
The Advertising Effect
No se pudo agregar al carrito
Add to Cart failed.
Error al Agregar a Lista de Deseos.
Error al eliminar de la lista de deseos.
Error al añadir a tu biblioteca
Error al seguir el podcast
Error al dejar de seguir el podcast

Compra ahora por $19.95
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
-
Narrado por:
-
Nigel Carrington
Acerca de esta escucha
Want to know how to influence other people's behaviour? In The Advertising Effect, respected advertising insider, Adam Ferrier, reveals the ten techniques used by some of the best-known brands across the globe. These techniques are grounded in psychological theory with award winning real world examples and explore how the most effective way to change behaviour is through action rather than the conventional advertising practices (emotional or rational persuasion).
This is the ultimate insider's guide, to the ultimate behaviour change industry - advertising. Expose the techniques that advertisers use to get consumers to buy. Examples and case studies illustrate successful strategies and includes award winning campaigns such as Rename Speed, Steal Banksy and Share a Coke. Includes insights from some notable people in advertising, philosophy and behavior change including Alain De Botton, Andrew Denton, David Nobay, Faris Yakob and Bob Garfield.
Download the accompanying reference guide.©2014 Adam Ferrier (P)2014 Audible Inc.Los oyentes también disfrutaron...
-
Contagious
- Why Things Catch On
- De: Jonah Berger
- Narrado por: Keith Nobbs
- Duración: 6 h y 50 m
- Versión completa
-
General
-
Narración:
-
Historia
Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.
-
-
A Primer on Viral & Memorable Marketing
- De Douglas C. Bates en 04-01-13
De: Jonah Berger
-
The Adweek Copywriting Handbook
- The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
- De: Joseph Sugarman
- Narrado por: Mike Lenz
- Duración: 11 h y 9 m
- Versión completa
-
General
-
Narración:
-
Historia
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.
-
-
Great advice
- De Juan Jesus en 03-23-21
De: Joseph Sugarman
-
$100M Leads
- How to Get Strangers to Want to Buy Your Stuff
- De: Alex Hormozi
- Narrado por: Alex Hormozi
- Duración: 6 h
- Versión completa
-
General
-
Narración:
-
Historia
This audiobook contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200,000,000 per year in under a decade. Wanna know the biggest difference between those two time periods? How many leads I was getting.
-
-
Better than $100M Offers, But Read Both in Order
- De Jonathan and Hannah en 09-13-23
De: Alex Hormozi
-
Scientific Advertising
- De: Claude Hopkins
- Narrado por: Ty Carthage
- Duración: 2 h y 19 m
- Versión completa
-
General
-
Narración:
-
Historia
Here it is: the spell book with all the secrets of advertising, laid at your feet. Pick them up! Use them! Make your fortune. In this Library of Congress Facsimile Edition, you get word-for-word exactly what Claude Hopkins wrote in 1923. No one has ever articulated the laws of advertising more clearly or compellingly. Hopkins understood the principle better than anyone. If you're looking to make money online, this book must be the first one you listen to.
-
-
The Narrater is horrible
- De Eric Keith en 05-21-18
De: Claude Hopkins
-
This Is Marketing
- You Can't Be Seen Until You Learn to See
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 7 h y 2 m
- Versión completa
-
General
-
Narración:
-
Historia
Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.
-
-
Series of Anecdotes Without Any Actionable Insight
- De JL en 11-19-18
De: Seth Godin
-
Alchemy
- The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
- De: Rory Sutherland
- Narrado por: Rory Sutherland
- Duración: 9 h y 38 m
- Versión completa
-
General
-
Narración:
-
Historia
Why is Red Bull so popular, though everyone—everyone!—hates the taste? Humans are, in a word, irrational, basing decisions as much on subtle external signals (that little blue can) as on objective qualities (flavor, price, quality). The surrounding world, meanwhile, is irreducibly complex and random. This means future success can’t be projected on any accounting spreadsheet. To strike gold, you must master the dark art and curious science of conjuring irresistible ideas: alchemy.
-
-
One of the best books I’ve read
- De anon. en 07-23-19
De: Rory Sutherland
-
Contagious
- Why Things Catch On
- De: Jonah Berger
- Narrado por: Keith Nobbs
- Duración: 6 h y 50 m
- Versión completa
-
General
-
Narración:
-
Historia
Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.
-
-
A Primer on Viral & Memorable Marketing
- De Douglas C. Bates en 04-01-13
De: Jonah Berger
-
The Adweek Copywriting Handbook
- The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
- De: Joseph Sugarman
- Narrado por: Mike Lenz
- Duración: 11 h y 9 m
- Versión completa
-
General
-
Narración:
-
Historia
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.
-
-
Great advice
- De Juan Jesus en 03-23-21
De: Joseph Sugarman
-
$100M Leads
- How to Get Strangers to Want to Buy Your Stuff
- De: Alex Hormozi
- Narrado por: Alex Hormozi
- Duración: 6 h
- Versión completa
-
General
-
Narración:
-
Historia
This audiobook contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200,000,000 per year in under a decade. Wanna know the biggest difference between those two time periods? How many leads I was getting.
-
-
Better than $100M Offers, But Read Both in Order
- De Jonathan and Hannah en 09-13-23
De: Alex Hormozi
-
Scientific Advertising
- De: Claude Hopkins
- Narrado por: Ty Carthage
- Duración: 2 h y 19 m
- Versión completa
-
General
-
Narración:
-
Historia
Here it is: the spell book with all the secrets of advertising, laid at your feet. Pick them up! Use them! Make your fortune. In this Library of Congress Facsimile Edition, you get word-for-word exactly what Claude Hopkins wrote in 1923. No one has ever articulated the laws of advertising more clearly or compellingly. Hopkins understood the principle better than anyone. If you're looking to make money online, this book must be the first one you listen to.
-
-
The Narrater is horrible
- De Eric Keith en 05-21-18
De: Claude Hopkins
-
This Is Marketing
- You Can't Be Seen Until You Learn to See
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 7 h y 2 m
- Versión completa
-
General
-
Narración:
-
Historia
Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.
-
-
Series of Anecdotes Without Any Actionable Insight
- De JL en 11-19-18
De: Seth Godin
-
Alchemy
- The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
- De: Rory Sutherland
- Narrado por: Rory Sutherland
- Duración: 9 h y 38 m
- Versión completa
-
General
-
Narración:
-
Historia
Why is Red Bull so popular, though everyone—everyone!—hates the taste? Humans are, in a word, irrational, basing decisions as much on subtle external signals (that little blue can) as on objective qualities (flavor, price, quality). The surrounding world, meanwhile, is irreducibly complex and random. This means future success can’t be projected on any accounting spreadsheet. To strike gold, you must master the dark art and curious science of conjuring irresistible ideas: alchemy.
-
-
One of the best books I’ve read
- De anon. en 07-23-19
De: Rory Sutherland
-
$100M Offers
- How to Make Offers So Good People Feel Stupid Saying No
- De: Alex Hormozi
- Narrado por: Alexander Hormozi
- Duración: 3 h y 48 m
- Versión completa
-
General
-
Narración:
-
Historia
The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor. And you’ll know the $100M Offers method worked when you start hearing, “What do I need to do to move forward?” before you even ask for the sale.
-
-
Great content littered with filthy language
- De Amazon Customer en 09-29-21
De: Alex Hormozi
-
The Psychology of Advertising
- 3rd Edition
- De: Wolfgang Stroebe, Bob M. Fennis
- Narrado por: Nigel Patterson
- Duración: 19 h y 40 m
- Versión completa
-
General
-
Narración:
-
Historia
The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions, and actions of consumers. It links psychological theories and empirical research findings to real-life industry examples, showing how scientific research can inform marketing practice.
De: Wolfgang Stroebe, y otros
-
Made to Stick
- Why Some Ideas Survive and Others Die
- De: Chip Heath, Dan Heath
- Narrado por: Charles Kahlenberg
- Duración: 8 h y 37 m
- Versión completa
-
General
-
Narración:
-
Historia
In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds—from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony—draw their power from the same six traits.
-
-
Even Better The Second Time
- De Jeremy Devens en 09-05-09
De: Chip Heath, y otros
-
Predictably Irrational
- The Hidden Forces That Shape Our Decisions
- De: Dan Ariely
- Narrado por: Simon Jones
- Duración: 7 h y 22 m
- Versión completa
-
General
-
Narración:
-
Historia
In a series of illuminating, often surprising experiments, MIT behavioral economist Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. Blending everyday experience with groundbreaking research, Ariely explains how expectations, emotions, social norms, and other invisible, seemingly illogical forces skew our reasoning abilities.
-
-
Good lessons, mediocre science?
- De William Stanger en 02-24-09
De: Dan Ariely
-
How to Grow Your Small Business
- A 6-Step Plan to Help Your Business Take Off
- De: Donald Miller
- Narrado por: Donald Miller
- Duración: 5 h y 2 m
- Versión completa
-
General
-
Narración:
-
Historia
Using the exact steps you’ll learn in this book, Donald Miller grew his small business from four employees working out of a basement to a 15 million dollar operation, increasing revenue sixfold in just six years. As Miller grew his own business from the ground up, he realized nobody had put together a simple, step-by-step playbook for growing a business. That book didn’t exist. Until now. In this book, you’ll learn the 6 steps to grow a successful small business and create a playbook to implement them—your Flight Plan.
-
-
Applied everything here, also on business made simple course and story brand book and my business grew
- De Marco Randazzo en 04-12-23
De: Donald Miller
-
Key Person of Influence
- The Five-Step Method to Become One of the Most Highly Valued and Highly Paid People in Your Industry
- De: Daniel Priestley
- Narrado por: Michael Maloney
- Duración: 4 h y 50 m
- Versión completa
-
General
-
Narración:
-
Historia
Every industry revolves around Key People of Influence. Their names come up in conversation. They attract opportunities. They earn more money. Many people think it takes decades of hard work, academic qualifications and a generous measure of good luck to become a Key Person of Influence. This audiobook shows you that there is a five-step strategy for fast-tracking your way to the inner circle of the industry you love. Your ability to succeed depends on your ability to influence. Start now by listening to this audiobook.
-
-
Decent read
- De Mark C. Manderson en 07-12-19
De: Daniel Priestley
-
Methods of Persuasion
- How to Use Psychology to Influence Human Behavior
- De: Nick Kolenda
- Narrado por: Mike Norgaard
- Duración: 6 h y 6 m
- Versión completa
-
General
-
Narración:
-
Historia
Using principles from cognitive psychology, Nick Kolenda developed a unique way to subconsciously influence people's thoughts. He developed a "mind reading" stage show depicting that phenomenon, and his demonstrations have been seen by over a million people across the globe. Methods of Persuasion reveals that secret for the first time. You'll learn how to use those principles to influence people's thoughts in your own life.
-
-
Read this book first!!
- De DrJarom en 11-26-17
De: Nick Kolenda
-
Start with No
- The Negotiating Tools that the Pros Don't Want You to Know
- De: Jim Camp
- Narrado por: Robert Jordan
- Duración: 7 h y 58 m
- Versión completa
-
General
-
Narración:
-
Historia
For years now, win-win has been the paradigm for business negotiation. But today, win-win is just the seductive mantra used by the toughest negotiators to get the other side to compromise unnecessarily, early, and often. Win-win negotiations play to your emotions and take advantage of your instinct and desire to make the deal. Start with No introduces a system of decision-based negotiation that teaches you how to understand and control these emotions.
-
-
Thanks Chris Voss!
- De Dennis Hettema en 10-03-20
De: Jim Camp
-
Influence, New and Expanded
- The Psychology of Persuasion
- De: Robert B. Cialdini
- Narrado por: Robert B. Cialdini
- Duración: 20 h y 43 m
- Versión completa
-
General
-
Narración:
-
Historia
In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. You'll learn Cialdini's Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you'll learn how to defend yourself against unethical influence attempts.
-
-
Use the Audible Speed Feature!
- De Sand en 05-30-21
-
7 Rules of Power
- Surprising—but True—Advice on How to Get Things Done and Advance Your Career
- De: Jeffrey Pfeffer
- Narrado por: Zac Aleman
- Duración: 6 h y 13 m
- Versión completa
-
General
-
Narración:
-
Historia
In 7 Rules of Power, Jeffrey Pfeffer, professor of organizational behavior at the Stanford University Graduate School of Business, provides the insights that have made both his online and on-campus classes incredibly popular—with life-changing results often achieved in 8 or 10 weeks. Rooted firmly in social-science research, Pfeffer’s 7 rules provide a manual for increasing your ability to get things done, including increasing the positive effects of your job performance.
-
-
Great advice and evidence based perspective
- De Camilo Velasquez en 06-22-23
De: Jeffrey Pfeffer
-
Never Split the Difference
- Negotiating as if Your Life Depended on It
- De: Chris Voss
- Narrado por: Michael Kramer
- Duración: 8 h y 7 m
- Versión completa
-
General
-
Narración:
-
Historia
After a stint policing the rough streets of Kansas City, Missouri, Chris Voss joined the FBI, where his career as a hostage negotiator brought him face-to-face with a range of criminals, including bank robbers and terrorists. Reaching the pinnacle of his profession, he became the FBI's lead international kidnapping negotiator. Never Split the Difference takes you inside the world of high-stakes negotiations and into Voss' head.
-
-
Needs PDF companion file
- De John L. Pinkowski en 03-07-17
De: Chris Voss
-
Pre-Suasion
- Channeling Attention for Change
- De: Robert B. Cialdini
- Narrado por: John Bedford Lloyd
- Duración: 9 h y 24 m
- Versión completa
-
General
-
Narración:
-
Historia
The author of the legendary best seller Influence, social psychologist Robert Cialdini, shines a light on effective persuasion and reveals that the secret doesn't lie in the message itself but in the key moment before that message is delivered.
-
-
Clever and Useful
- De David en 01-02-17
Relacionado con este tema
-
The Art of War
- De: Sun Tzu
- Narrado por: Aidan Gillen
- Duración: 1 h y 7 m
- Versión completa
-
General
-
Narración:
-
Historia
The 13 chapters of The Art of War, each devoted to one aspect of warfare, were compiled by the high-ranking Chinese military general, strategist, and philosopher Sun-Tzu. In spite of its battlefield specificity, The Art of War has found new life in the modern age, with leaders in fields as wide and far-reaching as world politics, human psychology, and corporate strategy finding valuable insight in its timeworn words.
-
-
The actual book The Art of War, not a commentary
- De Nemo71 en 12-31-19
De: Sun Tzu
-
The Daily Stoic
- 366 Meditations on Wisdom, Perseverance, and the Art of Living
- De: Ryan Holiday, Stephen Hanselman
- Narrado por: Brian Holsopple
- Duración: 10 h y 6 m
- Versión completa
-
General
-
Narración:
-
Historia
Why have history's greatest minds - from George Washington to Frederick the Great to Ralph Waldo Emerson along with today's top performers, from Super Bowl-winning football coaches to CEOs and celebrities - embraced the wisdom of the ancient Stoics? Because they realize that the most valuable wisdom is timeless and that philosophy is for living a better life, not a classroom exercise. The Daily Stoic offers a daily devotional of Stoic insights and exercises, featuring all-new translations.
-
-
Not well made as audio
- De Andreas en 12-27-16
De: Ryan Holiday, y otros
-
The Mastery of Self
- A Toltec Guide to Personal Freedom
- De: Don Miguel Ruiz Jr.
- Narrado por: Charlie Varon
- Duración: 3 h y 30 m
- Versión completa
-
General
-
Narración:
-
Historia
The ancient Toltecs believed that life, as we perceive it, is a dream. We each live in our own personal dream, and these come together to form the dream of the planet, or the world in which we live. Problems arise when our perception of the dream becomes clouded with negativity, drama, and judgment (of ourselves and others), because it's in these moments of suffering that we have forgotten that we are the architects of our own reality and we have the power to change our dream if we choose.
-
-
listen.. .then listen again
- De Casiano en 12-22-16
-
My Big TOE: Awakening
- Book One of a Trilogy Unifying Philosophy, Physics, and Metaphysics
- De: Thomas Campbell
- Narrado por: Thomas Campbell
- Duración: 11 h y 11 m
- Versión completa
-
General
-
Narración:
-
Historia
My Big TOE: Awakening, written by a nuclear physicist in the language of contemporary culture, unifies science and philosophy, physics and metaphysics, mind and matter, purpose and meaning, the normal and the paranormal. The entirety of human experience (mind, body, and spirit) including both our objective and subjective worlds is brought together under one seamless scientific understanding.
-
-
What a Trip (but to where?)
- De Michael en 11-26-13
De: Thomas Campbell
-
The Autobiography of Malcolm X
- As Told to Alex Haley
- De: Malcolm X, Alex Haley
- Narrado por: Laurence Fishburne
- Duración: 16 h y 52 m
- Versión completa
-
General
-
Narración:
-
Historia
Experience a bold take on this classic autobiography as it’s performed by Oscar-nominated Laurence Fishburne. In this searing classic autobiography, originally published in 1965, Malcolm X, the Muslim leader, firebrand, and Black empowerment activist, tells the extraordinary story of his life and the growth of the Human Rights movement. His fascinating perspective on the lies and limitations of the American dream and the inherent racism in a society that denies its non-White citizens the opportunity to dream, gives extraordinary insight into the most urgent issues of our own time.
-
-
it's Nearly perfect
- De Kerry en 09-16-20
De: Malcolm X, y otros
-
Ho Tactics
- How to MindF**k a Man into Spending, Spoiling, and Sponsoring
- De: G. L. Lambert
- Narrado por: Patrick Stevens
- Duración: 9 h y 12 m
- Versión completa
-
General
-
Narración:
-
Historia
I have discovered a group of women who refuse to be exploited, are immune to manipulation, and who never settle in the name of love. These ladies know what they want and take what they want by beating men at their own game. Utilizing the secrets exposed in this book, these women gain power, money, and status. Men call them gold diggers, women call them hos, but they call themselves winners. This is the book that society doesn't want you to listen to….
-
-
I spent $24,000 in 4 months
- De B.M. en 10-06-18
De: G. L. Lambert
-
The Art of War
- De: Sun Tzu
- Narrado por: Aidan Gillen
- Duración: 1 h y 7 m
- Versión completa
-
General
-
Narración:
-
Historia
The 13 chapters of The Art of War, each devoted to one aspect of warfare, were compiled by the high-ranking Chinese military general, strategist, and philosopher Sun-Tzu. In spite of its battlefield specificity, The Art of War has found new life in the modern age, with leaders in fields as wide and far-reaching as world politics, human psychology, and corporate strategy finding valuable insight in its timeworn words.
-
-
The actual book The Art of War, not a commentary
- De Nemo71 en 12-31-19
De: Sun Tzu
-
The Daily Stoic
- 366 Meditations on Wisdom, Perseverance, and the Art of Living
- De: Ryan Holiday, Stephen Hanselman
- Narrado por: Brian Holsopple
- Duración: 10 h y 6 m
- Versión completa
-
General
-
Narración:
-
Historia
Why have history's greatest minds - from George Washington to Frederick the Great to Ralph Waldo Emerson along with today's top performers, from Super Bowl-winning football coaches to CEOs and celebrities - embraced the wisdom of the ancient Stoics? Because they realize that the most valuable wisdom is timeless and that philosophy is for living a better life, not a classroom exercise. The Daily Stoic offers a daily devotional of Stoic insights and exercises, featuring all-new translations.
-
-
Not well made as audio
- De Andreas en 12-27-16
De: Ryan Holiday, y otros
-
The Mastery of Self
- A Toltec Guide to Personal Freedom
- De: Don Miguel Ruiz Jr.
- Narrado por: Charlie Varon
- Duración: 3 h y 30 m
- Versión completa
-
General
-
Narración:
-
Historia
The ancient Toltecs believed that life, as we perceive it, is a dream. We each live in our own personal dream, and these come together to form the dream of the planet, or the world in which we live. Problems arise when our perception of the dream becomes clouded with negativity, drama, and judgment (of ourselves and others), because it's in these moments of suffering that we have forgotten that we are the architects of our own reality and we have the power to change our dream if we choose.
-
-
listen.. .then listen again
- De Casiano en 12-22-16
-
My Big TOE: Awakening
- Book One of a Trilogy Unifying Philosophy, Physics, and Metaphysics
- De: Thomas Campbell
- Narrado por: Thomas Campbell
- Duración: 11 h y 11 m
- Versión completa
-
General
-
Narración:
-
Historia
My Big TOE: Awakening, written by a nuclear physicist in the language of contemporary culture, unifies science and philosophy, physics and metaphysics, mind and matter, purpose and meaning, the normal and the paranormal. The entirety of human experience (mind, body, and spirit) including both our objective and subjective worlds is brought together under one seamless scientific understanding.
-
-
What a Trip (but to where?)
- De Michael en 11-26-13
De: Thomas Campbell
-
The Autobiography of Malcolm X
- As Told to Alex Haley
- De: Malcolm X, Alex Haley
- Narrado por: Laurence Fishburne
- Duración: 16 h y 52 m
- Versión completa
-
General
-
Narración:
-
Historia
Experience a bold take on this classic autobiography as it’s performed by Oscar-nominated Laurence Fishburne. In this searing classic autobiography, originally published in 1965, Malcolm X, the Muslim leader, firebrand, and Black empowerment activist, tells the extraordinary story of his life and the growth of the Human Rights movement. His fascinating perspective on the lies and limitations of the American dream and the inherent racism in a society that denies its non-White citizens the opportunity to dream, gives extraordinary insight into the most urgent issues of our own time.
-
-
it's Nearly perfect
- De Kerry en 09-16-20
De: Malcolm X, y otros
-
Ho Tactics
- How to MindF**k a Man into Spending, Spoiling, and Sponsoring
- De: G. L. Lambert
- Narrado por: Patrick Stevens
- Duración: 9 h y 12 m
- Versión completa
-
General
-
Narración:
-
Historia
I have discovered a group of women who refuse to be exploited, are immune to manipulation, and who never settle in the name of love. These ladies know what they want and take what they want by beating men at their own game. Utilizing the secrets exposed in this book, these women gain power, money, and status. Men call them gold diggers, women call them hos, but they call themselves winners. This is the book that society doesn't want you to listen to….
-
-
I spent $24,000 in 4 months
- De B.M. en 10-06-18
De: G. L. Lambert
-
Weird Scenes Inside the Canyon
- Laurel Canyon, Covert Ops, and the Dark Heart of the Hippie Dream
- De: David McGowan
- Narrado por: Bill Fike
- Duración: 14 h y 2 m
- Versión completa
-
General
-
Narración:
-
Historia
The very strange but nevertheless true story of the dark underbelly of a 1960s hippie utopia. Laurel Canyon in the 1960s and early 1970s was a magical place where a dizzying array of musical artists congregated to create much of the music that provided the soundtrack to those turbulent times. But there was a dark side to that scene as well. Many didn't make it out alive, and many of those deaths remain shrouded in mystery to this day.
-
-
My first review. This book changed me.
- De Robert en 06-30-19
De: David McGowan
-
Medieval Myths & Mysteries
- De: Dorsey Armstrong, The Great Courses
- Narrado por: Dorsey Armstrong
- Duración: 5 h y 6 m
- Grabación Original
-
General
-
Narración:
-
Historia
The 10 enlightening (and often humorous) lectures of Medieval Myths and Mysteries will show you how far from the “dark” times of legend these centuries were. Uncover the facts about the Knights Templar. Reveal the truth behind the tales of legendary creatures like the Questing Beast and the unicorn. Trace the events of the Black Death and the ways it altered the world in its wake, and much more. With Professor Armstrong, you will dig deep into the ways that later generations reshaped the narrative of the medieval years and perpetuated the myths.
-
-
Interesting, but centered on Britain
- De Ximena en 04-10-20
De: Dorsey Armstrong, y otros
-
Helter Skelter
- The True Story of the Manson Murders
- De: Vincent Bugliosi, Curt Gentry
- Narrado por: Scott Brick
- Duración: 26 h y 29 m
- Versión completa
-
General
-
Narración:
-
Historia
Prosecuting attorney in the Manson trial Vincent Bugliosi held a unique insider's position in one of the most baffling and horrifying cases of the 20th century: the cold-blooded Tate-LaBianca murders carried out by Charles Manson and four of his followers. What motivated Manson in his seemingly mindless selection of victims, and what was his hold over the young women who obeyed his orders? Now available for the first time in unabridged audio, the gripping story of this famous and haunting crime is brought to life by acclaimed narrator Scott Brick.
-
-
Everything I remembered about the case was wrong..
- De karen en 06-22-12
De: Vincent Bugliosi, y otros
-
I Thought It Was Just Me (but it isn’t)
- Telling the Truth about Perfectionism, Inadequacy, and Power
- De: Brené Brown
- Narrado por: Lauren Fortgang
- Duración: 10 h y 44 m
- Versión completa
-
General
-
Narración:
-
Historia
Based on seven years of ground-breaking research and hundreds of interviews, I Thought It Was Just Me shines a long-overdue light on an important truth: Our imperfections are what connect us to each other and to our humanity. Our vulnerabilities are not weaknesses; they are powerful reminders to keep our hearts and minds open to the reality that we're all in this together.
-
-
I'm sure its great if you are a mother ....
- De Leslie A Hill en 08-09-11
De: Brené Brown
-
Caffeine
- How Caffeine Created the Modern World
- De: Michael Pollan
- Narrado por: Michael Pollan
- Duración: 2 h y 2 m
- Grabación Original
-
General
-
Narración:
-
Historia
Michael Pollan, known for his best-selling nonfiction audio, including The Omnivores Dilemma and How to Change Your Mind, conceived and wrote Caffeine: How Caffeine Created the Modern World as an Audible Original. In this controversial and exciting listen, Pollan explores caffeine’s power as the most-used drug in the world - and the only one we give to children (in soda pop) as a treat.
-
-
Leaves much to be desired
- De Melody H en 02-02-20
De: Michael Pollan
-
Mythology: Mega Collection
- Classic Stories from the Greek, Celtic, Norse, Japanese, Hindu, Chinese, Mesopotamian and Egyptian Mythology
- De: Scott Lewis
- Narrado por: Madison Niederhauser, Oliver Hunt
- Duración: 31 h y 37 m
- Versión completa
-
General
-
Narración:
-
Historia
Do you know how many wives Zeus had? Or how the famous Trojan War was caused by one beautiful lady? Or how Thor got his hammer? Give your imagination a real treat. This Mega Mythology Collection of eight audiobooks is for you....
-
-
An interesting set of introductions.
- De Kevin Potter en 05-30-19
De: Scott Lewis
Lo que los oyentes dicen sobre The Advertising Effect
Con calificación alta para:
Reseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
-
Total
-
Ejecución
-
Historia
- Philip
- 12-08-16
all of your behavior science classes is a $27 book
and its 100 times more fun to listen to than your professor. Adam is also more forthcoming about the ethics of psychology than the APA. Its a great book that should replace the materials your sociology introduction class uses tomorrow.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
-
Total
-
Ejecución
-
Historia
- morris ware jr
- 04-17-15
What an amazing and fun education!
I am a better content producer thanks to this book! The knowledge and insights contained in this book are exactly what we all need to be more effective in our campaigns.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
-
Total
-
Ejecución
-
Historia
- Phil Hudson
- 04-29-15
One of The Best Books on Advertising Ever
I wanted to write "'Nuff Said" but it made me write more words. These are those words. And here are more.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
esto le resultó útil a 8 personas
-
Total
-
Ejecución
-
Historia
- Samuel Odewale
- 07-11-15
Thorough analysis
Great listen. It is a thorough analysis of advertising. Highly recommend it to anyone in the business of persuasion.
I also like the way the author ended the book with the ethical component of advertising.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
esto le resultó útil a 4 personas
-
Total
-
Ejecución
-
Historia
- Desislav
- 03-18-17
important knowledge!
extremely important information shared by the author in a very entertaining and explicit way. It's definitely a MUST BOOK
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
-
Total
-
Ejecución
-
Historia
- Ivan Kreimer
- 07-09-19
A fantastic book for advertisers
One of the best advertising books I've ever read. A wonderful book with lots of insights on the art of advertising from a man who's walked the talk. I can't recommend this book enough for anyone interested in advertising and marketing.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
-
Total
-
Ejecución
-
Historia
- Rolando Sanchez
- 11-13-15
Excelent book
It gives you practical advice that you can actually apply to your work...obviously it depends on your creativity how that advice is taken to practice.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
-
Total
-
Ejecución
-
Historia
- Nico
- 02-01-22
MUST REED FOR ADVERTISERS
There are countless of insightful information in this book and I’m more than overwhelmed how much of an psychologist I am only by being within the advertising industry over 6 years. Also, Great storytelling and a heartwarming CTA in the very end ;)
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
-
Total
-
Ejecución
-
Historia
- Amazon Customer
- 05-25-16
good info on psychology
liked the book. I have studied psychology for a while and lots of familiar concepts were mentioned for its use in advertisement.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
esto le resultó útil a 1 persona
-
Total
-
Ejecución
-
Historia
- Thomas Chaves
- 05-27-15
Great listen for small business owners
Full of interesting case studies and things to think about when positioning your product/service to potential customers/clients.
Also, the narrator did a fine job presenting the story and words clearly. Top notch.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
esto le resultó útil a 1 persona