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Google AdWords

The Only PPC Advertising Guide You'll Need to Reach New Customers and Grow Your Business. How to Use Google Analytics and SEO. Use Google, Facebook and You Tube into a Single Strategy

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Google AdWords

De: Luke Harris
Narrado por: Aaron Miller
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Ever wondered how ads work? Have you always wanted to reach new customers and grow your business but haven't figured out how to go about it?

Well, you have come to the right place!

This book is a complete beginners guide to fully grasping the ways of utilising Pay Per Click advertising to have a wider customer reach and expand your business.

It explains how to use tools such as Google Analytics and search engine optimisation to achieve more reaches on search engines when keywords are typed and how to apply the use of Google, Facebook, and YouTube into a combination as a single strategy.

The book provides insight on special and relevant ad practises on social media such as retargeting on Facebook and strategic niche based advertising on platforms such as LinkedIn, YouTube, and Instagram.

It goes on even further to elaborate on the various principles that govern how search engine optimisation works, the ways to effective SEO development and how to develop and create content with these laid down principles.

So what are you to expect?

  • Set up: the ways to set up your adwords budget based on your targets and objectives.
  • Development: how to write very effective ads that are bound to lead to productive conversions.
  • Selection: how to choose the right keywords to fit your campaign based on your ad and how to make them work for you.

Further into the book, there's information on how to go about optimising your existing campaigns using real-time data to avoid waste of resources and to assure customer conversions.

Also, campaigns are of various forms and types with a lot of advantages and disadvantages as well as their individual strengths and weaknesses.

The book provides understanding on the ways to run different campaign types such as video and shopping display, just to mention a few.

Place an order right away!

©2019 Luke Harris (P)2020 Luke Harris
Comercio Electrónico Inversiones y Comercio Marketing Marketing y Ventas Negocio Publicidad

Lo que los oyentes dicen sobre Google AdWords

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  • Total
    5 out of 5 stars
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Very useful guidebook

If you are familiar with Ads and Analytics, and looking for a useful companion, this book fits the bill. Snippets of code conveniently included. Off-book references to the authors site are also moderately useful as well. You will pick up some useful tidbits here if you are an experienced user. A bit intimidating for the beginner, however.

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Excellent book - practical and approachable.

I was fairly experienced with Adwords when I bought this book, so I skimmed over the simpler how-to stuff. Still, I found the author did a good job of delivering valuable guidance. For example, every Adwords book should tell you not to stuff a hundred keywords into an ad group. Since this is a big temptation for us PPC junkies, that should be repeated at least three times. The book does a good job of warning you against that and advising you in a comfortable but authoritative manner about advertising on Google's search engine platform.

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experts advice

This is an advance guide not only for beginners. I saw myself as an expert before now but having stumbled on Google AdWords. It is so obvious am just beginning to learn. You have the experts advice in this book.

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Nice

I appreciate how the author presented the ideas in this book. It helps me advertise my business including Google Analytics. This is informative and enjoyable.

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    3 out of 5 stars
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Good content, difficult listening

This book was difficult for me to listen to, probably would have been better to just read it.

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esto le resultó útil a 2 personas

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Just wow!!

The author helped me tremendously to set up a successful Ad Words campaign and can help you too. This audiobook will give you the confidence to jump into the Google game with fairly certain expectations. If you are into this topic this is a must-have.

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Ultimate Guide to Google AdWords

For those of us who need this kind of assistance, this book is excellent. If you are not a guru at this, just take it a chapter at a time and give it time to sink in. When you understand it and can act on it, then move on. Eventually you reach the end and your adwords campaign is clearly better for your efforts. The book best point is the way in which it is condensed to include only what you need to know and not a lot of extra stuff.

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Got answers

So recently , i have been asked this question so many times with no answer, This book provided me some answers for my clients as well as guideline for results .

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big fan of this author

I have become a big fan of this author now as i would like to have all of his book in my library. This book is super easy to understand. I like to honestly say that this book is detailed.

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Highly recommended!

No matter your skill level with Adwords & Analytics, this is a great asset to have. Easy to follow, and easy to understand. It's a great resource for anyone wanting to understand how to use Google Adwords and Google Analytics. By the way, I am following this book step by step guideline it's helped me a lot. Highly recommended!

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