**Skip the Cold Open at 6:50**

**Headlines with Some Context ("New Ways to Holiday Shop with Google Lense, Maps, and More")**

The episode topic officially starts at the 12:53 mark.

We wanted to talk about tech stacks. More importantly, why it's important for you as an agency to have a defined tech stack that you stick to.

We've noticed a lot of agencies deciding to work in a lot of different websites or use tools defined by their clients. This leads to a number of problems with scaling an agency such as inefficiencies, lower margins, broken processes, and non-reproducable results.

Join us as we dive into how we defined our tech stack and things we're looking to change as we continue scaling our agency.

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Our recommended agency tools:

everbrospodcast.com/recommended-tools/

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