In this episode of the Quality Focused Pro Brewers Podcast, Hendo and Adsy dive deep into a critical aspect of brewing that many professional brewers overlook: defining beer quality. They discuss the two lenses of beer quality—Fit for Use and True to Brand—and explain why tweaking recipes won’t deliver the consistency brewers crave. Instead, they show how focusing on process improvement and clear quality definitions can elevate your beer to the next level.

Hendo and Adsy share real-world examples of how brewers get stuck in the “black box” of wort production, and offer actionable steps to break out of it by focusing on the cold side of brewing and standardizing key phases in production. Whether you’re dealing with diacetyl issues or struggling with head retention, this episode will guide you on how to diagnose problems, refine your process, and create consistently high-quality beer.

What You’ll Learn:

• Why it’s impossible to brew great beer without first defining what “quality” means.
• The two lenses of beer quality: Fit for Use (measurable metrics) and True to Brand (sensory characteristics).
• Why most brewers focus too much on wort recipes and not enough on the cold side of brewing.
• How to create a Product Specification that clearly defines your raw materials, process, and quality standards.
• How to remove emotional responses from troubleshooting beer quality issues.
• The importance of setting measurable targets to ensure consistency and continuous improvement.

Be sure to connect with us at https://qualityfocusedprobrewers.com where you can join our Facebook group, chat with fellow Pro-Brewers in a constructive environment and chat with Hendo & Adsy!

Get My Free Guide – “The Pro Brewer Quality Checklist: The 5 Step Blueprint That Will Help You Brew World Class Beer….Fast!” – https://bit.ly/3f6ryQB

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