Listen to the debut episode of the Legacy Marketing Group® podcast series "Tune In to Sales,â and learn how being seen as an expert or authority figure can help you stand out from the competition. This form of branding, which focuses on a specific niche or area of expertise, can help you build trust and credibility with clients and prospects!

TUNE IN TO DISCOVER:

• What authority positioning is and why it's important.
• How it can be a differentiator for financial professionals.
• Ways to use authority positioning to your advantage!

HOSTED BY:
John Terry, Special Projects Sales Director, Legacy Marketing Group
With more than two decades of experience in leadership, team building, communication, and human behavior, John helps Producers better engage with clients and prospectsâ and create conversations that lead to sales.

SPECIAL GUEST:
Mike Saunders, MBA Authority Positioning Specialist
Mike is a speaker; best-selling author of four books, including "Authority Positioning for Financial Professionals;" successful business coach; and Forbes Coaches Council member. His main goal is to help financial professionals stand out from the competition and become "instant celebrities" on the powerful platforms of Publicity, Podcasting, and Publishingâ attracting more clients, increasing profits, and making a larger impact. This approach helps agents transition from "hidden hero" to in-demand advisor, empowering them to Get Authority, Get Noticed, and Get Clients.

For more information, visit
https://www.AuthorityPositioningCoach.com, https://mikesaunders360.com, or http://www.AuthoritizeAcademy.com.

QUESTIONS?
Call Legacy's Marketing Field Support Team at 800-395-1053, Ext. 4002.