who challenges many of the established principles of business management.
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information age work assembly line management
- De A. Davis en 04-15-16
De: David Burkus
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Small Giants
- Companies That Choose to Be Great Instead of Big, 10th Anniversary Edition
- De: Bo Burlingham
- Narrado por: Bo Burlingham, Sean Pratt
- Duración: 10 h y 47 m
- Versión completa
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It's an axiom of business that great companies grow their revenues and profits year after year. Yet quietly, under the radar, a small number of companies have rejected the pressure of endless growth to focus on more satisfying business goals. Goals like being great at what they do, creating a great place to work, providing great customer service, making great contributions to their communities, and finding great ways to lead their lives. In Small Giants, veteran journalist Bo Burlingham takes us deep inside 14 such remarkable companies.
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fantastic book for small company builders
- De Amazon Customer en 08-01-17
De: Bo Burlingham
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The Amazon Way: Amazon's 14 Leadership Principles
- De: John Rossman, Tom Alberg - foreword
- Narrado por: Jeff Cummings
- Duración: 4 h y 40 m
- Versión completa
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The 3rd edition of The Amazon Way is one of the rare business leadership books giving actionable insights for innovation and business growth to be the basis for your digital transformation gameplan. The Amazon Way translates Amazon's unique culture and management practices into insights and opportunities, as only an Amazon executive and expert advisor could do for the Amazon Leadership Principles giving listeners one of the essential business leadership books for the digital era.
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Interesting insights
- De Eileen Vernor en 01-18-25
De: John Rossman, y otros
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The Orange Revolution
- How One Great Team Can Transform an Entire Organization
- De: Adrian Gostick, Chester Elton
- Narrado por: Adrian Gostick, Chester Elton
- Duración: 7 h y 3 m
- Versión completa
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Following the enormous popularity of their bestselling The Carrot Principle, Adrian Gostick and Chester Elton return with a groundbreaking guide to building high-performance teams. The powerful research reported in The Orange Revolution reveals that the true driver of exceptional success for great companies is not a genius CEO....
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Good Business Book on Teams
- De Lisa en 09-25-11
De: Adrian Gostick, y otros
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Who
- The A Method for Hiring
- De: Geoff Smart, Randy Street
- Narrado por: Patrick Lawlor
- Duración: 4 h y 47 m
- Versión completa
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Geoff Smart and Randy Street offer a simple, four-step method for hiring with confidence, designed for everyone from the CEO on down. Who shows you how to avoid the most common pitfalls of hiring, how to identify "A Players" - people who can perform their job better than 90 percent of the candidates in their field - and how to make sure the best candidate will be excited to join your organization.
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Great book but need PDF of Scorecard material
- De Nancy Walsh en 10-17-12
De: Geoff Smart, y otros
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Scale
- Seven Proven Principles to Grow Your Business and Get Your Life Back
- De: Jeff Hoffman, David Finkel
- Narrado por: David Finkel
- Duración: 7 h y 14 m
- Versión completa
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Business owners want growth but fear it will take over their lives. Surprisingly, the only way to truly grow your company is to reduce its reliance on you - to scale. Jeff Hoffman and David Finkel offer a blueprint to rapidly grow your business while also gaining more freedom. Based on their own experiences starting, scaling, and effectively exiting from multiple successful companies, they provide seven clear principles that will help you determine the best strategy for growth in your company.
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All stuff no fluff
- De Jonathan Bonanno en 05-25-21
De: Jeff Hoffman, y otros
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Inside Drucker's Brain
- De: Jeffrey A. Krames
- Narrado por: Sean Pratt
- Duración: 6 h y 55 m
- Versión completa
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In late 2003, Peter Drucker invited Jeffrey Krames to his home in Claremont, California, for a rare interview. The 94-year-old Drucker who had amassed an unprecedented body of published work, comprised of many hundreds of thousands of pages, spent a full day sharing his insights from a lifetime of management consulting and writing. This resulting audiobook is a simple guide that distills the essential wisdom from Drucker's considerable body of work.
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Learn From the Master
- De morton en 10-24-08
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The Self-Made Billionaire Effect
- How Extreme Producers Create Massive Value
- De: John Sviokla, Mitch Cohen
- Narrado por: Erik Synnestvedt
- Duración: 6 h y 17 m
- Versión completa
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Imagine what Atari might have achieved if Steve Jobs had stayed there to develop the first massmarket personal computer. Or what Steve Case might have done for PepsiCo if he hadn't left for a gaming start-up that eventually became AOL. What if Salomon Brothers had kept Michael Bloomberg, or Bear Stearns had exploited the inventive ideas of Stephen Ross? Scores of top-tier entrepreneurs worked for established corporations before they struck out on their own and became self-made billionaires.
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Waste of time!
- De Anonymous User en 05-30-20
De: John Sviokla, y otros
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The Commitment Engine
- Making Work Worth It
- De: John Jantsch
- Narrado por: John Jantsch
- Duración: 6 h y 17 m
- Versión completa
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The small-business guru behind Duct Tape Marketing and The Referral Engine teaches listeners how to establish lasting commitment in their employees, customers, and businesses. Why are some companies able to generate committed, long-term customers while others struggle to stay afloat? Why do the employees of some organizations fully dedicate themselves while others punch the clock without enthusiasm?
De: John Jantsch
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In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company’s future: “Would you recommend us to a friend?” By asking customers this question, you identify detractors, who sully your firm’s reputation and readily switch to competitors, and promoters, who generate good profits and true, sustainable growth.You also generate a vital metric: your Net Promoter Score.
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Millions of business professionals aspire to become effective leaders. But for hardworking, growth-oriented top performers who are always looking to improve and for rigorous thinkers who are never quite satisfied with the status quo, the true goal is the lifelong pursuit of excellence.
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READ this book!
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Value-Based Fees (3rd Edition)
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In the newly revised third edition of Value-Based Fees: How to Charge What You're Worth and Get What You Charge, best-selling author, speaker, and renowned consultant Dr. Alan Weiss delivers a thoroughly updated guide to proposing, and receiving, consistently high fees that are based on the value you deliver to each client you serve. The author walks you through the many reasons that time-and-materials pricing models are outdated and inadequate and how to convert existing clients to your new value-based fee model.
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Pdf missing
- De Jfj en 06-25-23
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The Practice of Adaptive Leadership
- Tools and Tactics for Changing Your Organization and the World
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When change requires you to challenge people's familiar reality, it can be difficult, dangerous work. Whatever the context - whether in the private or the public sector - many will feel threatened as you push though major changes. But as a leader, you need to find a way to make it work.
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Simple & Practical
- De Anonymous User en 12-30-24
De: Ronald A. Heifetz, y otros
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The Customer Success Professional's Handbook
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The Customer Success Manager has become a critical asset to organizations across the business landscape. As the subscription model has spread from the cloud and SaaS to more sectors of the economy, that pivotal role will only grow in importance. That's because if you want to compete and thrive in this new environment, you need to put the customer at the center of your strategy. You need to recognize you're no longer selling just a product. You're selling an outcome.
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Great content!! Narrating sounds like a computer
- De Lydia en 06-01-22
De: Ashvin Vaidyanathan, y otros
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Better, Simpler Strategy
- A Value-Based Guide to Exceptional Performance
- De: Felix Oberholzer-Gee
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In Better, Simpler Strategy, Harvard Business School professor Felix Oberholzer-Gee provides executives with a simple tool to cut through technological complexity and market uncertainties. The Value Stick, based on proven economic mechanics, is an extraordinarily powerful tool that helps executives decide where to focus their attention and how to deepen their firm's competitive advantage.
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I just missed Felix reading the book.
- De Jacqueline Wanner en 05-22-21
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The Ultimate Question 2.0 (Revised and Expanded Edition)
- How Net Promoter Companies Thrive in a Customer-Driven World
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In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company’s future: “Would you recommend us to a friend?” By asking customers this question, you identify detractors, who sully your firm’s reputation and readily switch to competitors, and promoters, who generate good profits and true, sustainable growth.You also generate a vital metric: your Net Promoter Score.
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No substance
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De: Fred Reichheld, y otros
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The Pursuit of Excellence
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- De: Ryan Hawk, Patrick Lencioni - foreword
- Narrado por: Ryan Hawk
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Millions of business professionals aspire to become effective leaders. But for hardworking, growth-oriented top performers who are always looking to improve and for rigorous thinkers who are never quite satisfied with the status quo, the true goal is the lifelong pursuit of excellence.
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READ this book!
- De Lisa Faria en 04-08-22
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In the newly revised third edition of Value-Based Fees: How to Charge What You're Worth and Get What You Charge, best-selling author, speaker, and renowned consultant Dr. Alan Weiss delivers a thoroughly updated guide to proposing, and receiving, consistently high fees that are based on the value you deliver to each client you serve. The author walks you through the many reasons that time-and-materials pricing models are outdated and inadequate and how to convert existing clients to your new value-based fee model.
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Pdf missing
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The Practice of Adaptive Leadership
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When change requires you to challenge people's familiar reality, it can be difficult, dangerous work. Whatever the context - whether in the private or the public sector - many will feel threatened as you push though major changes. But as a leader, you need to find a way to make it work.
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Simple & Practical
- De Anonymous User en 12-30-24
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The Customer Success Professional's Handbook
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- De: Ashvin Vaidyanathan, Ruben Rabago
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The Customer Success Manager has become a critical asset to organizations across the business landscape. As the subscription model has spread from the cloud and SaaS to more sectors of the economy, that pivotal role will only grow in importance. That's because if you want to compete and thrive in this new environment, you need to put the customer at the center of your strategy. You need to recognize you're no longer selling just a product. You're selling an outcome.
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Great content!! Narrating sounds like a computer
- De Lydia en 06-01-22
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Bulletproof Problem Solving
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Complex problem solving is at the very top of the list of essential skills for career progression in the modern world. But how problem solving is taught in our schools, universities, businesses, and organizations comes up short. In Bulletproof Problem Solving: The One Skill That Changes Everything, you'll learn the seven-step systematic approach to creative problem solving developed in top consulting firms that will work in any field or industry, turning you into a highly sought-after, bulletproof problem solver who can tackle challenges at which others balk.
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Graphics Appendix Please
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De: Charles Conn, y otros
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Taming the Tiger Within
- De: Thich Nhat Hanh, Pritam Singh
- Narrado por: Edoardo Ballerini
- Duración: 44 m
- Versión completa
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Narración:
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Historia
Grounded in the Buddhist practices of mindfulness and compassion, Taming the Tiger Within is an audio handbook of meditations, analogies, and reflections that offer pragmatic techniques for diffusing anger, converting fear, and cultivating love in every arena of life - a wise and exquisite guide for bringing harmony and healing to one's life and relationships.
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Narrator Issues
- De amanda en 08-12-18
De: Thich Nhat Hanh, y otros
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Coach Builder
- How to Turn Your Expertise into a Profitable Coaching Career
- De: Donald Miller
- Narrado por: Donald Miller
- Duración: 6 h y 46 m
- Versión completa
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General
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Narración:
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Historia
Have you experienced a moment when you realized your career wasn’t as secure or fulfilling as you thought it was going to be? Maybe you’ve thought about using your skills to start your own consulting business – but you haven’t had the confidence to go for it. Donald Miller has been consulting and coaching for over two decades. He’s consulted some of the world’s top brands including TOMS Shoes, TREK Bicycles and Tempur Sealy.
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Full of actionable advice!
- De Danijel Teofilovic en 03-17-24
De: Donald Miller
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Playing to Win
- How Strategy Really Works
- De: Roger L. Martin, A.G. Lafley
- Narrado por: LJ Ganser
- Duración: 7 h y 9 m
- Versión completa
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Historia
Playing to Win, a noted Wall Street Journal and Washington Post best seller, outlines the strategic approach Lafley, in close partnership with strategic adviser Roger Martin, used to double P&G’s sales, quadruple its profits, and increase its market value by more than $100 billion when Lafley was first CEO (he led the company from 2000 to 2009). The book shows leaders in any type of organization how to guide everyday actions with larger strategic goals built around the clear, essential elements that determine business successwhere to play and how to win.
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The P&G Story
- De lniles en 04-14-15
De: Roger L. Martin, y otros
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Buy, Rehab, Rent, Refinance, Repeat
- The BRRRR Rental Property Investment Strategy Made Simple
- De: David M Greene
- Narrado por: Clifford Ponder
- Duración: 13 h y 38 m
- Versión completa
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Narración:
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Historia
Real estate investors used to build wealth the hard way: slowly saving money and sacrificing their current happiness for a future reward. This method produces results in the long run but what if there's a better, more efficient way that works in years instead of decades? Buy, Rehab, Rent, Refinance, Repeat (BRRRR) is the five-part real estate investing strategy that makes financial freedom more attainable than ever: You buy a property under market value, add value with renovations, rent it out to tenants, complete a cash-out refinance, and then use that money to do it all over again.
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BRRRR to your next property
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Nudge: The Final Edition
- Improving Decisions About Money, Health, and the Environment
- De: Richard H. Thaler, Cass R. Sunstein
- Narrado por: Sean Pratt
- Duración: 11 h y 33 m
- Versión completa
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Historia
Since the original publication of Nudge more than a decade ago, the title has entered the vocabulary of businesspeople, policy makers, engaged citizens, and consumers everywhere. The book has given rise to more than 200 "nudge units" in governments around the world and countless groups of behavioral scientists in every part of the economy. It has taught us how to use thoughtful "choice architecture" - a concept the authors invented - to help us make better decisions for ourselves, our families, and our society.
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Doesn’t include a Pdf of the images the book calls out
- De John O'Connell en 08-03-21
De: Richard H. Thaler, y otros
Lo que los oyentes dicen sobre Winning on Purpose
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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- Anonymous User
- 01-20-22
love it
great narrative recommended for all business owners out there, some great examples of success.
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- Jill S
- 05-06-22
Great info- narrator eh
The information and anecdotes are spot on. I’ve seen the author on webcasts and he’s a very engaging and energetic guy. The readers tone and voice is so soothing and sleep inducing that sticking with this book is a struggle. Ugh.
I guess if you can extract the gems within this book in spite of the tone of how it’s read, you’re a CX ninja.
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- Ignacio H.
- 03-15-23
The best next thing after “Ultimate Question 2.0”
Tho is a great book for anyone engaged with the Net Promoter Score and System. It has nicely written stories and first hand experiences from great leader and organizations that follow the golden rule.
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- Mauro Locarnini
- 10-31-23
Valuable lessons
Despite the touchy feely and religious language the book sheds light on a number of well designed practices to ensure long term sustainable growth in business.
The author honestly states all the known issues to implement his advice, yet a lot of it remains too hard and complex to implement. The unanswered question remains what is the minimum required implementation to break through the inflection point when it starts to pay off.
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- Patrick Tobin
- 11-11-23
Long Term View
Definitely import information and ideas. Feel to be good concepts for those that are playing the long game.
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- Scott Groves
- 06-07-24
Customer focused results
A great read for business’s to align their values based on taking care of customers and allowing financial results to follow. It works!
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- Giovanni
- 09-01-22
Driving Cutomer Love
Great information for Customer Engagement professionals, and great examples of Customer Centric organizations with successful results.
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- WLegerton
- 03-19-23
Customer counts
It's nice to read a book understanding the importance of the customer and that the employee of big companies are also a customer. There are some areas that I question where it seems like there is a dig at capitalism. America is about capitalism but, by not putting the customer 1st that's a bad capitalism and I think that's what this stresses and it was a very good read.
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- friendlyshopper
- 05-24-23
Woke BS
Title says it all. If you're a brain dead liberal you'll love it. If not don't waste your time.
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