WHY: The Marketing Podcast

De: Cameron Heasman & Alejandro Basso
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  • Resumen

  • The Why: The Marketing Podcast is your go-to show for real, no-fluff marketing insights. Hosted by Cameron and Alex, we break down the latest strategies for small business owners, covering Google, Facebook, Instagram, YouTube, and more. We share what’s working, tackle common roadblocks, and bring on entrepreneurs to talk about their journeys. Whether you’re looking for practical tips or big-picture strategy, this podcast helps you market smarter and grow faster in 2025 and beyond.

    © 2025 WHY: The Marketing Podcast
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Economía Marketing Marketing y Ventas
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Episodios
  • Marketing Strategies for Service-Based Businesses

    Marketing Strategies for Service-Based Businesses
    Mar 24 2025

    🎙️ The Truth About Service Business Marketing (And What Actually Works)

    In this debut episode of the Why Marketing Podcast, Cameron and Alex dive into what really moves the needle when it comes to marketing for service-based businesses. From messaging that connects to funnel strategies that convert, they unpack the difference between talking about what you do and actually selling the benefit of your service.

    They explore key topics like:

    • The power of "finish line" language in your marketing
    • How to stop overselling your service and start showing results
    • Why choosing the right platform (and ad placement) matters more than ever
    • How AI is changing the way people search (and what that means for your funnel)
    • What most businesses get wrong about budget, analytics, and conversions

    If you’re a business owner or marketer tired of the fluff and want real, actionable marketing strategies that work in 2025 — this episode is for you.
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    39 m

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