• Embracing Solopreneurship with Maggie Patterson
    Oct 28 2024

    Today, I am joined by Maggie Patterson, a marketing and communications pro, who always calls it like it is and is slicing through all the online BS like a certified ninja. In this episode, we look at the ups and downs of being a solopreneur and how best to navigate the online coaching scene. Best of all, we chatted about the importance of ethical marketing and why more and more pros are choosing to stay solo.

    ✨ Follow Our Guest: Maggie Patterson

    Maggie's Website // Maggie on Threads

    🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

    🔗 Mentions & Affiliates:

    ⁠Affiliate Disclaimer⁠

    📌 Important Links:

    -- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

    -- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

    -- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

    -- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

    💻 Let's Get Social:

    ⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

    ⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.

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    36 mins
  • The Rise of the Solopreneur Agency Model
    Oct 14 2024

    Do you dream of running a successful business without the burden of managing a large team?

    In this episode, I share my experience transitioning from a micro-agency to a solopreneur. As a solopreneur, I also discuss the benefits of a streamlined agency model and offer tips for entrepreneurs considering this path.

    🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

    🔗 Mentions & Affiliates:

    ⁠Affiliate Disclaimer⁠

    📌 Important Links:

    -- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

    -- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

    -- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

    -- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

    💻 Let’s Get Social:

    ⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

    ⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.

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    25 mins
  • Using Systems to Overcome Burnout with Krystal Clark
    Sep 30 2024

    In this episode, I chat with System's Strategist, Krystal Clark, about her experiences in the wedding industry, sales, and journey to becoming a successful business owner. Most importantly, Krystal shares insights on building systems, automating tasks, and staying organized as an entrepreneur. That's not all; she shares her personal growth through burnout and a more balanced life.

    🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

    ✨ Follow Our Guest:

    -- Krystal's Website / // Krystal's Instagram

    🔗 Mentions & Affiliates:

    ⁠Affiliate Disclaimer⁠

    📌 Important Links:

    -- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

    -- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

    -- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

    -- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

    💻 Let’s Get Social:

    ⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

    ⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.

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    1 hr and 22 mins
  • Sensation Marketing with a Slice of Pumpkin Spice
    Sep 16 2024

    Discover the psychology behind pumpkin spice marketing and how to leverage it for your business. In this episode, I'm diving into the power of sensation and perception in creating memorable customer experiences.

    Learn effective storytelling techniques to connect with your audience on a deeper level and drive sales this fall and holiday season.

    🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

    🔗 Mentions & Affiliates:

    ⁠Affiliate Disclaimer⁠

    📌 Important Links:

    -- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

    -- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

    -- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

    -- For marketing and business tools and resources, visit our ⁠Let'srred Vendors⁠⁠ page.

    💻 Let’s Get Social:

    ⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

    ⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.

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    18 mins
  • Low-Lift Marketing: Small Business's Secret Weapon
    Sep 2 2024

    Are you feeling burnt out on keeping up with social media algorithms? Discover low-lift marketing strategies that are effective and sustainable for busy entrepreneurs. In today's episode, I discuss the benefits of content marketing, email marketing, SEO, and networking to help you reach your target audience and achieve your business goals without being tied up to the whip lashes of algorithms.

    Listen to The SoVerve Lounge Podcast and learn how to:

    • Promote your content without the constant struggle
    • Craft high-value content that resonates with your audience
    • Leverage low-lift marketing tactics to get better ROI
    • Build relationships with potential customers through networking

    🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

    🔗 Mentions & Affiliates:

    ⁠Affiliate Disclaimer⁠

    📌 Important Links:

    -- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

    -- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

    -- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

    -- For marketing and business tools Let'sesources, visit our ⁠Preferred Vendors⁠⁠ page.

    💻 Let’s Get Social:

    ⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

    ⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.

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    35 mins
  • What's New with Me? (And The Pod!)
    Aug 12 2024

    Today, on The SoVerve Lounge Podcast, I'm sharing a personal update on why taking breaks from content creation is necessary when we experience the loss of a loved one. Additionally, I will provide some important agency updates, including the current status of this podcast and my initial thoughts on social media for small businesses in 2024.

    🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

    🔗 Mentions & Affiliates:

    ⁠Affiliate Disclaimer⁠

    📌 Important Links:

    -- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

    -- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

    -- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

    -- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

    💻 Let’s Get Social:

    ⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

    ⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.

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    24 mins
  • Creating Microservices for Lead Generation
    Apr 24 2023

    In this episode, I'm discussing microservices and how they can be used to drive lead generation. I will also cover the benefits of microservices for lead generation, the technical aspects of creating microservices, and how they can be integrated into your existing marketing strategies.

    Whether a seasoned small business owner offering B2B services or a marketing professional, this episode will provide valuable insights on leveraging microservices to improve your lead generation efforts and keep those led gen pipelines healthy!

    🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

    🔗 Mentions & Affiliates:

    ⁠Affiliate Disclaimer⁠

    📌 Important Links:

    -- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

    -- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

    -- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

    -- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

    💻 Let’s Get Social:

    ⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

    ⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.

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    14 mins
  • Our Seventh Bizversary & Turning The Page
    Mar 9 2023

    The SoVerve Lounge (& SoVerve Marketing Group, for that matter) have both turned SEVEN! Yes, this is officially the podcast's seventh season (where has the time gone?), and the agency is now seven years old. Ahh! I still cannot believe it, but thankfully, seven is my favorite number, so that I will take that as a sign of amazing things.

    In this episode, I chat with you about what this unintentional hiatus has looked like behind the scenes, the critical decisions I made last Fall, and why I am so excited about marketing again! Thank you for tuning in.

    🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

    🔗 Mentions & Affiliates:

    ⁠Affiliate Disclaimer⁠

    📌 Important Links:

    -- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

    -- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

    -- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

    -- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

    💻 Let’s Get Social:

    ⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

    ⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.

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    18 mins