• The Power of Thought Leadership, Roundtables, and the IFA Convention Starts Now!
    Jul 24 2024

    Attention franchise suppliers! Do you think your role at conventions is just about direct selling? Franchisors, do you thing the roundtables are only a place to one sold? Think again. This episode sheds light the suppliers' role in creating the vibrant hubs of shared learning and collaboration - the Thought Leadership Roundtables. With insightful contributions from Emily George of the International Franchise Association (IFA) and Marcia Mead, President and founder of M2 Franchise Consulting and Executive team of the Supplier Forum Advisory Board , we highlight the shift from "Business Solution Roundtables", to the more inclusive Thought Leadership Roundtables. These sessions are now driven by supplier facilitators and the input from franchisors, franchisees, and suppliers, fostering dynamic, participant-led discussions that focus on mutual learning and the exchange of innovative ideas in 7 key responsible franchising pillars.

    Marcia and Emily break down the process for achieving critical deadlines for topic ideas and facilitator options for the 2025 IFA convention and, ensuring you are well-prepared for upcoming events. We also discuss the importance of strategic participation for both franchisors and franchisees, ensuring maximum learning and networking opportunities.

    Finally, they share ideas on the essential etiquette for franchise suppliers, emphasizing the power of networking and knowledge-sharing over hard sales tactics. Discover why bringing paper business cards remains a timeless and crucial strategy, and learn how to effectively showcase your expertise. Their tips will guide you in making meaningful connections that go beyond the sales pitch, helping you leave a lasting impression without overwhelming potential clients.

    Tune in for an episode rich in practical advice and insights tailored for the franchising community!

    We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!

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    43 mins
  • Revolutionizing Franchises Through Certification Programs
    Jun 19 2024

    Unlock the secrets of franchise success and profitability with Jayson Pearl, CEO and founder of ServiceScore, and Mark Jameson, Chief Development Officer of Propelled Brands. Discover how the Franchise Customer Experience Certification Program transforms franchisee satisfaction into consumer delight and, ultimately, business growth. Jason reveals the compelling hypothesis that happy franchisees drive happy customers, establishing a virtuous cycle of profitability. Mark shares firsthand how Propel Brands has been revolutionized by this program, ensuring their franchises not only meet but exceed industry standards.

    Fast Signs' remarkable journey to 760 locations across nine countries is just the beginning. Learn about their strategic acquisitions, including Nerds to Go, My Salon Suite, and Camp Bow Wow, pushing their portfolio to around 1,400 locations. The rigorous Franchise Certification Process ensures that franchisees are fully supported and heard, driving both top-line growth and profitability. The importance of external feedback is underscored, demonstrating how franchisees and consumers contribute to the continuous improvement and success of the brands.

    Customer experience is paramount, and no detail is too small. From mature, well-established brands to new and emerging ones, we discuss how leveraging insights and implementing best practices early on can forestall future challenges. The role of the Franchise Business Consultant is highlighted, ensuring that data collected is not just stored but actively used to enhance brand performance. Ethical considerations are also addressed, emphasizing the importance of readiness for certification. Stay tuned for exciting collaborations and our ongoing dedication to being a trusted resource in the franchising community.

    We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!

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    46 mins
  • Mastering the Art of Franchising: Industry Leaders on Nurturing Culture, Satisfaction, and Growth
    Feb 28 2024

    Ever wonder how franchising magic happens across different industries? Prepare to be enlightened as Donnie Carr, the CEO of Christian Brothers Automotive, and James Dwiggins, the innovative CEO of Next Home, pull back the curtain on their successful business models. From the tactile world of automotive repair to the evolving landscape of residential real estate, these titans of industry break down how they support franchisees, ensure customer satisfaction, and cultivate company cultures that thrive, whether brick-and-mortar or virtual.

    We're not just talking shop; we're delving into the heart of what makes a franchise tick. Discover the importance of a supportive 'buddy network' for franchisees and how listening—truly listening—to customer feedback can propel a business forward. We dissect the building of bonds in remote operations, the impact of authentic corporate culture, and the power of a problem-solving mindset. And if you've ever wondered how to make transparency in business operations your ace in the hole, this discussion is your playbook.

    Wrap up with a masterclass in franchisee training and expectations. It's about quality, not quantity, and finding franchisees who resonate with your brand's core values. We look at the finesse of tailoring education through Learning Management Systems and the impact of strict training adherence on maintaining brand integrity. As the curtain falls, you'll walk away with an understanding of how perceived value can tip the scales in your financial favor—straight from the leaders who have turned this principle into an art form.

    We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!

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    57 mins
  • Turning Personal Challenges into a Senior Care Franchise Success Story
    Feb 13 2024

    When life hands you lemons—or in the case of Dustin de Stefano and Jerod Evanich, personal hardship—you squeeze out an opportunity to change lives. Today, we're honored to share the heartwarming genesis of A Place at Home, where these two visionaries transformed their family challenges into a thriving senior care franchise. They let us in on their transformative journey, from the initial concept to the intricate strategies they've developed for navigating the complex healthcare system and ensuring top-notch care coordination.

    Our conversation with Dustin and Jerod takes a deep dive into the art of franchising, revealing how A Place at Home stands out in a competitive market. They emphasize the importance of establishing a family culture within their franchise network, offering coaching and support that goes beyond business basics to truly resonate with franchise owner values. Their passion for empowering others to succeed is matched by their innovative approaches to caregiver recruitment, ensuring that their services remain a beacon of reliability and compassion for seniors and their families.

    As we pivot to the realities of operating a home care business amid a pandemic, we find resilience is key. The founders elaborate on the necessity to adapt quickly to a landscape where caregiver shortages are juxtaposed against increased demand. Their nimble strategies for tapping into unexpected labor pools showcase the importance of satisfaction ratings and meticulous service delivery. Listen as we close this episode with an open invitation to fellow entrepreneurs to share their brand stories and wisdom, reminding us all that in the world of business, the journey is just as vital as the destination.

    We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!

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    56 mins
  • Let's Grow! An invitation to improve franchise development with Liane Caruso
    Jan 9 2024


    Liane Caruso, founder of hello CMO! and Let's Grow! speaks candidly about how much franchisors and their marketing teams need to know to have a coherent fran dev strategy - and why that's important. And she shares her exciting news about a new learning experience unlike others that is laser focused on development. It's Let's Grow! Happening in Dallas Feb 4 -6. Not a bunch of panels, but hands on learning from peers and experts. It's a Game Changer! Listen, learn, and sign up today.

    We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!

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    36 mins
  • Anago Cleaning Systems - Adam Povlitz, President and CEO
    Nov 14 2023

    Most franchises offer a model that appeals to a single skill set and relies on employees to fill in the gaps. Anago Cleaning Systems runs a master franchise system that creates two opportunities for two very different types of business owners: Master Franchisees address the white collar aspects of a blue collar industry. They do all the "daytime" aspects of the business such as marketing and customer acquisition. The unit franchisees do the "evening" aspects – the cleaning.

    Listen to President and CEO Adam Povlitz tell how this 39-year old concept has used Master Franchsing to grow and create profitable business ownership opportunities to hundreds of diverse and successful people.

    We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!

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    55 mins
  • DEI - Brett Larimer
    May 10 2023

    Brett Larimer, franchise executive and CEO and founder of Compassion Culture Consulting shares her personal story and how it brought her into the world of Diversity, Equity, and Inclusion (DEI). Learn how a diverse workforce can great improve profitability, innovation, and market dominance. Are unconscious biases hindering your franchise development goals? Are you missing untapped markets? Brett effortlessly weaves statistics and case studies into actions that are graceful, compassionate, and empathetic.

    We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!

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    52 mins
  • Nextaff - Cary Daniel
    Apr 11 2023

    Cary Daniel CEO of Nextaff talks beyond the need for great staffing. We talk leadership, designing and system and leading franchisees with thought and listening - and balance!

    We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!

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    51 mins