I’m so f*cking happy to announce that ​my book, Stand The F*ck Out, is officially available for PURCHASE​! To buy the book—and more!—DIRECTLY from us and support our small business, go to: book.stfo.io

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• (00:00) - Intro
• (02:52) - The pricing paradox
• (06:32) - Pricing psychology & finding the perfect price point
• (16:55) - Putting theory into practice (step-by-step guide)
• (24:45) - How to understand what's beyond the core product of your business?
• (29:44) - Looking at the competition
• (34:03) - Main pricing principles
• (46:08) - Little-known principles that can boost your sales
• (49:46) - The cookie framework
• (53:05) - Tips to harness the power of curiosity bias
• (55:45) - Outro
• (58:10) - Melina's top 3 resources

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→ Buy my book: book.stfo.io
→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com
→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo

Finally...

If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@stfo.io

🤘