This week, we had something that doesn't happen often outside of the Super Bowl—lots of Americans watched the same thing at the same time. Today, I thought we could look at WHY and what podcasters can learn to add those winning ingredients to their podcasts.

Help make the show better, and you'll be entered to win a year of membership at the School of Podcasting. Go to schoolofpodcasting.com/survey

Takeaways:

• Building anticipation for your content is crucial; promoting months in advance can lead to significant engagement.
• Making your content easily accessible across various platforms maximizes audience reach and convenience.
• Tying your content to emotions or nostalgia can significantly enhance audience connection and engagement.
• Creating unique content that can't be found elsewhere is a powerful way to attract viewers.
• Ensure the consumption process of your content is smooth; technical issues can drive audiences away.
• Monetizing an audience, rather than just the podcast, is key to long-term success.

School of Podcasting

Podpage

Mentioned in this episode:

Start Your Podcast Worry Free

Feeling overwhelmed? Not sure where to start? Already started but looking to grow? The School of Podcasting can help you with a worry-free money-back guarantee. Sign up, and you get a 30-day guarantee (not 7, 14, 30!!!). If you change your mind, you get your money back. You won't be doing this alone with our step by step courses, awesome community, and UNLIMITED COACHING with ME (not a typo). Join today and use the coupon code " listener ."

School of Podcasting

Help Me - Help You

It's been too long since I did an audience survey. I would DEEPLY APPRECIATE your input on this show (as I do it for you) so you can help me make the best show for you. It only takes a few minutes, and I am picking five random people to receive a free month at the School of Podcasting (including current members). schoolofpodcasting.com/survey

2024 Audience Survey

Podcast Hot Seat - Now Private Podcast Audits

There are things your podcast is missing that often lead to you losing the audience you are attracting. I help make good podcasts GREAT. End the frustration with your podcast growth. Check out the Podcast Hot Seat Service Today.

Podcast Hotseat