Everyone works very hard to attract new leads for their business, yet without nurturing those new relationships by doing timely follow-ups will turn a warm lead cold in the blink of an eye. This misstep can cost your business significant revenue, and that’s why we dove deep into the subject of how to do meaningful follow ups in today's episode.

Some of the key points you will hear are:

1. The best way to do follow-ups and reach-outs that don’t feel pushy or salesy,
2. Meredith shares the "SAFE" method for strategic follow-ups that if followed keeps you in an authentic and clean sales energy.
3. Susan shares the importance of having a "value library" of resources to share with people you want to follow up with. This can make the process easier and more authentic.

Resources: The "Power Up" Resource Guide by Meredith Vaish, with a relaxation playlist.

Join us in the She Boss Cafe community, where Susan invites you into live, interactive podcast episodes, networking events and great relationships.

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Key Quotes: - "Good follow up is not just about what you can do and what you should say and when you should say it, but it really has a lot to do with who you are as you're coming into it." -

"Follow ups and reach outs are about adding value, nurturing people with information and with your thought leadership in a way that expands the way they think about things." - "If you are not listening to what Meredith is saying here, you will put all that shit on your calendar, and you will never do it."

In this episode of She Boss Cafe Podcast, we’re thrilled to welcome Jen Donatelli Jones, a highly experienced media relations expert, to discuss why media mentions are the crown jewel for business growth. Jen dives into the top 3 sources you can join for free to find media opportunities. Then, she generously shares insider tips on how to create a pitch that will increase your chances of being selected.

Don’t miss this chance to learn from Jen’s expertise and discover how media mentions can transform your business trajectory. When you are ready to put your process in place, consider joining Jen’s "Start Your Press Intensive", the perfect next step for entrepreneurs looking to amplify their media presence.

Tune in now for invaluable insights and a special call to action that could change the way you approach media relations.

Links mentioned in this episode:

https://qwoted.com

https://connectively.com

Register for Start Your Press: https://creativegroove.com/start-your-press/

When you decided to become an online business owner, did you ever imagine how important it would become to learn how to be a writer, an A-1 communicator. Not only that, did you realize that your business success would come to rely on this skill? In this solo episode, Susan Trumpler co-founder of the She Boss Cafe reveals exactly why becoming a skilled communicator should be a top priority for your success.

Join us as Susan shares her top three tips for creating compelling content: how to keep your writing conversational, why being directive is crucial, and the power of storytelling to showcase your authority. Plus, learn how effective pacing can captivate your audience and keep them engaged.

Whether you’re crafting blog posts, videos, or other content, this episode is packed with insights to help you connect with your ideal clients and grow your business.

RESOURCES SHARED DURING THIS EPISODE:

Story Worthy by Matthew Dicks

Join the She Boss Cafe: https://shebosscafe.com